Titan Industries is the world's fifth largest[citation needed] wrist watch manufacturer and India's leading producer of watches

under the Titan, Fastrack, Sonata, Nebula, RAGA, Regalia, Octane & Xylys brand names. It is a joint venture between the Tata Group, and the Tamil Nadu Industrial Development Corporation (TIDCO).[3] Its product portfolio includes watches, accessories and jewellery, in both contemporary and traditional designs. It exports watches to about 32 countries around the world with manufacturing facilities in Hosur, Dehradun, Goa and manufactures precious jewellery under the Tanishq brand name, making it India's only national jewellery brand. It is a subsidiary of the Tata Group.

Titan Watch division was started in 1987. At launch it was the third watch company in India afterHMT and Allwyn. Titan formed a joint venture with Timex, which lasted until 1998, and setup a strong distribution network across India. As of 2010, Titan watches account for a 60% share of the total Indian market and are also sold in about 40 countries through marketing subsidiaries based in London, Aden, Dubai and Singapore. Titan watches are sold in India through retail chains controlled by Titan Industries. Titan Industries has claimed to have manufactured the world's slimmest wrist watch - Titan Edge.
[4]

Produced indigenously after four years of research and development, the Titan Edge has a total

slimness of just 3.5 mm and a wafer thin movement of 1.15 mm. Apart from the Titan Edge, Titan also offers Steel, Regalia, Raga, Fastrack, Technology, Nebula, Bandhan, Sonata, Octane, special RHosur, Tamil Nadu. Fastrack is a popular brand among youth in India. Fastrack watches come in a variety of styles, shapes and colors. On 4 March 2010, Titan Industries Announced the launch of its very first Titan flagship store is located at Opposite Shoppers Stop, Bandra Linking Road, Mumbai, India. Store is spread over a spacious 2,500 sq ft (230 m2) and houses more than 1500 watches on display from Titan like Purple, Automatics, Orion, Raga, Edge, Nebula, and many more.[5] On November 16 2011, Titan Industries acquired swiss watch maker Favre-Leuba for Euro 2 million[6].

HTSE Technology
In July 2011 Titan launched the HTSE (High Tech Self Energized) collection of watches which run on light.[7] According to Titan these watches can be charged with as low as 200 lux of light which makes them chargeable with light even from a candle.[8] In it's press release the company said that "HTSE draws its design inspiration from the most complex self-energising bodies built by mankind space stations, satellites and spaceships. Targeted at the tech-savvy, young urban male, this ultra-modern assortment is truly an epitome of style and technology."[9] These watches are at current available at select outlets in select cities throughout the world.

Precision Engineering Division

Precision Engineering Division of Titan was started in 2002. It has become one of the leading manufacturers of Precision Parts for Automotive and Aerospace Industries. The Diverse Product range includes pointers, dashboard clusters like Fuel Gauge, Temperature Gauge, Gear Shift Indicators, Clocks for Automobiles and any kind of Injection molded Plastic parts, Electromechanical Assemblies for automobiles, all kinds of pressed and turned parts for automobiles. The Tooling Sector of Precision Engineering Division manufactures all kinds of Press Tool, Molds, Jigs, Fixtures for various industries. Titan Automation Solution, a part of Precision Engineering Division is a leading Automation Solution Provider for all kind of industries. They made significant contributions to add value during the product development stages of the low-cost water purifier, Tata swach, developed by Tata Chemicals. The Automation Solution applied its precision engineering capabilities to supply automation solutions for the development of special assembly presses that enabled mass production of Tata swach.[10]

Jewellery division
Tanishq is currently the most prominent jewellery brand of India, and it pioneered the concept of branded jewellery and ornaments in India. The name Tanishq has been formed by combining "Ta" (the first two letters of Tata) and "Nishk or Nishkh" (meaning gold coin or necklace in Sanskrit).[11] Tanishq is India's largest jewellery brand with a wide range of jewellery in 22Kt pure gold studded with diamonds or coloured gems. It is the fastest growing jewellery brand in India.[citation needed] Tanishq, established in 1995, challenged the established family jeweller and introduced new rules in precious jewellery; a category as old as civilization. Tanishq challenged the age-old jeweller's word with Tata's guaranteed purity. Tanishq's initial foray into the jewellery business was a failure though. Tanishq at first introduced 18 Kt gold jewellery advertising 18 Kt as the 'international standard.' This less pure gold was completely rejected by the market dominated by (purported) 22 Kt gold. Later on, it exploded the market with facts about rampant impurity across India. It introduced technology-backed challenge in a category completely governed by blind individual trust. Tanishq introduced innovations likeKaratmeter, the only non destructive means to check the purity of gold; machine made jewellery, which offers superior finish and value to the customer and handcrafted jewellery which is influenced by various jewellery traditions of India. Tanishq has set up production and sourcing bases with thorough research of the jewellery crafts of India. The 135,000 sq ft (12,500 m2). factory is equipped with the latest and most modern machinery and equipment. The factory complies with all labour and environmental standards, located at Hosur, Tamil Nadu. The brand brings together the work of karigars, who specialize in different styles of making

jewellery. Karigars, who continue to be an exploited lot with other jewellers, are paid fair remuneration and work under good working conditions in Tanishq.

Face of Titan
The Company also runs a one of a kind contest in the retail industry called the Face Of Titan (FOT) contest to identify the most talented Sales person, Manager & Service personnel Technician & Cashier.
[citation needed]

The contest recognizes the best based on a set of parameters that give a measure of the

overall development of the individual in each of the categories mentioned above and is not solely on sales. This program was conceived as an assessment center for front-line staff - by Aparna Ponnappa, inspired at that time by staff who expressed their desire to 'perform' and 'be recognized' for what they do. This program enabled the retail wing of Titan to empower staff to take charge of their own skill development and provided them with a healthy and fun environment to compete and showcase their own talent. The contest leapfrogged into the digital era from the year 2006-07 with the introduction of IT in the capturing of survey data across all of its 200+ stores, that year also saw the introduction of the data gathered at the store level being used to profile the staff at various levels using a custom built web based software developed by I.GEN Labs. TITAN company has good reputation in Indian stock market (NSE). Sonata reached the top 100 most trusted brands of India in a study - The Brand Trust Report conducted by Trust Research Advisory. The same study has also ranked Titan as 10th Most Trusted Brand.[13]

The World of Titan is the exclusive chain of Titan stores. With over 320 stores and presence in over 130 cities, the World of Titan is India's largest watch retailer. The world of Titan stores offer customers the finest and largest range of Titan watches under the same roof.

Because when you own a Titan, you don't buy a watch; you live an experience. From creating the slimmest watch in the world to providing customized retail solutions, our commitment to you is absolute and complete. The World of Titan has an offering for everyone across different styles ages, price points and brands. The wide range of watches, delightful store ambience and unmatched service ensure customer satisfaction. In keeping with the rapidly evolving trends in retail, Titan also proudly presents flagship experiences in Mumbai and Delhi.

Restless for novelty, for perfection, for accomplishment. And it is this very restlessness that has defined Titan's path breaking 24-year journey in watch-making.

In the 1980s, Xerxes Desai and his team dreamed about a range of watches that could revolutionize the attitude of people towards the accessory that so far only indicated the time. They foresaw a future where style and design coexisted with utility; where a watch would flatter a dress or make a look.

Titan Inaugurates Largest Watch Store in India

Redefining the Premium Retail Experience 1St one-stop-shop Titan Flagship store in New Delhi New Delhi receives 1st Helios Store, the high end multi-brand watch chain from Titan Unveils new variants from Titan Automatic Collection

March 18 th 2011: : In the rapidly burgeoning Indian Retail scenario, the consumer brigade is demonstrating a rare aptitude towards shopping. The best and the widest collection under one roof, coupled with the finest retailing experience, is the demand of todays shoppers. Glitzy stores with the dazzling product display and the plush interiors are knocking the doors of the Indian retail space. Anticipating the changes

and foreseeing the imminent scenario, Titan, the leader in the Indian watch industry, inaugurated the largest watch store in India.

Services offerred
SERVICING / OVERHAULING OF THE WATCH REPLACEMENT OF REQUIRED SPARE PARTS BATTERY REPLACEMENT REPLACEMENT OF STRAP / BRACELETS STAND BY WATCH FACILITY HOME DELIVERY FACILITY AT NOMINAL COST EXTENDED MAINTENANCE WARRANTY

Warranty rules and regulations:

SERVICING / OVERHAULING OF THE WATCH REPLACEMENT OF REQUIRED SPARE PARTS

BATTERY REPLACEMENT REPLACEMENT OF STRAP / BRACELETS STAND BY WATCH FACILITY HOME DELIVERY FACILITY AT NOMINAL COST EXTENDED MAINTENANCE WARRANTY

Watch care tips:

Maintenance tips:
Periodic Check: Titan watches are designed to provide accurate and reliable service. However, every two to three years, or when you replace the battery, you should visit a Titan watch care centre or Authorized Service Center. They will inspect your watch for any worn parts that may need replacement, check whether it needs lubrication, and whether perspiration, water, dust, etc. entered the watch & do the needful to restore the watch. Titan Automatic watches need to be serviced once in 2-3 years. Metal bracelet: Metal bracelet should be cleaned carefully in water when dirty, using a soft toothbrush with soap and water to remove dirt. Rinse with water and dry carefully with a soft cloth. Leather strap: Leather strap should be slightly loosened in the summer, when it may absorb perspiration. A tight strap not only prevents the passage of air over the strap undersurface but can also cause a perspiration rash on the wrist. If the strap ever becomes wet with perspiration, wipe it dry with a soft cloth. Avoid leaving your watch in direct sunlight. The strap color may fade. Non water-resistant watch: Non water-resistant watch - If your watch is not water resistant, be careful not to get water on the case. The case should be wiped gently with a slightly moistened soft cloth and then dried carefully. Polishing the case/glass: Polishing the case/glass-When you want to polish the case of your watch, use a soft and slightly damp cloth .Please do not use any solvents, cleaners, or detergents as this may harm the watch. When you take off your watch: When you take off your watch, leave it in a wellventilated spot. Never put it in a sealed container when it is still damp with perspiration. Shocks: Your watch is a precision measuring instrument. Treat it carefully, and it will serve you well. Avoid undue shocks (such as dropping on hard sur You should aim to

protect your watch from heavy perspiration. Please remember to wipe it dry as soon as possible.faces). Perspiration:You should aim to protect your watch from heavy perspiration. Please remember to wipe it dry as soon as possible. Temperature: If your watch is stored at temperatures outside the normal range (as low as 5C or as high as +50C) the electronic components may cease to function. Chemicals: Chemical substances, gases, mercury, etc., may change the colour of cases, bracelets and straps. Mercury (for instance, from a broken thermometer) can cause particularly unsightly grey discoloration of gold plating. Magnetism: Avoid placing your watch near loudspeakers, refrigerator door magnets, electric mixers and blenders, headphones and other electrical equipment. These have strong magnetism that affect the timekeeping and functioning of your watch. Time Settings: Do not try to change the time setting of your watch between 22.00 and 02.00 hours because the calendar mechanism will be in the process of changing the day and date and any manual intervention will cause damage to the mechanism.

Faqs
1] What is the accuracy of a Titan quartz watch? The accuracy of a Titan watch is 30 seconds/month i.e. the watch may gain or lose 30 seconds per month

2] What is the accuracy of Titan Automatic watch?

The accuracy of a Titan Automatic watch is 45 seconds/day i.e., the watch may gain or lose 45 seconds per day. 3] How long will the battery of my Titan watch last? Typically, the Titan watch battery is covered under warranty for a period of 1 year from the date of purchase during which Titan offers a free replacement of battery if needed. Please note - the warranty period for battery of digital watches is 6 months. In case of watches with other features such as Chronograph, Alarm & Light facility, battery life depends on frequency of usage of these functions. 4] How frequently should I change my battery? Ideally you must change your battery once every 2 years. However, the first battery of your watch may require replacement before 2 years due to gap between manufacturing date and selling date. The battery life of watches with special functions such as Chronograph, Digital and Alarm depends on usage pattern of these functions.

5] How to activate my watch? / Why does my watch have a plastic piece between the Case & Crown? There is a plastic spacer provided between the case & the crown to keep the watch in stop condition. This prevents battery drain when the watch is not in use. Carefully remove the plastic spacer & press the crown gently inwards (normal position). This will activate your watch, post which you can set the time and date. 6] Where can I obtain spare parts for my watch? Titan service centers provide services for your watch, including battery and spare parts replacement. 7] If my strap breaks or if I want to change my strap, what do I do? Titan service centers house a variety of bracelets/straps for you to choose from, which can then be fixed onto the watch based on its specifications.

Titan Eye +, the third major line of consumer business from Titan Industries Ltd, ventured into the eyewear segment in March 2007. The move was an initiative to re-define the industry and straddle the marketplace with exacting quality standards, unparalleled in Indias eyewear industry. Titan Eye+ offers wide range of stylish and contemporary eyewear through exclusive optical stores across the country. Benchmarked against the best in the world, Titan Eye+ will herald standardization Titan Eye +, in sync with Tata s principles of quality and trust, offers international quality standards and practices coupled with various aspects such as transparency in pricing, style and contemporary design in the eyewear segment and new practices in the highly fragmented and undifferentiated Indian optical retail segment. About Titan Industries Limited Titan Industries Limited, a joint venture between the Tata Group and the Tamil Nadu Industrial Development Corporation (TIDCO) commenced operations in 1987 under the name Titan Watches Limited. In 1994, Titan Industries diversified into Jewellery and more recently into Eyewear with Titan Eye+. As a full range producer-marketer, Titan Industries offers the Indian and International customer a very large range of products to suit various consumer preferences. Its products are recognized for innovation in design, quality and reliability.

The Titan Eye+ chain leverages the companys retail and design expertise to offer a world-class optical store experience with a range of over 1,000 stylish products to help you look your best.

Frames The stores carry frames bearing the brands Titan, Eye+ and Dash (for children) brands. Titan Eye+ stores also sell a host of international brands of frames. Conforming to Titans exacting quality standards. The stores offer warranty of upto one year on Titan products. Lenses In terms of optical lenses, the company offers three brands Essilor, Kodak and Titan lenses. The stores offer a six-month warranty with the Titan brand lenses. Titan Eye+ has recently entered into a technical pact with the renowned Sankara Nethralaya for training of retail & clinic staff. Contact Lenses Titan Eye+ also houses contact lenses from Bausch and Lomb, Johnson & Johnson and Cibavision. Sunglasses For our style conscious customers, Titan Eye+ has a variety of international brands of Sunglasses in addition to Fastrack-a well known brand from Titan Industries Ltd.

EXCHANGE OFFER FROM TITAN EYE PLUS Avail flat 25% discount on exchange of eyewear at Titan Eye Plus Bangalore, May 2011 : Titan Eye Plus, the third consumer facing business from Titan Industries launched an exciting scheme which offers customers a flat discount of 25% on exchange of old eyewear for new spectacles or sunglasses. This scheme, which will be available at all Titan Eye Plus outlets across the country, will be valid from 12th May 2011. During the offer, Titan Eye Plus will display a wide assortment of fashionable and stylish collections from Titan, Eye + and Dash collection of prescription eyewear. Titan Eye Plus also offers a wide range of International brands such as Prada, Gucci, Police etc. In order to cater to the budget and style requirement of customers, the store displays Titan frames starting from Rs.495 to the latest frames from international brands priced up to Rs.30, 000. Speaking about the offer, Mr. S. Ravi Kant, COO- Eyewear Division, Titan Industries Ltd. said, "The latest exchange offer gives our customers an opportunity to refresh their look by replacing their old eye wear with a new spectacle from a wide array of stylish and trendy Titan collections, such as SWITCHERS, Lites, Paolo Seminara, Vybes, Manhattan and Enigma as well as from the latest range of International brands" Although the contact lens portfolio does not fall under the purview of the exchange scheme a flat 10% discount will be offered on the same. Titan Eye Plus activation is applicable at all 155 Titan Eye Plus stores across the country. The scheme will be supported through a strong 360 degree, multi-media marketing campaign comprising print, TV and various BTL marketing activities. Titan Eye Plus has state of the art eye testing facilities and Optometrists specially trained by world famous Sankara Nethralaya to ensure that the customer gets a "Zero error eye test". All Titan frames come with a warranty and all stores have a unique style consultancy section helping customers to choose right frame to suit their unique face type. Offer applicable on all sunglasses except Rayban, Oakley and Fastrack. About Titan Eye Plus Titan Eye +, the third major line of consumer business from Titan Industries Ltd, ventured into the eyewear segment in March 2007. The move was an initiative to re-define the industry and straddle the marketplace with exacting quality standards, unparalleled in India's prescription eyewear industry. Titan Eye Plus offers wide range of stylish and contemporary eyewear through exclusive optical stores across

the country. Benchmarked against the best in the world, Titan Eye+ will herald standardization Titan Eye+, in sync with Tata's principles of quality and trust, offers international quality standards and practices coupled with various aspects such as transparency in pricing, style and contemporary design in the eyewear segment and new practices in the highly fragmented and undifferentiated Indian optical retail segment. Currently, Titan Eye+ has 155 stores functional across 48 cities i.e. Delhi, Gurgaon, Noida, Chandigarh, Jaipur, Lucknow in North; Kolkata, Ranchi, Dhanbad, Bhagalpur, Jamshedpur in the East; Bangalore, Hyderabad, Chennai, Vizag, Vijaywada, Guntur, Calicut, Cochin, Tuticorin and Coimbatore in the South and Mumbai, Ahmedabad, Pune, Nagpur, Kohlapur, Baroda, Indore, Bhopal, Gwalior, Jabalpur in the West of India .

BUSINESS OPPORTUNITIES
At Titan we constantly provide opportunities for enterprising business people to collaborate with us. If you're interested in being a franchisee of the World of Titan, Tanishq, Goldplus, Fastrack and Titan Eye+ stores, you're in the right place. Or if you want to be a local or international distributor for our world class products, or a vendor for raw materials, do get in touch right away. We're in the licensing business too! Come, share in our success!

COMPANY PROFILE
Titan Industries is the organization that brought about a paradigm shift in the Indian watch market when it introduced its futuristic quartz technology, complemented by international styling. With India's two most recognized and loved brands Titan and Tanishq to its credit, Titan Industries is the fifth largest integrated watch manufacturer in the world. The success story began in 1984 with a joint venture between the Tata Group and the Tamil Nadu Industrial Development Corporation. Presenting Titan quartz watches that sported an international look, Titan Industries transformed the Indian watch market. After Sonata, a value brand of functionally styled watches at affordable prices, Titan Industries reached out to the youth segment with Fastrack, its third brand, trendy and chic. The company has sold 100 million watches world over and manufactures 12 million watches every year. With a license for premium fashion watches of global brands, Titan Industries repeated its pioneering act and brought international brands into Indian market. Tommy Hilfiger and f c u k as well as the Swiss made watch Xylys owe their presence in Indian market to Titan Industries. Entering the largely fragmented Indian jewellery market with no known brands in 1995, Titan Industries launched Tanishq, Indias most trusted and fastest growing jewellery brand. Gold Plus, the later addition, focuses on the preferences of semi-urban and rural India. Completing the jewellery portfolio is Zoya, the latest retail chain in the luxury segment. Titan Industries has also made its foray into eyewear, launching Fastrack eyewear and sunglasses, as well as prescription eyewear. The organization has leveraged its manufacturing competencies and branched into precision engineering products and machine building. With over 786 retail stores across a carpet area of over 10,08,083 sq. ft. Titan Industries has Indias largest retail network. The company has over 326 exclusive World of Titan' showrooms and over 69 Fastrack stores. It also has a large network of over 650 after-sales-service centers. Titan Industries is also the largest jewellery retailer in India with over 129 Tanishq boutiques and Zoya stores, over 32 Gold Plus stores. It also sports over 191 Titan Eye+ stores. The company has two exclusive design studios for watches and jewellery Backed by over 5,934 employees, two exclusive design studios for watches and jewellery, 10 manufacturing units, and innumerable admirers world over, Titan Industries continues to grow and sets new standards for innovation and quality. The organization is all geared to repeat the Titan and Tanishq success story with each new offering

PRODUCTS
Titan Industries, best known as India's pioneering manufacturer of quartz watches, has also etched a niche for itself in some of the most competitive spaces in the fashion industry such as jewellery and eyewear. Precision engineering is another area of specialization that Titan Industries is proud of. Watches: Being the world's fifth largest integrated watch manufacturer, Titan Industries has created and sold more than a 100 million pieces the world over. With a production rate of over 12 million watches per annum and a customer base of over 100 million, Titan Industries owns manufacturing and assembly operation centers in Hosur in Karnataka, Dehradun, Roorkee and Pant Nagar in Uttaranchal, Baddi in Himachal Pradesh, and an Electronic Circuit Boards (ECB) plant in Goa. Capturing the important market segments and the changing fashion trends, Titan Industries has brought forth four core watch brands:

Titan is designed for the mid-premium segment Fastrack is crafted to fit the trendy fashion space with a focus on the youth Sonata is created for the mass market and has emerged as Indias largest selling watch brand Xylys is fashioned for the premium market, aiming at the high-end connoisseur and new-age achiever

The Titan brand architecture comprises several sub-brands, each of which is a market leader in own space. Notable among them are: Titan Edge, Titan Raga, Nebula, Heritage and several other collections like WWF, Zoop, Orion, Purple, Obaku, Automatic and the HTSE series. The Titan portfolio owns over 60% of the domestic market share in the organized watch market. Titan Industries pride possession, a world-class design studio for watches and accessories, is the place where some of the most coveted creations have been conceptualized. Exclusive World of Titan and Fastrack showrooms and over 12,000 outlets in more than 2,554 cities in India make these much-sought-after watches available to the buyers. The watches are also offered internationally in 30 countries, with a special focus on the Middle East and Asia Pacific regions. The after-sales service, a benchmarked operation with a large network of exclusive service centers spread across the country, is one of the operation units with the fastest turnaround time in the world. Jewellery: Following the suit of time products, Titan Industries Tanishq has been Indias largest, fastest growing and most popular jewellery brand. Tanishq offers a premium range of innovatively created gold jewellery with an aesthetic use of diamonds and precious, semi-precious stones in various hues. Arresting designs in 22kt pure gold as well as platinum are among the most admired products on the companys list. GoldPlus the recent retail plain gold jewellery offering, is specifically created for semi urban and rural Indian market. The brand offers gold jewellery, as well as unique designs crafted with diamonds, American diamonds and other precious stones. Titan Industries boasts of over 129 Tanishq boutiques, 2 Zoya stores and 32 Gold Plus stores in India. The enchanting jewellery patterns that are part of these brands originate in the well-equipped exclusive jewellery design studio of Titan Industries. Eye wear: Titan Eye+ of Titan Industries offers sunglasses under its Fastrack brand. Prescription eyewear such as lenses and contact lenses is also part of the range. Titan Eye+ offers frames, sunglasses, and accessories of Titan Industries in-house brands as well as other premium brands. Precision Engineering: The Precision Engineering division of Titan Industries supplies precision components to the aviation and the automotive industry. As an Original Equipment Manufacturer (OEM), the company makes dashboard clocks for car manufacturers in Europe and America. Equipped with best certifications such as AS 9100B for the aerospace segment, TS 16949 for the automotive segment and the coveted Ford Q1 status - the highest supplier recognition from Ford Titan Industries also offers fully integrated automation solution

AWARDS & ACCOLADES

Over the years, Titan Industries has received several prestigious awards and distinctions. Some of the recent and most noteworthy recognitions are: Titan Industries received the Award for the Most Admired Timewear Brand of the Year in 2009 for the ninth successive year for Titan, and the Most Admired Jewellery Brand of the Year for the seventh consecutive year for Tanishq. Goldplus bags 2 dragons and 2 certificate of merits at the Promotion marketing awards of Asia 2009. Jewellery Division was declared the winner of the GOLD AWARD" in FMCG sector in the GreenTech Environment Excellence Award 2009. Jewellery Division wins first prize in Innovation in Supply Chain Management organized by Indian Institute of Material Management for the second consecutive year and ranked amongst the top five amongst 50 global entries at Europen Business School, Weisbaden Germany . Titan brand won the Most Valuable Brand in the State award at the IIPM & The Sunday Times STATE EXCELLENCE AWARD. Both Titan and Sonata feature in the Top 100 Brands-2009 in the Annual Survey conducted by Economic Times. While Titan is ranked at Number 4, Sonata increase their rank to 86. Titan is ranked number 1 in the consumer durables category. Jewellery Division of Titan Industries Limited won the Eight Annual Madras Management Association award on Managerial Excellence for Manufacturing sector.

 Titan Industries bagged 19th position across all industry categories and 1st position in the Retail Industry category in the Economic Times Great Place to Work Institute study. The survey results show that 92% employees across Titan Industries feel that Titan is a Great Place to work! Titan Industries was one of the five organizations to be awarded the "Corporate Social Responsibilities" award - Best Commercial and Industrial Institute for 2009 - 10 by the Government of Tamil Nadu.

CELEBRATING TITAN
After two decades of building relationships with our customers, and learning from all the successes and failures that came our way, it is time to pause, reflect and celebrate. It is time to honour the indispensable role of our people, our business associates and suppliers, who have enriched the fabric of Titan Industries, as we know it today. We are proud to have withstood the test of time and maintained our dedication to the values upon which Titan Industries was founded. People are at the heart of our success Over the years, we have built our operations, nationwide and worldwide, leveraging the expertise of our most talented, dedicated and hardworking people with the vision, integrity, innovation and leadership qualities that our business demands. Titan Industries have constantly invested in training, incentives and career progression across all our business units and have one of the highest employee retention records. We have instituted initiatives such as Face of Titan, Tanishq Superstar, Look for Stars and Titan Visionary to acclaim and commend deserving managers, store officers, cashiers and technicians. For over two decades, our core values of commitment to safety, health and environment, high ethical standards and respect for people have been the cornerstone of our identity. Innovation is a way of thinking at Titan Industries Titan Industries began its operations with an innovative offering - quartz watches - that changed the face of the Indian watch industry. Innovative ideas at Titan Industries have led to significant achievements such as Single Point Solutions to every Original Equipment Manufacturer customer. Titan Edge, world's slimmest watch, is probably the best example of the spirit of innovation in the organization a feat achieved in less than five years of our existence. To facilitate innovation, we opt for external expertise from leading consultants like McKinsey, Quadra and Interbrand. We use cutting-edge business excellence tools such as Tata Business Excellence model based on the Malcolm Baldrige Criteria for Excellence, total quality management, 360-degree feedback process and benchmarking. Our contemporary store designs are a great example of innovation. They have redefined the retailing standards in India since the time when the concept of modern retailing had not evolved. Jewellery Division changed the dynamics of gold market by introducing the Karameter, an industry first in checking the purity of gold through a non-destructive test. Relationships are a sacred bond of trust for us At Titan Industries, we have built relationships and forged lasting bonds with our customers, employees, shareholders, network of business associates, and suppliers. With our futuristic designs, we created a desire in the minds of our customers and offered them accessories for every occasion. In a small way, we have been a part of all their celebrations. Customer First - an initiative driven by the company is an embodiment of the customer-focused culture that we imbibed from the very beginning. We continue to foster greater customer commitment by making our product lines more comprehensive. Growth depicts many milestones We have been able to remain the undisputed leaders in the market. Taking the prognosis of brand fatigue seriously, we reinvented our selves with the impeccably styled Euro watches collection. Triumphs like this were interspersed with tribulations that spurred us to accept new challenges and overcome them with a resolve and commitment. With over 560 showrooms and 12,000 dealer-outlets, we are the largest retail network in India. At Titan Industries, the celebration never ends.

BUSINESS DIVISIONS TIME PRODUCTS DIVISION

The Time Products division is where the Titan story began. Today, this division has placed Titan Industries among the worlds largest retail networks and earned the company the place of fifth largest integrated watch manufacturer in the world. With over 5934 employees spread over 3 business units in Bangalore, India, a manufacturing unit at Hosur and 3 assembly plants located in the north of India, the division continues to add world-class brands to the companys portfolio.

TITAN
Titan is one of India's leading watch brands that brought about a paradigm shift in the Indian watch market, offering quartz technology with international styling. The Titan portfolio owns over 60% of the domestic market share in the organized watch market. The brand Titan is committed to offering its consumers watches that represent the compass of their imagination. The brand regularly introduces exciting new collections, which connect with the various facets of deep-rooted human yearnings for self-expression. The new brand philosophy of Titan, encapsulated in the catchphrase Be More, touches this as well as all other aspects of the brand. The Titan brand architecture comprises several collections and sub-brands, each of which is a leader in own space. Notable among them are: Titan Edge - world's slimmest watch based on the philosophy less is more, Titan Raga feminine and sensuous accessory for today's woman, Nebula - crafted with solid 18k gold and precious stones. Several other popular collections like Heritage, Aviator, Automatic, Regalia, Obaku, HTSE also form a part of the Titan portfolio. The watch division boasts of over 326 exclusive showrooms christened World of Titan', placing the brand amongst the largest chains in its category backed by over 650 after-sales-service centers. The division has a world-class design studio that constantly invents new trends in wrist watches.

SONATA
Sonata, India's largest selling watch brand, offers stylish looks at affordable prices. The thoughtfully crafted designs encompass the aspirations of young India. The boldness and uniqueness of each design reflects the confidence of the wearer. The brand offers a variety of looks, to suit every occasion and every wallet: Dressy Sona Sitara watches for special occasions Bold Yuva watches crafted in steel for todays confident youth Contemporary Office Wear watches with formal appearance and leather strap Stylish and Strong Super Fibre watches The exciting range, with over 400 designs, offers affordable prices between Rs 275 and Rs 1400. Sonata watches are available at Titan Industries 10,000 authorised watch outlets and the World of Titan stores across the country. Best quality material and several stringent quality checks ensure that Sonata watches offer long-lasting value to customers. Water resistance (30m) and a one-year guarantee add to Sonatas array of quality features. With exquisite appearance and world-class quality, Sonata continues to evoke pride and confidence in the customer.

FASTRACK
Fastrack was launched in 1998 as a sub-brand of Titan. It was spun off as an independent brand of watches targeting the urban youth in 2005. Since then, it has carved a niche for itself with designs that were refreshingly different and affordable. During that time, Fastrack also extended its footprint into eye gear and in the last 4 years has quickly notched up the title of being the largest sunglass brand in the country. Fastrack has now chartered into newer categories bags, belts, wallets and wrist bands as part of its vision to become a complete fashion brand for the youth. With enough categories to fill up one cool store, Fastrack has moved on to open its own stores for its young consumers. The store is positioned as a complete accessories destination with all Fastrack gear under one roof. The first store was opened in Pune in 2009.

XYLYS
Xylys, is an exclusive brand of Swiss made watches from Titan.

The tagline (you dont possess a Xylys, it possesses you), says it succinctly. And if that doesnt convince you, one look at a Xylys timepiece will. Crafted and designed with the legendary Swiss eye for detail and perfection, every Xylys watch is an experience of love at first sight. Every aspect of a Xylys watch from the movement to the elegant face to the detailing on the case, accentuates this experience. Priced between Rs. 8500 and Rs. 24000, the Xylys range of watches comes in three collections - Contemporary, Classic and Sport and offers over 100 distinctive models.

INTERNATIONAL BRANDS
Tommy Hilfiger Watches Tommy Hilfiger, one of the best-known American fashion brands, has its roots in Elmore, New York. The brand is recognized world over for watches, jeans, fragrance. The Tommy Hilfiger watches are crafted with precision and care and finished with unique signature details for unmistakable style. The look these watches represent is cool and classic, spirited, fun and always fashionable. The watches strike a cord with people who espouse the brand attitude of being optimistic, hip, real, natural, confident, relaxed and spontaneous. The designer styles with an unmistakable Tommy twist are offered with collections to suit different tastes, moods and occasions of wear. Titan Industries Limited has made Tommy Hilfiger Watches available in India at most World of Titan stores, leading multi-brand watch outlets, and department stores like Shoppers Stop, Central and Lifestyle. Hugo Boss Watches Hugo Boss, one of the worlds most popular European brands, has its roots in Germany. Hugo Boss is known for shoes, accessories, and fragrances. Watches complement and complete the portfolio. Hugo Boss watches were launched globally early this year. The Hugo Boss watch designs connote European elegance and couture and are a symbol of power and sophistication. Hugo Boss watches are now available in India, thanks to Titan Industries Limited. French Connection Watches Founded in 1972 by Stephen Marks, French Connection set out to create well-designed fashionable clothing that appealed to a broad market. f c u k is a short, sharp acronym for French Connection United Kingdom. It is now one of the strongest brands in Britain and operates in over 25 countries. Having established a strong core clothing business, through unique design and a true sense of style the company has, over recent years expanded its portfolio into exciting new areas including mens and womens toiletries, shoes, jewellery, watches, and eyewear. f c u k has been launched in select Large Format Stores and Multi Brand Outlers across the country by Titan Industries Limited.

DESIGN STUDIO
Titan Industries design studio is where Indias most popular watches and eyewear are conceptualised. The studio is truly a testimonial to the creative and innovative spirit of the company. A blend of young and experienced designers - dynamic and original - from Indias most prestigious fashion and design institutes creates award-winning pieces year after year. The studio boasts of a cross-disciplinary amalgam of some of the most imaginative and innovative designers across the country. The design studio serves as a one-stop shop for the design needs of the brands: Titan, Fastrack, Sonata and Xylys. With design and execution of the Timescapes range of outdoor clocks to its credit, the studio also designs and manufactures trophies for inhouse requirements as well as for various clients such as Standard Chartered, Taj Group, the Government of India, among others. These trophies, created under the brand name Titan Trophe are as much joy to present, as they are to receive. The Visual Merchandising team that ensures impeccable implementation of ideas enhances the product design. A robust in-house process, based on special constraints of various creative activities, is in place to manage design projects. Seamless

synchronization of cutting-edge technology and appealing designs spells the expertise of the design team. Marketing requirements are translated into attractive accessories with effortless spontaneity. The studio focuses on user-centric designs that bring global trends to the discerning Indian customer. Titan Global Design is a new multi - disciplinary design studio known for its innovative and refreshing approach towards design. It aims to explore design opportunities in the external world & expand its design expertise to newer horizons. Our holistic (3i) approach involves Immersion, Ideation and Implementation as the three main pillars of the design process. This goes hand in hand with design research which is conducted to spot, interact and analyze trends in social behavior. Our passion is to create user centric design. With many prestigious awards to pride itself on, the design studio shares the adventurous spirit of Titan Industries and looks into the future with a will to conquer.

INTEGRATED SUPPLY CHAIN MANAGEMENT

Titan changed the way watches were designed, manufactured and marketed; Titan revolutionized the Indian Watch Industry and today watches are considered as a fashion accessory, rather than a time keeping device. Titan watches, the most trusted and popular watches in India are manufactured at Hosur, an Industrial suburb of Tamil Nadu, India. Set up in 1985, with initially planned annual capacity of 2 million, today the unit produces components for over 11 million quartz analog wrist watches, thanks to the state-of-art manufacturing facilities at the unit. Titan Industries Movement manufacturing set-up was established in technical collaboration with France Ebauches, a leading quartz analog movement manufacturer in France. In 1989, watch case manufacturing technology was obtained from Citizen Watch Co. of Japan and in mid 90s, the technology for complicated watch cases and solid link bracelets manufacture was obtained from a Swiss company. State of art physical vapour coating facilities have been established with the help of technology from German and Swiss coating expert companies. A Watch Assembly unit was established at Dehradun in 1990 and another since then, three assembly units have been added: one at Baddi, Himachal Pradesh (2004),one at Roorkee, Utharakhand (2007) and the latest one at Pantnagar, Utharakhand (2010). Today, Titan Industries' watch assembly capacity is about 12 million watches per annum. Titan Industries is one of the very few manufacturers in the world that manufactures watch movements, watch cases and watch assembly under one roof. It is the fifth largest, integrated watch manufacturer and retailer in the world. From the initial offering of 150 models in 1987, today the supply chain and manufacturing set-up has the capability to handle over 3000 watch variants every year, the fact that depicts the product mix complexity. In-house watch case plant has unique capability to produce range of products that varies from cost effective value for money products to complex designs that adore the wrists of different brands customers like Titan, Fastrack and Sonata. In-house movement plant produces the worlds slimmest movement Edge with pride.

TITAN CUSTOMER SERVICE

Spread across India, with 786 service contact points across 343 towns, Titan Industries service centre network is committed to deliver a satisfying post-sales experience to all the customers. The Watch Care Centres are attached to the World of Titan and Authorised Service Centers are attached to the Multi-brand outlets, both offer quick and high-quality repairs for all types of watches currently sold by Titan with a sixmonth service guarantee. At the Titan Watch Care Centres, all repair activities follow a strict and systematic process that is controlled and measured through an ISO audit system. To ensure good quality, faster turnaround time and customer satisfaction, Titan Industries has various schemes in place. A post service follow-up (for major repair activity) is mandatory to complete the cycle of customer satisfaction. Titan's loyalty Signet program - where customers can redeem their points is part of Titans effort to retain and value its loyal customers. Titan Customer Service also markets spares and accessories, such as batteries, leather and metal bracelets to all outlets that sell Titan, Sonata and Fastrack watches. Staff actively encourage customers to use only original spares in order to ensure quality and satisfaction. Titan Customer Service, with the ISO 9001 & 14001 certification, focuses on the best post-sale experience and complete customer contentment.

TITAN INTERNATIONAL
Titan Industries entered the international watch market with their business endeavour in the Middle East in 1991. This launched the Titan brand of watches in the UAE, Oman, Qatar and Bahrain. Saudi Arabia and Kuwait were added in 1994. Titan Industries has distributors in every country it operates in. The distributors set up exclusive and multi brand stores to sell Titan products. Apart from this arrangement, retail also takes place via high street retailers, power retailers and department stores. To remain a successful global player, Titan has further reinforced its thrust in the international markets by evolving products to suit the tastes of the local consumer as well as being contemporary keeping the current international trends in mind. Being the fifth largest integrated watch manufacturer in the world, Titan emphasizes world-class quality supported by excellent after-sales service policy that goes beyond the international norms. At the international level, Titan operates in the mid-premium price segment category. With innovative technology-driven products like Titan Edge - the slimmest watch in the world - Titan is presently the market leader in its category in Oman and Bahrain, and at No. 2 position in the Middle East. Titan expanded to Asia Pacific in the late nineties, and has recently made a foray into South Africa; Singapore, Dubai, Malaysia, Oman, and Vietnam are some of the major countries where the brand is offered. The customers include non-residential Indians as well as Vietnamese, Thais, Arabs and Filipinos. Through a combination of contemporary style, excellent quality and affordable prices, Titan has put together an exceptionally appealing proposition for the people of these countries. With over a hundred million satisfied consumers world over, Titan has successfully established its brand value internationally.

JEWELLERY DIVISION
Tanishq Titans flagship line of jewellery is today a resounding success with discerning customers. Tanishq has performed exceedingly well and has set standards, in what could best be described as a largely unorganised and unscrupulous jewellery market. The growth of the brand has once again been a testament to our customer focus. Tanishq is today a hallmark of trust, an island of purity. It is a certified division under the ISO 9001:2000 Quality Management System Standards. Established to addresses the urban market, its growth has transformed Titan into the largest integrated jewellery manufacturer and outsourcing company of India. Tanishq is India's fastest growing jewellery brand with a premium range of jewellery, studded with diamonds or coloured gems in 18-karat gold, 22-karat pure gold and platinum jewellery. We are now one of India's largest speciality retailers and are transforming Indias jewellery market with a pan - India presence. Titan felt a need and created a means to offer elegant gold jewellery to smaller towns and rural markets. The recent launch of a retail initiative - Goldplus caters to the need. Both brands contributed to over Rs.450 million USD, and are still flourishing. Truly a phenomenon in itself, Tanishq is our pioneering Indian brand storming a market of over 300, 000 independent jewelers. The brand is evolving faster than the market and is either leading or closing gaps between competitors in urban markets where we have a presence. The trust connotations that the Tata - Titan association evokes, never fails to attract increasing numbers of jewellery seekers to the fledgling designer brand. Titan ensures that they are spoilt for choice, transparency and a great shopping experience with Tanishq, the jewel of its crown. Tanishq is a trustworthy, popular jewellery brand from Indias largest integrated jewellery manufacturer. Zoya, by Tanishq is a chain of luxury jewellery boutiques which targets elite, discerning ladies seeking designer wear of international standards. Zoya is a best-in-class shopping experience. Stores offer exquisite, artistically styled masterpieces, studded in diamonds, apart from traditional, fusion polki and kundan jewelry. There are magnificent designs to choose from, all in ultra-premium luxury, these outlets showcase luxury unsurpassed. Zoya creations are world-class in terms of quality and have been crafted in India and abroad. It boasts the finest quality in India and is on par with the best in the world. Zoya stores are located in GK I, M Block Delhi and Warden Road - Mumbai.

WORKING WITH US
Titan Industries offers critical and challenging roles in a wide range of areas and responsibilities. The talent management at Titan Industries aims at creating a large pool of potential leaders. Robust leadershipdevelopment systems that accelerate the growth of current and future leaders, the performance culture that is calibrated through rigorous processes, and the innovative reward mechanisms at Titan Industries are some of the best customs in the corporate universe. Managers with a high potential often feel the need to move to new areas of work this recharges their faculties, strengthens their own abilities and realizes their aspirations. The company encourages internal mobility as a means of building expertise, generating synergy, and promoting self-improvement. Internal mobility reinforces the professionalism, diversity, and competitive spirit at the company, in addition to providing satisfaction and choice to every individual. With a strong philosophy of people first, Titan Industries recognizes the strength and contribution of people in the companys success and growth. The work-culture at Titan Industries encourages the employees to learn, innovate, experiment and grow. Titan Industries has been rated highly by the Gallup engagement survey - with scores for satisfaction, loyalty and advocacy far higher than the average scores of Gallup India . The Company has also been rated No.1 in Retail category and 24th overall by Great Places to Work (2009), an institutional study, in the Economic Times. To be part of the Tata group can lead to a voyage of discovery for professionals discovery of industries, business cultures, people and places.

JOB OPPORTUNITY
Position: Optometrist Business Unit :Eyewear
1. Scope of the role Eye testing procedures, consultation, guidance regarding frame & lenses / contact lenses to the customer. 2. Job Profile (JD) History taking of the patient. Eye testing procedures to be carried out. Maintaining patients record. Showroom management on technical front. Quality check of lenses before & after fitting.
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Job Code : PEW02 Posted on: Tue 12 Apr 2011 | Location:Anywhere in India

Position: Style Consultant (Optical or Non Optical) Business Unit :Eyewear

1. Scope of the role

Job Code : PEW01 Posted on: Tue 12 Apr 2011 | Location:Anywhere in India

Will be responsible Sales of Frames, lenses and other related products in Titan Eye+ Store. Will also be responsible for complete customer satisfaction for the entire life cycle of the customer. 2. Job Profile (JD) Meeting Daily Sales targets.

 Delivering optimal customer service experience. Meeting all operational reporting requirements