Ron hardy, Jr.

________________________________________
1926 Horizon Blvd.
Home: 830-896-1741
Kerrville, Texas 78028
E-mail: rha9c06a@westpost.net ________________________________________
Entrepreneurial leader skilled at driving sales, account development, new market
penetration and maximizing profits in highly competitive businesses at store, d
istrict, and regional levels. Expertise in planning, developing, launching, and
managing new operations in multiple markets. Critical interpersonal skills uti
lized to build, strengthen, and maintain valuable people relationships. Adept a
t recruiting, training, and developing highly productive talent and building str
ong teams to deliver sales, profit, and service.
PROFESSIONAL STRENGTHS
Operations and Facility Management Sales and Account Development Store Configura
tion(s)
Vendor Negotiations Fiscal Accountability Strategic Planning
Market Development Training /Development/Retention Forecasting / Budgets
Team Building / Coaching Risk Management / Loss Prevention Guest Service
SELECTED ACHIEVEMENTS
* Direct the sales, financial, and operational functions of a $6.1 million locat
ion, which is the highest volume unit for the $15 million restaurant chain. Supe
rvise five managers and a team of 35. Identified eroding guest service. Develope
d and implemented a complex system to measure product quality and guest experien
ce. RESULTS: Reduced negative guest feedback by 50% in three months. Improved g
uest service rankings by 40% and quality assurance audits by 25% for three conse
cutive years, both first time achievements for the unit. The guest service resu
lts lead the organization YTD.
* Led intiative to improve operating costs of a flagship restaurant/store in a d
eclining market. Evaluated existing processes and developed a plan of action to
meet cost objectives. Trained and reinforced systemic and procedural adherence w
ith new critical standards. Expanded operating practices to include all business
categories. Oversaw quality improvements to offset rising costs and protect pro
duct pricing. RESULTS: Reduced annual operating expenses by $200,000. Achieve
d highest annual profit in company's 20 year history.
* Launched and managed multiple businesses in diverse industry categories: whole
sale snack distribution, convenience stores, and a full service grocery unit. De
veloped business and merchandise assortment plans. Secured facilities in four ma
rkets and planned layouts. Purchased all equipment and supplies. Built relations
hips with vendors in multiple product categories. Created marketing and promotio
nal plans. Supervised all operations, facilities, inventories, fuel operations,
and team member relations. Produced a training manual for all positions as well
as company handbooks with policies and procedures. Trained and developed a team
of effective managers and team members RESULTS: Achieved 17 consecutive years o
f annual growth with multiple locations and $8 million in total annual sales.
Consistently delivered high levels of guest service in previously underserved ma
rkets.
* Pioneered the launch of new-to-market concept of low margin/high volume mercha
ndising in the convenience store segment. Conducted comprehensive margin analysi
s on key products in specific categories. Created new pricing structure on prod
ucts where cost was similar in a variety of service outlets, including box store
s, supermarkets, non-food outlets, grocery stores, and convenience stores. RESU
LTS: Achieved the highest level of sales turnover in the market on multiple pro
ducts as ranked by vendor analysis. Expanded the program to drive additional tr
affic and sales revenue.
* Introduced integral systems to insure integrity of a convenience store retaile
r's overall operating assets. Developed comprehensive controls for fuel and lot
tery operations, loss prevention, facility maintenance, capital expenditures, an
d adherence to complex local and state regulations. RESULTS: Consistently prot
ected assets and profit margin. Achieved shrinkage below the national industry a
verage. Maintained strict regulatory compliance in all areas with no city or sta
te violations in 17 years.
* Led the sales and promotional marketing activity for a $25 million region of a
high profile snack manufacturer. Supervised ten district managers and a sales t
eam of 100 supporting diverse retailers in two states. Addressed challenges usi
ng a "hands on" management style. Upgraded marketing efforts with account devel
opment and persuaded retailers to capitalize on marketing initiatives and profit
ability objectives. RESULTS: Attained an 80% market share in the region on sal
ty snacks with 99% product distribution and penetration. Market was designated a
s the operating standard of excellence for corporate business in the state.

PROFESSIONAL EXPERIENCE
LEON SPRINGS GAS CO. (dba Rudy's BBQ) 2007 - Present
General Business Partner, San Antonio, Texas
H&H SNACKS, INC. (dba Snack & Save) 1990 - 2007
President and CEO, San Angelo, Texas
SOLO GROCERY (concurrent with above) 1994-2005
President and CEO, San Angelo, Texas
EAGLE SNACK DISTRIBUTION (concurrent with above) 1990-1993
President and CEO, San Angelo, Texas
FRITO-LAY, INC. 1982 - 1990
Regional Sales Manager - Texas/New Mexico, El Paso, Texas 1989 - 1990
Key Account Manager, Dallas, Texas 1988 - 1989
District Sales Manager, San Angelo, Texas 1987 - 1988
District Sales Manager, Ft. Worth, Texas 1985 - 1987
District Sales Manager, San Angelo, Texas 1983 - 1985
Route Sales Representative, San Angelo, Texas 1982 - 1983

EDUCATION
M.B.A., Management, Angelo State University, San Angelo, Texas
B.B.A., Management, Angelo State University, San Angelo, Texas