Industry
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INDONESIAN AUTOMOTIVE IN BRIEF
• National Automotive industry has developed for more than 30 years.
• Tens of assemblers of various types of Cars and motorcycles have now
existed in the country.
• Also, there are hundreds of component industries producing various
types of components to support assemblers of motor vehicle, as vendor
items and for export market.
• Market for MPV (Multi Purpose Vehicle) is very strong, making
Indonesia is considered as one of production bases of MPV for domestic
and export markets.
• Automotive industry absorbs large number of labours, using simple to
high technologies, and become pull sector for SMIs development
• With those progress Indonesia has a strong basis in automotive
industries
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Market and Production
Supply
Supplyand
anddemand
demand
• Regional and global automotive market demand (Source : Jama 2010)
– Dominated by world players that control market ,supply of material and
component, as well as technology.
– From 2006, world automotive market demand tends to decrease; car market in
2008 was only 63,1 million units (growth trends = -1,12 % / year)
– But Asia and ASEAN demands for car were increased, where in 2008 Asian was
19,4 million units (growth trends = 5,62 % / year) and ASEAN was 1,77 million
units (growth trends = 8,90 % / year)
– Growth from 2006 up to 2008 : Indonesia = 37,92 % ; Thailand = -5,12 % ;
Malaysia = 5,68 %.
• During the last 5 years, Indonesia’s market and production for cars and
motorcycle has grown around 7-8% each year.
• For 2010, market demand for cars in Indonesia is predicted to be around 750.000
units, while Motorcycle is predicted 7,4 million units
3
Market and Production (cont’d)
• Production of European Premium Sedans was 2.824 in 2009 and predicted will be
around 5000 this year or grew 6,78% / year in the last 5 years
• Sales of European Premium Sedans in 2010 is predicted to be around 6.000 unit,
or grow around 4,84% during the last 5 years
• Export of CBU Unit and CKD Sets as well as Component Pieces this year are
slowing down compared in 2008 though the growth during the last 5 years are still
positive especially in CBU unit (29,52%)
• Imports of CBU Unit in 2010 is also slowing down compared to 2008 though the
growth during the last 5 years are still positive around 15,45%
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AVERAGE AUTOMOTIVE IMPORT DUTIES (%)
YEAR
2010 2012 2014 2016
Tariff
MFN 16,57 16,57 16,57 16,57
CEPT-AFTA 0,00 0,00 0,00 0,00
ACFTA 16,14 15,70 15,70 15,51
AKFTA 8,40 7,55 7,55 7,55
IJEPA 6,94 2,77 2,77 2,77
Source : PP-KIUI MOI
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Indonesia Automotive Import Duty & Luxury Tax
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Production
Production
Production of Cars : Total Work Force : + 380.000
• 20 Assembling Companies (Work Force : 19.000 people) Avg : 950 People/Company
• 150 Lvl 1 Component Industries Companies (Work Force : 42.000 people) Avg : 280
People/Company
• 350 Companies Lvl 2 Component Industries (Work Force : 11.000 people) Avg : 32
People/Company
• + 11.000 Authorized Outlet (Work Force : + 77.000 people) Avg : 7 People/Outlet
• + 33.000 Non Authorized Outlet (Work Force : + 231.500 people) Avg: 8
People/Outlet
• 195 Lvl 1 Component Industries Companies (Work Force : 39.375 people) Avg : 202
People/company
• 600 Companies Lvl 2 Component Industries (Work Force : 11.625 people) Avg : 20
People/Company
• + 18.000 Authorized Outlet (Work Force : + 262.500 people) Avg : 15 People/Outlet
• + 90.000 Non Authorized Outlet (Work Force : + 1.312.500 people) Avg : 15
People/Outlet 7
State of Play of Automotive Business
Automotive tends to become Seller Market,
(to meet demand of Developed Countries buyers)
Design & features are based to the demand of developed countries Buyers
With their purchasing power, emerging countries mostly need car only for
transportation
Niche Market
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Demand Forecast
Motorcycle:
Notes: car, average annual growth rate after 2010 is assumed to be 10%
2-WHEEL, average annual growth rate after 2010 up to 2020 is assumed to be 1.5 %, and there will be no increase from 2020 up
to 2025. 9
Road Map
DESCRIPTION UP TO 2010 UP TO 2010 UP TO 2020 UPTO 2025
Type of MPV, Light MPV, Commercial Truck MPV, SUV, small MPV, SUV, small
motor Commercial Truck. up to 24 ton, SUV and economical sedan, economical
vehicle small economical sedan Commercial truck > 24 sedan,
ton, medium size Commercial truck
sedan, Hybrid car > 24 ton, medium
size sedan, Hybrid
car, Luxury car.
Production Production base of Production base of MPV, Production base of Production base
base MPV, Light Commercial Truck up to MPV, SUV, small of MPV, SUV,
Commercial Truck. 24 ton, SUV small economical sedan, small economical
economical sedan Commercial truck > 24 sedan,
ton, medium size Commercial truck
sedan, Hybrid car > 24 ton, medium
size sedan, Hybrid
car, Luxury car.
Technology Capable of designing up Capable of designing up to Capable of designing up Capable of
acquired to 80% of motor cycle 80% of car motor vehicle for to 80% of car motor designing up to
Manufacture of engine, MPV and Light commercial vehicle for SUV and small 80% of car motor
transmission, production truck size sedan, Light vehicle for medium
base for MPV and Light Manufacture of engine, commercial truck size sedan .
Commercial Truck. transmission for motor Manufacture of engine Manufacture of
vehice production base, (hybrid engine). motor vehicle
Commercial Truck up to 24 Integration of ECU component for
ton, SUV and small (engine control unit) Luxury Car quality
economical sedan system level.
2010 - Manufacture of engine, transmission for MPV and Light Commercial Truck.
- Supplier of component for MPV and Light Commercial Truck. 11
POLICY
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STRATEGY
• Sector :
• To strengthen production basis commercial vehicle, small
passenger car, and motor cycle.
• To increase product and manufacturing technology capability
motor vehicle component industries.
• To strengthen industrial structure in all value chain through
development of automotive clusters.
• To develop interlinkage of supply chain through clusters.
• Technology :
• To develop design engineering and development of automotive
component, full manufacturing of motor cycle.
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PROGRAM / ACTION PLAN
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Eco-CAR Program
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