Mangalore chemical and fertilizers limited Company profile

Type: public limited Industry: Founded: fertilizers and chemicals

1974

Headquarters: Mangalore, India Key people: Vijay Mallya chairman, N.H.Deepak Anand MD Products: Website: Fertilizers www.mangalorechemicals.com

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India Fertilizer Industry

The Indian Fertilizer Industry is one of the allied sectors of the agricultural sphere. India has emerged as the third largest producer of nitrogenous fertilizers. The adoption of back to back Five Year plans has paved the way for self-sufficiency in the production of food grains. In fact production has gone up to an extent that there is scope for the export of food grains. This surplus has been facilitated by the use of chemical fertilizers. The large scale use of chemical fertilizers has been instrumental in bringing about the green revolution in India. The fertilizer industry in India began its journey way back in 1906. During this period the first Single Super Phosphate (SSP) factory was established in Ranipet in Chennai. It had a capacity of producing 6000 MT annually. In the pre and post-independence era a couple of large scale fertilizer units were established namely the Fertilizer Corporation of India in Sindri, Bihar and the Fertilizer & Chemicals Travancore of India Ltd in Cochin, Kerala. The Indian government has devised policies conducive to the manufacture and consumption of fertilizers. Numerous committees have been formed by the Indian government to formulate and determine fertilizer policies. The dramatic development of the fertilizer industry and the rise in its production capacity has largely been attributed to the favorable policies. This has resulted in large scale investments in all three sectors viz. public, private and co-operative. At present there are 57 large scale fertilizer units. These manufacture an extensive range of phosphatic, nitrogenous and complex fertilizers. 29 of these 57 units are engaged in the manufacturing of urea, while 13 of them produce Calcium Ammonium Nitrate and Ammonium Sulphate. The remaining 20 fertilizer plants manufacture complex fertilizers and DAP. There are also a number of medium and small scale industries in operation, about 72 of them. The following table elucidates the installed capacity of each sector.

Sl. No N 1 2 3

Sector Capacity (LMT) P N Private Sector 53.94 Public Sector 34.98 Cooperative Sector 31.69 Total 120.61

Percentage Share P 35.13 4.33 17.13 56.59 44.73 29.0 26.27 100.0 62.08 7.65 30.27 100.0

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The Department of Fertilizers is responsible for the planning, promotion and development of the Fertilizer industry. It also takes into account the import and distribution of fertilizers and also the financial aspect. There are four main divisions of the department. These include Fertilizer Imports, Movement and Distribution, Finance and Accounts, Fertilizers Projects and Planning and Administration and Vigilance. It makes an assessment of the individual requirements of the states and union territories and then lays out an elaborate supply plan. Though the soil in India is rich in silt, it lacks chief plant nutrients like potassium, nitrogen and phosphate. The increase in the production of fertilizers and its consumption acts as a major contributor to overall agricultural development.

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Chemical Industry Overview

Overview Total US$30.59 Billion during 2005-2006 as per March 2007 report. Contributes to 3% of GDP in the same report. One of the fastest growing sectors of Indian economy. Chemical Industry in India is fragmented and dispersed - multi product and multifaceted. Chemicals sold directly to large customers and through distribution channels. Distribution channels mostly consist of stockiests and dealers spread all over India addressing small segments and retail market.

Major Segments Chemical Industry is highly heterogeneous with following major sectors:

Petrochemicals Inorganic Chemicals Organic Chemicals Fine and specialties Bulk Drugs Agrochemicals Paints and Dyes

Chemical Industry Structure

Highly fragmented and widely dispersed. Western India accounts for 45-50% of total Indian chemical Industry. Large players in bulk chemicals. Both large and small players in Fine and Specialty chemicals. Presence of many multinational companies also.

Foreign Trade

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India was a net importer of chemicals in early 1990s , but has now become a net exporter due to reduction in Imports because of implementation of many large scale petrochemical plants like Reliance etc. and also because of tremendous growth of exports in sectors like bulk drugs and pharm, pesticides, dyes and intermediates.

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Basic Chemicals Export did exceedingly well

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Exports by the basic chemical sector in 1995-96 surpassed the target of Rs 6,742 crore by reaching a figure of Rs 7,979.30 crore and showing a massive growth of 24% over the preceding year's figure of Rs 6,403.90 crore. During 1994-95 exports totaled Rs 6,403.90 crore against the target of Rs 5,504.60 crore, while in the preceding year shipments reached Rs 4,904.40 crore against the target of Rs 4,584.00 crore.

The drugs and pharmaceuticals and the organic/inorganic/agro-chemicals contributed as much as 63% of total exports. This has been a herculean task, which has been achieved by competing with big multinational corporations of the world. Turnover for the year ended 1998-99 is close to Rs.15,000 crores India is predominantly an agrarian economy. The Indian economy mainly depends upon its agricultural produce. The agricultural output contributes to about 25% of the country's GDP. As a result of the chemical fertilizers being one of the related parts of the agriculture, there is tremendous scope for the growth of the chemical fertilizer industry. Today, the Indian chemical fertilizer industry is developing fast in terms of using the latest world-class technology. Indian manufacturers of chemical fertilizers are now adopting some of the most advanced manufacturing processes to prepare innovative new products to supplement the Indian agriculture. India is also ranked as the third-largest exporter and producer of nitrogenous fertilizer. In the present day scenario, there are more than 57 large-sized and 64 medium- and smallsized chemical fertilizer production units in India. The main objective of these chemical fertilizer industries is to make sure that there is a proper supply of primary and secondary fertilizers to the Indian crops in adequate quantities. Some of the prominent products manufactured by the Indian fertilizer industry are nitrogenous fertilizers, phosphate-based fertilizers, calcium ammonium nitrate, urea, ammonium sulfate, and other complex fertilizers. The chemical fertilizers industry in India has performed a significant role in enabling the increased supply of essential nutrients to plants. It has also helped India achieve the objective of being self-sufficient in the production of food grains and has accelerated the growth of agriculture

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The chemical fertilizer industry is one of the most energy-intensive sectors, and it is very vital from the viewpoint of environmental discussions. Today, there is a great need to increase the productivity of chemical fertilizers through implementation of pollution-free and environment-friendly technologies. This will be helpful in achieving economic, social, and environmental development objectives. The chemical fertilizer industry of India gained momentum after India adopted the liberalization and globalization policy in 1991. The government aimed to reduce subsidies and attract new investments by decontrolling all the phosphatic and potassic fertilizers. The Department of Fertilizers is the nodal organization that is responsible for the planning, development, and promotion of the chemical fertilizer industry in India. This department also monitors the production, distribution, and imports of fertilizers. Besides, it is also responsible for management and provides financial assistance to the investors who are investing in the sector. The Indian Chemical Fertilizer industry promises a great future for investments. India's demand for fertilizers is set to increase its supply manifold in the near future. Thus, there are great investment opportunities for foreign investors to invest in the Indian chemical fertilizers industry, optimize the fertilizer production through the use of modern technology, and gain valuable returns. The government of India has made ambitious plans to set several chemical fertilizer projects in place. These plans aim to increase the production of fertilizers; thus, there are a lot of opportunities for new investors to enter into a joint venture with government undertakings and earn good returns on investments. Great potential lies ahead for foreign investors looking to invest in the chemical fertilizers industry in India if they invest in the state of Gujrat as the state is foreseen to be a leading state in the production of fertilizers

Company profile HRIHE, HASSAN 8

Mangalore Chemicals & Fertilizers is a Fertilizer Production factory located in Mangalore, India.It is situated opposite to the New Mangalore Port on the other side of the national highway .The company produces fertilizers like urea, DAP and special nutrients and chemicals under the brand name of Mangala.The company was started by government of Karnataka. The company's management was subsequently sold to Vijay Mallya's UB Group during tenure of Veerendra Patil's as Karnataka's chief minister. is a Rs.2,100 Crore Fertilizers Manufacturing Company situated in the state of Karnataka, India. The Company with its wide range of a product, that include Urea, Di-Ammonium Phosphate, Muriate of Potash, Granulated Fertilizers, Micronutrients, Soil Conditioners and Specialty Fertilizers, touches and enriches the lives of farmers across Southern India.

Mangalore Chemicals and Fertilizers Ltd is a part of The UB Group, a large and diversified business house. The group is one of the foremost multinational organizations based in the sub-continent with operations in many world markets. It has diverse interests Brewing. Distilling, Aviation, Fertilizers, Life Sciences, Engineering, Research and Development and Information Technology. Mangalore Chemicals and Fertilizers Limited (MCF), with a turnover of over Rs. 2,081.73 Crore (FY 2009-2010), is the only manufacturer of chemical fertilizers in the state of Karnataka. The factory is strategically located at Panambur, 9 km north of

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Mangalore City, on the banks of the Gurpur River, in front of the New Mangalore Port. The plant is well connected, both by rail and road. The West Coast National Highway (NH-l7) from Kochi to Mumbai separates MCF from the New Mangalore Port.

The Company is a part of the UB Group with Group shareholding of 30.44%. Dr. Vijay Mallya is Chairman of the Board of Directors. The operations are managed by a team of highly dedicated and experienced professionals The New Mangalore Port is an all-weather port capable of handling ships up to 30 feet draft. Naphtha, Fuel Oil, Ammonia and Phosphoric Acid - the main raw material are obtained through the port. The plant site is well linked, both by rail and road.

The Company has capacity to manufacture 2,17,800 MT Ammonia (intermediate product), 3,79,500 MT Urea, 2,55,500 MT Phosphatic Fertilizers (DAP & NP 20:20:00:13), 15,330 MT Ammonium Bi-Carbonate (ABC) and 33,000 MT Sulphuric Acid (SAP) annually. . The design and engineering of the Ammonia/Urea plants was done by Humphreys & Glasgow Limited, London, a leading international firm in the fertilizer field and their associates, Humphreys & Glasgow Consultants Pvt. Ltd., Bombay. (The firm is now merged with Jacobs Engineering, USA). The Phosphatic plant is designed and engineered by Toyo Engineering Corporation, Japan. PDIL and Furnace Fabrica the Indian firms were involved in the construction of ABC and SAP respectively. The construction work started with the first pile driven on October 15, 1972 by the then Chief Minister, Shri D. Devaraj Urs.

The Ammonia/Urea plants were commissioned in March 15, 1976. 1976 Ammonia & Urea production commenced HRIHE, HASSAN 10

1982 1984 1985 1986 1993 1999 2002

2003 2005 2006 2008

60 tons per hour auxiliary boiler Ammonium Bi-carbonate plant commissioned Purge gas recovery unit installed Captive power plant commissioned Di-ammonium phosphate plant went on stream 2.5 Million Gallons reservoir constructed Marketing of Granulated Fertilizers Installation of Pipe 20:20:0 & 16:20:0 complexes Marketing of micro nutrient - Zinc Sulphate SAP R/3, integrated software system, OPERATION MITE, MCF receives ISO 14001 Certification Receives OHSAS certification Installation of 100 TPD Sulphuric Acid plant Installation of Imported Fertilizers Handling Unit

installed

Reactor. produced implemented.

Awards & Recognitions From the year 1996-97, the Companys performance dramatically improved with higher levels of production in all the plants. In fact, the rated capacity of Urea was manufactured for the first time in 1996-97 since commissioning in 1976, a singular achievement! We are proud of having received the following Awards:

FAI Award for 'Improvement in overall performance of a Company for three years 1996-97, 1997-98 and 1998-99.

consecutive

Letter of recognition in 1997 from Directorate General of Factory advisory

Services and Labour Institutes (DGFASLI) for maintaining good safety and occupational health standards.

MCF received the Honest Tax paying businessmen award from Commercial

Taxes Department, Mangalore Division, a unique initiative taken by Government of Karnataka to honour the prompt Tax payers. Mr. P. C. Jain, Senior Vice President (Works), MCF, Mangalore, received the award in a felicitation function held at HRIHE, HASSAN 11

Mangalore on 18th March 2005

MCF has been awarded the prestigious certificates on 1. Environment Management System conforming to ISO 14001:2000 in 2003 which was updated to latest version ISO 14001:2004 in 2005 and 2. Occupational Health & Safety Management System conforming to OHSAS 18001:1999 standard in 2005 which was updated to latest version OHSAS 18001:2007 in 2008.

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MISSION AND VALUES

MISSION

To create value for farmers, consumers and other stake holders by providing integrated Agri-Solutions and leveraging our competencies to develop synergistic businesses.

VALUES
1. Integrity 2. Customer focus 3. Innovation 4. Teamwork 5. Agility 6. Excellence

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Companies under UB Group

Conglomerate of different companies.
1. Beverage alcohol 2. Pharmaceuticals 3. Media 4. International Trading 5. Aviation 6. Fertilizer: - Mangalore Chemicals and Fertilizers 7. Research and development Infrastructure development

Awards by MCF :
1 Gram Vikas Project 2 Mangala Raitha Suraksha Vima Yojane: - Accident Insurance Scheme for its customer farmers 3 Area excellence award: - For highest performing dealer in each area 4 Mangala Ratna award: - For highest overall sales by a dealer over the entire marketing territory 5 Area/District Level 6 Institutional Agencies: - Winner and runner-up awards both for public & private institutional dealers.

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Program

Mangala Dealer Training

Inaugurated by Director of Extension, University of Agricultural Sciences,

Dharwad. M.H The training included cultivation practices of different crops, role of plant nutrients, plant protection measures, specialty fertilizers, fertilizer control order and value added tax. The fruit fly and the bitter Neem The UB Group has appointment Fraser Castellino as chief marketing officer for its

sports marketing business.

Differentiation strategy

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PRODUCTS Manufactured products:

Mangala Urea

Product Description

Urea is a Synthetic organic compound containing 46% Nitrogen in Amide form. Available in the form of white solid prills free flowing for easy application. Being Hygroscopic, urea is packed in moisture proof High Density Poly Ethylene

bags.

Details Features & Benefits

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Less acidifying than many other nitrogenous fertilizers. Hence most suited for

high pH soils.

High concentration of nutrients makes packing, storage and transport cost cheaper.

Application

Can be applied to soil. Also suitable in solution form as spray. Application is recommended in split doses for better use efficiency.

Packing

Packing - 50 kg HDPE Bag

MANGALA DAP

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Product Description

DAP contains the second most important primary nutrient element,

Phosphorous besides Nitrogen,

Single most important source of nutrient Phosphorous. Available in free flowing granular form. For differentiation with other low analysis compound fertilizers, DAP

granules are colored with black.

Granules are stronger, harder and of uniform size.

Details Features & Benefits

It is completely soluble in Water It has good storage properties. Total water soluble P2O5 helps plants to utilize moisture better and makes

roots grow stronger and deeper even in acidic soils

Being non- hygroscopic, DAP can be conveniently stored well even in

high rainfall areas

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High concentration of nutrients makes packing, storage and transport costs

per unit cost of nutrient very low.

Nitrogen being present in an easily absorbed Ammoniac form, loss due to

leaching is minimum.

Application

DAP is suitable for all crops and soils Recommended for initial application

Packing

Packing - 50 kg HDPE Bag

Ammonium Bi Carbonate

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Trade Enquiries & Distributors Product Description

Food grade product with 99.8 % purity on dry weight basis. White crystalline product. Being very hygroscopic, it is packed in air tight, laminated HDPE bags.

Details Features & Benefits

Carbon dioxide (CO2) liberated from Ammonium bicarbonate is vital to the

baking industry. It plays an important role in texturing the crumb structure and leavening.

Best source of CO2 for baking industry - increases shelf life, does not spoil

flavour, leaves no residual odour.

Gives off more CO2 per unit weight than any other brand.

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Mangala 20:20:00:13

Product Description

Contains 20% Nitrogen & 20% P2O5 Contains 13 % Sulphur, a Major Secondary plant nutrient. Granules are uniform and light grey in colour

Details Features & Benefits

It has good storage properties.

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Least hygroscopic and does not readily absorb moisture from the air. It can

be kept indefinitely without quality deterioration

Due to high water solubility, has a greater mobility in the soil. Being non- hygroscopic, can be conveniently stored well even in high

rainfall

Application

Suitable for all crops both for initial application and top dressing Granules are stronger, harder and of uniform size which facilitates easy

application. Packing

Packing - 50 kg HDPE Bag

Sulphuric Product Description

Acid

Colorless, nonflammable liquid. Sulphuric acid (H2SO4) monohydrate is very hygroscopic.

Details Features & Benefits

Sulphuric acid is the strong mineral acid. It is soluble in water at all concentrations.

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Sulfuric acid has many applications and is one of the exhaustively used chemicals

in chemical industry. Application

Used as an intermediate for manufacturing of phosphatic fertilizer. Used in lead-acid batteries.

Packing

Transport by road tank truck

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SulphonatedNaphthaleneFormaldehydeLiquid Product Description ChemCF NL is an aqueous solution of Sulphonated Naphthalene

Formaldehyde, Sodium salt polymer. This is an excellent dispersing agent. It is a powerful water reducing element in Concrete Admixtures. Engineered & designed to offer wider tolerances in formations of admixture manufacturing. Compatible with most of the additives used in admixture formulations which helps in producing versatile applications. Details Features & Benefits

Water reduction in concrete up to 18% - 25%. Higher slump with lower water / cement ratio. Flowable & pumpable concrete with improved rheology. Homogeneous, honey comb free, dense concrete. High strength due to reduced water / cement ratio.

Application

Construction industry: High Range water reducer in concrete. Textile industry: It works as an effective wetting agent in cotton. Leather industry: Used as a dying & leveling aid. Tanning industry: Acts as a good dispersing agent. Oil industry: Functioning as an anti friction agent in oil rigging operation.

Packing HRIHE, HASSANTankers of 10 t, 16 t & 20 t capacity. It can also be supplied in 24 Supplied in Bulk customized pack size in HDPE barrels or jerry cans.

ChemCF NP - Sulphonated Naphthalene Formaldehyde Powder

Product Description

ChemCF NP is a Sulphonated Naphthalene Formaldehyde (SNF) poly -

Condensate product.

It is a powerful water reducing agent used for concrete and cement grouts. This is an excellent dispersing agent. Designed to offer wider tolerances in formulations for concrete admixture

manufacturers.

It is compatible with most of the additives used in admixture formulations. It helps in producing concrete with various unique properties.

Details Features & Benefits HRIHE, HASSAN 25

Water reduction in concrete up to 25%. Higher slump with lower water cement ratio. Flow able & pump able concrete with improved archeology. Possess homogeneous, free from Honeycombing and dense concrete. High strength due to reduced water cement ratio.

Application

Construction industry: High Range water reducer in concrete. Textile industry: It works as an effective wetting agent in cotton. Leather industry: Used as a dying & leveling aid. Tanning industry: Acts as a good dispersing agent. Oil industry: Functioning as an anti friction agent in oil rigging operation. Packing Packing Supplied in customized pack sizes of 25 kg and 40 kg HDPE bag

Other products

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Mangala MOP

Product Description

Contains 60% Potash (K). By far the most widely used K fertilizer. Available in white and reddish crystalline form.

Details Features & Benefits

Readily dissolves in water On application to soil, it ionizes to dissociate into K & Cl ions. K gets attached or

adsorbed on the soil complex. As such, though MOP is readily soluble in water, it is not leached.

High concentration of nutrients makes packing, storage and transport costs per

unit cost of nutrient very low. Application

Extensively used in manufacture of compound fertilizers and also for direct

application to the soil.

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Suitable for all crops both for basal application & top dressing Essential for all crops for healthy growth and better yields.

Packing

Packing - 50 Kg HDPE Bag

Mangala Bio20 Product Description

Mangala Bio 20 is a highly concentrated emulsion containing macro and

chelated micro elements suitable for foliar spray and fertigation.

It helps in better availability of essential nutrients to plants. It contains an organic material derived from a single seaweed variety which has

proven beneficial effects on plants by stimulating metabolic activities in the plant system. Details Features & Benefits

High quality product Available in saturated liquid form Mangala Bio20 is formulated also to maximize the production potential of crops

at risk of damage from stress conditions such as temperature stress, moisture stress and disease stress.

Application

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Mangala Bio-20 promotes greater root biomass and therefore helps maximize

utilization of moisture and nutrients.

It maximizes the production potential of crops that are at the risk of damage from

stress conditions caused by high or low temperatures, excess soil moisture.

Mangala Bio-20 is formulated to supply plants with essential plant nutrients. It has

an organic material derived from a single seaweed variety that stimulates root development.

It improves vegetative and reproductive activities in the plant system. It helps in increasing biomass production resulting in higher yields of improved

quality. Packing 50mL sachet, 250, 500, 1000 and 5000 mL HDPE containers

Mangala 3X Product Description

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Mangala 3X is a highly concentrated emulsion containing macro and chelated

micro elements suitable for foliar spray and fertigation.

It helps in supply of essential nutrients to plants.

Details Features & Benefits

Highly concentrated, Totally soluble in water Free flowing formulations for maximum bio- effectiveness on a wide range of

crops.

Fully water soluble fluid emulsion fertilizer containing NPK, magnesium and

chelated trace elements Application

Mangala 3X supplies plant with essential plant nutrients in balanced proportion. It is suitable for application at different stages of the crop. Its application stimulates metabolic activities improves growth, health of plants

leading to better yields. Packing

50mL

sachet,

250,

500,

1000

&

5000

mL

HDPE

containers

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Mangala Calmax Product Description

Mangala Calmax is a fully water soluble fluid emulsion product containing high

level of calcium and balanced range of micro nutrients.

Mangala Calmax is specifically formulated for use as a foliar fertilizer. It can be applied to all fruit and vegetable crops to improve fruit firmness,

storability, colour, and skin finish. Details Features & Benefits

Highly concentrated, free flowing formulation It can be applied to all fruit and vegetable crops to improve growth of plants and

quality of produce. Application

Calcium is a primary constituent of cell walls and membranes.

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Restriction in the availability of calcium will adversely affect cell division; impair

the structural stability and the permeability of cell walls.

Increasing fruit calcium promotes longer storage life and resists a range of

physiological break down including soft nose, blossom end rot, bitter pit and internal browning.

Fertigation

Products

This comprehensive range of powder formulations is manufactured only from technical grade raw material and blended to exacting quality standards. These ranges of products may be used in all fertigation systems to provide a balanced nutrient programme containing NPK, magnesium and essential microelements.

With suitable dilution, the stock solution can be used in drip irrigation system or foliar spray. The products are fully water soluble. Product Range

Mangala 18-18-18+2Mgo+TE

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Product Description

18:18:18 has immediate beneficial effect on plant growth. 18:18:18 has better nutrient use efficiency, and maintaining soil fertility. 18:18:18 provides a balanced nutrition to crops.

Details Features & Benefits

Highly concentrated with high quality. Fully water soluble fertilizer containing NPK, magnesium and essential chelated

micronutrients

Free flowing formulations for maximum bio-efficacy on a wide range of crops.

Application

Nitrogen, phosphorus and potassium (NPK) along with micronutrients should be

readily available to the growing crop. Deficiencies will negatively affect root and soot development, vigor of plant and yield.

They help plants in bearing more flowers and fruits of improved quality. Magnesium is often deficient in crops grown on sandy soils and together with

other micro nutrients is vital for chlorophyll and protein synthesis

Soil Conditioners In the changing agriculture scenario, where the fertile and productive land area is shrinking due to unscientific and surfeit use of chemicals and fertilizers, there is an urgency to correct the soil condition to suit for modern agriculture. Soil conditioners are termed as materials which when added to the soil help in improving or maintaining its physical conditions with improved physical and chemical health of soil that resultantly improve biological health. In the Integrated HRIHE, HASSAN 33

Nutrient Management approach, soil conditioners are integral part of the agronomic package.

For precise application, soil conditioners are formulated specifically to tackle different problematic soils.

Product

Range

Mangala Setright for Alkaline Soils Product Description

Mangala Setright for Alkaline Soils brings down the pH of alkaline soils and

neutralizes the adverse properties.

It improves physical and chemical health of the soil.

Details Feature & Benefits

It is powder form convenient for broadcast application.

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Efficient is rectification of soil pH and correction of adverse soil properties. Efficient at lower dosage than conventional soil amendments.

Application

Unfavorable soil conditions are the primary reasons for lower productivity of

soil. Their rectification is prerequisite for a profitable agriculture.

Mangala Setright for Alkaline soils application brings about the rectification

more readily and efficiently.

Mangala Setright for Alkaline Soils has to be mixed with soil at least 3 weeks

prior to sowing or planting/transplanting. Dosage Dosage depends on the soil pH and the soil type. A general guideline is given below: Packing

50 kg HDPE bags.

Mangala Setright for Acidic Soils Product Description

Mangala Setright for Acidic Soils brings increases the pH of acidic soils and

neutralizes the toxicities.

It improves physical and chemical health of the soil.

Details

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Feature & Benefits

It is powder form convenient for broadcast application. Efficient is rectification of soil pH and correction of adverse soil properties. Efficient at lower dosage than conventional soil amendments.

Application

Unfavorable soil conditions, such as low soil acidity, toxicity of certain ions

such as Fe, Al, Mn etc, are the primary reasons for lower productivity of soil. Their rectification is prerequisite for a profitable agriculture.

Mangala Setright for Acidic Soils application brings about the rectification

more readily and efficiently.

Mangala Setright for Acidic Soils has to be mixed with soil at least 3 weeks

prior to sowing or planting/transplanting. Dosage

Dosage depends on the soil pH and the soil type. A general guideline is given below:

Packing

50 kg HDPE bags.

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OrganicProducts The productivity of Indian soils has drastically come down. This has necessitated increasing the productivity per unit area per unit time. This is becoming difficult as the soil health has deteriorated alarmingly. One of the main reasons of this is the ever reducing soil organic matter content. Improving the soil organic carbon content by application of suitable organic matter and manures is the only option. For realising the benefit of application of organic matter, the product should be well decomposed and of good quality. Moreover, if the product can offer more benefits to the farmer than a mere organic manurial value, it is then the farmer realised more value for money. Considering this, MCF Limited has offered high quality organic products. Product Range : Bulky Organic Manure

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Mangala Bio Gold

Product Description

Mangala BioGold is a well decomposed organic matter fortified with neem cake,

castor cake, pongamia cake and vermicompost.

It contains N fixing bacteria - Azatobactor, Azosprillium; PSB and Trichoderma.

Details Feature & Benefits

High quality product available in free flowing brown powder form. Improves soil health, repels soil borne insects and imparts tolerance to certain

diseases.

Creates a healthy rhizosphere.

Application

The organic manure helps in improving the soil physical, chemical and biological

properties there by it increases the fertility and productivity status of soil.

There is a better root proliferation. Helps improving soil health, increases use efficiency of applied as well as natively

available nutrients. Packing

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40 kg HDPE bag.

Mangala Gold

Product Description

Mangala Gold is an organic product containing humic substances in the form of

humic acid, fulvic acid and humin.

The humic substances are extracted from vegetable mold and also produced by

action of acids on certain sugars and carbohydrates.

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Details Feature & Benefits

Mangala Gold is brown coloured well decomposed humic substance derived from

vegetable and other organic origin.

It application stimulates growth of roots and shoots. Improves soils CEC (Cation Exchange Capacity) and helps retention of nutrients

and make them bio-available.

Increases the water holding capacity of the soil thus improving the drought

tolerance.

Improves growth resulting in increased yield of improved quality produce.

Application

It is available as ready-to-use granule and liquid. Granules are to be applied preferably at sowing or at the initial stage of seedling

establishment. Packing

Mangala Gold Granules in 5 kg Polypropylene Bag Mangala Gold Liquid in 5 litre Can

Mangala Neem Organic Manur

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Product Description

Mangala Neem Organic Manure is a good quality neem product in the form of

cake, pellets and powder.

All the three forms are de-oiled.

Details Feature & Benefits

High quality product. Available in free flowing powder, pellets and cake form. The oil content in the three forms is given below:

Cake : 9-10% Pellets : 9-10 % Powder : 4%

The neem organic manure provides good organic value to the soil/crop. Improves fertility and productivity of the soil.

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Application

Neem Organic manure is a good organic manure source and acts as soil borne

insect repellent against nematode, grubs, white ants and others.

Neem acts as nitrification inhibitor and helps in slow release of nitrogen resulting

in improving nitrogen use efficiency. Apart from marketing Fertilizer products MCF undertakes other Social Service activities. Some of them are described below:

COMMUNITY CARE: Gram Vikas Project Some of the developmental activities undertaken by the Trust are:

Adopting Sangankal village in Bellary District, Herur village in Raichur District, Kulinje village of Kundapur Taluk and Lingappayyana Kadu village in DakshinaKannada District for a period of three years for overall development.

The projects undertaken

include

construction of Community

bath and toilets,

providing better infrastructure to the schools, improving their libraries, construction of community systems. halls and hostels and providing water distribution

Formation of a Mangala Farm Club in the villages and organizing sports activities, free health check-up, eye camps, etc. in association with the Lions Club.

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Participation in the construction of a 'Mangala Bhavan' Auditorium in the Rotary School, Moodabidri, Dakshina Kannada District, by giving financial assistance.

Providing Sewing Machines to Mahila Mandals, plant protection equipment to Yuvaka Mandals, Swasthic Chulhas under the non-conventional Energy Resource Scheme, community TV sets, etc. in different villages.

Extending financial assistance for surgeries and intra-ocular lens implants to the disabled in association with reputed eye hospitals.

HEALTH, SAFETY & ENVIRONMENT

Health:

The company is committed to conserve, promote and maintain health and safety in the work place and encourage attitudes and methods which will lead to improve physical and mental health of employees.

Safety

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Highest priority is accorded to maintain high safety standards. Apart from holding weekly fire drills, periodical emergency mock drills are conducted onsite. Safety audits are regularly undertaken by external experts and their recommendations are meticulously implemented. Gas monitoring and detection systems have been installed at toxic gas handling areas. Approved personal protective equipment of international standards is utilized for safe working. The Plant Safety Committee and the Central Safety Committee are very active. There is a widely publicized" Safety, Health &Environment Policy" being diligently followed.

POLLUTION CONTROL MEASURES: Effluent Treatment and Disposal

With

the aim

of ensuring

minimum

disturbance

to the

ecology, all

possible precautions have been taken to avoid pollution.

Effluent treatment and disposal systems in a number of chemical plants in India and abroad have been studied and a suitable system has

designed and built in consultation with specialists in effluent treatment and allied engineering activities.

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The Karnataka State Pollution Control Board has accorded formal approval after studying the effluent treatment system installed.

There is zero liquid effluent discharge.

Suitable modifications have also been made in the Urea plant to substantially bring down the noise and air pollution levels during plant start-ups and upsets

Environment Management at MCF Environment, Health & Safety are given top priority in MCF. A green belt covering an area of about 50 acres area is developed and maintained. MCF has been certified for environmental management system conforming to ISO 14001 : 2004 standard and occupational health and safety management

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system conforming to OSHAS 18001 : 2007 standard by Det Norske Veritas, The Netherlands. MCF has given top priority to its effluent treatment and disposal system right from the design stage of its plants. At MCF the ammonium bi-carbonate, diammonium phosphate and sulphonated naphthalene formaldehyde plants are designed to have zero effluent discharge. In di-ammonium phosphate (DAP) plant a part of ammonia and urea bearing effluent from urea/ammonia plant is used as process condensate. MCF has installed and commissioned urea hydrolyser stripper (UHS) at the cost of Rs.8.5 crores in 1990 and to treat ammonia and urea bearing effluents from ammonia and urea plants. The recovered ammonia and water are reused. MCF has achieved the aim of reusing the entire treated wastewater and the target of zero wastewater discharge during 2010 by investing about Rs.7.0 crores. This is achieved by upgrading the effluent treatment system by the installation of lamella clarifier, ultra filtration and Reverse Osmosis (RO) technologies for the treatment of trade effluent and by upgrading the sewage treatment plant by Membrane Bio-Reactor" (MBR) technology. By the installation of urea hydrolyser stripper and wastewater treatment plants with latest technologies, about 3000 kilolitres per day of water is recovered which is about 30 % of HRIHE, HASSAN 46

our daily raw water consumption.. MARKETING The MCF fertilizers are sold in five states of peninsular India, viz, Karnataka, Kerala, Tamil Nude, Andhra Pradesh, Maharashtra, under the very popular "MANGALA" brand. Nine Area offices are strategically located and are responsible for the entire marketing operations. During the year 2007-08, company has sold 3.76 lakhs MT Urea, 2.50 lakhs MTDAP/complex, 1.03 lakhs MT of MOP and 1.77 lakhs MT Granulated fertilizers throughout its marketing territory. Apart from selling its own production, MCF also outsource and sells allied fertilizers products like Zinc Sulphate, Soil conditioners, liquid fertilizers etc for the benefit of the farming community. In order to ensure timely availability of fertilizers to the farmers, an efficient and extensive network of over 1300 dealers has been built over the years. In addition, MANGALA" products are also made available through a chain of co-operative institutions and agro Kendras.Being the principle fertilizer manufacturing unit in Karnataka, there is a commitment to educate the farmers by disseminating the latest agricultural technique sand modern crop management practices, through the "Mangala Farm Services".

Market development activities are focused towards promoting balanced use of fertilizers with a view to maintaining good soil health and high productivity so the farmer can get sustained production.

LOGISTICS DEPARTMENT "Logistics is a part of a supply chain which plans, implements and controls the efficiency, effective forward and reverse flow of storage of goods, service related

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information between the points of origins to the point of consumption in order to meet consumer requirements".

AIM OF LOGISTICS DEPARTMENT Conveyance of the right product in right time in right quantity and at right place. Synchronies the movement of Urea with the ECA/NECA allocation Programs enunciated for different District/State. Reducing the marketing cost. Since, Fertilizers classifieds under Essential Commodities Act, GOI indicates the district wise, State wise distribution pattern. Based on the GOI District allocation, the products are dispatched either by road or rail depending upon the cost and the quantity to be moved. The field force of MCF has to indent for product based on the allocation through MCFL connects. These indents are approved by the concerned Area

MarketingManagers and flows into Logistic Department. These indents are allocat ed to MCFContractors through Systems. There are seven Transport Contractors appointed by MCF to transport the product by road. These Contractors are to provide trucks for the road movement according to the allotment of indents on day to day basis.

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ROAD MOVEMENT OBD ALLOTMENT TO CONTRACTOR

TRUCK ENTRY SLIP

SECURITY CHECKS

WEIGH BRIDGE

LOADING POINT

WEIGH BRIDGE

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DOCUMENTATION

TRUCK OUT

FLOW OF DISPATCHES

Marketing Executive Key indent

Area Marketing Manager Approve indent

Logistic department/Indent allotment to contractors

Contractor Allow trucks

Bagging Section loading by Road/Rail

Logistic Department/Document preparation

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Dealers/ Godown

Farmers

MCKENSYS 7-S MODEL

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Strategy: The networking model must define its strategy in terms of resource generation, funding sources, designing an information service mix for target beneficiaries. The sustainability issue is very important in such models, as to how revenues will be generated and how the ICT model is to be linked with agricultural marketing institutions in order to facilitate agricultural marketing. The product-service mix and communication strategy to farmers is also very important for awareness about the information on marketing and commodity prices. Without a well-planned strategy, the business model will not be able to achieve its objectives. The integration of the model with revenue streams such as providing egovernance, social networking, education, health and a virtual market delivering goods can help in drawing revenues.

Structure: The structure of the consortium needs to be designed in such a way that it facilitates speedy decision-making. A networked structure having minimum hierarchies and involving people from all stakeholder organizations with clear cut roles is needed for implementation including those under PPP (Public Private Participation). The more the layers, the less will be the benefits delivered to beneficiaries.

Systems: They comprises of the procedures and policies of the organizations which define how things should be done to achieve the objectives. The systems allow flexibility in terms of resources and approaches as different geographical areas may need different approaches. The systems of collecting information and updating the same and methods of content

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delivery are to be defined. The delivery of SMART (specific, measurable, accurate, relevant and timely) information is possible only through SMART systems.

Style: Beliefs and actions of managers determine the outcome of implemented strategy. A participative style of management suitable for the need of rural areas is adopted. The local communities such as farmers and intermediaries must be involved in the awareness programmes and selection. The success of these schemes depends upon how the

managers are able to work .The management apply the bottoms up approach for encouraging and motivating employees working in this area.

Staff: People are involved at every step in such type of information system. The people involved are data collectors, officials incharge of updating data, kiosk operators, who deliver the information and the people who install and maintain the kiosks. Most of the models are making use of the local entrepreneurs, who are selected among the local folk. The selection of these entrepreneurs plays an important role. If a person involving the local community, having good educational qualification, mental aptitude, enjoying good relationship in the village is selected, he is able to deliver better benefits to the farmers. Skills: Enabling skills imply that the company ensures that employees know how to do their jobs and stay abreast with innovation in tasks, technology and techniques. Skills imply distinctive capabilities of people and organization which differentiate themselves from others.

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The skill sets of the persons involved in collecting, updating and delivering information needs to be updated from time to time. The staff must be fully equipped to deliver the services to farmers. Unless fully trained, they will not be able to deliver the information. Capacity building of the staff is one area which is to be looked into.

Shared values: Shared values ensure that all concerned share the same guiding values. For every ICT project, we must define the mission, vision, goals and objectives which will be shared among the employees of partnering institutions. These values must pertain to economic, social benefits.

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ANNUAL REPORT

Profit and Loss account for the year ended March 31, 2011(rs in lakhs)

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Schedule No. 2010-2011 2009-2010 Income Sales and services Less: Excise Duty Net Sales and Services Other Income 2076,90.78 1,26.29 2075,64.49 6,08.56 2081,73.05 2471,97.73 2,35.75 2469,61.98 14,42.17 2484,04.15

2.1

Expenditure Manufacturing and Other Expenditure 2.2 Interest and Finance Charges 2.3 Depreciation - Net of amount transferred from revaluation reserve of Rs. 2,03.72 lakhs (Previous year Rs.2,14.98 lakhs) Variation in Stock of Finished Goods and Work-in-2.4 Process Profit before Tax Provision for Current Tax Provision for Fringe Benefit Tax Profit after Current Tax Provision for Deferred Tax Liability (Net) Excess Provision written back Profit after Tax Balance brought forward from previous year Adjustment as on April 1, 2007 on account of AS 15 (Revised) on Employee Benefit Balance available for Appropriations Appropriations Proposed Dividend Corporate Dividend Tax Balance carried to Balance Sheet Earnings per Equity Share Basic and Diluted (in Rupees) [See Note No. B-13 of Schedule 3] Accounting Policies and Notes on Accounts 3

1955,62.32 2380,98.29 23,43.57 35,99.71 18,37.04 16,95.50

(23.32) 1997,19.61 84,53.44 25,70.00 6.55 2,27.77 28,04.32 56,49.12 132,77.12 189,26.24

6,84.55 2440,78.05 43,26.10 14,65.00 (7.30) 12.35 12.35 38.71 15,08.76 28,17.34 114,30.38

11,85.15 2,01.42 175,39.67 175,39.67 189,26.24 4.77

142,47.72 8,29.61 1,40.99 132,77.12 142,47.72 2.38

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Balance Sheet as at March 31, 2011 (Rs. in Lakhs) Schedule No. Source of funds Shareholders' Funds Share Capital Reserves & Surplus Sub total Loan Funds Secured Unsecured Sub total Deferred Tax Liability (Net) Total Application of Funds Fixed Assets: Gross Block Less: Depreciation Net Block Capital Work-in-Progress Sub total Investments Current Assets, Loans and Advances: Inventories Sundry Debtors Cash and Bank Balances Other Current Assets Loans and Advances Sub total Less: Current Liabilities and Provisions: Net Current Assets Total 1.5 653,23.00 296,16.21 357,06.79 28,19.76 385,26.55 5.00 161,87.07 17,30.84 7,44.13 3,10.80 315,48.83 505,21.67 323,46.55 181,75.12 567,06.67 610,05.96 290,13.88 319,92.08 16,59.30 336,51.38 5.00 170,77.35 9,05.00 16,09.05 1,95.63 590,48.32 788,35.35 301,90.60 486,44.75 823,01.13 1.1 1.2 118,54.86 311,05.75 429,60.61 98,16.33 98,16.33 39,29.73 567,06.67 118,54.86 270,64.81 389,19.67 391,20.49 5,59.01 396,79.50 37,01.96 823,01.13 20010-2011 2009-2010

1.3 1.4

1.6 1.7

1.8

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SUMMARY OF FINDINGS RECOMMENDATION ANDCONCLUSIONS

FINDINGS

1. Majority of the respondents are MCF Transport contractor.

2. Majority of the respondents are happy in working with MCF

3. Majority of the respondents are of the opinion that transport contractors are meeting the MCFs truck requirements without any problem.

4. Majority of the respondents are of the opinion that MCF releases the monthly allocation of products by adjusting through rail.

5. Majority of the respondents are happy with the current payment system adopted by the management.

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6. Majority of the respondents thinks that Since MCF is opposite to Port and all importers have godown in and around Panambur is one of the main reason to get trucks.

7. Majority of the respondents thinks that the trucks deliver the quantity to the consignee within the stipulated time.

8. Since the orders are seasonal there wont be loading throughout the year.

SUGGESTION

1. Company should focus to increase the number of transport contractors.

2. The company should maintain the correct time of delivery.

3 .The company should try to take necessary steps in order to make sure that all the transport contractors of the organization are satisfied with the payment system adopted by the firm .4. Since all respondents are not satisfied with the present working conditions prevailing in the organization company should take necessary steps so that all the respondents will be satisfied with the working conditions of the company.

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Conclusion
The study conducted at Mangalore chemicals and fertilizers limited unveils a true picture of the problems facing of transportation at MCF. Transportation is an essential feature for any business activities. Here transport contractors are playing a vital role in handling the problems in transportation, facing by MCF. Most of the problems faced by MCF transport contractors are of Universal in the Transportation Trade. MCF transports Contractors are glad in their work with MCF. As they cannot increase the in flow of trucks they have to make use of the best period / time where imports are minimum and other importers have no loading by road. Its also concluded that the Transporters have a long association in the MCF indicates that the Transport contract is in workable proposition.

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Bibliography
www.mangalorechemicalfertilizer.com www.google.com www.capitalline.com Reference-MCF brochure Magazine -India Today

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