Steven Forsythe

10622 Olympia Drive

Houston, Texas 77042
(713) 775-3837 cell
sf9a4e78@westpost.net

With 11 years of sales and marketing experiences, I have acquired consultative s

ales techniques and refined sales determination that is needed to influence deci
sion makers in making choices (closing sales) while building trusting relationsh
ips. These skills which I bring from the Advertising and Media industry are fine
tuned and have allowed me to spontaneously interact with diverse challenges and
clients implementing everyday activities in any scenario or environment. I am a
motivator, "listener" and organizer and these skills have enabled me to effecti
vely defuse problem situations with customers using tact, thus creating a long-t
erm client base. Teamwork is another skill I have acquired and one I know is ne
cessary for organizational cohesiveness. Over the years, I have had to establis
h daily operational bases for projects/programs and provide the direction to ins
ure the progress and deadlines met.
Achieving on a high level is my continued goal and my history. A proven record
of performance in achieving revenue goals, while working at a fast pace is my st
ory. Utilizing market research and sales strategies to customize advertising pr
ograms and selling them to a diverse list of clients has been a large part of my
experience. Enthusiasm, an ability to work in a fast paced innovative environm
ent, along with a passion for customer service has been a large part of my succe
ss.
As an Account Executive within an ad agency and also a Advertising Account rep,
generating campaigns through prospecting and heavy cold-calling, preparation of
advertising proposals, account management, adhering to deadlines, processing adv
ertising contracts, gathering ad copy, and interacting with diverse groups of ad
vertisers, advertising agencies, and clients has been an everyday adventure. I
have been a top Account Executive and Account Manager, while selling, nurturing
and maintaining a long term "Who's Who" clients list such as, Memorial Hermann H
ospital Systems, Central Market, Star Motors, Greenwood King Properties, Volvo o
f Houston, Rice University, Discount Tire, Sterling McCall Auto Group, MMG Adver
tising, Brivic Media, Interfin, Tony's, Momentum BMW, Porsche, Jaguar, Land Rove
r and Audi, J Ray McDermott, Pride International, and Universal Pegasus. I appre
ciate the opportunity to meet and further discuss my qualifications in the near
future. Thank you in advance for your consideration.
Sincerely,
Steve Forsythe

Steven Forsythe
10622 Olympia Drive
Houston, Texas 77042
(713) 775-3837 cell
sf9a4e78@westpost.net

Current Upstream Oil and Gas Newspaper

Dec 2008 Advertising Account Executive
* Selling Advertising Print and Online to Oil and Gas clients in North America
* New Business Development Sales ....working with Marketing Directors and Ad Age
ncies ,
* Surpassed Total 2009 sales by 1st quarter in 2010
* Tremendous Account service, with 85% of clients secured as "new business"

Dec 2008 Rhymes and Company

Jan 2007 Account Executive with Ad Agency
* Qualifying products, services, and advertising requirements of particular clie
nts....Sonic Automotive Group( BMW, Porsche, Jaguar, Audi, Land Rover)
* Working as the account manager to brief media, creative and research staff, an
d assist with the formulation of marketing strategies;
* Liaising with, and acting as the link between, the client and advertising agen
cy by maintaining regular contact with both, ensuring that communication flows e
ffectively;
* Overseeing the status of advertising campaigns;
* Negotiating with clients and agency staff about the details of campaigns;
* Presenting creative work to clients for approval or modification;
* Meeting deadlines and prioritizing tasks; Handling budgets and managing campai
gn costs; in tune with the nature of clients' products, business. these; Monitor
ing the effectiveness of campaigns.

Nov 2001 Examiner Newspaper Group

Dec 2007 Advertising Account Executive

* Top Sales Person every year, generating high sales revenues to add a new publi
cation each year into the Examiner Newspaper Group.
* Brought in "Who's Who" list of accounts to the Examiner Group (Account List ve
rifiable).
* Accounts all managed with business relationship service, ad design, and planni
ng.
* Responsible for generating new advertisers and maintaining relationships with
existing accounts. Projects include: selling inserts, direct mail, special se
ctions, and retail. Multi-tasking with many projects and personalities at one t
ime. Experienced with National Accounts, Ad Agencies, and a very diverse client
list.

Feb 1999 Clear Channel Communications

June 2001 Advertising Account Executive

* Selling Radio Advertising to Agencies and Direct clients.

* Created Campaigns and Promotions for Clients needs.
* Meeting Budget and quota requirements.
* Maintaining customer base with new customer development

Education
University Of Texas @ Austin
B.S. Communications