QUALIFICATIONS PROFILE

Remarkably astute, accomplished, and seasoned senior executive powered with imme
asurable success and broad-based experience in Business Development, Operations,
and Project Management. Demonstrate competencies in leading profitable organiza
tions and formulating innovative strategies to significantly optimize efficiency
, improve productivity, increase sales, and expand customer base. Regarded as ha
nds-on manager; adept at utilizing out-of-the-box approaches in training employe
es to foster team unity toward achievement of corporate objectives. Recognized f
or keen eye for detail and capability to multitask in fiercely competitive, fast
-paced environment with dedication to operational excellence.

AREAS OF EXPERTISE

~ Business Management and Operations

~ Financial Analysis and Projections
~ Outstanding Customer Service and Relations
~ Strategic and Tactical Planning
~ Sales, Marketing, and Promotions
~ Problem Resolution and Decision Making
~ Time Management and Prioritization
~ Continuous Process / Performance Improvement
~ Strong Analytical and Interpersonal Abilities
~ Superior Presentation and Negotiation Skills
~ Leadership, Training, and Team Building
~ Articulate Oral and Written Communication

EMPLOYMENT HISTORY

PLAYNETWORK INC. REDMOND, WA: 2005-2009

A leading global provider of creative and customized media solutions for retail,
hospitality, health and fitness, banking, and other business environments.
Vice President, Business Development, Video Media Services Jan-Dec 2009
Directed and coordinated daily operational business aspects with focus on busine
ss development, sales, and content providers. Meticulously selected preferred so
ftware provider for next generation media player by performing technical platfor
m analysis for video software solutions. Conducted sales forecasting and strateg
ic planning to facilitate sales of products, lines, or services while analyzing
business developments and monitoring market trends.
Notable Accomplishments:
~ Generated $215,025 in one-time equipment sales and $559,980 RMR value over con
tract term by effectively managing the deployment of video media delivery soluti
on for major retailer
~ Functioned as a significant contributor in the development of platform and tec
hnical strategy
~ Served as key contributor in the successful negotiation of acceptable terms fo
r subscription service models and initiated a program to deliver services to mee
t the projected customer product launch on October 4, 2009
Vice President, Operations, Video Media Services May 2006-Jan 2009
Spearheaded and mentored staff to develop competencies and secure competitive, l
arge-scale complex video system contracts for major retailers and hospitality. C
onceptualized and implemented operational strategy for startup of video media se
rvices business unit. Conducted monthly evaluation of financial statements and a
ctivity reports to measure productivity and goal achievement and determine areas
needing cost reduction and program improvement. Performed liaison duties for di
rect sales, design / engineering, and field engineering.
Notable Accomplishments:
~ Acquired $534,000 contract value over term by successfully orchestrating digit
al out-of-home video media solution for major sporting goods retailer
~ Contributed in obtaining the $1,600,000 sales opportunity from a premier hotel
ier in global lodging industry by delivering digital signal on existing analog d
istribution
~ Led efforts toward the successful development and implementation of creative d
esign and build-out with strategic media partner, the first TelePresence rooms a
vailable for public use for a worldwide leader in networking

Director Jul 2005 to Apr 2006

Oversaw all functional areas to ensure the thorough implementation of ERP as wel
l as its compliance with all established accounting policies and business proces
s requirements. Regarded as a transition agent to expand the organization's syst
ems to encompass all core functions of the enterprise and merge with newly acqui
red digital signage and systems integration firm. Fostered a positive working en
vironment with employees to establish high-team morale toward fulfillment of cor
porate goals and objectives.
Notable Accomplishment:
~ Played a lead role in achieving 32.4% increase in total operating revenue ($34
,270,000) with minimal staff increase of 13% from previous calendar year, leadin
g to the company's recognition as among the 100 Fastest-Growing Private Companie
s in 2008
CROWS NEST ENTERTAINMENT, INC. (CNE) SEATTLE, WA
A company that provides audio / video systems, video networking services and nat
ional installation and service for clients.
Vice President, Business Development Mar 2002-Jun 2005
Upgraded modules of existing ERP system to align with national account sales foc
us in collaboration with the SVP of Operations and management team of CNE. Creat
ed and employed an effective proposal generation and job cost controls. Establis
hed structure to support new sales activities and projected business growth.
Notable Accomplishments:
~ Demonstrated strong leadership and expertise in $494,000 systems integration p
roject based in New York, New York (Soho) for iconic brand retailer opening Apri
l 24, 2004
~ Improved customer satisfaction and optimized operational efficiency through th
e effective implementation of process-based quality-assurance procedures
~ Rendered high level of assistance in the development of client services in sup
port of $1,000,000 new annual booked business
~ Pivotal in attaining significant profit improvement for the company in year 20
02 to 2004 enabling an acquisition in 2005
DMX / AEI MUSIC SEATTLE, WA
A company that delivers the power of music to more than 180,000 businesses and 8
,000,000 homes around the globe.
Senior Director, Project Management and Engineering Services May 2001-Feb 2002
Fulfilled responsibility in merging two firms' Field Operations, Field Project M
anagement, Engineering Services and Project Management departments. Facilitated
training and mentored staff of 35 in all interdepartmental operational functions
. Conceptualized and created innovative sales strategies to ensure maximum marke
t penetration and revenue growth in national account marketplace.
Notable Accomplishments:
~ Presided over in the development and implementation of innovative plans across
complex integration while providing uninterrupted service to client base
~ Intensified the development of local sales offices support plan transitioning
its customers to North American Operations-National Account status

PRIOR WORK EXPERIENCE

SENIOR DIRECTOR National Systems Sales / Engineering DMX Music, Seattle, WA: 199
9-2001
GENERAL MANAGER Cable Concepts Inc., Auburn, WA: 1997-1998
CONTRACT SERVICES CONSULTANT Seattle, WA: 1996-1997

EDUCATION

BACHELOR OF ARTS IN PSYCHOLOGY University of Washington, Seattle, WA

PROFESSIONAL TRAINING

Crestcom Bullet Proof Manager Training, Crestcom International, LLC, Bellevue, W

A: 2009
Certificate in Project Management, University of Washington: 1998
Leadership for Extraordinary Performance, Executive Education, University of Vir
ginia Darden School of Business, Charlottesville, VA: 1995

TECHNICAL PROFICIENCY

Microsoft Office Suite, MS Project, VISIO, and AutoCAD