JLLM - Leading High Streets of India

Raising the bar
Leading High Streets of India

High-Street -
noun Brit. 1. The main street of a town. 2. Before another noun (high street)
(of retail goods) catering to the needs of the ordinary public.
ba•zaar also ba•zar -

noun 1. A market consisting of a street lined with shops and stalls.
2. A market in a Middle Eastern country
Connaught Place 1949.

Picture credit Mahatta & Co.
Leading High Streets of India
India in the yore has been famous for its traditional markets - bazaars and fairs, which have over eons served 10%. The fast growth of organised retail is ably mirrored in terms of the phenomenal burst of new
as cross-roads for retail and wholesale trade, barter and entertainment much like souks in the Middle East or built-for-purpose shopping mall development. The numbers are now well known – In 1999 there were
the grand bazaar (Kapali Carsi) in Istanbul. These traditional markets – bazaars or streets have had a pivotal 3 bespoke shopping centres in the country, and as of March 2008, there are an estimated 120 such
place in India’s history, and in contemporary times have metamorphosed themselves into shopping streets, operational malls with another 500 such in the pipeline.
roads and junctions across big and small Indian cities. These shopping stretches in their varied formats have
The shopping mall and retail revolution has hogged the headlines over the last few years and rightfully
for the better part of independent India’s history characterised “shopping and entertainment” interface for
so. However, in the background, India’s prime shopping streets, which are more often than not blessed
traders and consumers.
with execellent inner city locations, have rapidly and quietly adapted themselves to reflect the changing
The turn of the millennium witnessed the first organised built for purpose shopping malls emerge in the aspirations of its consumers. Moreover, these streets have been able to capture the shift in the retail trade
India’s metropolitan cities, as well as the strengthening of the organised retail wave in the country. towards organised national and international brands, yet subtly containing the buzz and excitement of their
The Indian retail market stood at USD 330 billion in 2007 (Source: IBEF) with a little more than 4% of it traditional offerings. In fact shopping streets across cities in India have ably taken on the onus of showcasing
being attributed to the organised retail sector. By 2010, the organised segment is expected to grow to New India retail alongside the swank new malls.
22 Camac Street Mall located within Camac Street, Kolkata
Indian High Streets-Evolving Retail

Study Structure City Leading High Streets Chosen Stretch included in the Study
In the last few years of the Indian retail revolution, there has been a substantial body of information and
analysis that has been generated on mall development, changing retail dynamics and consumer preferences. Bangalore Brigade Road Cauvery Handicrafts to Mota Royal Arcade
The objective of this compilation is to complement the existing body of work on the retail mall sector with
Commercial Street Sri Krishna Diamonds & Jewellery to Eastern Stores
information and knowledge about leading shopping streets of the country with a view to understand the
composition and essential parameters of these important components of the retail sector. It is important to 100 Feet Road –Indira Nagar Barbeque Nation to Jealous 21
note that the terms ‘shopping street’ and ‘high street’ have been interchangeably used in the study to denote
the same retail formats. Chennai 2nd Avenue Annanagar Pizza Hut to Woodland
This study has been conceptualised to fill the gap in structured information on leading Indian shopping
Nungambakkam Gemini Parsn Complex to Puma
streets / high streets and collate facts on them including in brief - history of the street, its evolution over time,
rental values, shop format and ranges, spatial layout, accessibility and it’s positioning within the city. Since T Nagar Saravana (Gold) to GRT Grand Days Hotel
it is a first-of-its-kind effort, apart from capturing the basic facts pertaining to leading shopping streets, an
indicative brand mapping of the selected high streets has also been compiled. The map attempts to indicate Delhi Connaught Place Inner and Outer Circle
the location of the brands and their relative positions along the street as of March 2008, which is the time
period during which the streets were physically surveyed. Khan Market The main plaza
It should be noted that shopping streets anywhere in the world are an extremely dynamic retail environment, South Extension Mango to Metro
involving constant churn and change of retail brands from time to time. Hence the brands maps presented in
this study for the chosen shopping streets are valid and are pegged to the brand layout which was existing Hyderabad Begumpet Buffet Chutneys to Shoppers’ Stop
in March 2008 and would inevitably change over time.Three high streets per city have been chosen for this
Himayathnagar Subhiksha to Stanza
study from among the prominent main markets in each of the seven major cities of India -Delhi, Mumbai,
Pune, Bengalaru(earlier known as Bangalore), Hyderabad, Chennai and Kolkata. In order to map the major Road No. 36 Jubilee Hills Khazana (furniture) to Honda
brands and capture the brand mix in the high streets, a survey was conducted in each of the markets during
February - March 2008. This compilation covers 21 high streets covering a fair array of the cross-section of Kolkata Park Street Damas to Singer
the retail variety prevalent in the cities mentioned.
Camac Street The Time Factory to Fort Knox
The choice of these leading shopping streets in the country is by no means comprehensive and the study in
no ways claims that all prime shopping streets in the cities mentioned have been included. In fact there may Theatre Road The Kenilworth hotel to Samsung Plaza
be other shopping streets in these cities that may not have been included as part of this compilation. The
idea behind choosing three prominent shopping streets in the city was to construct a sample representation Mumbai Breach Candy Premson to Benzer and Sony World Junction
of the range and retail diversity of India’s vibrant high streets. Whilst the endeavour has been to cover the
Colaba Regal Cinema to Café Coffee Day
entire stretch in most of the chosen shopping streets, in some cases certain prime shopping stretches within
the high street have been chosen in order to keep the maps focused on the areas where retail concentration Linking Road Raymond to United Colors of Benetton
is the highest along the length of the shopping street.
Pune F.C Road Odyssey to Raymond
M.G Road Barista to Red Tape
J.M Road Café Coffee Day to Bata

Note: Stretch definition pegged to March 2008
Shopping Street Vintage
An analysis of the vintage of India’s leading shopping streets reveals quite interesting insights. For this, the
decade during which the critical mass of retailing developed in the respective high street has been taken
as the decade of establishment / vintage of the shopping street. The shopping streets considered in the
study have been categorised into three time periods (I) Pre-1950, (II) 1950-1990, and (III)1991 onwards as
depicted in the table:
Pre-1950 1950-1990 1991 onwards
T Nagar Brigade Road Commercial Street 100 Ft Road Indira Nagar
Connaught Place Nungambakkam Khan Market 2nd Avenue Annanagar
Park Street South Extension Himayathnagar Camac Street
Colaba Breach Candy Linking Road Theatre Road
M.G Road F.C Road J.M. Road Road No. 36 Jubilee Hills
Begumpet
Most of the pre-1950’s shopping streets owe their evolution to the colonial times, during which retail trade
gained strength and was manifested in terms of shopping formats along arterial roads in the city. In this
category there are a few markets which were purpose-designed and built as retail shopping hubs in those
times: prime examples of which include Connaught Place in New Delhi and Hogg Market in Kolkata (not
included in the compilation).
Almost half of the shopping streets included in this compilation fall in the 1950’s – 1990’s period. Initially
Embracing change-Mumbai’s Mansions driven by the planned growth model of independent India, and resulting expansion of cities and urban
settlements, many shopping streets of this vintage evolved organically to cater to the burgeoning consumer
base and demographic expansion. For most of this period, retail was characterised by local or domestic
Key Insights brands as well as a vibrant unorganised trading sector. Towards the later part of this period, with more of
An attempt has been made to derive some cognitive insights of the underlying themes on Indian shopping market economics at play, there was a perceptible emergence of national brands that inevitably opened shop
streets, based on observations made during the survey. At the outset it is pertinent to note that these along the main shopping streets or in the few “air-conditioned shopping complexes”, that had started dotting
findings are largely observational in nature, given the somewhat amorphous structure of shopping street retail the retail landscape by that time.
markets.
High streets emerging in 1991 onwards reflected in some ways the growth that ensued post-liberalisation,
The observations do provide an interesting insight into the generic collective form and typology of leading and were characterised by the physical extension of existing shopping streets or the extension of cities into
Indian shopping streets. These observations have been summarised under few categories for easier suburbs and the formation of suburban markets. In all its history since the ancient days, shopping streets
understanding. It must be noted here that all these observations are based on the leading shopping streets have uniquely ended up not only embracing the growth during various stages, but have also demonstrated
surveyed for this study, thus they are generic in nature and may not be rigidly applicable to any specific street. the uncanny ability of being able to march in step with changing retail trends of its time.
Shopping Street Typology & Form
A study of the typology of the shopping streets that were chosen for this compilation reveals that there are
certain common threads that can be discerned and hence there is a possibility of typifying high streets into a
few generic but non-exclusive categories, which is detailed as follows:
Category Description Examples
CBD Linked Shopping streets which are located in the Connaught Place (New Delhi),
downtown or the commercial heart of a city Brigade Road (Bengalaru), Colaba Connaught Place, New Delhi Khan Market, New Delhi
(Mumbai), Begumpet (Hyderabad) LAKES
HMA NAN ST.
Arterial High streets which are located on both South Extension (New Delhi), Linking Road
Streets sides of an arterial road within a city or a (Mumbai), Nungabakkam High Road (Chennai),
prime thoroughfare of the city J M Road (Pune), Park Street (Kolkata)
Arterial High Streets which have developed as an Theatre Road (Kolkata), Khader
Street extension to an existing arterial shopping Nawaz Road (Chennai)
Extensions streets Commercial Street, Bengalaru T Nagar, Chennai
Affluent High Streets that have emerged by virtue Breach Candy (Mumbai), Khan Market
Catchment of being in neighbouring posh localities and (New Delhi), Indira Nagar (Bengalaru),
cater to the resident affluent population Road No. 36 Jubilee Hills (Hyderabad)
Proximity to High streets located in immediacy to F C Road (Pune), Himayathnagar

a landmark historical or contemporary landmarks such (Hyderabad)
as heritage sites, colleges or traditional city
landmarks Nunganbakkam High Road, Chennai Park Street, Kolkata
It is important to note here that many of the leading shopping streets cannot be defined fully by one typology
as they may straddle multiple typologies as defined above. For instance Brigade Road in Bengalaru and
Park Street in Kolkata are both CBD-linked as well arterial streets within the respective cities. It is pertinent
to observe that most of the leading shopping streets that were chosen for this compilation were formed along
important transport corridors or trade routes within a city and hence have more or less a linear or a curvilinear
layout. However, there are a few exceptions however, and these include built-for purpose shopping districts,
that have a planned layout, which may not necessarily be linear in format. Examples of this include
planned public shopping markets like Connaught Place and Khan Market in Delhi and New Market (Hogg Road No. 36- Jubilee Hills, Hyderabad Begumpet, Hyderabad
Market) in Kolkata.
Infrastructure and Revitalisation The idea behind this list is not to be comprehensive but highlight possible initiatives that can be collectively
organised by the stakeholders of shopping streets, which can significantly enhance consumer experience
It is not uncommon to sometimes hear first time tourists, doing the rounds of shopping streets in India say
and as a result also augment retail attractiveness.
that they walked through an “obstacle course”. Some or many Indian shopping streets are characterised
less by seamless pedestrian pathways and more by physical hindrances, which make walking and shopping This brings us to the point of whether there have been such initiatives undertaken across the shopping
along these stretches quite a challenge. Whilst this is a generic observation, and it may not be appropriate to streets in India in the past. From the streets that were surveyed, there were only a few instances where such
apply this to every shopping street with the same brush stroke, the image of some Indian shopping “revitalisation” was evident. These included Connaught Place in New Delhi and parts of Coloba in Mumbai.
streets is tainted because of it being pockmarked by such “obstacles”. Prime high streets across the world There is another interesting example – that of MG Road in Pune, where an initiative has been taken to
strive to provide seamless pedestrian pathways along with superlative public realm and of course a wide convert the entire street into a “walk in plaza” on the week ends. Allthough the road has one-way traffic on
retail spread (which anyways Indian shopping streets do offer) which makes shopping for consumers a weekdays, it is totally transformed by being fully pedestrianised on the weekends, replete with food stalls
wonderful experience. and festivities being organised. There may be other instances of collective and organised “revitalisation” that
may have been missed, but even the few instances stated above are important, as they are the first signs of
Rather than focussing on the “obstacles” that face some or many of India’s shopping streets, the following
recognising of the need to revitalise shopping street environments in the country.
is an attempt to outline basic infrastructure features (hard and soft) that shopping streets need to augment
in order to provide enhanced consumer convenience and improved retail experience. The factors mentioned Globally, street revitalisation is a very serious issue. Often this is linked to the issue of regeneration of
are in no particular order and are generic in nature emerging from the compilation of gaps observed during entire regions. Typically, the stakeholders of streets / regions – retailers, property owners, mall developers,
the shopping street surveys across the country that were undertaken for this study. development authorities and local councils-all collaborate to map out a regeneration strategy with a view
to improve the economic and image impact of the street or the region around a street. In India, this
movement is at a very nascent stage, though undoubtedly as economic interest refocuses on prime
inner-city areas in the future, which have superb locations, there would inevitably be initiatives taken to
High Street Infrastructure Augmentation Desirables
regenerate shopping streets.
Transport & Accessibility
• Traffic management for reduced congestion
• Ease of parking and parking management
• Designated traffic interchange areas which do not interfere with shopping
• Provision of buffer zones and innovative non polluting transport solutions for access from parking point
to pedestrian pathways in case the distance is long
• Pedestrianisation of portions of shopping streets
Public Realm
• Clean public areas
• Provision of smart street furniture
• Landscaped open areas and plazas - Creation of micro climate & recreational spaces
• Provision of information and signages about shopping options
• Ensuring security
Consumer Conveniences
• Well maintained public toilets at intervals
• Provision of shaded pathways in case of extreme temperatures
• Seamless, level, unobstructed and universally designed pedestrian pathways
• Active reduction in ambient noise levels Revitalising Connaught Place-Sample block being restored
Market Penetration
One way of analysing the information that has been collated during the surveys of the chosen shopping international origin, whilst the balance are national brands. Moreover, the top rung of high penetration brands
streets is to map the penetration of retail brands across the stretches chosen along the 21 shopping streets has managed to straddle quite a high majority of the high streets surveyed. Almost half of the top 30 brands
surveyed. The main objective of such an analysis is twofold : first is to understand which brands have high listed in the table have a presence in more than 50% of the 21 shopping streets surveyed. This high level of
penetration in terms of their presence across Indian high streets and second is to map out the exact geogra- presence is an apt validation of the importance of high street stores in major shopping stretches for major
phy of the spread of these dominant brands across the 21 shopping streets chosen for the study. retail brands operating in the country. It is also an important pointer that brands should have a well-diversified
The table, in the facing page lists the top 30 brands that were visible among the shopping streets surveyed. presence in the leading high streets of India in addition to their presence in malls.
It is important to note here that these brands could be either self-owned or franchised outlets and that these Lastly, it is important to note that the table has been generated from the specific surveys need during
top 30 brands cut across categories such as apparels, sportwear, F&B, shoes, luggage and accessories Feburary-March 2008 in the 21 high streets chosen for the study. Hence the data represented is pegged to
as well as electronics. Interestingly, more than 50% of the top 30 brands with high penetration are of the stated time period of the survey and could change in future.
Night view of Brigade Road, Bengalaru

Brand Penetration across leading Indian High Streets
Cities Bengalaru Chennai Delhi Hyderabad Kolkata Mumbai Pune
S. No. Brands 100 Ft Road Brigade Commercial 2nd Avenue Nugambambak T-nagar C.P South Khan 36 Jubilee Begumpet Himayath Camac Park Theatre Breach Colaba Linking F C M G JM
Indiranagar Road Street Anna Nagar Ex Market Hills mpet nagar Street Street Road Candy Road Road Road Road
1 Adidas √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √
2 Levi’s √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √
3 Reebok √ √ √ √ √ √ √ √ √ √ √ √ √ √ √ √
4 Nike √ √ √ √ √ √ √ √ √ √ √ √ √ √ √
5 Barista √ √ √ √ √ √ √ √ √ √ √ √ √ √
6 United Colors
of Benetton √ √ √ √ √ √ √ √ √ √ √ √ √ √
7 Café Coffee Day √ √ √ √ √ √ √ √ √ √ √ √
8 Bata √ √ √ √ √ √ √ √ √ √ √ √
9 Pepe Jeans √ √ √ √ √ √ √ √ √ √ √
10 Woodland √ √ √ √ √ √ √ √ √ √ √
11 Titan √ √ √ √ √ √ √ √ √ √ √
12 Wills Lifestyle √ √ √ √ √ √ √ √ √ √ √
13 Arrow √ √ √ √ √ √ √ √ √
14 Park Avenue √ √ √ √ √ √ √ √ √
15 Raymond’s √ √ √ √ √ √ √ √ √
16 Mc Donald’s √ √ √ √ √ √ √ √
17 Lee √ √ √ √ √ √ √ √
18 Samsonite √ √ √ √ √ √ √ √
19 Color Plus √ √ √ √ √ √ √ √
20 Louis Philippe √ √ √ √ √ √ √ √
21 Metro shoes √ √ √ √ √ √ √ √
22 Sony √ √ √ √ √ √ √ √
23 Spykar √ √ √ √ √ √ √ √
24 V.I.P. √ √ √ √ √ √ √ √
25 Lilliput √ √ √ √ √ √ √
26 Subway √ √ √ √ √ √ √
27 John Players √ √ √ √ √ √ √
28 Pizza Hut √ √ √ √ √ √ √
29 KFC √ √ √ √ √ √ √
30 Health & Glow √ √ √ √ √ √ √
Brand Penetration represented is as of March 2008 and represents brands only in the High Street streches taken for the study. Brands present in malls within High Streets not included. Table is an indicative representation of brand spread across High Streets and may change over time
Source: Jones Lang LaSalle Meghraj, Retail Services
Rental Benchmarking
Although one of the few quantitative parameters that can be used to benchmark the shopping streets International Indicative Prime High Street Topline Rents*
surveyed is rental values, it may not always be a “like-for-like” comparison. However, in order to construct an
indicative pecking order among the leading shopping streets in India, the following graph has been compiled
by representing the indicative quoted retail rentals for prime ground-floor, small-format shops (typically upto 1200
3,000 sq ft in size) as of January 2008. The rents quoted are for the period stated and may be subject to 1000
Rents (USD per Sq ft per year)

change over time, as retail shopping street markets are quite dynamic and quoted rentals depend on market
800
demand and supply dynamics.
600
Rents in leading Indian highstreets (January 2008)
1400 400
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* - European rents are taken over the period, Q307 to Q108; currency conversion as per 30 April 2008 rates,
all other rents as of 1Q 2008
It is not surprising to see that shopping streets in India’s political and financial capital respectively (New Delhi
and Mumbai), hog the lime light as they occupy the first six slots of the shopping street rent pecking order. Malls & Shopping Streets-Finding a Common Ground?
Delhi’s prime shopping streets including Khan Market, Connaught Place and South Extension occupies the One of the questions that was pertinent as the surveys were being done in the shopping streets was the kind
first three slots followed by Linking Road, Colaba and Breach Candy which are the prime shopping streets of of relationship that malls and high-streets have in India. Although there is no quantitative data available to
Mumbai. The pecking order thereafter spans all the other cities (Kolkata, Pune, Bengalaru, Hyderabad and prove whether malls and high streets are complementary or competing. However among the few shopping
Chennai) gradually reducing along the rental gradient and ending with the retail rents quoted in the shopping
streets observed in the study that had operating malls, anecdotal evidence suggests that till now, there are
stretch of the Anna Nagar market in Chennai.
established instances of a possible symbiotic relationship between malls and high streets.
What is quite significant, is that prime shopping street rentals, across the board, have almost witnessed
Linkages between Indian High Streets and Malls
rental increases over the last few years ranging anywhere from 30% to upto 100%. In the case of prime
markets in Delhi for instance, whilst prime ground floor retail rentals were quoted at around INR 250-350 per
sq ft per month in 2004, which have crossed the INR 1000 per sq ft per month mark rental value growth over High Streets
the years in other leading cities has been no less impressive. with Proposed Malls
High Streets with no
(As of Mar 08) 29%
Proposed Malls
At such levels, some of the top-rung Indian shopping streets especially the likes of Khan Market, Connaught
(As of Mar 08) 47%
Place (New Delhi) and Linking Road (Mumbai), are slowly but steadily creeping into the league of expensive
high streets in the world. Although the most expensive Indian shopping streets are nowhere close to rentals High Streets with
in 5th Avenue Manhattan (New York), New Bond Street Street (London) and Ginza (Tokyo) as depicted in Operational Malls
the graph alongside, the rentals in leading Indian high streets have witnessed significant growth in the last (As of Mar 08) 24%
few years. Moreover, for retailers going forward, comparison with the most expensive shopping streets in the
world would definitely be inevitable both in terms of cost and returns. Source: Jones Lang LaSalle Meghraj, Retail Services
The pie chart is a representation of the percentage of leading shopping streets surveyed for this study in
terms of those having no proposed newly built malls (as of March 2008), as well as those wherein newly built
malls are proposed (also either within the High-Street stretch or in the immediate vicinity) and those where
existing malls are operational either within the High-Street stretch or its immediate vicinity.
It is interesting to note that a majority of the shopping streets fall in the category wherein there are currently
no proposed malls. A lot of the High-Street in this category include prime inner-city markets and shopping
stretches such as Connaught Place (New Delhi), Khan Market (New Delhi), Colaba (Mumbai) and Park
Street (Kolkata) etc, which are already well-urbanised and the availability of large land tracts for new mall
development is limited. Such stretches may already have smaller-format newly built departmental stores that
are operational or proposed but have not yet witnessed any large bespoke mall development.
The anecdotal evidence of the complementarity of high streets and malls comes from the few instances
that were observed in Bangalore, Chennai, Hyderabad, Kolkata as well as Pune, wherein informal feedback
from retailers along the shopping high street as well those in the same operational malls, suggests that the
Amenities of a Mall, convienience of a High Street
presence of new malls within an established high street 1) increases the retail appeal and attractiveness
of the entire stretch and 2) allows malls and high streets to equally benefit from a growing footfall base of
consumers flocking to such a street, where they can find a combination of both high street retailing and In Conclusion
climate controlled shopping in new malls. Though it is early days, the initial evidence does suggest the fact
that departmental stores as well as malls and high streets can indeed play to each others strength. Shopping streets, bazaars and markets have been a way of life in India, given their unique combination of
ease of accessibility, good locations, established retail base, critical mass, variety, legacy and charm. Over
the decades, India’s prime shopping streets have been at the forefront of retail and consumer change and
have demonstrated their resilient nature in having been able to consistently attract its loyal consumer base as
well as add new consumers into its fold. Its allure is not just limited to technical virtues but also its associative
value of having becoming an indispensable part of the Indian consumers’ everyday life.
There is no doubt that India’s shopping streets have had a prominent position in the country’s retail offerings
over the decades and indicate that these shopping streets would maintain their unique position in the future,
given their inherent ability to adapt themselves to reflect the changing aspirations of consumers as well
as the changing retail trends. Moreover, with the possibility of shopping-street revitalisation becoming an
increasing reality across markets in coming years, the retail pitch of high streets is expected to be enhanced
in the future thereby allowing for the inclusive growth of retail along these prime corridors in Indian cities.
The following sections attempt to compile the basic information on the chosen 21 High-Street markets
by respective city. These also include a graphic map layout of brands along each of the shopping streets
showcased. The retail brand map along these streets is pegged to the time frame of March 2008, during
which all the chosen streets were surveyed within each city. Given that the High-Street environment is quite
dynamic, these retail brand maps would inevitably change over time due to the influx of some new brands
and the exit of others. The brand maps in no way claims to be all comprehensive in terms of including all
retail brands in the 21 leading shopping streets surveyed, but rather is a selection of the some of the leading
shopping streets and the retail brands therein with a view to highlight their character, their geographic and
High Streets and Malls: Thriving Together typological diversity as well as their vibrant retail offerings.
Kempinsky
Juhu Hiranandani
LAP
Meridien
A
Ville
IVEK
J W Marriott
UR
Parle Grand
Grand
ROA
MI V
Maratha
Juhu Kopar
Sheraton Hyatt Intercontinental Hiranandani Vikhroli
D
Beach
SWA
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OA
Garden
ARG
Regency
Khairane
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UR
Vikhroli
AR
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AN M
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Chhatrapati Shivaji
M MAG
Santa Nanavati
I
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Kopar TH
AS
Domestic Airport c
Sakinaka Electroni
NA AN
SH
Khairane VI
Ghatkopar E
U RA
Cruz Chhatrapati Shivaji U R
THANE Zone MU
NATH
DH Ghatkopar MB
International Airport A AI
CREEK
BH
R ROAD
L
RG
Santa LA
LINKING Cruz
LINKING ROAD
MA
KALINA KURLA
Grand ROAD
12 Hyatt
IK
ROAD
NA
LINK ROAD
Vidya Vihar
RG
SANTACRUZ CHEMBUR
Pavane
O
Vidya Vihar Open
A
MA
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Mixed
2
AN
I
Jungle
STR
Khar University Marsh
Kurla
S
VA
Khar of Mumbai
Vashi
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CO
RAILWAY
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A
Lokmanya Tilak Terminus
Turbhe
RL
Asian Heart
D
BHA
(Kurla Terminus)
KU
WESTERN
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VE
BA Road
Kurla
RI
SEA Bandra Sanpada MIDC
IM
Chembur
RG
AH
MA Govandi Industrial Area
M
AR
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IBA
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Chembur Govandi Vashi Hill
ON LI
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Oriental Mandarin AD
Sion Chuna VNP
URAV
Mahim Bhatti MARG
SI
Mankhurd
TH
ON
Taj Lands Mahim CENTRAL RAILWAY Vashi
Jai
NOR
Sion
PA
End Nagar
GOKHALE ROAD
Dharavi
NV
Hinduja
Deonar
EL
Matunga Guru Tegbahadur
VEL
MAHIM BAY
Nerul PAN
PALM BEA
Bombay
EX
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PR
Presidency
D
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Circle Golf Club
RR
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KA
AD
ROAD
Dadar Nagar
AR
RO
SAV
Dadar Dadar Nerul
AR
Siddhi EER
RG
Hill VEL
DK
Trombay
MA
PAN
V
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PAT
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MARG
Belapur
AM
IR
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Tata
M
SH
AH
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WA
JO
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Seawoods Estate
RS
SA
RO
TI
N
PA
M
SA
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NA
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Mandala
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AN
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AY
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BES
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AN
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AI
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PVR
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Mahalakshmi
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CREEK
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EL
Willingdon Sports Club
BHOY RO
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Byculla
G
AR
Mumbai Central
IR M
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Dockyard
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NA
Road
NH-4 BY PASS
HEDJI JE
A
D
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Tardeo ISBT Mazagaon
BREACH HARBOUR
DR
IR
ROAD
SA Marsh
DE
AD
AI
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G
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G B
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M
MAR
RD
N
Butcher Island
OH
SA
Mandvi
S
ISTER
AM
PA
DAS
TK
M
ED
AR
BARR
MA JS Kalbadevi Cave
N
RG
RG
AL
HA
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MA NK
IR
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O
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M
ER Churni
M
OA
SH
G
KH Masjid
JA
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KA
EET
NAVI MUMBAI
D
G Road H ESS STR

L.
B PRINC
RV
RO
Malabar MARG AD MARG
E
TILAK
MA
ROA
Hills SHWAR 10 LOKM

ANYA
Cross
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E M
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MAHATM
Marine Jasai
Hilly
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IV
Area
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Wankhede Chhatrapati Shivaji Terminus

AD
Stadium (Victoria Terminus)

D N RO
HI RO
Jasai
ARG
Church Gate
AD
HM
Terminus Fort
ING
AT S
VEER NARIMAN ROAD

HAG
BACK BAY M
AD JN
PT
DB
AM
CA
RO
HEE
AY
Oberoi 17
M
A
RO AD ILW
SHA
RA
HARBOUR
AD
Piramal Inox L
Nariman RA
Point NT
CE
19 Gateway
JNPT
G
AR
of India Township Chirle

M
E
AD
Taj President
COLABA
Taj Mahal
TH
18
RO
PE
WTC
AY
H
AS
Cuffe
EW
CAUSEWAY
AK
AD
US
Parade Colaba
PR
CA
RO
BA
Uran EL
LA
NV
CO
Middle PA
Navy Nagar
Ground AN
UR
Colaba
URAN
Rocky
Embackment
Oyester
Mumbai is India’s largest metropolis
and the world’s fifth most populous city. It is the commercial and
In the late 1990s, Mumbai heralded the new shopping mall era by
witnessing the opening of Crossroads in Tardeo. Thereafter, the growth
its high-street shopping stretches within the city. As a result, its prime
high streets attained a very high level of vibrancy in terms of density
financial hub of India and is also home to the country’s main stock in bespoke newly built malls has been phenomenal, encompassing of retail brands, inclusion of national and international brands, renewed
exchange (BSE). It is the definitive media and entertainment capital many typologies and innovations. Interestingly, there are several focus on consumers, as well as rentals, which ranked among the
of the country, housing the world’s largest film industry – ‘Bollywood’. examples of brownfield mall redevelopments, one of which is Phoenix highest in the country.
As a commercial hub and India’s largest port, it accounts for over half Mills in Lower Parel.
The three leading high streets that have been mapped in Mumbai
of India’s foreign trade. It is projected to be the world’s second largest
There are an estimated 41 operational malls in the city as of March in this compilation include – Coloba Causeway, Breach Candy and
city by 2015. Mumbai has an extremely diversified economic base,
2008. Alongside the impressive growth in newly built shopping malls, Linking Road.
encompassing a broad range of real estate opportunities across many
Mumbai has also witnessed an equally remarkable development of
sectors. Mumbai has seen significant growth in its geography along its
suburbs, notably Thane and Navi Mumbai.
Mumbai has a strong history and an established precedence of retail
and wholesale trade, with an estimated 70 odd, traditional markets
spread across the city. Undoubtedly, it has been one of the important
nodes of goods distribution in the country. Over decades, its growth
has been manifested in some of the most famous markets like Colaba,
Breach Candy, Crawford Market, Linking Road and many others.
13
Skyline of Mumbai
Colaba Causeway, Mumbai
Operational Since 1920s Colaba Causeway is reminiscent of the colonial antiquity, which joined the island of Colaba to the city of Mumbai in 1838. A century later, retail
followed and since then this shopping street has been the icon of upper-end retail.
Spatial Layout Linear
Shop Format (Sq ft) 500–2,000 The street is typified by colonial buildings with shops on the ground floor that range between 500 sq ft and 2,000 sq ft. The causeway does not
have over-powering shop fronts, but rather subtleties of quality retail and a critical mass of shops that sway its customers.
Shop Efficiency (%) 80–85%
Parking Charges (for four-wheelers) INR 5 per hour Colaba is one of the few shopping streets in the city where national and international brands sit cheek-by-jowl with home-grown ones like Ajmal
Perfumes and is dotted with delightful cafes such as Café Mondegar.
Positioning Exclusive South Mumbai
retail, attracting a lot of Sitting in the southern end of Colaba is the imposing Cusrow Baug building with its unchallenged frontage, houses contemporary brands.
tourists On the northern side is the famed Kala Ghoda art district, which is itself an anchor for people, comprising of an eclectic mix of art galleries,
Closest New Format Mall CR2-Cross Road, Nariman cafes and shops.
Point, 2 km
Located in the heart of the South Mumbai, Colaba always had the benefit of tourist footfalls, which flocks around the Gateway of India and the
Special Promotion Uncoordinated sales during
January, July and October iconic Taj Hotel. Flanked by heritage buildings like Regal Cinema and Shilpi Kendra, the causeway, with its colonnaded passage, Corinthian
columns and exquisite plaster mouldings, is the perfect tourist shopping backdrop. However, the availability of vacant shops has almost always
Managing Agency Brihan Mumbai Municipal
Corporationh been limited, and consistent demand has kept the street expensive from a rental standpoint. This has also been the reason behind the organic
retail extension down the street towards Navy Nagar.
Accessibility Easily accessible by taxi
or bus; the closest railway Its central location and high density of use does lend a busy feeling to Colaba during most times of the day – congestion and traffic being one of
station (Chruchgate) is its drawbacks. However, the area trades on its impeccable centrality, its nostalgia and its retail appeal unlike any other market in its vicinity.
2 km
Entertainment Avenues Regal Cinema
Operational Hours 10:30 am – 9:30 pm
Off Day No off days
Rental Values
800
700
600
Rents/Sqft/Month
500
400
300
200
100
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008
Large Format Small Format
Large Format: Greater than 3,000 Sq Ft or departmental Stores

Re
Ground
g
Municipal
Sh Sp al C
ilp or i
i ts n e m
G
M
Ke a
a
Ba
nd r
rd
aj ra Ba
es
en
De tic
W
Maidan
lh Ho
V. rista
iD or I.P
COOPERAGE ROAD
Cooperage
ld te .A
l
ar
ba of jm
rR Ti al
ta
es
ta n Ho
H ur te
an lA
& iro T
Ou a t po
llo
tfit ilor Ca
te s f
rs M éM
MS
c
Lawn
o
O M Don nde
Un lym et a g
ite pi
d a
Re ro P lds ar
MAHARSHI KARVE ROAD

Co Ho eb la
lo te M ok za
r s La l eh
ta
Th of co
e Be st Br
Ti e ot
m ne Ci he
e tto ty rs
Fa n W
NA
al
ct
or k
TH
AD
Le
AL
AM y
IS op
AL
BE ol
d
PA
ST
Ca
RI
MA Ap
fé
KH
po
RG Co lo &
RO
t to Fl Ba
Ap n r
AD
or
sa Co ist Gol
ra W lo de
In ra r n
te
r n gle
Bo
ut
G
na iq
Ni r
rif
tio ke ue
fo
na
n
l
To
Ta
u
j H
rif
fo
CI ot
E
n
el
rs Phi
& ll
Re
Ra
se
Tr ips
rv
An jsi B
av C
a tio
Ka and ros At
n
Co Bom Re m P m
W
st at un os
o
de
lo b au ja ph
b
el off D rld
r P ay
wi ea
ra er
Baug
Ad e
W e o W
nt
ld T rs
Pelus Dy id
Cusrow
p w e W
or e & cke ide
as
Pr e J om ing oo
Un e dl
Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale.
Pe C Fa ovo an en an
ite H te o sh gu s d
d ea r lo io e
r
PJ
Co lth En P ns
lo & gla lus Je
rs S
RA
of am Glo nd we
w M l
Le Be so B Bo
Le
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e
MC
Le e C ne nit pt O
vi’ oo tto e Di pt
s n ici
HA
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Jo a
B. B
hn ak T tor r on s ns
ND
Ba ds
EH
Le Sa Pl Arr ree e
ta
AN
vi’ m ay ow
AR
s be ers
Th S n
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eo Am kye a
AM
br o s
AR
om re
a
G
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AD
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ills
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sty
le
APOL
LO B
ANDA
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pt
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go
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sk r
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m Ro
y
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ffe
e
Da
y
15
N
Linking Road, Mumbai
Operational Since 1970s The Linking Road shopping stretch, which is the undisputed heart of retailing in Mumbai, is also its most expensive retail patch in the city.
Interestingly, Linking Road is the arterial north–south corridor of Mumbai and more or less follows a linear pattern.
Shop Format (Sq ft) 500–1,500 The stupendous traffic that moves along this corridor is only matched by the vibrancy and the variety of retail brands, hoardings and visual delight
that this street offers. Over the last three decades, Linking Road has seen a fantastic transformation from clustered informal and small format
Shop Efficiency (%) 70–75
shops to signature retail stores, comprising of the best that contemporary retail has to offer.
Parking Charges (for four- Free parking in the by-lanes
wheelers) Linking Road was also the choice location for the first McDonald’s in Mumbai, which opened up to record crowds. Since then, this High-Street
Positioning Prime city retail hub located on continues to attract a very high number of shoppers. In the last five years or so, international brands have also made their presence felt and
an arterial road added a new dimension to the street, both in terms of its image as well as its linear extension towards and beyond Khar, as well as its extension
Closest New Format Mall Hi Life Santacruz, 4 km along the by-lanes.
Special Promotion Uncoordinated sales during Linking Road has the inclusiveness of being able to integrate various formats of retail, including department stores (Shopper’s Stop store in
October and January Bandra started in 2001) along with exhaustive retail offerings on apparels, footwear, accessories and premium lifestyle retail brands as well as
Managing Agency Brihan Mumbai Municipal platform shops at some patches along the street.
Corporation
The fact that it sits in the geographic centre of a linear and very wealthy city and within the cradle of neighbouring affluent residential areas has
Accessibility Easily accessible by taxi or only complemented Linking Road’s exhaustive brand mix and integrated retail offerings, all of which, as a whole, have contributed towards its
bus; the closet railway station
(Bandra) is less than 1 km phenonenal success as a retail destination.
Entertainment Avenues MovieTime Suburbia

Operational Hours 11:am – 9:30 pm
Off Day No off days
Rental Values
900
800
700
600
Rents/Sqft/Month
500
400
300
200
100
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

To City
m
N
Wal
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Hi
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Be d C
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CONTD. TO
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MAP PART II
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17
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Breach Candy, Mumbai
Operational Since 1950s Breach Candy could have been any other neighbourhood market in Mumbai, but what sets it apart are its exclusive brands as well as the elite
consumer profile that it commands.
Shop Format (Sq ft) 500–2,000; except few in the Located in the middle of some of the most elegant residential areas of Mumbai (Malabar Hills – Napean Sea Road and Mahalaxmi), the Breach
10,000–15,000 range Candy shopping stretch is not high density and has a much-relaxed disposition to itself.
Shop Efficiency (%) 70–75 Lined with high-rise residential towers in the back drop, it is hard to imagine Breach Candy’s colonial lineage. It is only with buildings at AK Marg
Parking Charges (for four- INR 5/- to INR 11/- per hour that one gets a glimpse of its colonial past. Built on reclaimed land in the early 19th century, it is officially known as Bhulabhai Desai Road. Breach
wheelers) Candy has the Mahalaxmi Temple as one of its defining anchors.
Positioning Elite South Mumbai niche market The emergence of organised, retail can be traced back to around the 1950s. The Reader’s Paradise Bookstore in Breach Candy started in 1955.
Closest New Format Mall Atria Mall, 3 km Over the next couple of decades, retail established itself and led to the generation of the present retail spread.
Special Promotion N/A
Breach Candy‘s appeal is the gentle meandering of the street through residential colonies, starting from the Kemp’s Corner market and reaching
Managing Agency Brihan Mumbai Municipal its retail zenith near the Amarson stretch.
Corporation
The stretch has a leaning towards higher-end retail offerings such as exclusive showrooms (Sony World), exotic fruits at street vendors and
Accessibility Easily accessible by taxi or bus.
The closest railway station (Grant exclusive men’s wear (Manzoni, Raymond and the legendary Benzer), all of which add to the glitz of Breach Candy’s retail appeal.
Road and Mumbai Central) is
3 km
Entertainment Avenues Limited
Off Day No off days
Rental Values
800
700
600
Rents/Sqft/Month
500
400
300
200
100
Jan 2007 Jan 2008 Jan 2007 Jan 2008


CONTD. TO MAP PART II
N
G
Gas
BOMANJI PETIT MAR

Show Bizz
Samsonite
Barista Espresso Bar The Soles
Sony World
Brijwasi Sweets Just In Time Gangar Opticians

Smokin' Lee's Chinese
Garcia's Famous Pizza
Noritake Catwalk Telon
The Mobile Store
Warden Collection
Habit Shoes
DARAB
SHA LA
NE
Millionaire
Manzoni
Litolier
Ravissant
er
nz
Be
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N Re
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W W
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Adarsh Sonia Mustafabad
BH Park
A
Gandhi Dr. Mukherjee Suboli
N
RIN
Nagar
G RO
Sec 22 Sec 23 Hospital AG Vihar
W Sec 9
Nagar
Sec 5 AN
Sec 14
R RIN
Sec 21 M
AH Shalimar Gokulpuri
Sec 6 AV 1 Bagh WA
Sec 20
E
Sec 4 IR ZIR
Sec 1
OUT
M City Park Model ABA
asulpur Sec 7 AR D RO A
G Town D
Sec 8 Pitampura
Rani Sec 3 Wazirpur Ashok
Madhuban Pitampra MANGAL
Enclave Industrial TH Timarpur Yamuna PANDEY Vatika
Sultan Chowk TV Tower E MA MAR
Sec 2 M 2K Area LL Vihar G
Puri R
RING ROAD
Jaipur Max OA
Sanjay Kingsway D
Golden Hospital Ashok
Gandhi Camp
OAD
Hospital Saraswati
Hospital Nagar VIVEKANAND
MA
Vihar Delhi MARG
Netaji Shalimar
GR
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University GTB Rajendra
Subhash Ashok Garden
RIN
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A
NORTHERN Place Nagar
JA
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Paschim Inter State GTR NORTHERN RAILWAY Vivek AD
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Punjabi (ISBT) Nagar a College of RG
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Old Delhi Business Studies A
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LONY ROAD
New Delhi Indira
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PVR Multiplex Pahar
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Lemon Tree 33
IN
Tilak Railway Raj M Puram
GAN
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VI
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CONNAUGHT GHA
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Garden Vikaspuri
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MAR
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Ghazipur N H –24 BYPASS
Nagar TO Nagar The Grand Enclave
Hastal Satyam
G
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A
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SA
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Sec 15 R Jayanti Meridien
RA
Sec 3 O
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D Park RAJ PATH India Sec 59
Sec 58
ATA
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New Delhi is India’s political
and administrative capital and is also the second largest metropolis
Delhi’s old and new high streets offer a unique experience of retailing
and charm. What is really unique about the city’s leading high streets
in the country, with a diversified economic, government and service- is the fact that like Mumbai, these are among the most expensive
sector base. Home to many of India’s largest corporations and retail stretches in the country, witnessing phenomenal value growth
multinationals, Delhi has attracted a large pool of well-educated over the past few years. Despite the high valuations and the spectre
workforce. The Delhi National Capital Region comprising the capital of time-to-time sealing in the non-regularised commercial streets,
and its suburban areas (including Noida, Gurgaon, Greater Noida Delhi’s main high streets have been very successful in targeting
etc) has now established itself as an important hub of the IT and ITES consumers, as well as national and international retail brands.
sector. The city has been rapidly gearing up in terms of its image and
The three leading high streets that have been mapped in Delhi in
infrastructure for the forthcoming Commonwealth Games in 2010.
this compilation include – Connaught Place, Khan Market and South
Delhi has a unique collection of varied retail segments and shopping Extension market.
areas that have evolved over centuries of trade within the city. Thus
whilst on one hand, there is the famous Chandni Chowk and the
colonial shopping destination of Connaught Place; on the other hand,
there is a profusion of relatively new shopping areas and destinations
such as Karol Bagh, Greater Kailash and South Extension. Both
wholesale and retail trading has been well-established in the city, with
some major markets like Karol Bagh handling both with ease.
The Ansal Plaza mall in Andrews Ganj, pioneered the format of mall
retailing in Delhi. Opening its door in 1999, Ansal Plaza set the flavour
for the ensuing mall boom that followed. Mall development since then
has flourished both within Delhi city limits (especially with the release
of land by development authorities for new age commercial activities)
and in the suburban areas, including Gurgaon, Noida and Ghaziabad.
Gurgaon was especially at the forefront with many of the first new
plans opening their doors as early as 2002. Although in recent years
though, the spotlight has shifted back to Delhi owing to the surge
of mall development within the city limits. In all, the Delhi National
Capital Region has been among the trend setters of the new age mall
movement in the country.
21
India Gate
Connaught Place, New Delhi
Operational Since 1930s Connaught Place was designed as the definitive commercial heart of the new Imperial capital in the 1930’s. Its Victorian inspiration is evident in
the circular-shaped retail spread, replete with colonnaded corridors interspersed by seven radial roads. Its central location and top-end brand mix
Spatial Layout Circular
have always embellished Connaught Place with a retail prominence like no other shopping area in Delhi, catering to consumers from within the
Shop Format (Sq ft) 1,300–3,500; Larger stores on city and even its suburbs.
upper floors
Shop Efficiency (%) 80–85 What is unique about Connaught Place (or CP as it is popularly known) has been its ability to reinvent itself in terms of its brand mix and offerings
over the decades to reflect the best of what India wants to shop. This resilience is even more significant, given the complicated ownership patterns
Parking Charges (for four- INR 10 for first two hours; INR
of this shopping hub. The watershed in its re-emergence was in 2005, when the first mass transit Delhi Metro trains started running through
wheelers) 10 per hour thereafter
Connaught Place. Its impact was two-fold. First was the huge rise in commuters and hence, footfalls in the area. Second was the significant
Positioning Mixed-use; the heart of Delhi’s
transformation of the public realm within Connaught Place.
retail
Closest New Format Mall Ansal Plaza, 10 km Thereafter, Connaught Place has only got more attention from brands, consumers and its stakeholders. Regeneration efforts by the Municipal
Council, NDMC, regular shopping promotions by the trader’s association NDTA, refurbishment of old cinemas (Plaza, Rivoli and Odeon) by
Special Promotion CP Shopping Festival
(November–December) multiplex chains and the significant influx of top-line brands and restaurants have all added up to a new retailing paradigm in the heart of
Delhi. Rentals have more than mirrored the new exuberance, with Connaught Place now ranking among the most expensive shopping streets
Managing Agency New Delhi Municipal Corporation
in the country.
Accessibility Excellent; Delhi Metro (0 Km)
and public transport hub
Entertainment Avenues Regal Cinema, PVR Rivoli, PVR
Plaza and Odeon
Off Day Sunday (some shops and
eateries are open on Sunday)
Rental Values
1200
1000
Rents/Sqft/Month
800
600
400
200
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

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Khan Market, New Delhi
Operational Since 1950s Built in the 1950s under a rehabilitation scheme, Khan Market is among the most expensive high streets in India. Being the other major market
within Lutyen’s Delhi Zone (apart from Connaught Place), Khan Market sits among the most upmarket residential areas, and has proximity to both
Spatial Layout U-shaped
the diplomatic quarter as well as the city’s downtown area.
Shop Format (Sq ft) 460 and 535, few larger formats
The market has established itself as the definitive upmarket shopping and F&B destination for a high-end catchment, including expatriates, the
diplomatic community, high net-worth individuals as well as upwardly mobile professionals.
Parking Charges Free
(for four-wheelers) Its retail offerings well-mirrors the needs of the catchment it caters to and includes an eclectic mix of premium and lifestyle retail brands, book
Positioning Exclusive high street, comprising stores, fashion boutiques, fine dining, cafes and art stores. Interestingly, the traditional stores in the market have also transformed themselves, in
of high end shopping and terms of their retail offerings, to cater to the upmarket catchment.
fashion
The rather long line of cars to get into the market does not in any way lower its appeal to its catchment. In fact, proactive steps that were taken
Closest New Format Mall Ansal Plaza, 5 km by the trader’s association – such as hosting events and exhibitions, ensuring parking management and allowing free parking – have also helped
Special Promotion Co-ordinated sale in December/ in keeping a shopper-friendly market. Khan market came into renewed prominence ever since news reports started pegging it amongst the
January expensive High-Street of the world.
Managing Agency New Delhi Municipal Corporation
One of the hallmarks of this shopping hub is that the traditional sits alongside contemporary branded stores and somehow the overall chemistry
Accessibility Good seems to appeal to shoppers not only from the mid upper segment, but also to the casual visitor.
Entertainment Avenues It has some famous F&B
hangouts, including Cafe Turtle,
Big Chill, Khan Chacha etc
Off Day Sunday (some shops and
eateries are open on Sunday)
Rental Values
1400
1200
1000
Rents/Sqft/Month
800
600
400
200
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

N
Bizarre
First Choice
Side Wok
Sprucee Open Oven,

Kasa Gelate
Forest Essentials
Woodland
V.I.P.
United Colors of Benetton
Longines
Da Milano Italia
Kala Niketan shoes The Kathis
Hidesign
Ruh Levi’s
Nishika Pawa Design Studio
Anjana Bhargav Samsonite
Spaces
Chonas
Fortis Health World

Art d'inox Adidas
Jewels by
The Body Shop

The Big Chill Café
Etam Lingerie
Sugar & Spice
Dipika Mehra
Dayal Opticals
Chokola
Café Turtle
Nike
Zeiss
Archies
Ranna Gill Gallery
Full Circle Café Khan Chacha Mc Donald’s
The Big Chill Café
Barista Creme
Café Coffee Day lounge
Dr. Monga
Blanco
The Kavita
Deepika Govind
FCML Lavazza
The Kitchen Home Bhartia
Art Gallery
Subway
Fabindia
Apartment 9
Kontempra
Bon Ton Opticians

Ogaan
Market Café Kaya Skin Clinic
Anokhi
Looks Unisex Salon
Anokhi
Chonas Rest-o-Bar
Oma- Manan Design
Biotique
Park Avenue Woman
Color Plus
Reebok
Chinafare Restaurant
Bahri Sons
Nike
Drishti Eye Care
Ishatvam
Zodiac
Tag Heuer
Manzoni
Color Plus Women
Swarovski
Shahnaz Husain
Atelier
Good Earth
RTI MARG
SUBRAMANIAM BHA
25
South Extension, New Delhi
Operational Since 1960s If there is one market that has been able to establish itself as the hub of South Delhi’s High-Street retailing, it has to be South Extension (popularly
known as South Ex). Starting from a community shopping centre on both sides of the arterial Ring Road in the 1960s, the South Extension
Spatial Layout U-shaped
markets has witnessed a phenomenal growth. However, it was really the 1990s that witnessed its transformation, as national and home-grown
Shop Format (Sq ft) 100–3,000
brands, established stores in the market. This growth is attributed to both home-grown chains, such as Ebony (among the first organised
Shop Efficiency (%) 90-95 department store in Delhi), Big Jos, Mehrasons Jewellers, Sehgal Brothers and Nalli’s, as well as national and international brands, such as Levis,
Parking charges (for four- INR 10 Lacoste, Tanishq, Esprit and Benetton. The increasing popularity of these markets also led to the opening up of a wide range of restaurants and
wheelers) complementary retail offerings.
Positioning Upscale shopping area in Delhi
There is no doubt that the South Extension market caters to most of the upmarket South Delhi residential areas. But over the years, this stretch
Closest New Format Mall Ansal Plaza, 2 km has also been able to add such depth and variety in its retail offering that it has become a shopping destination by itself. The opening of Delhi’s
Special Promotion Co-ordinated sale around New first mall, Ansal Plaza, right next door in the late-1990s did not deter the expansion of this market; in fact, both have complemented each other.
Year One of the reasons behind South Extension’s success has been the consistent transformation that has been witnessed both in terms of its
Managing Agency Municipal Corporation of Delhi retail offerings as well as its new store formats. Having such high customer traffic does lead to congestion during peak hours, but the brands are
Accessibility Very good; well-connected not complaining.
through private and public
transport
Entertainment Avenues Restaurant bars and
discotheques
Off Day Monday
Rental Values
1000
900
800
700
Rents/Sqft/Month
600
500
400
300
200
100
Jan 2007 Jan 2008 Jan 2007 Jan 2008


Zohra Emporium Mango
Arrow
Nalli Silk Sarees
Wills Lifestyle
D&A
Inc. 5
Moti Mahal Delux, Puma
Mc Donald’s, Louis Philippe,
DAR Salon & Spa,
Roop Sarees
Nautica
Mehrasons Jewellers -
Yashpal Mehra Group
Samsaara
Ahujasons, Gujralsons
Daitchi Chinese &Japanese Cuisin

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Bookshop
Reebok, Teksons
Colors of Benetton
United
Catmoss, Levi’s Square

Stephens Brothers,
Ushnak Mal Mool Chand
Khanna Jewellers,
Tag Heuer, bg’s
Villa D’ESTE’
Meena Bazaar, Greenways
Reliance World The Raymond Shop

Bon-Ton Nike
Inner Circle
Heritage Handloom Emporium
Bata Sisley, The Blues Sehgal Bros.
Pall Mall Romanson Swiss Watch

K. K. Omsons
Da Milano Italia Jewellers
Bata, Barista, Lilliput

Park Avenue, Cantabill Tanishq
Ushnak Mal
Gourmet Gallery Madan Lal
Woodland, Van Heusen
Zeiss
Venus Steps
Color Plus
Blackberrys, Orra
Signet, Nokia,
Freelook, Adidas
Ashwini Kumar's
Planet Fashion
Samsonite, Dockers
Chauhan
Mehrasons Jewellers
Jewellers
Parx
Esprit
Maspar
Lacoste
Manzoni
The Academy
Carlton London, Revive Unisex Saloon
Reebok
R. K. Jewellers, Lizard
Lounge, Keune-the Salon &
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Bizzare
Ebony
Rameshwar's
Big Jos
Metro
Globus, Saboos
Deepsons
27
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D
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HA
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BRIGADE ROAD
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Kumarswamy Bommanahall
Subramanyapura
Bengalaru dubbed as the
‘Silicon Valley of India’. Previously known as Bangalore, it is the state
Although new shopping mall developments in the city started later
as compared to Mumbai and Delhi, the pace of growth registered in
MG Road, Commercial Street, Vittalmalya Road and 100 Feet Road
Indira Nagar market. In turn, these streets have ramped up their retail
capital of Karnataka as well as India’s technology capital. It holds a terms of supply in the last few years is quite aggressive. As of now, offerings, both in terms of density and the variety of national and
prominent position in the global IT map and has a deep corporate base there are an estimated six operational shopping malls in Bengalaru, international brands. Exclusive, high-end showrooms, designer studios
of domestic, multinational IT and biotechnology companies. The city is which are expected to go up to over thirty by 2009. Interestingly, most and fine-dining restaurants are now establishing their presence on the
advancing up the ’value chain’ with significant focus on research and of the new malls have been able to establish themselves quite well high streets slowly but surely, even as new mall formats are emerging.
development activities. The high-quality work force and favourable and have been successful in attracting consistent footfalls. The first
The three leading high streets that have been mapped in Bengalaru in
quality of life have prompted major campus developments by many luxury mall of Bengalaru – UB City – is all set to open in 2008.
this compilation include – Brigade Road, Commercial Street and 100
IT majors in the city. Although currently a constraint, infrastructure
The young, upwardly mobile consumer base of Bengalaru has been Feet Road Indiranagar.
is in the process of being ramped up. Examples include recently
patronising the city’s prime shopping areas such us Brigade Road,
inaugurated international airport and the work commencing on the
metro rail system.
Bengalaru’s retail in terms of its consumer profile and its vibrancy is a
reflection of the aspirations of New India. Even if some of the shopping
areas go back to colonial days in terms of its antecedents, the mix
of contemporary brands and the upwardly mobile young shoppers
that flock to these new swank stores is a living example of the rising
aspirations of upwardly mobile Indian consumers.
29
Vidhan Soudha
Brigade Road, Bengalaru
Operational Since 1960s As one of the most sought after retail streets in India, Brigade Road is located at the heart of inner-city Bengalaru (Bangalore). Brigade Road is a
true reflection of the aspirations of a city that has become the definitive silicon hub of the country.
Shop Format (Sq ft) 1,000–9,000 Brigade Road, which connects M G Road and Residency Road, has retail antecedents dating back to colonial times. The first departmental
store in the city, Niligiri’s, opened shop along Brigade Road along with a host of other stores as well as entertainment options, including the Rex
Theatre, that came in soon after.
Parking Charges (for four- INR 5 for every half hour
wheelers) However, it was around the late 1970s and early 1980s that the Brigade Road shopping area started to transform into the busy high street that we
Positioning Among the most prominent see today. Shopping arcades, such as 5th Avenue and Mota Royal Arcade, changed the shopping experience by offering retail options at vertical
inner-city high streets with a high levels even as new pubs and restaurants added to the area’s attractions.
density of contemporary retail and
F&B brands The 1990s really saw the acceleration of retail growth at a phenomenal pace along this stretch as Bengalaru geared itself to cater to the influx
of a new generation of software professionals from all over the country. The growing incomes, aspirations and needs of these consumers has
Closest New Format Mall Garuda, 0.5 km; Eva Mall, 0.5 km;
Bangalore Central, 0.5 km resulted in almost a constant change in this high street, evolving into its present form, which includes exclusive stores, international brands,
fashion wear, sporting goods and cafes.
Special Promotion Coordinated street lighting and
decoration during festivals like Moreover, Brigade Road houses some of the biggest flagship stores of established brands. A case in point is the 9,000-sq ft Levi’s Square store
Diwali, Christmas and New Year situated along this road, which is one of the largest flagship store for the brand in India. Brigade Road’s phenomenal growth in retail depth and
Managing Agency Bangalore Municipal Corporation varied offerings has also been proportional to the traffic congestion and parking along the street.
Accessibility Easily accessible; one way private Footfalls in this almost-integrated contemporary retail street are quite record breaking, with estimates that Brigade Road probably attracts the
traffic allowed, no public transport
highest number of consumers in the city. A store in this stretch is the first priority for any new brand entering the city. Given the fact that vacancies
Entertainment Avenues Rex Cinema, Pubs and are quite low and new supply is limited, brands have to contend with expensive rentals.
Discotheques
Off Day No off days
Rental Values
300
250
Rents/Sqft/Month
200
150
100
50
Jan 2007 Jan 2008 Jan 2007 Jan 2008


MAHATMA GANDHI ROAD
MAHATMA GANDHI ROAD
Tem
p
tatio
Metr
oW n
atch Cau
Co very
Han
Reg dicra
Sole al W fts
s atch
Pum Roy C o.
a al S
port
Doc ing H
kers
T ouse
and aika S Ree KFC
Lou pa bok
nge Kash Levi's
mir A Squa
rt Ind r
ustri e,
es
Wills
Lifes
tyle
CHURCH STREET
Bata Flyin
, Sa
pph Hote g Mach
San
ire T
oys i
Aath l Curzon ne, Plan
go S tya V C e
h eg R ourt, P t M (F.F.
Gal oes, R
lary e esta ro ),
(FF ebok, A uran line,
), N t, Ad
ike, rchies Café idas
Zod Kou Coffee
iac tons D
, Co ay, Cro
Son lorpl
u codi
y Ra le ,
Nok dio H s
Van ia ouse
Heus Olym
Park
eun pu
Ave Prov s
nue ogu
e St
Clas udio
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Nok ic Polo
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hilip iority
pe Sho Dea
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rigge
Sho Wago r
etra n,
Sho ck, P
ema r a b
ker Pep hu D
Vod e Je igita
afon Blac ans ls
e St kBer
Piz ore Metr r ys
Fu za Co Arroo
Bos sion Lo rner, Th
u w, M
sini, e Spyk cDon
Inn nge, Ca Donut
Brig ar a
ade fé Coffe Baker, Gas Jeans, ld's, Woo
's, O e RPG d
Fifth n Da Day, The Cellu land,
Aven Rox Para com
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HP R - The W Bata Res
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Store f yyge ant,
, M Titan, T Mon
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.
Zave ystique S imex, r c h
ri Bro a Swa
rovs P l az
s Jew lons, ki, B a-Yo ! C
ellers arist
a,Ho hina, Pi
tel T zz
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Hot ona S
el S rch cullers,
han
gri
la, E
Mus xca
ic W libu
orld, r
Hea
lth &
Pete G
r En low,
glan
d
Nilg
iris
FM
Rex
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Cine Ame
RI
mas rica
AP
n Co
PA
rner
RO
AD
Dom
ino's
Pizz
Mot
a Ro a
Reli y a l A
Sub
anc
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way Web W de- Lev
, Viv i
a, C orld, Co 's Strau
otto f s
ns b feeWor s,
y Ce ld,
Reid nt
& Ta ury,
ylor
31
N
Commercial Street, Bengalaru
Operational Since 1950s Commercial Street is part of the traditional shopping areas of Bengalaru and is located in the traditional retail hub of the city. This street along
with its immediate neighbour, Kamraj Road, formed the traditional shopping and trading areas of this once colonial town. Hence, this area is
characterised by long-established and home-grown retail stores in apparels, jewellery, saree shops and antiques.
Shop Format (Sq ft) 1,000–15,000
Although Commercial Street has retained its built character over the decades, it has also evolved over time, providing a mix of traditional as well
as more contemporary national and international brands. Almost half of this bustling lane is filled with traditional and quaint shops that find enough
Parking Charges (for four- INR 10 per hour business from its loyal customers; but at the same time, the new brands have also been successful in attracting a steady flow of footfalls, which
wheelers)
makes it an important retail destination within the city.
Positioning Traditional family market in the
city centre with the feel of a Through this combination of home-grown and new retail stores, almost all retail segments are well-represented along this street, including
bazaar apparels, footwear, kids wear, jewellery and food outlets.
Closest New Format Mall Garuda, 1.5 km Interestingly, there are a number of smaller retail outlets that offer Kashmiri goods, ranging from pashminas to carpets and even jewellery, catering
Special Promotion Street lighting during festivals to tourists and more up-market consumers. The big departmental stores include Westside and Max, both of which are located on the opposite
Managing Agency Bangalore Municipal Corporation ends of the street.
Accessibility Easily accessible; no public Owing to its relatively limited width, Commercial Street tends to become congested during peak shopping hours. Efforts are being made to
transport mitigate this issue by introducing an automated parking system. Despite this congestion, Commercial Street has been able to attract consistent
Entertainment Avenues Limited crowds and add more depth to its retail offerings over the decades.
Off Day No off days
Rental Values
300
250
Rents/Sqft/Month
200
150
100
50
Jan 2007 Jan 2008 Jan 2007 Jan 2008


KAMARAJ ROAD
Wrangler, Kanz, Liberty Silks
Sri Kr
ishna
Diamo
Khazana Jewellery Lillipu nds &
t Jewell
ery
Kiddy
Cottons by Century 's Cor
ner
Hum In
dia
Mulan
i's Op
Wood tical G
Levi's y's Anand
Swee
allery
Store, ts and
United V.I.P. Savou
Colors Lou Rajso
ns ries
Cotta of Ben nge,
etton Ronca
ge Ind
ustrie to
s Emp Optola
orium bs, Ar
Royal chies
Paper
Tailorin Rose
g Co. Shopp
e
Singe
r
Week
en der Lee, C
afé Co
ffee D
Favou ay, He
Allen rite Sh alth &
Solly op Glow
Presti
ge-Th Excali
e man bur, F
store lying M
My Do achine
llar Sto
Colorp re , The
lus W Raym
Kouto oman ond S
ns Bossin , Arch hop
i ies Ga
llary
Wood
land,
Arrow
Rocia
Inc.5, Shoes
Orra - Bags
C. Kris
Fazals hniah
Fabin Chetty
The W & Son
dia, S
cullers orld o s
f Titan
Moch
i, Indig
Sterlin o Nati
on, Je
g Hou alous
se
DISPENCEARY RD
Jeans
.
EBRAHIM SAHIB RD.

Hakob
a, Sole
s
Laabh
Jewell
ers
Reebo
k MAIN GUARD
Plane CROSS RD.
t Fash
ion
Bata
The W
e
John arhouse
Nike P
Kashm layers, Kon
ir Gov a
ernme rk Veg Res
Be:, A
didas, nt Arts tau
IndoA Empo rant
rts rium
Relian
ce Sta
tioner
y Mar
Timex
Handlo
om Ce t
Kashm ntre
ir Hou
se KFC
Indian
Terrain
Wood
Flying Zeiss land
Mach Philip
ine, T s
ransit
ions
Hand
icrafts
Muse
um
Max Clarks
& Zap
Straps p!
Jocke , Emp Shoefa
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day Bro res ctory
thers
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icrafts
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hael H Wests
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ail & C
o.
Bata
Easter
33
n Store Kouto
s ns
N
100 Feet Road-Indiranagar, Bengalaru
Operational Since 1990s Indiranagar emerged as a large planned residential layout in the fringes of inner-city Bengalaru during the 1980s, and 100 Feet Road was among
its main access avenues leading to and from the city airport.
Shop Format (Sq ft) 3,000–11,000 (average store In terms of retail expression, 100 Feet Road is probably a response to the consumer needs of the new generation in Bengalaru. Consumer trends
size is 6,000 sq ft) here are largely driven by the software and knowledge sector professionals, whether they are Indian or even expatriates. Even though the street
Shop Efficiency (%) 80–85 originally had a bungalow layout, after being declared as a transformational zone (i.e. allowed to house retail shops), the high street has seen a
phenomenal growth over the last three years or so.
Parking Charges (for four- Free
wheelers) Unlike the congestion of inner-city high streets, 100 Feet Road is a much more generously and laid-out retail stretch, dotted by a host of exclusive
Positioning The most contemporary high retail stores, posh restaurants, cafes and art galleries.
street, encompassing new
signature retail stores Whilst the inherent catchment of the prime residential areas in and around Indiranagar contributes to the steadily growing footfalls along this
stretch, IT parks and offices in the vicinity (Embassy Golf Links and Baghmane Tech Park) also act as a footfall driver for this street.
Closest New Format Mall Garuda Mall, 5 km
Special Promotion Organisation of individual The character of this upcoming high street is best typified by the fact that some of the largest stand-alone departmental stores in the city are
exhibitions and sales. located along this stretch, which coupled with high-end restaurants, ample parking and organised traffic patterns has made it a compulsive retail
Managing Agency Bangalore Municipal Corporation destination. What is interesting is that retail along 100 Feet Road has witnessed its phenomenal growth in the shopping mall age.
Accessibility Easily accessible by public and To add to the retail variety, the stretch has also seen the emergence of theme stores such as Maspar, Veneta Cucine, Bandhej, Jaipur, Bandhani
private transport and Kitchen World. For new brands entering Bengalaru, a presence in 100 Feet Road is quite high on the list of priorities; more so because, unlike
Entertainment Avenues Niche luxurious restaurants, bars the inner-city high street, it is relatively easier to get larger retail-format space in stand-alone new developments along this stretch.
and artefacts stores
Off Day No off days
Rental Values
300
250
Rents/Sqft/Month
200
150
100
50
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

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3RD MAIN ROA
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D
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2ND MAIN ROA
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Mannady Beach
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AS
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Anna Nagar 2ND Abirami RO
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RAJA MU
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2ND AVENUE
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Medical 4TH AVENUE
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PERIY
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Medical Chennai Fort
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3RD MAIN ROAD
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Meenakshi Nagar Vadapalani Palmgrove Royapettah
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Anna
ROAD
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Thyagaraya
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Ramapuram ANNA Mambalam Alwarpet
MAIN
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AN
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Sheraton
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Industrial Puram Adyar
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Nandambakkam River
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ND
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AKKAM MAI University Kasturba
GURUKKAMB
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CLRI Nagar Theosophical

Society
Kathipara
LAI
Kasturba
Malar
Junction SA Nagar BESA
Chennai India’s fourth largest
metropolis and the largest city of South India, Chennai, formerly known
The high streets in Chennai are adorned with large-format stand-
alone stores of local retailers like Nalli’s, Sarvana Stores, Kumaran,
as Madras has emerged as a leading IT hub, second only to Bengalaru Pothys and many others. The contemporary retail destinations like
in terms of IT exports and IT-enabled services. A presidency town in Nungambakkam High Road are extending into bifurcations like the
Colonial times, Chennai is the second largest port in the country and exclusive Khader Nawaz Khan Road, which has become a hub for
is popularly known as ‘The Gateway of South India’. It has a large lifestyle retail. There is a healthy growth and expansion of high streets
manufacturing sector, a vibrant trading and retail sector, an established based on higher disposable incomes, loyal customers and increased
film, media and entertainment hub, and is also an important base for retail density.
the automobile and auto components industry (also called the ‘Detroit
Even though Spencer Plaza in Chennai was among the first few
of India’).
built-for-purpose shopping centres in the country, the city was a late
Chennai has had a long tradition of organised retail, hallmarked by starter compared to Delhi and even Bangalore in terms of new mall
celebrated markets such as T Nagar, Purasawakkam, Mylapore and development growth. However, the few new malls that are operational
Pondy Bazaar. Whilst these markets have been famous for traditional have done well for themselves, and the supply pipeline is building up
retail goods such as exquisite silk sarees, jewellery, garments etc, it slowly but surely.
is notable that Chennai’s high streets have kept abreast of changing
The three leading high streets that have been mapped in Chennai in
times and now house a comprehensive spread of contemporary retail
this compilation include – Nungambakkam High Road, T Nagar and
brands-whether local, national or international.
2nd Avenue Anna Nagar market.
37
Santhome Cathedral Basilica

2nd Avenue-Anna Nagar, Chennai
Operational Since 1990s 2nd Avenue, Anna Nagar, is the definitive shopping street for the Anna Nagar township as well as western Chennai. When it was set up in 1960s,
Anna Nagar was among the largest township developments in Asia. As of today, it is one of the most populated and desired residential localities in
the city, boasting of broad avenues, well laid-out residential sectors, educational institutions and shopping areas.
Shop Format (Sq ft) 500–10,000
Over the years, independent housing in the area has given way to apartments, and the catchment of Anna Nagar as well as its immediate
Shop Efficiency (%) 85-90
neighbourhoods, like Koyambedu, Moggapair, Padi and Ambattur, has become upwardly mobile. This catchment’s aspirations is well-reflected in
Parking Charges (for four- INR 5 per hour the main shopping street of 2nd Avenue, which is a pulsating cluster of department stores, home-grown retail offering, contemporary retail brands
wheelers)
and a fair amount of food and grocery retailing.
Positioning Main shopping street caters to
Anna Nagar and the western city Shops, department stores and eateries in varying formats dot 2nd Avenue. These include supermarkets, large book stores, apparel stores,
fringe consumer electronics shops, traditional retail outlets (such as jewellery and sarees), eateries and automobile showrooms, indigenous retail outlets
Closest New Format Mall Ampa Mall (upcoming), 0.5 km as well a fair sprinkling of residences that intersperse the retail stretches.
Special Promotion Traditional Aadi sale during July The main benefit of this retail critical mass has been the uninterrupted growth in consumer footfalls to this shopping street and the constant
and August; typical stand-alone addition to retail offerings as new stores open along the stretch to cater to the ever growing but focused catchment in and around Anna Nagar.
brand sales during off seasons
The only large planned mall in its vicinity is Ampa Mall, which is under construction. The street itself is well planned and spaciously laid out with
Managing Agency Corporation of Chennai service roads.
Accessibility Largely accessed through road In some cases, these lead into the stores, thereby allowing for ease of parking and hence, limiting congestion. It is an established fact that
networks and the city rail system 2nd Avenue, Anna Nagar, has become a retail shopping benchmark in western Chennai. As a result, the retail property rentals along this
(Nungambakkam station at a stretch have witnessed consistent growth.
distance of 5 km).
Entertainment Avenues Entertainment and leisure options
are limited along the street, which
are expected to be supplemented
by Ampa Mall
Off Day No off days
Rental Values
100
90
80
70
Rents/Sqft/Month
60
50
40
30
20
10
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

Pizza Hut
City
16 TH MAIN ROAD
15 TH MAIN ROAD
Ranganathan
11 TH MAIN ROAD
Na Sa
the Jai mson
Ch lla Sa nso ite
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Jew ath AC
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10 TH MAIN ROAD
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4TH AVE ROAD

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opp
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re & iti ing ent

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ily ited ion
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lli S No
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5 TH MAIN ROAD
rab Seka Odys

le C r E s Shah's Electronic Store
hro mpo ey
me rium
Fac Jayabharatham Furniture
Wo tory
odl
and
39
V.I.P
Bata
Witco
N
Nungambakkam High Road, Chennai
Operational Since 1980s It would be tough to miss Nungambakkam High Road (NHR) when visiting Chennai as it is an integral part of downtown Chennai and an arterial
road running through the city centre.
Shop Format (Sq ft) 500–5,000 Primarily a mixed-use road dotted by offices, hotels, residences and a fair bit of government-owned buildings, NHR started witnessing enhanced
commercial and retail activity from mid-1990s onwards. Interestingly, its central location makes NHR and its adjoining areas even as a preferred
residential location.
Parking Charges (for four- INR 5 per hour
wheelers) In terms of retail development, NHR is characterised by new format branded retail in small and large sizes, which typically occupy the ground and
Positioning Prime city centre shopping area sometimes the first floors of buildings along the road. In fact, the opening up of the Isspahani Centre, a bespoke shopping centre on the lower
composed of up-market brands and floors, opened up the retail horizons for this shopping street. Since then, NHR has added many first to its credit, including the fact that Marks &
fashion stores Spencer opened its first store within the city on the NHR.
Closest New Format Mall Spencers Plaza, 3 km; Isspahani NHR has grown organically and although it is not a seamless high street, i.e. with a common pedestrian pavement linking all the shops, its unique
Centre, 0 km; Chennai Citi Centre,6 km
offering is the diversity of its brands and the fact that the retail stores here are a perfect fit for the upwardly mobile consumers of the city.
Special Promotion Traditional Aadi sale during July and
August; typical stand-alone brand An integral part of the Hgh Street’s retail offering is a street that leads off NHR called Khader Nawaz Khan Road, which has emerged as one of
sales during off-seasons the most expensive high-street retail stretches in the city, housing premium fashion and lifestyle brands interspersed by trendy cafés. All in all,
Managing Agency Corporation of Chennai NHR is one retail location in Chennai where footfalls are high and focused. This is the reason, why it has become a destination for new brands
Accessibility Largely accessed through road that are entering Chennai. Owing to the relatively restricted supply of retail space along the stretch, demand continues to be high and as a result,
networks and city rail system rentals are among the most expensive within the city.
(Chetpet) at a distance of 1.5 km.
Entertainment Avenues Satyam Cinemas (seven screen
multiplex) and Snow Bowling (Pin
Bowling) apart from pubs
Off Day No off days
Rental Values
160
140
120
Rents/Sqft/Month
100
80
60
40
20
Jan 2007 Jan 2008 Jan 2007 Jan 2008


N
Vu nga rs
Ba elle
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The Auroville Store
mm r u
Iss
Barista
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41
T-Nagar, Chennai
Operational Since 1920s Chennai has a long tradition of organised retail, and if there is a retail heart of Chennai, it would have to be the T-Nagar hub, as it encompasses a
strong history of retail innovation, straddling not only the traditional but also the contemporary.
Shop Format (Sq ft) 500–200,000 The T-Nagar shopping hub is a collection of varied successful retail formats, geographically located almost in the city centre and comprises Pondy
Bazar (Thagraya Road), large-scale department stores around Pannagal Park, Doraiswamy Road and Usman Road.
Shop Efficiency (%) 80
Parking Charges (for four- INR 5 per hour The retail spread on offer is not only fantastic in terms of sheer scale, critical mass and depth, but also unique in terms of constant innovation in
wheelers) retail typology and the seamless way in which different retail formats have blended to offer a superlative customer choice.
Positioning High density traditional market Although on one hand the large departmental stores such as Sarvana Stores, Kumaran Stores, Naidu Hall, Pothys etc anchor this shopping
situated in central Chennai, district; on the other hand, the profusion of traditional stores of jewellery, silk sarees (such as Nallis) and famed indigenous restaurants jostle for
popularly known as a ‘shopper’s
paradise’. high-street space with national and international brands in the consumer goods, apparel, fashion and books segment.
Closest New Format Mall Spencers Plaza, 6 km T-Nagar, Pondy Bazar and all its complementary segments generate footfalls and traffic that would be the envy of many malls nationwide. This
Special Promotion Traditional Aadi sale during July and also leads to one of the issues that shoppers face—congestion. Another issue is that of fragmented pavements. Despite these issues, most new
August; typical stand-alone brand retail that comes into Chennai aspires to have a presence in the T-Nagar shopping district, knowing fully well that it would only be full steam ahead
sales during off-seasons for such a vibrant retail destination in the future.
Managing Agency Corporation of Chennai
Accessibility Largely accessed through road
networks and city rail system
(Mambalam) at a distance of 1.5 km.
Entertainment Avenues Cinemas
Off Day No off days
Rental Values
160
140
120
Rents/Sqft/Month
100
80
60
40
20
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

N
(Gold)
Saravana
Nalli
Khadims
Jewellery
Mart P. Ltd.
Lalitha
RmKV
Store
Saravana
Pothy's
Kumaran Stores
VBC Jewellery, Prince Jewellery NATHA
Color Plus
Park
Nalli old
Panagal
GOVIND
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MUNI S
A
T.
DSP Plaza
N ST.
COST RD.
Woodland Restaurant
MURUGESAN ST
.
VE
NK
AT
AN
AR
AY
AN The Kumaran
Store Jhilmil
AR
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SI
VA
G
SR
NA
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SA
M
RD
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H
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Signature
TY
MANAN ST.
R
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BADDAR ST.
Natasan
SUNDARAM ST.
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Jeeva
Nalli Peter
Ratna Store England J
RA
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Bata
John Players
Music World
SIVAPRAKAS
AM ST.
A MANNAR
ST
Mahaveera .
Health & Glow
Trouser Town
Naidu hall- The family store
Naidu hall naihaa
In-store Lingerie shop
MYLAI RANGANATHAN ST.

Bombay Dyeing
Bossini
Krishna Thulasi
JAGADAMBAI ST.
THANIKACHLAM RD. Levi's Store

Woodland Arrow, The Raymond shop
Planet Fashion
DR. NAIR RD.
Timex
Rainbow Arcade Derby, Genesis Co-Optex Handloom Showroom
Nike, World of Titan

RAMAN ST
.
SARAVANAN ST.
VENKATARAM
ARCOT RD.
AN ST.
Globus Store
Challa Mall
CHEVIAL
IER SHIV
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Witco luggage store, N BOAG RD.

Pizza hut
Adidas Store
THOMAS
43
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Hydersahiguda Museum DILSUKH NAGAR MAIN ROAD
Radha Krishna
Nagar Alkapuri
ROAD
AD
DRANAGAR RO Central Jail
RAJEN Govt
Jiya Guda Dabirpura NGO Colony Homeopathy
RING
Maskath
Chavam GSI
Colony
Upparpalli Charminar
CH
Saidabad
AN D R
Yakutpura NTR Nagar
Hafij Jalal
AD
Colony Kamineni
R RO
Baba Nag
AYAN
PATEL
Ajuba
AGA
r
GU
ive
Kamatipura
SARDAR
Natural
TTA
LB N
si R
Saroor Nagar
AD
Historical Museum Srurnagar

Chandulal
RO
MA
Mu
Bandlaguda Cheruvu
Baradari
IN
K
Lal Bahadur
PAR
L ROAD Nehru
DVE Nagar
BU Zoological Park
ZOO
Museum of
Prehistoric Animals
H Y D E R A B A D Bahadurguda
AD 8
RO
AY
D A
Tadbund Karman Gattu AR

RO
Mir Alam
W
G
Junga NA
IL
Cheruvu
D
MVSR LB
ASA
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Metta Uppuguda
3
Hyderabad The capital

of Andhra Pradesh and India’s sixth most populous city, Hyderabad
Currently, the city has a small share of the total shopping mall
stock of the country, but mall development is catching up fast. Shoppers’
(together with twin city Secunderabad) is fast becoming India’s Stop in Begumpet is one of the first large-format stand-alone stores in the
4
emerging high-tech metropolis and a major hub for hardware city, while City Centre, one of the largest malls in the area, has established
manufacturing and biotechnology. This has led the city to be referred its presence in the upmarket Banjara Hills area. Much like the experience
as ‘Cyberabad’. It is also an important education centre with major seen in other metropolitan areas, malls and high-street retail locations in
academic, technical and research facilities. Its proactive and enabling Hyderabad have witnessed complementary growth.
state government has facilitated economic growth and ensured
The three leading high streets that have been mapped in Hyderabad
infrastructural development. The opening of its new international airport
in this compilation include – Begumpet, Road No. 36-Jubilee Hills and
has strengthened the strategic position of the city.
Himayathnzagar Main Road.
Known as the ‘city of pearls’, shopping markets of Hyderabad are
5
currently lined with varied retail offerings, transforming its image to
become an urbane retail hub. Jubilee Hills, Himayathnagar, Begumpet,
Somajiguda and Punjagutta are among the new breed of high-
street shopping stretches that coexists with the traditional shopping
destinations like Laad Bazaar, Basheerbagh, Abids and Nampally.
45
8 CHARMINAR
Begumpet, Hyderabad
Operational Since 1990s Begumpet is the unchallenged shopping street of downtown Hyderabad. It has prospered as the seam between the twin cities of Hyderabad and
Secunderabad. It also commands a dual city-wide consumer profile that includes shoppers of all ages and sections.
Shop Format (Sq ft) 1,500–5,000 Initially, Begumpet was a small locality that marked the boundary between Hyderabad and Secunderabad. However, over the years, the growth
of the city geographically as well as the growth of the retail trade and business within the city has led to the rise in Begumpet’s commercial and
retail activities.
Parking Charges (for four- INR 10 for three hours
wheelers) This hub has is fairly comprehensive collection of high street and mall retailing, five-star hotels and offices. The brand mix along this road
Positioning Centrally located prominent high comprises international and national brands, designer boutiques, bookshops, art shops, jewellers and traditional saree shops, all of which makes it
street of Hyderabad quite an attractive destination for tourists as well.
Closest New Format Mall Hyderabad Central, 0 km Hyderabad has had a culture of domestic home-grown retail, which is quite well-represented in Begumpet in terms of well-known restaurants
Special Promotion N/A such as Chutney’s, Seventh Heaven, Mantra Resto-Bar and Café Odyssey. Moreover, the long stretch of road has quite a few exquisite jewellery
Managing Agency Greater Hyderabad Municipal and pearl showrooms for which Hyderabad is famous. Begumpet is also a hub for silk sarees with stores such as Kala Kunj Saree Vatika, Meena
Corporation (GHMC) Bazaar and Nalli Silk Sarees.
Accessibility MMTS (local train) access Apart from this, more contemporary specialty and department stores like Kalaniketan Wedding Mall, Shopper’s Stop, Pantaloons and Lifestyle
(Begumpet 100 m), city buses, provide a wide range of retail offerings within this location. Interestingly, this stretch also has two operational new built malls, Babu Khan Mall and
auto rickshaws and call taxis
Hyderabad Central which complements quite well the retail offerings in this stretch.
Entertainment Avenues PVR Cinema, pubs and lounges
Although Begumpet experiences traffic congestion, especially being linked to the downtown traffic, the three new flyovers in the area that are in
the pipeline are somewhat expected to alleviate this issue. The growing retail critical mass and popularity of Begumpet is evident from the fact that
Off Day No off days almost all new brands that enter Hyderabad aspire to have retail outlets along this stretch. Whilst retail supply is forthcoming, consistent demand
has ensured rentals to remain firm in this shopping hub.
Rental Values
200
180
160
140
Rents/Sqft/Month
120
100
80
60
40
20
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

N
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Road No. 36-Jubilee Hills, Hyderabad
Operational Since 2005 Road No. 36, situated in Jubilee Hills’ upmarket residential area, is a prime and upscale shopping street in Hyderabad. In close proximity to the
Central Business District, it personifies Hyderabad’s aspirations and changing global outlook. Wide roads and ample space with adequate parking
facilities typify this market.
Located between HITECH City and Banjara Hills, this exclusive high street has recently risen to fame riding on its exclusive clientele that includes
local film industry barons along with high net worth individuals that reside in the neighbourhood. Also, as Road No. 36 is an access road to
Parking Charges (for four- Free Madhapur and HITECH City (IT hub of Hyderabad), it is popular with the new generation of IT professionals, thus generating enough footfalls.
wheelers)
Positioning A prime-organised high street Traditionally a posh residential area, Road No. 36 has transformed into a prime High-Street of Hyderabad in the last couple of years. Due to its
located in a high-end residential location, this high street has attracted a number of national and international brands and more exclusive cafes and restaurants like My Cafe Latte,
area which is oriented towards cinema fans. With big stores like Reebok, Café Coffee Day and Food World, Road No. 36 has developed as
Closest New Format Mall INORBIT Mall (upcoming) 2 km; an upmarket vista for elites. One of the attractions of this high street is the distinctive automotive showrooms of Mercedes Benz and the
City Center Mall, 3 km; GVK One Honda Pride showroom.
Mall, 3 km
Due to its location and exclusivity, Road No. 36 is preferred by new age retailers, thus adding to its strong demand dynamics. Having the
advantage of being located in the prime residential area and still retaining the charm of a quiet and relaxed overall ambience, the demand and
Managing Agency Greater Hyderabad Municipal rents in the area have exhibited a consistent growth over the years.
Corporation (GHMC)
Accessibility Easily accessible by RTC buses,
auto rickshaws and call taxis
Entertainment Avenues F-Bar
Off Day No off days
Rental Values
250
225
200
175
Rents/Sqft/Month
150
125
100
75
50
25
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

Honda
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49
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Himayathnagar, Hyderabad
Operational Since 1970s Himayathnagar, formerly an unassuming neighbourhood market, has emerged as an emerging high street of Hyderabad. Located near Hussain
Sagar Lake and Abids (the traditional Central Business District of Hyderabad) it has attracted many national and international brands over the last
few years. The watershed for this market was in the first half of the 1990s when a lot of colleges, institutes and training centres were established
Shop Format (Sq ft) 500–3,000 in the area. A new brand of young customers was added to the already existing dense residential community of Bashir Bagh, Narayan Guda and
Shop Efficiency (%) 80 Sultan Bazar that is around the high street. Today, footfalls are growing in the high street because of the presence of educational institutes and
Parking Charges (for four- INR 10 for three hours offices in some of the upper floors of the shopping arcades.
wheelers)
Although all the major international brands can be found in this market, it is the presence of eating joints and cafes, including Almond House,
Positioning Popular among the youth; Woodland Deluxe Restaurant, Hyderabad House, Pick and Move, Chutneys, Universal Bakers and Minerva Coffee House, served as the area’s
Himayathnagar acts as an
prime attraction for youngsters.
interface between the old and
the new city International sports and apparel brands like Nike and Reebok have some of their largest stores located along this high street, showcasing the
Closest New Format Mall Upcoming malls by DLF and latest in their retail offerings.
MPM
Moreover, some of popular indigenous jewellery shops are also present, along with supermarkets and bakeries. Most of the existing retail offerings
are present in arcades and are at places complemented by some stand-alone showrooms.
Managing Agency Greater Hyderabad Municipal
Corporation (GHMC) The growing popularity of Himayathnagar is evident from the fact that it keeps on attracting leading brands to open their outlets in this market.
Accessibility Easily accessible by RTC buses, A case in point is Chutneys, which recently opened its famous eating joint in one of the plazas in the area.
auto rickshaws and call taxis The expansion and growth of real estate and the retail market that is taking place in Hyderabad can be witnessed in Himayathnagar, where a
Entertainment Avenues Single screen cinemas lot of new development is taking place. One such example is the upcoming MPM mall being one such example, which is expected to further
Venkatesa, Srinivasan, Prasad’s strengthen the position secured by Himayathnagar in the Hyderabad retail market.
IMAX and Lumbini Park Mall
Off Day No off days
Rental Values
160
140
120
Rents/Sqft/Month
100
80
60
40
20
Jan 2007 Jan 2008 Jan 2007 Jan 2008


an ry,
f Tit tu
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t o o b
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d St Pe o ffe n M S u
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vi k
Le rva Pic
i ne Hotel Arthi, Woodland,
Indicative mapping of brands pegged to March 2008. Subject to change due to changing retail and real estate dynamics. Maps are not to scale. M
Deluxe Restaurant
AL
RN
SU
hpur AM
BH
AS
Burrabazar
N
H AIN
RD
Armenian
AD
ME
Mahajati Sadan
AFULLA CHA
RD
RO
Howrah Hat Ghat MG Road
TR
ND
Nakhoda
AVE
OPO
(Tuesday)
A
STR
MA
Narkeldanga
RD
Chaterjihat Kusundia Masjid HA
TM
JAN
L
RNE
AD
ITAN
G
AN
PR
RO
RA N
Fairley Ghat
DH
Kankurgachi
BOU
N AR
IR
KEL
BY
RYA
NK
G ANG
D
TTA
AM
Islamia AIN
Purbachal
RU
Ramkrishnapur
PAS
BRA
HA
BBD
C HI
DT
Ghat
AC
CentralBaithakkhana
AD
S
Bag
RO
AN
Halt Hyatt Regenc
E
Baptist
GR
OR
Shibpur Lady
SH
Subhas
RE
Chandpal Ghat Great BEP
IN B
Dufferin Beleghata
RO
Eastern Babubazar EHA
RI G Sarovar
R
Babu Ghat
PE
AN
GU
UP
LY
Chandni Chowk ST
Sealdah
Esplanade Elite Hind Yuba Bharati Kri
Outram Ghat Jyoti LEN
(salt Lake Stad
D
IN S
ER
Esplanade ARA
Shibpur Ghat Pagoda NI
Peerless Inn DR S
OS
URE
ROA
SH
C HAN
AB
Princep Ghat Grand SN D DRA
DD
A NA BANE
R JI R
Karipara
EHRURR
)
OAD RJ EE RO
at
or ry
NDR
RED
AD
Roxy Entaly Kulia
bo
ot er
LAL N RIN
(m F
CHA
Market
E
FF
Indian Museum
NUE
DU
SH
Princep’s Ghat
Shalimar Entally
HAN AVE
Pagladanga
ADI
AHAR
Abdul Kalam
PA
AG
Azad College
RK
PARK
AJ
OWE
D JAW
R FOR
ESHO
DARI MO
ST
R
STREET Tangra
ARY
E RO A
D Maidan
RE
Hastings Mallik
ET
ACH
E ROA
Brigade Kenilworth Bazar
HOSPITAL ROAD
Inn
DR SUN
Parade Ladies
Ground CAMAC
Cemetery Cemetery Park
RINGH
Race STREET
Gobra
CHOW
Course SHA
KES
PEA
RE
SA
Rabindra THEATRE
RAN
I Beniapukur
Kala Mandir Bellview Nursing
Watganj Sadan ROAD
A JAGDISH CHANDRA BOSE RD Home Emaar Hotel
ARAY Park Circus
AC H
E ROAD
Sonai Hotel
Orphanganj Hindu (Upcoming)
Internasthan Woodbum
Market tional Park Dhapa
SYED AMIR ALI AVENUE

Babu Bazar SSKM HERJE ITC Sonar Bangla
Taj Bengal
Bhawanipur Birla Science City
Khidirpur Temple
SH MUK
Zoological
Gardens Bhawanipur Gurudwara
Jadu Babu’s Bazar Topsia
AD
Netaji
ASHUTO
ALIPUR RO
Bhawan
HARISH MUKH
Kushtia
Mominpur Landsdowne
Ballygunj
Market
Alipur PIC
NIC Tiljala
ERJI R
G ARD
Chittaranjan EN
RD
T RD
Cancer
D
JUDG
E’S C
O U RT
RD
ROAD
GARIHA
Jatin Das Park HAZRA
Kali
Majherhat Temple Ashutosh Kasba
College
Balganja
Kalighat Kalighat VENUE Gariahat Market
E H AR I A
RASH B
ace Bridge Manoharpukur
Chetla
Kalighat
New Alipur Keoratala NAD SAHA
SARANI
DR MEGH
T O Ghat Deshapriya Dhakuria
Bandal Taratala LL
Y Rabindra
Park
Anandpur
G
Sarovar
U
N
Taliganja
J
Rabindra Dhakuria
C
BO
Serakole
IR
ND
C
M
AL
Sarovar
UL
I NA R Haltu
A
SKAR
ROA R
c
Kolkata India’s third most populous city
and the business, financial and trading hub of Eastern India, Kolkata
The mall culture was heralded into this city in 2003 by the newly built
Forum Mall in Elgin Road, which proved sceptics wrong regarding the
(formerly Calcutta) has witnessed a surge in investment and rapid chances of success of organised retail in the city. A year later, the suburban
growth in the IT/ITES sector in recent years. Companies have been City Centre mall was opened to shoppers and truly reinforced the mall
d
attracted by the depth of its talent pool, relatively low operating costs trend that has been growing there year after year. Both high streets and
and business-friendly policies. The corridor leading from the airport new-format malls are experiencing a boom with a number of new malls
through the new business districts of Rajarhat and Salt Lake Sector opening up and consistent expansion of existing high streets. The pace of
V and leading onto the Eastern Bypass has emerged as the ‘Golden new mall development is evident from the fact that the city ranked third in
Mile’ of the city, housing a spate of new developments in almost all real the country in terms of shopping-mall stock, only surpassed by Delhi NCR
estate asset classes. and Mumbai.
The definitive capital of ‘Colonial India’ Kolkata took on the twin crowns Kolkata’s high streets have witnessed superlative growth rates in the recent
of being the business and trade capital, as well as the cultural capital. past. Increasing economic growth in the city coupled with rising consumer
Even now, if there is a city synonymous with learning, education and aspirations have resulted in significant growth in retail-brand density and
culture, it is Kolkata. Being a port town, wholesale and retail trade depth along the key high streets, including Park Street and Camac Street.
has been central to its economy. Hence, markets have always had The traditional New Market area, along with Park Street, has long been the
an important position in the city, as they cater not only to its residents pulsating heart of the retail sector in the city, demonstrating how different
but also consumers from upcountry areas in East and North-East vintages of retail have thrived and prospered in unison within Kolkata.
India. Kolkata has many bustling retail markets, including New Market,
The three leading high streets that have been mapped in Kolkata in this
Gariahat Market and Park Street.
compilation include – Park Street, Camac Street and Theatre Road.
53
Vidya Sagar Setu

Park Street, Kolkata
Operational Since 1920s Park Street is to Kolkata what Oxford Street is to London. This arterial avenue, which runs from Chowringhee in the west to Park Circus in the
east, is also the city’s foremost retail and dining destination. In terms of antecedents, Park Street (renamed as Mother Teresa Sarani) can be
traced back to the late 18th century colonial times, when Kolkata was the imperial capital and the Chowringee area was the epitome of all the
Shop Format (Sq ft) 1,000–5,000 elegance and pomp of the time.
The wide avenue, anchored by stately Victorian mansions, is interspersed by open areas, plazas and well-defined pedestrian walkways. Even
Parking Charges (for four- INR 7 per hour now, imposing structures such as the Asiatic Society and St. Xavier’s College define the regal character of the street and much of its prime
wheelers)
positioning within the annals of Kolkata’s retail canvas. Park Street enjoys superlative accessibility from all parts of the city, both by way of road
Positioning One of the oldest High Streets connectivity as well as through the mass transport system—Kolkata Metro.
located in the CBD of Kolkata,
famous as a dining destination The one thing that Park Street has always been famous for has been its dining experience, comprising some of the finest restaurants in the
Closest New Format Mall 22 Camac Street, 1 km; Forum city like Trinca’s, Mocambo, Peter Cat, Flury’s, Bar B Q, Oasis and Moulin Rouge, which have been the epicentre for art, culture and debate for
Mall, 3 km decades. Complementing these are well-known retail stores, auction houses, garment stores, art galleries and book stores.
Special Promotion Street decorations during Park Street has endured and embraced the changing times, which is evident from the fact that the who’s who of contemporary retail have a
Christmas and New Year
presence in the buildings along the stretch or indeed along the streets that adjoin the Park Street. The restaurant segment, in particular, has
Managing Agency Kolkata Municipal Corporation consistently seen contemporary-branded food chains such as Kolkata’s first McDonald’s, Barista and KFC. Park Street has also witnessed a
Accessibility Excellent; connected by bus, taxi re-birth of sorts, when the old Oxford Bookstore in the Park Hotel arcade was refurbished and re-launched in a new format in the late 1990s.
and metro Among its many firsts, Park Street was the location for, one of the first large format music stores (Music World) in the country.
Entertainment Avenues Park Hotel, INOX, Forum Mall
Retail locations can come and go, but Park Street is one location that would remain a permanent fixture for shoppers coming into Kolkata albeit
and Globe Theatre
working along in unison with its adjoining street as well as Chowingee’s traditional retail hub. This includes the New Market (Hogg’s Market),
which traces its antecedents to colonial times. Even now, during Christmas and New Year, the entire street is lit up and decorated, which few
Off Day Sunday (some eateries are open high streets can match.
on Sundays)
Rental Values
300
250
Rents/Sqft/Month
200
150
100
50
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

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Camac Street, Kolkata
Operational Since 1980s Traditionally, Camac Street has been known for its high-rise office buildings, some of which did house retail stores. Running perpendicular to
Park Street, the location of Camac Street has always been prime, central and blessed with good connectivity (both by road and public transport).
Hence, the street easily lent itself as a good retail location for those looking to be around Park Street. However, the route that Camac Street has
Shop Format (Sq ft) 500–50,000 taken to become a retail hub has been somewhat distinctive.
In the mid-1980s, the turning point was the development of Vardaan Market on Camac Street, which is a shopping centre that housed a wide
Parking Charges (for four- INR 7 per hour selection of local as well as international goods. Its popularity as a shopping destination and its ability to attract footfalls led the way for other
wheelers)
brands to follow suit, either within the Vardaan complex or in ground floor locations of neighbouring office buildings.
Positioning Located in Kolkata’s CBD, which
is famous for apparel stores By the year 2000, the street witnessed the emergence of restaurants such as Malgudi Junction, Food First and Chaat in Kolkata, which attained
Closest New Format Mall 22 Camac Street, 0 km; Forum quite a high popularity.
Mall, 2 km Whilst this was the genesis, the next wave of retail evolution along the street was new home grown marked by the development of a mixed-use
Special Promotion Shops are decorated during office cum retail project called 22 Camac Street around 2002. The project was a landmark in its time as it was able to attract anchor stores such
Christmas and New Year as Pantaloons and Westside and many other branded stores, which hugely augmented the retail profile of the street. Since then, Camac Street
Managing Agency Kolkata Municipal Corporation has been perceived as a natural retail extension of Park Street.
Accessibility Good; connectivity by bus, taxi Interestingly, Camac Street runs along a north–south alignment, straddling quite a few prime residential locations, which has been beneficial for
and metro station (Park Street at
a distance of 1km its retail stores as well. It would not be wrong to say that Camac Street has been one of the few high street stretches in the country where its
emergence has been bolstered due to the presence of a newly built shopping centre. In fact, the latest addition to this trend has been the opening of
Entertainment Avenues INOX, Forum Mall and Nandan
a jewellery mall – Fort Knox – which has the added attraction of housing one of the posh night clubs along this stretch. The gradual ramp up of retail
Theatre Complex
density along Camac Street has come with its concomitant issues of congestion and parking, even though a pro-active parking management has
been helpful. Its growing popularity and importance as a true retail hub has also meant that vacant retail space for new brands is somewhat limited.
Off Day Sunday
Rental Values
350
300
250
Rents/Sqft/Month
200
150
100
50
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

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Theatre Road, Kolkata
Operational Since 2000 The spillover of retail demand from Camac Street has manifested itself in terms of new stores along another road perpendicular to it called
Theatre Road (Shakespeare Sarani). Theatre Road runs almost parallel to Park Street and traditionally has been a high-end residential patch,
housing colonial bungalows, some of which were converted over time into hotels or high-rise apartments or office buildings. Prime examples
Shop Format (Sq ft) 1,000–3,000 of the converted bungalows are Astor Hotel and Kenilworth Hotel. The concentration of office buildings along this stretch is quite ample and
Shop Efficiency (%) 75-80 includes standalone office mansions such as Unilever and HSBC, high-rise offices as well as government buildings, many of which house
Parking Charges (for four- INR 7 per hour retail on their ground floors.
wheelers)
Interestingly, during the 1980’s, Theatre Road witnessed the opening of “AC Market”, which was a rage in its time, with shoppers. In fact
Positioning Located in downtown Kolkata Vardaan Market on Camac Street which followed later was also on the lines of its predecessor - the “AC Market”. The unique combination
with emerging retail activity
of air -conditioned shopping environment coupled with the availability of a wide range of Indian and foreign goods, made it a landmark for
Closest New Format Mall 22 Camac Street, 1 km; Forum shoppers in those times.
Mall, 2 km
Since then, retail along Theatre Road has evolved and in its present form is characterised by a mix of traditional retail offering (jewellery, sarees,
Special Promotion Shops are decorated during
Christmas and New Year lighting showrooms), some signature stores (Wills Lifestyle and Levis) along the stretch and a few new format shopping locations - such as
Shagun Mall which caters to the wedding segment. Interspersed within retail outlets, there is a fair amount of food and dining options, especially
Managing Agency Kolkata Municipal Corporation
complemented by the fine-dining restaurants of the hotels along this stretch. Theatre Road shopping is fairly relaxed as compared to Park Street,
Accessibility Good; connectivity by bus, taxi and is steadily gaining in momentum, as more brands choose to open up along this stretch. Though part of the downtown, Theatre Road has
and metro station (Park Street
is 2 km) evolved its own retail character and has an important place in the city’s overall retail offer.
Entertainment Avenues INOX, Forum Mall and Nandan

Theatre
Off Day Sunday
Rental Values
350
300
250
Rents/Sqft/Month
200
150
100
50
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

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Pune has been referred to as the ‘Oxford of India’
for being home to many respected colleges and educational institutions.
The new mall age has been heralded in Pune as well, although its
pace of growth has been relatively slower than Mumbai. Among one of
It is also a major industrial and engineering centre with a growing density the first retail-multiplex developments in Pune was a stand-alone four-
of IT/ITES and BPO companies. Benefiting from its proximity to Mumbai, screen Inox Multiplex, which opened in 2000 and set the benchmarks
k the city is fast emerging as a booming real estate destination due to for the multiplex sector. Post 2003, the first of the new format malls
enhanced economic activity. began appearing, and it is estimated that there are about two dozen
o
mall developments that would be ready by 2010. Interestingly, some
The traditional retail offerings of the city is concentrated in the relatively
of the existing mall developments, especially in the downtown area
older parts, with Laxmi Road being the traditional hub. Apart, Pune has
are located either well within existing high-street stretches or in close
seen the emergence of a host of high-streets including - FC Road,
proximity to them.
JM Road, MG Road, Kalyani Nagar, Koregaon Park and Viman Nagar.
Organised retailing especially in the colonial era was more or The three leading high streets that have been mapped in Pune in this
less restricted to the cantonment and its designated shopping street compilation include – M G Road, Ferguson College Road and Jangali
– MG Road. Maharaj Road.
However, over the last few decades, two important parallel shopping
spines, i.e. Ferguson College Road and Jangali Maharaj Road, evolved
as shopping stretches in their own right, catering to the city residents as
well as the significant young student population.
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61
Agakhan Palace
Fergusson College Road, Pune
Operational Since 1980s Known as the Oxford of the east and now an established IT hub, Pune has around 200,000 graduates passing out of its institutes every year.
For quite a few decades, these students have converged for their retail and entertainment needs along a tree-lined street, facing the Fergusson
College, which is known as the Fergusson College Road or FC Road for short.
Allured by numerous eating outlets dotting this street, retail in the area, cashes on every bit of the student footfalls and increasingly of the other
city residents who come to this vibrant retail stretch.
Parking Charges (for four- INR 20
wheelers) About 25 years ago, Vaishali Restaurant, a legend in its own right, started it all and since then, there has been no looking back. Soon after, other
Positioning Entertainment zone in the city eateries and complimenting retail came in. In the last five to six years when organised retail entered the street witnessed a new level of retailing.
that houses exhaustive F&B Keeping up with its young consumer profile, apparel vendors like Levis, Nike, W, and Pepe made their appearance along the street. In addition
Closest New Format Mall Pune Central 2 and Kakade to the famous restaurant triad of Vaishali, Roopali and Amarapalli, other chain restaurants like Subway, Barista and Café Coffee Day have also
Centre Port, about 4 km opened shop along the road.
Special Promotion N/A Change has been a recurring theme in FC Road. Over the years, retail has been steadily organising itself into large commercial blocks along the
Managing Agency Pune Municipal Corporation road, in buildings such as Millennium Plaza and Lands Square, which range between 40,000 sq ft and 50,000 sq ft each. Interestingly, the major
Accessibility By private and public transport retail developments in the stretch include the Deccan Cinema along Apte Road adjacent right to FC Road. This is proposed to be redeveloped
into a shopping mall and new format cinema, and proposals for another shopping mall at the junction of FC Road and JM Road would surely add
Entertainment Avenues Deccan Cinema Hall
much more depth to the retail offering for the stretch.
Off Day No off days
Rental Values
350
300
250
Rents/Sqft/Month
200
150
100
50
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

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Mahatma Gandhi Road, Pune
Operational Since 1840 Located in the heart of the city, the colonial retail destination of Mahatma Gandhi Road or MG Road has prospered since its establishment in
1840. This high street is an extension of the army cantonment’s main market area.
Shop Format (Sq ft) 1,000–4,000 MG Road has a mixed-use format with retail on the ground and residential on upper floors. However, there are instances of some landmark
stores like Heritage Handicraft Emporium that are still housed in traditional buildings with terracotta-tiled roofs so typical of the city’s vernacular
architecture.
Parking Charges (for four- INR 20
wheelers) The new stock of swank-glass facade stores is replacing the traditional shop facades, although in most cases, the treatment is only on the facade
Positioning The definitive heart of Pune’s as the Cantonment Board regulation encourages refurbishment than redevelopment. This proactive attempt to conserve the heritage and the built-
retail housing all the major form of the street has in fact been embraced by contemporary brands, all of whom benefit from the old-world charm and character that the street
brands imbibes. The fact that MG Road has one of the highest retail densities in the city itself goes a long way in stating its important position in Pune’s
Closest New Format Mall SGS Magnum Mall, 0.4 km; retail canvas.
Nucleus Mall, 0.6 km
MG Road’s central location and its high density have been only enhanced by the decision of the Cantonment Board to make it a pedestrianised
Special Promotion A walking plaza and festivals are plaza on the weekends. On weekends, the street transforms into a proper high-street, which is gets enhanced by food and other offerings
organised by the Cantonment
established along the stretch.
Board every Saturday and
Sunday Even though there are two new malls that have come in close proximity to MG Road – SSG Mall and Nucleus Mall – the appeal of MG Road has
Managing Agency Cantonment Board remained strong. MG Road is a case in point for retaining built-form antecedents, adapting with contemporary retail and using pedestrianisation to
Accessibility By private and Public Transport allow shoppers the kind of freedom that they seldom get in most high-streets.
Entertainment Avenues Westend Cinema, Victory
Cinema
Off Day No off days
Rental Values
350
300
250
Rents/Sqft/Month
200
150
100
50
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008

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65
Jangali Maharaj Road, Pune
Operational Since 1980s Forking from the Garware Bridge junction, Jangali Maharaj Road or JM Road runs parallel with Mutha River for a while. Its picturesque location
next to the river is underscored by Sambhaji Park, which is a large green and open space that attracts city residents and also runs along most of
the eastern side of the road. JM Road got its name from the Ashram of Sadguru Jangali Maharaj, which is located along this road. The stretch is
Shop Format (Sq ft) 1,500-7,000 also an indication of the retail growth witnessed in Pune over the last decade.
Retail along JM Road presents a diversified bouquet of national and global brands complementary to its home grown retail offerings. Whilst
Parking Charges (for four- INR 10/- there are international outlets like Wills Life Style, Allen Solly, Louis Philippe and even a McDonald’s outlet, there is also a fair selection of many
wheelers)
domestic brands such as Kamath, Ruchira and Diya. A major landmark is the Pizza Hut outlet right at the beginning of JM Road and interestingly,
Positioning Traditional shopping destination it is also among the first Pizza Hut outlets to be opened in the country.
that houses apparel and
footwear outlets The past and future of Pune co-exists along JM Road in terms of its residential built form and the retail occupying the same forms. JM Road’s
Closest New Format Mall Pune Central 2 Kms and Kakade over-riding hallmark is its popularity as a retail destination within the city, which has only led to growing footfalls over the years. Although traffic has
Centre Port (4 kms) also increased as a result, JM Road has already geared itself up by having a fully automated multilevel parking system—the first of its kind in the
Special Promotionh N/A city. Markets such as JM Road are a testament of retail chain being imbibed within existing urban built forms of Indian cities.
Managing Agency Pune Municipal Corporation
Accessibility Pune Municipal Transport buses,
by public and private transport
Entertainment Avenues Sambhaji Park, Bal Gandharv
Theatre
Off Day No off days (some local retailer
close on Mondays)
Rental Values
350
300
250
Rents/Sqft/Month
200
150
100
50
0
Jan 2007 Jan 2008 Jan 2007 Jan 2008
Large Format: Greater than 3hz,000 Sq Ft or departmental Stores

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67
N C KELKAR ROAD
For more information on India retail and how Jones Lang LaSalle Meghraj can assist companies in making high quality real estate decisions
in India please contact:
Anuj Puri
Chairman and Country Head
Jones Lang LaSalle Meghraj
Tel +91 22 2482 8400
Anuj.Puri@jllm.co.in
Vincent Lottefier
Chief Executive Officer
Tel +91 124 460 5000
Vincent.Lottefier@jllm.co.in
Shubranshu Pani
Managing Director-Retail Services
Tel: + 91 22 2482 8400
Shubhranshu.Pani@jllm.co.in
Conceptualised by: Knowledge Centre
Compiled by: Jones Lang LaSalle Meghraj, Retail Services
Acknowledgements:
Jones Lang LaSalle Meghraj, Retail Services- Imranuddin, Mayank Sharan, Anil Anwani, Abhimanyu Singh, Kiran Kumar, Biswajit Patnaik,
Anirban Gupta, Abhishek Das, Ashish Ghosh, Prem Khatri, Sanjay Chugh, Mayank Saksena, Naveen Kumar, Nishith Krishnamurthy, Lalit
Raut, Amit Gedam, Wahida Patel and Anshuman Bharve
Knowledge Centre – Tanaji Chakrabarti, Shweta Kakkar, Charu Chadha
Printed for internal use by Jones Lang LaSalle Meghraj

Disclaimer
This document is for internal circulation and not for sale. No part of this publication can be reproduced without the written consent of
Jones Lang LaSalle Meghraj Property Consultants Pvt Ltd. Although efforts have been made to ensure the accuracy of information
contained in this report, however, Jones Lang LaSalle Meghraj Property Consultants Pvt. Ltd. cannot accept liability for factual errors and
omissions contained in this report. Jones Lang LaSalle Meghraj will not be responsible for any losses incurred due to action taken by
readers on the basis of information contained in this document. Readers are advised to seek expert opinion before taking any real estate or
investment decisions.

JLLM - Leading High Streets of India

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Raising the bar

Leading High Streets of India

ba•zaar also ba•zar -

Connaught Place 1949.

22 Camac Street Mall located within Camac Street, Kolkata

Indian High Streets-Evolving Retail

M.G Road Barista to Red Tape

J.M Road Café Coffee Day to Bata

Pre-1950 1950-1990 1991 onwards

T Nagar Brigade Road Commercial Street 100 Ft Road Indira Nagar

Connaught Place Nungambakkam Khan Market 2nd Avenue Annanagar

Park Street South Extension Himayathnagar Camac Street

Colaba Breach Candy Linking Road Theatre Road

Category Description Examples

Proximity to High streets located in immediacy to F C Road (Pune), Himayathnagar

Night view of Brigade Road, Bengalaru

Rents (USD per Sq ft per year)

NATH PAI MAR

G Road H ESS STR

Hills SHWAR 10 LOKM

Wankhede Chhatrapati Shivaji Terminus

Stadium (Victoria Terminus)

VEER NARIMAN ROAD

of India Township Chirle

Large Format: Greater than 3,000 Sq Ft or departmental Stores

MAHARSHI KARVE ROAD

Entertainment Avenues MovieTime Suburbia

Large Format: Greater than 3,000 Sq Ft or departmental Stores

Jan 2007 Jan 2008 Jan 2007 Jan 2008

Large Format: Greater than 3,000 Sq Ft or departmental Stores

BOMANJI PETIT MAR

Brijwasi Sweets Just In Time Gangar Opticians

Sec Sec 3 Mahavir W Gate Mayur Kondli

Sec 16B Sec Sec 2 ST G N 12 Sec 55 60

LALA LAJPAT RAI MARG

Palace MARG Sarai Kalekhan Sec 21A Sec 53

Sec 9 Area NI Course SUBRAM Sec 72

G RK Nagar Sec 18 C Sec 39 Sec 41

Sec 25 AR RING ROAD Colony

AIR PA Andrews Botanical

Khas Greater Sec 45

Ind Sec 124

ME Siri Area- III

GA Campus AD Kalkaji Hospital A Sec 96

Uppal’s Radisson NJ Okhla NO

AD AR Greater Ind. RO Sec 97

Mahipalpur Khadar Sec Sec 100

Kapashera Masudpur Area Group Alaknanda Ind Sec 127

Saket Area - I Sec 99

Vasant I BAD Fort G Sec 105

Large Format: Greater than 3,000 Sq Ft or departmental Stores

's Potp lues,

Large Format: Greater than 3,000 Sq Ft or departmental Stores

Sprucee Open Oven,

Fortis Health World

The Body Shop

Bon Ton Opticians

Market Café Kaya Skin Clinic

Looks Unisex Salon

Jan 2007 Jan 2008 Jan 2007 Jan 2008

Large Format: Greater than 3,000 Sq Ft or departmental Stores

Nalli Silk Sarees

Daitchi Chinese &Japanese Cuisin

Catmoss, Levi’s Square