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CURRICULUM VITAE

PERSONAL DETAILS Name : AJI ARIO TEJO BASKORO Contact Address : Jl. Salada No. 58 RT 003 RW 011 Beji Depok 16421 Phone : +62 8990 70 65 89 E-mail : ario.tejo.baskoro@gmail.com Place & Date of Birth : Jakarta, 18th June, 1975 Sex : Male Tall & Weight : 168cm/62kg Marital Status : Married Hobbies : Computer, Reading, Football FORMAL EDUCATION S2, Magisterial Communication Science of Mercu Buana University ( 2010 - present) Concentration Study: Corporate Communication IPK 3.54 S1, Communication Faculty of Moestopo University graduated 2001 Major: Public Relation Title of Thesis: Interpersonal Communication Rules for increasing work achievement in LP3I (Advisor: Drs. Muminto Arief - PR of TRISAKTI University) TRAINING, SEMINAR & COURSES Broadcast Development Program Batch 2 Location/Year: TRANS TV 2002 Seminar of Ikatan Sarjana Komunikasi Indonesia Location/Year: Jakarta 1998 Brevet A & B Taxation Location/Year: FEUI 2008-2009 SKILLS AND ABILITY Having good analyzed in Management Marketing Communication, Media Buyer, Media Planner, Product Advertising and Promotion.

Understanding and able to develop the promotion in above and below the line. Understanding how to create a good concept in promotion regarding to the client inquiry. Have a wide relation with Supplier, Media, Event Organizer, Advertising Agency. Having knowledge about mind set or need of the advertiser. Fluent both verbal and written English. Ability for typing in Ten Fingers. PC Knowledge: Windows, MS Office 2000, Photo Shop, Internet

1. 2011 - present

WORK EXPERIENCE

Micro-Star International CO., Ltd. Position as Indonesia Channel Marketing Specialist with duties:
Preparing Marketing plan each Quarter and submit to HQ in Taiwan using parameter ROI & Sales Out. Supporting promotion & publication activities Below the Line an event exhibition Build brand awareness in store promo using Shop Runner (Promoter), rotate schedule promoter and training Promoter Develop release for media publication each new product review. Maintain Communication via Social Media platform. Collaborate with Game Publisher to develop gamers community Co-work with International Vendor such Intel and AMD Give activities report to Marketing Manager (Base in Kuala Lumpur) and Indonesian Country Manager. Special Project: Mega Bazaar, FKI, NIXX, Jogjacomtech, Indocomtech 2. 2008 - 2010 ASATSU DK Client: Suzuki, Mitsubishi, Mandom, Lotte, Dunlop, Salonpas, DSF Position as Promotion with duties: Organizes the preparation for event with vendor. Develop release for media publication on line. Supporting promotion & publication activities Below the Line an event exhibition. Give activities report of event to the client (post event). Maintain a good relation between client and supplier. Arrange exhibition held simultaneously in 7 big cities (Jakarta, Bandung, Semarang, Jogja, Surabaya, Medan, Makasar) at the same time and Road Show to 12 cities (Jogjakarta, Manado, Samarinda, Surabaya, Bandung, Malang, Pekanbaru, Makasar, Denpasar, Jambi, Purwokerto, Padang). Special Project: Indonesia International Motor Show 3. 2007 Detik.com Position as Promotion with duties: Increasing Awareness each news canal Supporting off air event Special Project: Launching Detik Surabaya at Shang-rilla Hotel Surabaya 4. 2006 - 2007

MANASYE, EVENT ORGANIZER Position as Media Planner and Media Officer with duties: Organizes the preparation for Balai Lelang event, this event scheduled every month. Give annual report every month to the owner. Supporting every promotion activities in every event. Prepare proposal for pitching in every event. Follow up and create a good relation with client and supplier. Special Project: Balai Lelang ASTRIA, LG Dealer Convention, Java Jazz, Launch LG Shine (Handphone) & LG Livia (washing machine) 5. 2004-2006 MATAHARI LINTAS CAKRAWALA (INDOVISION) Position as Advertising and Promotion with duties: Handling media placement for INDOVISION. Start from planning, control budget, scheduling, and controlling material graphic design for advertisement, until reporting and monitoring activity of advertising (Post Buy). Preparing for data monitoring media placement every day and reporting to board of directors related with specification requirement. Handling media plan for campaign consumer promo "TANPA BELI" using GRP and CPRP from AC Nielsen data. Special Project: Dealer Trip Indovision, Campaign Indovision Tanpa Beli and Indovision Carnival (Launching Channel Vision 1) 6. 2003-2004 SHARP YASONTA ANTARNUSA (SHARP) Position as Media Buyer and Media Planner with duties: Handling media plan for all kind electronic product from SHARP, involve in campaign consumer promoGosok-gosok 1 Milliard using GRP and TARPs from AC Nielsen Data. Coordination with all product managers, branch manager, advertising agency and HQ in Japan for any promotion activity. Prepared for manage and controlling monthly budget advertisement equal 10 billion per month according business plan and SAP per fiscal with increase sales revenue at 20%. Supporting and give solution to sales team to achieve sales target. Special Project: Gosok - gosok 1 Milliard (Scratch & Win) 7. 2001-2003 MODERN PHOTO (FUJI FILM) Position as Advertising Supervisor with duties: Handling billboard production and billboard taxation. Controlling and distributing material advertising to all modern photo branches. Maintain the good relation ship with all suppliers. Supporting sales department to achieve sales target. Prepare monthly report to Advertising and Promotion Manager. Special Project: Jepret 1 Milliard

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