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AKNOWLEDGEMENT

I wish to express my heartfelt gratitude to the managemet of KDK Sostware (I) pvt ltd jaipur and mumbai for extending co-operation and guidance to me during the summer training. The provide me an excellent disciplined and cordial work environment throughout the training. I would like to express my gate fullness in particular Mr. Jitendra Rathore ,COO,KDK Software(I) Pvt. Ltd head office, Raipur for accepting , as summer trainee in his organization. His help and guidance for me to ameliorate the research. Inspireb of the busy schedules, his regularly attention in my project direct me to proceed in the right direction. I very humbly aknowledge the help and support rendered by Ms. Richa Sharma corporate manager in the preparation of this project report, her outstanding co-operation was instrumenting in the smooth completion this report, his knowledge of corporate requirements and taxation software help me in marking this project more comprehensive. This is combined effort of so many people inside and outside of the organization without their help it would have been very difficult for me.
I

eminently thanks to Prof. Karunesh Saxena without whom I would not have

been able to pursue this project. I am very much thankful for his involvement at every stage of this project and extending maximum possible help.
I

also give my sincere thanks to Dr. Anil Kothari (faculty guide) for his moral

support and encouragement given to me. And finally to FMS family which has provided me the environment to enhance my potential in corporate field.

Surendra Sharma MBA-FSM-III SEM

FMS, UDAIPUR

PREFACE
Knowledge is wealth but it is proved when it is utilized wisely in practical aspects. In this day and age the above statement is of paramount importance especially for an M.B.A. student. Equipped with the theoretical knowledge, an M.B.A. student can apply the same in practical life to gain some valuable experience. This project study provides such an opportunity. It familiarizes me with the corporate world as well as the challenges, which are in store for me after getting an M.B.A. Degree. I SURENDRA SHARMA, the student of Faculty of Management Studies, Mohan Lal Sukhadia University, Udaipur was placed with kdk Software(I) for a period of 45 days. Being thoroughly managed organization we had a good opportunity to put over theoretical knowledge in to practices. During the 45 days in the institution we worked on the various operation. Needles to say these 45 days constitute one of the most interesting and rewarding periods of our MBA programme. I gained valuable experience working on this project and I hope that this presentation will prove to be useful to all concerned. However I believe that there is no end to knowledge and learning process changes from time to time.

SURENDRA SHARMA MBA-FSM-III SEM

FMS, UDAIPUR

CONTENTS
S.NO.

1 2 3 4 5 6 7 8 9 10 11 12 13

TITLE Acknowledgement Preface Introduction Company profile Objectives Research methodology Analysis and interpretation Limitation Suggestions Conclusion Questionnaire Recommendations Bibliography

PAGE NO.

INTRODUCTION

India has a well developed tax structure with a three-tier federal structure, comprising the Union Government, the State Governments and the Urban/Rural Local Bodies. The power to levy taxes and duties is distributed among the three tiers of Governments, in accordance with the provisions of the Indian Constitution. The main taxes/duties that the Union Government is empowered to levy are Income Tax (except tax on agricultural income, which the State Governments can levy), Customs duties, Central Excise and Sales Tax and Service Tax. The principal taxes levied by the State Governments are Sales Tax (tax on intra-State sale of goods), Stamp Duty (duty on transfer of property), State Excise (duty on manufacture of alcohol), Land Revenue (levy on land used for agricultural/non-agricultural purposes), Duty on Entertainment and Tax on Professions & Callings. The Local Bodies are empowered to levy tax on properties (buildings, etc.), Octroi (tax on entry of goods for use/consumption within areas of the Local Bodies), Tax on Markets and Tax/User Charges for utilities like water supply, drainage, etc.

Since 1991 tax system in India has under gone a radical change, in line with liberal economic policy and WTO commitments of the country. Some of the changes are: Reduction in customs and excise duties Lowering corporate Tax Widening of the tax base and toning up the tax administration Direct Taxes Personal Income Tax Individual income slabs are 0%, 10%, 20%, 30% for annual incomes upto Rs 50,000, 50,000 - 60,000, 60,000 - 1,50,000 and above 1,50,000 respectively. Corporate Income Tax For domestic companies, this is levied @ 35% plus surcharge of 5%, where as for a foreign company (including branch/project offices), it is @ 40% plus surcharge of 5%. An Indian registered company, which is a subsidiary of a foreign company, is also considered an Indian company for this purpose.

COMPANY PROFILE

FOUNDED-

2003

HEAD QUARTER- A-40 GOYAL VILLA SHYAMNAGAR PRESENCE IN MORE THAN 50 CITIES WITH OVER 75 PARTNER COUNTRYWIDE

150+ EMPLOYEES, COUNTRYWIDE DEALERS APPOINTED

20000+ SATISFIED CUSTOMERS ALL OVER THE NATION

COMPANY LOGO
K.D.K. SOFTWARES (I) PVT. LTD.

K.D.K. Softwares (I) Pvt Ltd is a leading taxation software and digital signature provider without

compromising strength and reliability. Established in November, 2004, the company has been promoted by some highly experienced professionals dedicated to provide total IT solution under one roof.

K.D.K. Softwares has carved a niche for itself in the IT industry and has, undoubtedly, been able

to make a name for itself in a relatively very short span of time only because of its ability and commitments to ensure customer satisfaction by rewarding quality work on right time and in right manner.

Under the supervision and leadership of a highly experienced, dedicated Chartered Accountant, Mr. Kapil Goyal, K.D.K. Softwares has been able to give best possible taxation software to its customer by delivering latest statuary updations that add value to the softwares.
We at K.D.K. Softwares believe in teamwork. The organization has a team

of qualified (Programmers and Chartered Accountants) professionals and energetic marketing personnel who are dedicated and determined to achieve the goal of

providing taxation software in shape of complete office automation to Tax Practitioners and Corporates.
At K.D.K. Softwares with technical proficiency and expertise, we cohesively

integrate and provide custom software development, web development and support services to meet out customers expectations constantly. The organization has a well defined product life cycle which includes design and development of not only new softwares but also re-developing of existing softwares applications.

The products of K.D.K. Softwares are marketed under the brand name of

ZEN and SPECTRUM and have benchmarked its presence all over the country with a customer base of more than 10,600.

K.D.K. Softwares in the capacity of Distributor of TCS (DSC) has ensured

timely distribution of Digital Signatures to Registration Authorities (RAs) and Facilitation Centers (FCs) for endless services to the end users through a systematic, secured and updated flow of data.

The company has captured the retail market at a rapid pace having issued more than 98,500 Digital Signature Certificate through 30 Facilitation Centers and 21 Registration Authorities during the year 2008-09.

The company, thus, has been able to acquire new competencies and provide everlasting services to the end user which is a never-ending process.

MANAGEMENT TEAM DIRECTOR


: Mr. Kapil Goyal

MENTOR

Mr. R M Gupta

COO

Mr. Jitendra Singh Rathore

MISSION

K.D.K. SOFTWARES mission is to provide high-quality, secure, useful and total Internet services that enable corporate users to harness the powers of Internet and hence, strengthen their market competitiveness and profitability. VISION

K.D.K. SOFTWARES vision is to become a globally respected corporation, providing high-quality and cost-effective software services to clients. To achieve this, the company will harness world class operating standards, employ highly talented professionals and offer a broad range of services to meet the ever-increasing demand of clients. MOTTO

Employee Development. PHILOSOPHY

K.D.K. SOFTWARES business is Customer oriented. Our success and growth are dependent on factors such as skills, intelligence, quality, creativity and dedication towards our customer and above all our resolute commitment to excel in the limited time frame. We are keen to develop and maintain long-term business relationship with our customers.

QUALITY POLICY
KDK SOFTWARES (I) PVT. LTD.
is committed to provide customer satisfaction by continually improving the
effectiveness of the Quality Management System adopted and implemented throughout the organization

Through

TIMELY DELIVERY OF RELIABLE SOLUTIONS.

PROVIDING LATEST UPDATES TO CUSTOMER FOR COVERING LATEST AMENDMENTS IN LAWS.

RELENTLESSLY STRIVE TO MEET AND SURPASS THE CLIENTS NEED AND EXPECTATIONS.

MAINTAIN THE HIGHEST DEGREE OF PROFESSIONAL & PERSONAL ETHICS

MOTIVATING ALL EMPLOYEES & ASSOCIATES TO UPGRADE THEIR SKILLS CONTINUALLY WITH HIGH STANDARD OF INTEGRITY.

Product and services


Complete office management software for tax consultants & SMEs. For tax consultants & SMEs Digital pdf document signer E-taxation courses for smart accountants & professionals Website creations for professional & domaim registration solution. PAN-india tie up with gemalto for digital security. National distributor of tcs for digital signature International marketing offshore project solutions.

E-TAXATION PROGRAM Its courses design to outfit the accounting novice with skills that the industry needs in their workforce. The etaxation course consist of specialized training in time tested, tax based software put to use verified for their authenticity & current day relevance in the corporate would by none other than the very best chartered accountants.

PRODUCTS OF K.D.K. SOFTWARES

1. Zen Spectrum Diamond

2. Zen Income Tax

3. Zen eAIR

4. Zen Service Tax

5. Zen eTD

6. Zen Balance Sheet

7. Zen Form Manager

8. Zen CMA/FM Tool

9. Zen ROC

10. Zen Corporate eTDS

11. Zen FAR

12.ZEN PDF Signer

13. Vat Rajasthan,MAH, UP, WB ETC.

RESEARCH METHODOLOGY

RESEARCH METHODOLOGY
The research is a systematic, collection, recording and analyzing of data about the problem relating to the marketing of goods and services, It involves the diagnosis of information needs and the selection of relevant inter-related variables about which valid and reliable information is gathered, recorded and analyzed. This chapter of research methodology of report consisting of the series of steps of research process for the study A EMPIRICAL STUDY OF PREFERENCES OF CORPORATE COMPANIES IN TAXATION DOMAIN SOFTWARE

OBJECTIVES OF THE RESEARCH


To Know about the preference of taxation software in corporate companies.

SUB-O BJECTIVE-: 1. To have an effective exposure of the actual working situation in sales & marketing 2. To know about the competitors strategies (features/price/amc/offers) 3. To know the factor influncing the corporate at the time of purchasing various products (MRP ,Discount, AMC, user etc). 4. To know about the views about the product. 5. To know about about the requirement of sales person or sales executive.(mean proved all usp about the product on demo )

SCOPE OF STUDY This study is being conducted at Naukri.com Noida, which has about 1400 employees working in different capacities in different departments.

SIGNIFICANCE OF STUDY There is no doubt that we had acquired a lot of knowledge from our theoretical subjects but nobody can be the master of practical knowledge without going on the actual workplace which is the official environment of any organization.

The primary aim of sending a trainee to an official environment is to give the trainee a first hand feel of the organization which further help the trainees to develop ability to apply multi-disciplinary concepts, tools and techniques to solve the organizations problems.
RESE ARCH DESIGN:

A research design is the arrangement of conditions for collection and analysis of data in a manner that aims to combine relevance to the research purpose with economy in procedure. 1 In fact, the research design is the conceptual structure within which research is conducted; it constitutes the blueprint for the collection, measurement and analysis of data. A research design is the basic framework which provides guidelines or the rest of research process. It is a map or blueprint according to which the research is to be conducted. It specifies the method of data collection as well as other features of study.
About the study:

This research is to know and study whether the corporate companies are aware about the various taxation software according to its financial requirements and the different products and services offered by KDK (I) PVT. LTD, JAIPUR

Reason for the study:

The study is being made to know the actual working of the various department of the company along with the services provided by the KDK to its customers and to check the service and satisfaction of clients..

Place of study:

The study is carried out with the corporate of Mumbai and jaipur

Type of research:

It is a type of DESCRIPTIVE RESEARCH.

Method of research:

The research is conducted by doing surveys with help of questionnaires and direct interview & telephonic interview & direct visit to corporate.

Type of data used:

Both primary and secondary data is used for conducting the study.

Place of data collection:

The data is collected by interviewing jaipur & the mumbai corporate companies.

Techniques of data collection:

Data is collected through questionnaires and direct interview of customers.

RESEARCH INSTRUMENT:
The basic research instrument used for my study is an interview schedule consisting of 15 questions designed and framed in a two set format.

SAMPLING PLAN:
Sampling method:

Customers are chosen as respondents on the basis of simple random sampling in which each respondent have equal chance of selection.

Sample size:

IN JAIPUR- 200 COMPANIES 50 HOTELS (5 STAR & 4 STAR) PUBLIC SECTOR - RTDC khasha kothi ,jaipur & REIL SIRSI ROAD VK IN MUMBAI alongwith santosh sirSAIBEX INDIA lokhandwala

MUMBAI & ca associates companies

sampling unit:

sampling unit the corporate at jaipur ,KDK (I) PVT LTD.

TOOLS FOR ANALYSIS AND INTERPRETATION:


To analyze and interpret the data statistical tools like tables, graphs & pie charts are used. What all data was collected from customers is used to obtain material information. The statistical techniques of classifying and tabulating of data was used to interpret useful data. All questions are analyzed and some of the conclusions are drawn out and on the basis of lacunae in the system suggestions are made.

REPORT FORMATION:

It is the last stage of the project formulation. The collected data which was analyzed and interpreted is now systematically arranged and henceforth printed in the form of a report in clear and understandable format.

DATA ANALYSIS AND INTERPRETATION

1. Do you use any any taxation software?

software

YES

NO

NOT

RESPONSE TDS ROC INCOME TAX BILLING OTHER

2. which company provide this service? COMPANY KDK REYLON COMPUTAX SARAL ADVOCATE RESPONSE NOT RESPONSE REMARK

3. How many salary and non-salary challan were deduted by your company? NUMBERS OF SALARY NONSALARY TCS OTHER

CHALLAN 100-200 200-400 400-600 600-1000

4. how many requirement of your company? NUMBER USER SINGLE- USER TWO-USER MULTI-USER APPLIATION BASED OF

5. which

features

not

included

in

particular

currently

tds

software? FEATURES E-FILLING ERRORLOCATOR

CHALLAN MAPPING PAN/TAN VERIFICATION

6. which features you prefer in TDS software?

FEATURES E-FILLING ERRORLOCATOR CHALLAN MAPPING ONLINE CHALLAN DEPOSIT

7.

Do Which price range of particular software you want ? PRICE -RANGE 1500-2000 2000-3000 3000-4000 4000-5500

>5500

8. Are you satisfied with current software features or service ?

YES NO CANT SAY

9. which factor you consider most while purchasing a TDS or any software? FACTOR PRICE FEATURES SUPPORT SERVICE COMPANY IMAGE TECHNOLOGY

10.

corporate perception EXCELLENT GOOD MEDIUM CANT SAY

FACTOR PRICE DEMO SUPPORTSERVICES COMPANY AMC CHARGES

CONCLUSION Most of the corporate companies/hotels/PSU /CA associates have know about the various software in taxation domain. In Mumbai more than 80% corporate know about the taxation software 20% outsourcing the taxation work by advocate or other outsourcing companies. In jaipur 50% corporate know about the taxation software but not fully aware of its features and its services ,mostly use to calculate traditional excel-sheet . Mostly corporate in jaipur /Mumbai not satisfied with current taxation software for example e-filling features not provided ,error locator etc. features not included . Kdk softwares features are best choices among various corporate but price is major differences to switch over the current service provider. In Mumbai corporate companies not bargaining on price but in small corporate employees not more than 200 bargaining arise strongly. Mostly TDS software demanded in various corporate and ROC and FAR software mostly demanded by CA associates companies. Pdf digital signer not so much popular because in TDS software already included this features and even single used of this software application not generated in corporate.

LIMITATIONS

The study is basically based on the primary data& observation, hence the probability of personal bias cannot be over rule.

This study is conducted only in some part (RIICO, SITAPURA & HOTELS) of jaipur due to limited time constraints , so that results are confined to that area only. Sometimes data could not be collected correctly as sometimes respondents did not respond seriously due to not pick-up transfer call or busy in meetings so their response may not reflect the real pictures. Major limitation is that basically beat corporate in mumbai /Hyderabad/ delhi / NCR so respondent scale in jaipur was very small which may not be true representative of population. RECOMMENDATIONS

Full USP provided to sales person about the software Effective quotation according to user requirement of companies. In the upgrade version of software including customer feedback and suggestion. Evaluation test for sales team after company training session. Special pricing strategies for competitor customers for switch the current service. Proper follow up process after the demo were done by the team . Pdf digital signer software one month trial version were promoted in corporate its developed the requirement.

QUESTIONAIRE

Questionnaire for PI & TELPHONIC INTERVIEW 1. Do you use any any taxation software?

TDS ROC Income tax auditor Fixed asset register Other

2. Which company provide this service?

Kdk Computax saral snap Other


3. How many salary and non-salary challan were deduted by your company?

0-50 50-150 150-300 300-500 More than 500


4. How many requirement of your company?

Single user Multiuser


5. which features not included in particular currently tds software?

Digital signature E-filling Error-locator Fvu-validation mapping Challan mapping pan/tan verification
6. which features you prefer in tds software? E-filling

Error-locator Revised return/correction Digital signature Other 7. Do you satisfied with current software feaatures or service ?

Yes No

8. Which price range of particular software you want ?

2000-2500 3000-4000 5000-8000 Other


9. Which factor you consider most while purchasing a TDS or any software?

Price Features-wise Company image Technology Support services