COSSETTE
48 Springbrook Cr Phone 920.428.3320
Appleton, WI 54914 jc84da52@westpost.net
BUSINESS DEVELOPMENT & MANAGEMENT EXECUTIVE
Global Planning & Customer Management / Strategic & Tactical Leadership
Vice President, Director
Dynamic leadership career driving sales growth for start-up, turnaround, high-gr
owth and multinational organizations. Combines expert strategic planning and bus
iness planning skills with consistent success in delivering sustainable revenue,
market and profit growth. Mentor and leader of new & experienced salespeople, a
ble to handle multiple roles and management responsibilities; highly ethical lea
der with integrity and commitment. Expert performance in C-level presentations,
negotiations and sales closings.
Core competencies include:
Business Development / Account Management / Territory Management / Sales Forecas
ting / Market Analysis / Budgeting
Sales Cycle Management / Product Marketing / Internet Marketing / Branding / Eco
mmerce / Public Relations / Procurement
Training & Development / Change Management / Project Management / P&L / Start Up
s & Turnarounds / Operations Management
Highly-Successful in Building Long-Term Lucrative Alliances and Penetrating New
Markets
Fortune 500 Clients
PROFESSIONAL EXPERIENCE:
RED & WHITE, INC., Appleton, Wisconsin
2004 to 2010
Wine merchant, bar, and retail store offering 1700 labels and more than 7500 bot
tles in stock.
President / Owner
Started highly-successful company in 2004 to offer a unique service to residents
in the area. As President, held full strategic planning, marketing, sales, oper
ating, procurement, legal, financial and P&L responsibility. Hired, trained, and
developed store associates and implemented an effective sales, marketing, and h
uman resource plan. Sold business for a substantial profit in 2010.
a Developed comprehensive business plan utilizing extensive market analysis that
enabled the business to attain immediate financing.
a Personally conceived and launched new business within 6 months and created & i
mplemented a marketing and sales plan that drove revenue to $1.4 million in the
first year.
a Consistently increased annual sales for seven consecutive years (maintained a
54% GPM) and established the business as a well-known, respected, viable establi
shment.
a Created high-impact sales training and personally developed and mentored sales
staff to sell a complex product to a diversified customer base.
PLEXUS CORPORATION, Neenah, Wisconsin 1985
to 2003
Top ten Electronic Manufacturing Services (EMS) provider with annual revenues of
$1.62 billion (2009) and 8,000 global employees.
Strategic Customer Manager (1997 to 2003) / Program Manager (1991 to 1997)
Hired by Plexus in 1985 and was promoted rapidly through a series of increasingl
y responsible leadership positions. As Program Manager, served as liaison betwee
n the customer and various internal company groups. Successfully led the Custome
r Team to exceed client expectations and ensure contracts/material agreements, q
uality, manufacturing issues, etc. were met with prudence, efficiency and expedi
ency.
JAMES R. COSSETTE Page 2
jc84da52@westpost.net