Department of Banking
University of Dhaka
TERM PAPER ON
Preparing a business plan
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Department of Banking
University of Dhaka
The Assignment: Topic: Preparing a business plan Course: Introduction To Business Course No: 101
SUBMITTED TO
Mr. Abdullah Al Mahmud Lecturer Department of BANKING University of Dhaka
SUBMITTED BY:
Md. Jamal Hosen Roll No. 16-056 Department of Banking University of Dhaka
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Date of submission:
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Letter of Transmittal
April 29, 2010 Mr. Abdullah Al Mahmud Lecturer Department of BANKING University of Dhaka
Sir I have great pleasure in submitting the term paper on Assignment on preparing business plan. I have taken this term paper as a great chance to know more about business plan. This report gives a Practical scenario of business Planning. This will help me to get idea about business planning. And finally I can see that how much significant business Planning in real life situation is. I would like to thank you again for giving me such an interesting task.
Yours faithfully
Md. Jamal Hosen BBA-16th batch Roll No. 16-056 Department of Banking University of Dhaka
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Table of contents
Sl.no.
Name
Table Of Content Executive Summary Company Summary Products Market Analysis Summary Strategy and Implementation Summary Management Summary Financial Plan References
Page
04 05-06 07-09 09-10 10-12 12-13 13-14 14-18
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University Telephones
1. Executive Summary
1.1 Owner MD. Jamal, owner of Jamal University Telephones Enterprise, is the student department of banking of the university of Dhaka and is very familiar with his target customer base. 1.2 Ownership style
. Soleproprietorship business
1.5 Site selection Neelkhet, university area, because it is located just a half block from campus which is the major entrance and exit from campus.
.
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1.6 Customer Each year, students spend in excess of TK-10,00,000 for products and services with businesses serving the university community. University Telephones will focus on students that live on and off campus by offering products and service plans that are tailored to student needs. Approximately six thousand students live on campus. An additional twelve thousand students live off campus. University Telephones is accessible to all students & also others (non- students). 1.7 Competitive edge Unique business, well customer service, lower price etc.
1.8 Mission
University Telephones' mission is to offer its customers the highest quality telephone products and services. I focus on personalized service to my customers by offering convenience and rapid service. Additionally, University Telephones has the technologically expertise assist customers in picking the product and service that best meets the student's needs. Finally, I have strong vendor relationships with the product suppliers and will be able to meet customer's demand for the newest innovation in telephone technology.
2. Company Summary
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University Telephones will offer Dhaka University students landline phones, cell phones, and cell phones plans. I, owner of University Telephones, believe the store is the perfect location to capture students as they make crucial purchases at the beginning of each term. University Telephones will provide students support and convenience second to none.
Start-up Requirements
TK
150,000
50,000 200,000
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500,000 750,000
Total Requirements
900,000
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Start-up Funding
Start-up Expenses to Fund Start-up Assets to Fund 150,000 750,000
900,000
Assets
Non-cash Assets from Start-up Cash Requirements from Start-up Cash Balance on Starting Date 670,000 30,000 50,000
Total Assets
750000
Total Liabilities
Capital
Planned Investment Jamal Other Additional Investment Requirement Total Planned Investment Loss at Start-up (Start-up Expenses) Total Capital Total Capital and Liabilities 400,000 0 0 400,000 (80,000) 320,000 820,000
Total Funding
900,000
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3. Products
The following are the products and services offered by University Telephones:
Landline Phones: Sony, RCA, Panasonic, Toshiba, GE, Sanyo, and Conair. Cell Phones: Ericsson, Sprint, Motorola, Neopoint, Nokia, Panasonic, and Sanyo. Cell Phone Accessories: antennas, batteries, belt clips, cables and adapters, cases, chargers, faceplates, and modems. Cell Phone Plans: local service, regional service, national service, prepaid service.
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Students living on campus; Students living off campus; Non-students that work or live in university area. This group includes university faculty, administration, and university-area residents.
Market Analysis
Year 1 Potential Growth TK Customers Students Living 2% 6,000 On Campus Students Living 3% 12,000 Off Campus Non-students 5% 7,000 Year 2 TK 6,120 12,360 7,350 Year 3 TK 6,242 12,731 7,718 Year 4 TK 6,367 13,113 8,104 6,494 13,506 8,509 Year 5 CAGR 2.00% 3.00% 5.00%
Total
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Jamal University Telephones Enterprise will promote the store opening. We will advertise in the university daily student newspaper as well as the university area advertising flyer. In the advertisements for the store opening, we will have a 20% off coupon for product purchases over twenty thousands. We will continue this discount for the first month of operation.
Location: Jamal University Telephones Enterprise is located on NEELKHET Street, just a half block from campus. The foot traffic on NEELKHET Street is very strong. It is sandwiched between a popular student espresso shop and the University Bookstore. Customer Service: I, owner of Jamal University Telephones Enterprise, am a student of the department of banking of DU and am very familiar with my target customer base. I have an excellent reputation in area of campus. Most importantly, the store location will improve customer satisfaction when
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problems with product or service occur. Customers will value the ability to come into the store between classes to resolve any problems that come up.
Sales Forecast
Year 1 Year 2
TK 151,500 251,000 166,000 544,000
Year 3
TK 160,000 440,000 214,000 790,000
Sales
Land Line Phones Cell Phones Cell Phone Accessories Cell Service Plans
Year 2
TK 90,000 190,000 106,000 394,000
Year 3
TK 90,000 210,000 200,000 450,000
780,000
950,000
6. Management Summary
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Md. Jamal will manage the daily operations of Jamal University Telephones Enterprise .
Personnel Plan
Year 1
Jamal 136,000
Year 2
140,000 306,000 5 5
Year 3
144,000 266,000
Total Payroll
332,000
446,000
400,000
7. Financial Plan
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Assets
Current Assets Cash Inventory Total Current Assets Long-term Assets Long-term Assets Accumulated Depreciation Total Long-term Assets Total Assets 321,509 115875 437,384 228733 103484 332217 337,092 99921 437013
Year 1 Year 2
Year 3
400,000 400,000 400,000 (206,000) (212,000) (226,500) 606,000 612,000 626,500 1162384 1057,217 1162013 1162384 1057,217 1162013
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Year 2
559,000 262,000 0 262000 297,000 54.87% 5.74% 504,000 266,000 0 266000 238,000 58.91% 6.45%
Year 3
Net Profit/Sales
Year 2
Year 3
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559,000
604,000
Expenditures Expenditures from Operations Cash Spending Bill Payments Subtotal Spent on Operations Additional Cash Spent Long-term Liabilities Principal Repayment Subtotal Cash Spent Net Cash Flow
Year 1
Year 2
Year 3
Business ratios for the years of this plan are shown below. Industry profile ratios based on the Standard Industrial Classification (SIC) code 3661, Telephone Equipment, are shown for comparison.
Ratio Analysis
Sales Growth Percent of Total Assets Inventory Other Current Assets Total Current Assets Long-term Assets Year 1 Year 2 Year 3 0.00% 5.59% 12.53%
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Total Assets
Current Liabilities Long-term Liabilities
Total Liabilities
Net Worth
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References
We use information for preparing such business plan from: Goggle search,, Senior brother ( Department of A & I S ) Senior brother (Department of Banking) A format for presenting business plan is given by honorable teacher