BUSINESS PLAN – EVENT

MANAGEMENT COMPANY
AFTERSCHOOOL
Centre for social entrepreneurship
Bikaner
www.afterschool.tk
www.afterschoool.tk

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 Objectives
• To become a pioneer event management
company
• To be known for its ability to help
businesses in prosper and develop
• To establish a brand for its ability to solve
business problems and to help the society
to grow
• To eradicate socio-economic problems by
business driven solutions and networking
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 Marketing plan
• To establish a network with publicity
companies and media companies
throughout the nation
• To establish a platform for organising
events – and to establish name for a class
of events.
• To start with – we will organise exhibitions,
international trade fair and placement fairs
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 Marketing plan - continue
• First event to be organised – will be a
business development fair for Bikaner
• All the leading firms of Bikaner will be
invited to participate in the event.
• Participation fees will be Rs. 5000 per
participant for 5 day event – including
lucnh, dinner and refreshment.

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 Marketing plan – continue
• Along with training programme, we will
also organise exhibition – which will be
open to general public.
• Exhibition will be publicised
• Training programme will be for the
participants only and it will be in

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 Financial plan

expenditur
revenue e
participation fees 150000 Rent 30000
advt 30000 stall charges 25000
sponsorship 60000 staff expenses 20000
exhibition 300000 electricity etc 5000
publicity 20000
miscellaneous
food 60000
experts charges 100000

profit 280000
540000 540000
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 assumptions

we will contact all leading business persons,

and expect 1% turnout -
3000 firms will be contacted - expected - 30
persons will participate
for sponsorship and advertisement - we
expect .5% response.
exhibition charges - 1000 per day and we
expect 2% turnout

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 Future plans
• To establish a goodwill and image for
events
• To organise events which can help the
society
• To organise events on issues – that are
not taken care of by other event
organisers

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 Team
• All the organisers are from
AFTERSCHOOOL – and have expertise in
public organisation, marketing, public
dealings, media management, publicity
and leadership.
• All the organisers are having expertise in
social entrepreneurship, financial analysis
and decision making – which will help
them in achieving desired impact.

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 Thanks
• Afterschoool conducts three year integrated
PGPSE (after class 12 along with CA & CS) and
18 month PGPSE (Post Graduate Programme in
Social Entrepreneurship) along with preparation
for CFP. It also conducts workshops on social
entrepreneurship in schools and colleges all
over India – start social entrepreneurship club in
your institution today with the help from
afterschoool and help us in developing society.

www.afterschoool.tk
 www.afterschoool.tk
social entrepreneurship for better
society

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