Special
OSMAPAC
Election Guide Page 13
Justice Stratton
Taking a
Closer Look at
Ohio's Major Insurers
Page 3
Ohio Medicine
September/October 2008
letter from the president
i n s i d e t h i s i s s u e…
The Blade’s eight-month investigation and resulting series, “Not what the doctor
13 OSMAPAC Election Guide 2008 ordered: How health insurance plans shape patient treatment,” did a very effective
job of highlighting the problems that Ohio physicians and their patients face daily.
Did we like everything they had to say about physicians? No, but we are
addressing those comments. Overall the series did a great job of illustrating for
the public something that physicians have known for decades: That heavy-handed
cost control measures by insurers are having a very negative impact on patient
care.
It is good for the public to hear that message from someone other than their
physician. And it is good for us to remember that in addition to the general public,
legislators, policy makers and others who help make decisions about health
Ohio Medicine Disclaimer insurance-related issues, also are reached by this message.
This publication provides general coverage of its subject area. It
is provided to OSMA members with the understanding that the I want to thank all the physicians who took the time to complete this survey, as
publisher is not engaged in rendering legal, accounting, or other well as all of those who participated in the Anthem survey. Your data is invaluable
professional advice or services. If legal advice or other expert
as we address the draconian methods of the insurers that compromise our ability
assistance is required, the services of a competent professional
should be sought. The publisher shall not be responsible for any
to deliver quality care, and to keep our doors open.
damages resulting from any error, inaccuracy, or omission contained
in this publication. Paid advertisement may or may not imply OSMA Reminder: Register to vote by Oct. 6.
endorsement.
This issue of Ohio Medicine features the second in Future editions of Ohio Medicine will contain the
a series of profiles on the major health insurance same type of profiles on other key insurers in Ohio.
carriers in Ohio. It is important to note that the Ohio State Medical
Association is not advocating on behalf of these
It is the OSMA’s intent that these profiles help educate insurers, but is simply seeking to provide information
members regarding how the major insurance carriers to its members. The OSMA takes its role as physician
handle their relationships with physicians and that advocate very seriously and continues to work at
they provide points of contact for physician offices as all levels to assist members who are experiencing
well as other useful information. problems with payers.
Robert D. Francis
Chief Operating Officer, The Doctors Company
Ohio Medicine
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Medical Mutual’s extensive Corporate Medical Policies (CMP) address According to MMO each reviewer will consider the following
medical necessity, technology assessment and a long list of other information in conducting the review:
issues. There are nearly 200 procedures, therapies, technologies
or devices currently covered in MMO’s Corporate Medical Policies. • All information submitted by Medical Mutual, the insured’s
These include such diverse topics as bariatric surgery, facial muscle physicians and healthcare providers, including but not
surgery, carotid artery stenting, and intrauterine fetal surgery. MMO’s limited to the insured’s medical records and the policies,
policy descriptions also include specific clinical criteria that must be guidelines, criteria and clinical rationale used by Medical
met for services to be considered medically necessary. MMO utilizes Mutual to reach its initial coverage decision.
a variety of physicians with specialized qualifications to consult on
• Relevant current peer-reviewed scientific literature,
the development of a medical policy in emerging specialty areas.
published medical expert opinions and clinical guidelines
The Corporate Medical Policies are accessible online in the Provider established by specialty societies.
section of medmutual.com under the Tools and Resources subsection.
• Findings, studies, research and other relevant documents of
Medical Policies are organized by subject matter and are cross-
government agencies.
referenced by specific CPT codes. The list includes both the initial
policy development date and the most recent review date. Each • Safety, efficacy, appropriateness and cost effectiveness.
individual policy includes the pertinent CPT codes, a review of the
procedure/protocol/technology and the clinical criteria for medical Medical Necessity Review Process
necessity.
Medical Mutual refers to the process of determining medical
Investigational Services necessity as “Prior Approval.” MMO indicates that its decisions are
based upon the facts of each situation presented using Corporate
The Company develops CMPs for many emerging pharmaceuticals, Medical Policies and Interqual criteria as guidelines.
medical devices, medical/surgical/behavioral health services and
procedures. This process determines whether the subject of review When a request for prior approval is received, it is initially reviewed
medically necessary or investigational. by a licensed nurse. The nurse reviewer has the ability to approve the
service, but does not have the authority to issue a denial of service.
MMO indicates that the important elements that are considered by If the MMO nurse determines that its medical necessity guidelines
its physician consultants when recommending 'medically necessary' are not met, he or she forwards the case to one of Medical Mutual’s
or 'investigational' status include, but are not limited to: physician advisors.
• Is there approval by the appropriate governing body? These physician advisers are not employees of Medical Mutual. They
are practicing physicians representing a variety of specialties. Most
• How extensive and how sound are the supporting clinical
reviews are conducted by a single physician reviewer. The requesting
scientific data?
physician and the covered person are notified by MMO of the review
• Do these data demonstrate inferiority, equivalence or determination. If the service is not approved, a letter will be sent
superiority to currently accepted, standard approaches? explaining the denial reason(s), the specific criteria used, and how
to reach a physician adviser to discuss the reconsideration of the
• Has the subject of review become widely used by community initial denial decision, as well as information on appeal rights and
practitioners? process.
• Is there a recommendation by a nationally recognized The attending physician may contact MMO within 10 days to ask for
authoritative body or expert panel? reconsideration, which is then carried out via peer-to-peer interaction
with a physician advisor. All reconsideration requests are handled
There is a separate section on MMO's website that contains CMPs through MMO’s Care Management Department at (800)338-2873.
resulting in an 'investigational' determination. MMO recommends that when calling for reconsideration, physicians
should use the “priority” option listed in the phone menu. If the
physician is not satisfied with the outcome of the reconsideration, an
appeal may be filed as described in the initial denial letter.
Ohio Medicine
MMO’s Most Common Denial Reasons: What You Can Do
Listed below are Medical Mutual of Ohio’s top five reasons for requested information. The information could be requested from
reimbursement denials, according to information provided to the either the patient or the medical practice.
OSMA by MMO. They are listed in descending order, beginning
with the most frequent reason for denial. The OSMA is seeking What to do: If MMO has requested medical history information
this type of information from all major Ohio insurers in order to from your practice, it is important to return the completed
help practices become more cognizant of denial reasons. Below information as quickly as possible. This clears the way for you to
each denial is practical information regarding the steps you can submit claims on behalf of this patient. The OSMA’s position on
take to avoid these denials. this type of denial is that this is an issue between the patient and
the insurance company and physician claims should not be held
Claim is a duplicate – Many practices when they are not certain up as a result. The OSMA is currently discussing our position with
if MMO has received their claim, resubmit it. Once the original payer representatives.
claim gets adjudicated then any duplicates will be denied. While
some practices use resubmission as a strategy to make sure all
claims are received by MMO, there is a better and cheaper way
to achieve this. An Explanation of Medical Benefits (EOMB) is needed in
order for secondary benefits to be considered – This denial
What to do: Remember that when you submit a claim it goes happens often when Medicare is the primary payer and MMO
from your practice management system to your clearinghouse, is the secondary payer. The practice simultaneously sends a
and then from your clearinghouse to Emdeon, which serves claim to Medicare and MMO. MMO will deny the claim because
as MMO’s clearinghouse, and then on to MMO. The claim the primary payer has not processed its portion and the proper
submission pipeline could break down anywhere along the way. crossover of the claim has not taken place.
What is important to you is whether MMO has received it and is
continued on page 8
going to pay it. If you file your claims electronically, you should
review the claims received report sent from Emdeon to your
clearinghouse vendor, as this report will advise you if the claim
was received by MMO. If the report indicates that the claim was
received by MMO, use Emdeon Office or contact MMO’s Provider
Inquiry Unit at (800) 362-1279 to check claim status.
If you suspect that MMO is not receiving your claims despite what
the claims received report indicates, contact your clearinghouse
to verify the reports accuracy. If you require further assistance,
contact Emdeon to resolve the issue. If Emdeon cannot resolve
the issue to your satisfaction, contact the Provider Inquiry Unit
or your local MMO contracting representative. This saves you
any additional claim submission fees (for example, from your
clearinghouse) and saves staff time having to account for denied
duplicate claims.
Finally, if you have reason to believe that any payer’s denials may
constitute a pattern of practice by the company, please contact
the OSMA’s payer relations staff. Remember, you would need to
have solid documentation to support this assertion, as this is a
very serious charge that insurance companies take pains to guard
against.
What to do: This is one of the easier fixes. If you file the claim Additional information is needed on the claim – In these
with Medicare and include all of the proper crossover information cases, vital information was omitted on the submitted claim.
for MMO as the secondary payer, then all you have to do is wait The most common pieces of information missing from a claim
for Palmetto (Medicare) to process the claim. After Palmetto receiving a denial of this kind are: 1) date of accident; 2) date of
processes the claim , it will automatically be sent to MMO for medical emergency; 3) date of onset.
processing and you should receive your secondary payment. If you
try to file the secondary claim directly with MMO and it does not What to do: The physician is advised to submit a corrected claim
have the associated EOMB from Palmetto, then MMO will deny with the missing information. If the physician needs guidance
the claim. If you haven’t received payment on the secondary claim as to what information is missing, service representatives at
30 days after you receive the EOMB from the primary payer, then MMO’s Provider Inquiry Unit are available at (800) 362-1279
it’s time to check into the status of the claim. during normal business hours. Additionally, MMO encourages
physicians to reference the Claims Submission section of the
Professional Provider Manual (PPM). MMO’s PPM, with full
keyword search capability, is available online in the Provider
Patient not eligible – This type of denial is becoming more section of MedMutual.com under Tools and Resources.
frequent among all insurance companies. As more Americans lose
their health insurance, patients may knowingly or unknowingly
present an outdated insurance card to the practice. The problem
is that if you assume that the patient has coverage and you bill The denial reasons listed above occur when a claim cannot be
that insurance company, it may take you 30 days or more to find adjudicated. When payment is denied because the patient does
out from the insurance company that the patient does not have not have a covered benefit for the service provided, the claim
coverage. A month later, it’s much harder to collect your charges was adjudicated by MMO but your Notice of Payment will advise
from the patient. you that MMO is not responsible for the reimbursement of those
services and the money owed will show as patient liability. This
What to do: In today’s business environment, you must know highlights the importance of verifying benefits prior to providing
how you are going to receive payment for the service before you service. The patient may have a MMO insurance package, but the
provide the service. When the patient hands you an insurance card service or procedure that you are about to provide might not be
at check-in, you need to verify that the patient does indeed have covered by the policy. Check the patient’s coverage using Emdeon
coverage. If the patient does not have the necessary coverage, Office or use MMO’s VoiceConnect (Voice Response Unit) at (800)
then its time to have a conversation with the patient about how 362-1279.
they are going to pay for the service. For MMO patients,Ad
R747-ENT youfor
canOhio Med:R747-ENT_Ad_for_OM 8/21/08 10:45 AM Page 1
check eligibility using Emdeon Office, a
service available to all MMO network
physicians. If you wish to use Emdeon 2 3 R D S Y M P O S I U M :
Office for Medical Mutual information
only, a no-cost solution is available to
Medical Mutual’s Network physicians.
Ear, Nose & Throat Disorders
Visit the Provider section of MedMutual.
com for more details. To use Emdeon
in Children: 2008 Update
Office as all-payer solution, you can N o v e m b e r 1 4 - 1 5 , 2 0 0 8
register through MMO’s web site or call
(877) 469-3263. Additionally, MMO’s Herberman Conference Center • UPMC Shadyside
VoiceConnect (Voice Response Unit) is 5150 Centre Avenue • Pittsburgh, Pennsylvania
available 24 hours a day, 7 days a
Course Directors
week at (800) 362-1279. During regular
Sponsored by:
University of Pittsburgh School of Medicine
Margaretha L. Casselbrant, MD, PhD
business hours, representatives in the Center for Continuing Education
in the Health Sciences David H. Chi, MD
Provider Inquiry Unit are also available and David L. Mandell, MD
Children’s Hospital of Pittsburgh of UPMC
to speak with physicians. Department of Otolaryngology All Course Directors are affiliated with the
Division of Pediatric Otolaryngology University of Pittsburgh School of Medicine and
Children’s Hospital of Pittsburgh of UPMC
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September/October 2008
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a closer look
To Contact Medical Mutual of Ohio
Professional Contracting Phone Numbers Provider Inquiry Workers’ Compensation
Benefit, Eligibility, Claim Status Inquiry for all PPO, CareWorks Customer Service: 888/627-7586
South (Cincinnati) POS and HMO products
800/589-2583 or 513/684-8140 Voice Connect: 800/362-1279 BWC Certification Update: 800/477-2292
Counties: Adams, Brown, Butler, Clermont, Hamilton,
Pike, Ross, Scioto Care Management BWC Provider Access Line: 800/644-6292
Utilization Management Inpatient Prior Approval CareWorks (C-9 Referral)
Northeast (Cleveland) Cleveland: 800/258-2873 (Fax request for authorizations [C-0 forms])
800/625-2583 or 216/687-6064 Utilization Management Inpatient Prior Approval/
Counties: Ashtabula, Belmont, Carroll, Columbiana, Toledo: 800/338-4114 CareWorks FROI (First Report of Injury)
Cuyahoga, Geauga, Guernsey, Harrison, Holmes, 888/627-6586
Jefferson, Lake, Lorain, Mahoning, Medina, Portage, Behavioral Health Utilization Management/
Stark, Summit, Trumbull, Tuscarawas, Wayne Case Management Prior Approval Others
800/258-3186 Coordination of Benefits
South (Columbus) 800/782-5869 or 216/687-7630
800/235-4026 or 614/932-7270 Home Health/Skilled Nursing Prior Approval
Counties: Athens, Coshocton, Delaware, 800/258-2873 or 800/338-4114 Electronic Claims: 800/321-7223
Fairfield,Gallia, Hocking, Jackson, Knox, Lawrence,
Licking, Marion, Meigs, Monroe, Morgan, Morrow, MRI/MRA/PET Prior Approval Subrogation: 800/442-2911
Muskingum, Noble, Perry, Vinton, Washington 800/258-2873 or 800/338-4114
Emdeon (to register): 877/469-3263
South (Dayton) Corporate Medical Policy for Services/
800/422-8339 or 937/898-3350 Procedures/DME Requiring Prior Approval Medical Mutual of Ohio has provider contracting
Counties: Champaign, Clark, Clinton, Darke, Cleveland Case Management: 800/258-3175 offices throughout the state. The state is divided
Fayette, Greene, Hardin, Highland, Madison, Miami, into three main geographic regions: Northeast,
Montgomery, Pickaway, Preble, Shelby, Union, Warren Clinical Quality Improvement Department Northwest, and South; with local provider
800/586-4523 contracting representatives living and working in
Northwest (Toledo) the same communities as the providers they serve.
888/258-3482 or 419/473-7455
Counties: Allen, Ashland, Auglaize, Crawford,
Defiance, Erie, Fulton, Hancock, Henry, Huron, Logan,
Lucas, Mercer, Ottawa, Paulding, Putnam, Richland,
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10 Ohio Medicine
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September/October 2008 11
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pleased to announce its new partnership Connection, an initiative of PC Connection,
with PC Connection, a leading information which focuses solely on healthcare-
Rating Program
technology solutions provider offering specific IT products. HealthConnection Enrollment is now open for the 2009 OSMA
more than 150,000 brand name healthcare helps physician practices address five Workers’ Compensation Group Rating
and IT products. Through the partnership, key elements necessary to improve Program, the largest physician-only pool
OSMA members have access to special workflow efficiency and quality of care: in the state. By participating in OSMA’s
pricing on notebook and desktop infrastructure, mobility, point of care, program, members can save up to 77%
computers and related peripherals, document management, and compliance.
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“OSMA is very excited to offer this type provider to businesses, government save participants more than $2 million in
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Owens, OSMA Senior Director of the consumers. PC Connection serves its
Membership Group and Chief Marketing customers through highly-trained account To receive a no obligation evaluation and
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companies and found that PC Connection product catalogs. OSMA BWC Group Rating Program under
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Ohio Medicine
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OSMAPAC
Election Guide 2008
November 4, 2008
Undecided about how you are going to vote in the November elections? Included in this issue is the Ohio State Medical Association
Political Action Committee (OSMAPAC) 2008 Election Guide, which includes its voting recommendations regarding the candidates that
best reflect the concerns of the medical community and issues of concern to physicians and their patients. See below for OSMAPAC’s
recommendations on specific races, as well as important information on how to vote early.
September/October 2008 13
Election Guide 2008
14 Ohio Medicine
Election Guide 2008
OSMAPAC, the Ohio State Medical Association Political Action The OSMAPAC Board of Directors made endorsements based on
Committee, fights for Ohio physicians by helping to elect state the following criteria:
and federal candidates who support the OSMA’s policy agenda. By
• A candidate’s philosophy on key issues;
electing legislators who will reduce the cumbersome regulations
that inhibit the practice of medicine, the OSMA is equipped • A candidate’s voting record (if applicable);
with the political muscle to enact meaningful reforms for the
• District demographics and a candidate’s ability to win; and
healthcare industry.
• Recommendations from local OSMA members.
OSMAPAC was established to promote the improvement
of government for physicians and their patients. OSMAPAC For information about joining OSMAPAC, contact Sara Kaminski,
encourages physicians and patients to understand the important Political Affairs Coordinator, Ohio State Medical Association by
political issues that affect the practice of medicine. calling (614) 527-6747 or by emailing her at: skaminski@osma.
org
September/October 2008 15
3401 Mill Run Drive • Hilliard, OH 43026