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New Possibilities for Your Business with the Worlds Fastest Database Machine

Oracle Exadata Database Machine is delivered completely integrated and balanced for optimal performance. There are no unique configuration requirements and no special Oracle Exadata certification. In short, if your IT solution is currently running on Oracle Database 11g Release 2, its ready to go on Oracle Exadata.
Update your data warehouse in near real time. Run reports that once took three hours in just 20 minutes. Consolidate multiple databases onto a single platform. Oracle Exadata Database Machine loads data faster, returns queries sooner, and sets new IT performance standards. Its secure, its scalable, and all of it hardware and softwareis supported by Oracle.

Customers Say It Best


No one knows value like Oracle customers. They had high expectations for Oracle Exadata solutions, and they were not disappointed. Whether they used Oracle Exadata Database Machine for data warehousing, for OLTP or for mixed , workloads (such as OLTP data warehous, ing, and batch processing), customers in industries from communications to finance to retail are seeing a difference in their bottom line with Oracle Exadata Database Machine.

Future in a Box
Faster, more flexible, and highly available, Oracle Exadata is shaping the future of IT by delivering the complete technology stackhardware, software, and everything in betweenin a reliable, redundant database machine thats easy to manage, fast to deploy, and fully supported by a single vendor. Preconfigured, scalable, and secure, Oracle Exadata Database Machine addresses the needs of todays businesses with extreme performance for enterprise data warehousing, online transaction processing (OLTP), and mixed workloads.

Turkcell reduced the average time for producing a report from 27 minutes to 3minutes, doubling the number of reports that could be run in less than 5 minutes BNP Paribas ran queries that were an average of 16 to 17 times faster than before Exadata Bokwang FamilyMart processed more than 900,000 order transactions in less than 10 minutes

Oracle Exadata Database Machine allows us to support increasingly complex analytic work on rapidly increasing data volumes. By removing system performance constraints, it encourages more innovative data use and gives us a significant advantage in the highly competitive discount travel industry.
Kolin Ohi Business Intelligence Architect Hotwire, Inc.

With Oracle Exadata Database Machine, we have outperformed expectations and we have prepared Turkcell for future growth.
Ferhat engnl Data Warehouse Specialist Turkcell letiim Hizmetleri A..

FaCt: Oracle Exadata Database Machine is the only database machine that provides extreme performance for both data warehousing and OLTP applications, making it the ideal platform for consolidating onto grids or private clouds.

What became clear from the start, and was reinforced by numerous customer panels as well as one-on-one interviews with users, was that Oracles claims regarding Exadatas speed, efficiency, and scalability were not hype; if anything, they proved modest when compared with actual experience.
Carl W. Olofson, IDC Insights report, October 2010

the technology that Delivers


Theres no question that Exadata technology is a breakthrough for IT. Innovations in the software stack, combined with Exadatas unique architecture, deliver a 6-to-1 price/performance advantage over an IBM P7 solution. With Oracle Exadata Database Machine, you get more CPU cores, better input/output (I/O) performance, and more storage capacityall for one-sixth the cost.1

Exadata Smart Scan. The smart storage software in Exadata off-loads data-intensive query processing from Oracle Database 11g servers to Exadatas storage layer for parallel data processing. Because theres less data moving through the higher-bandwidth connections, you get dramatically improved performance as well as concurrency for simple and complex data warehousing queries. Exadata Hybrid Columnar Compression. Exadata features a compression rate of 10 times on average for data-warehousing data. Exadata organizes and compresses data by columns, resulting in a query mode thats optimized for speed. It also has an archival mode thats optimized for space, giving you significant storage capacity at a very low cost.

Exadata Smart Flash Cache. Shipped standard with more than 5 TB of Flash memory per full rack, Oracle Exadata Database Machine intelligently caches hot data and assigns the rest to disk storage. You get the speed of Flash with the cost-effectiveness of disk storage. Exadata Smart Flash Cache can process up to 1.5 million random I/O operations per second and can scan up to 50 GB of data per second to deliver extreme performance for OLTP applications.

Extreme Ease of Use Keeps It Simple


Easy to deploy and manage, Exadata runswith no changeswith all Oracle Applications. Even the expertise of your DBAs and system administrators is directly transferable. Exadata is built on open standards, so you can incorporate legacy and thirdparty applications, and its building-block approach to scalability lets you start small and add more racks as your business grows. Exadata is easy to upgrade in the field with no interruption to your existing system. And, because all Exadata components are from Oracle, you significantly reduce implementation risks, downtime risks, and support risks. With only one vendor to call, theres no runaroundjust faster resolution. Better information, more flexibility, and lower IT costs with extreme performance. Experience the extreme benefits of Oracle Exadata today.
1Price

Extreme Performance Makes a Difference


The extreme processing speed and power of Exadata means that you can ask increasingly complex questions about your business and get more-complete answers faster than ever before. Youre able to do the sophisticated analysis that can lead to new revenue opportunities or new ways to differentiate your offerings from the competition. Exadata also has the flexibility to consolidate multiple database workloads onto a single platform, so you can experience better performance and significantly lower operational costs (for IT storage, power, cooling, and floor space) than you had with separate databases on separate servers.

comparison based on two Oracle Exadata Database Machine X2-8s (for a total cost of US$3 million) versus an IBM P795 with 32 POWER7 8-core (4 GHz) sockets and 4 TB memory (US$4,566,000), storage volume controller with 4x FC switches (US$140,000), and 4 DS8700 base frames (US$5,840,000). The disk drives were comprised of 21 drive sets of 336 600 GB HDDs (US$2,940,000) and 14 drive sets of 224 73GB SSDs (US$5,374,000), for a total cost of US$18,860,000.

COntaCt US
To learn more about the possibilities Oracle Exadata has for your business, visit oracle.com or call +1.800.ORaCLE1 to speak to an Oracle representative. Outside North America, visit oracle.com/corporate/contact/global.html to find the phone number for your local Oracle office.

Copyright 2011, Oracle and/or its affiliates. All rights reserved. Oracle and Java are registered trademarks of Oracle and/or its affiliates. Other names may be trademarks of their respective owners.

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