GALGOTIAS BUSINESS SCHOOL, GREATER NOIDA POST GRADUATE DIPLOMA IN BUSINESS MANAGEMENT COURSE OUTLINE Course Title: Business

Environment PGDM Batch: 2011 - 2013, revised in December 2011 Instructor: Dr. Sanjeev Jain

Trimester: III

1.0 Course Description The course examines the cause and effect relationship in the functional areas of firms; and the economic and non economic environments like social, political, legal and regulatory, and technological environments - that affect them. It provides the knowledge of Indian Economy, which covers macroeconomic and socio-demographic indicators, planning structure and policies i.e. foreign direct investment, industrial, monetary and fiscal along with its implications. 2.0 Course Objective 1. To develop the ability to infer the macroeconomic and socio-demographic indicators with respect to business decisions.
2. To provides the update of performance of Indian Economy.

3. To be aware of various issues relating to aforesaid policies having implication on businesses. 3.0 Course Pre-requisite 1. Managerial Economics 2. Macro Economics 3.0 Course Outcome : On the successful completion of the course, students would be able to understand: 1. The managerial perspective of the business environment and its major components. 2. The impact and influence of the business environment on business decisions. 3. The Indian Economy and able to take decisions accordingly. 5.0 Prescribed Text: Paul, Justin, Business Environment: Text and Cases, TMH, 3rd. 6.1 Additional References: 1. Saleem, Shaikh Business Environment 2011, Pearson, 2nd. 2. Kapila, Uma (Ed.) Indian Economy since Independence, 2011, Academic Foundation, 21st. 3. Economic Survey, GoI, Various Issues 4. Annual Report of RBI, Various Issues 6.2 Journals, 1. Economic and Political Weekly 2. Indian Economic Journal

6.3 Magazines / websites / Newspapers 1. Forbes India 2. http://business.gov.in 3. http://web.ebscohost.com 4. http://www.capitaline.com 5. http://search.proquest.com/business/index 6. Business Line / The Economic Times 7.0 Pedagogy
y y y y y Class room Discussion

Assignments
Quizzes

Presentation / Industry Analysis Case study Discussion

8.0 Evaluation Scheme 8.1 Continuous Evaluation: y Quizzes (2) y Case study discussion y Presentation y Assignments 8.2 Centralized Evaluation y Mid-term examination y End-term examination Total

10 Marks 10 Marks 10 Marks 10 Marks 20 marks 40 marks 100 marks

8.3 Any other information if required Students are advised to see their name in the list of assignment and presentation (given in excel sheet at GBS Online as both are based on some specific firm and unique in all section) accordingly they have to collect the required information on a regular basis to fulfill the need. 9.0 Session wise instruction plan
Session no 1-4 Module Topics Core Reading Additional Reference Saleem Ch. 1

Micro and MacroEconomic Environment of Business

Economic and nonEconomic Environment of Business Business Environment as a composition of Sociodemographic, Political, Economic, Natural, and Technological Environment

Ch. 1, 2 and 3

(Case Mahindra and Mahindra)

5-10

Profile of Indian Economy and Basic Economic System

Basic Indicators Macroeconomic and Sociodemographic Indian Contribution in Global Economy Structure of Indian Economy Economic Reform Program in India Major Issues of Indian Economy Quiz 1

Ch. 4, 5 and 9

Saleem Ch. 8, 22, 23

and 24 Kapila Part I and II Economic Survey 2010 11

y y y y

(Case Mixed Economy India)

11-14

Planning in India

y y y

Concept of Planning in India Strategies and financing pattern of Plans Transition from plan to policy

Saleem Ch. 2
Kapila Part III Annual Report 2010-11 Planning Commission

(Case UPA, IMF, ADB, WB and Planning Commission of India)

Mid-Term Examination 15-18

New Economic Policy & Business Opportunities

y y y y

Overview and Background Industrial policy Service Sector in India FDI policy

Ch. 6 and 19

Saleem Ch. 3, 4 and

25 Statement on Industrial and FDI Policy - Ministry of Industry Economic Survey

(Case Kerala Sate Industrial Development Corporation / Eveready Industries India)

19-21

Business Perspective of Fiscal Policy

y y y

Fiscal terms & concepts in India Business repercussions of fiscal policy dynamics Latest Union Budget & its business implications

Ch. 10

Saleem Ch. 5
Economic Survey 2010 -11, Budget 2011-12.

(Case Indus (Budget Game)

22-24

Business Implications of Monetary Policy

y y

Money and Capital Market in India Monetary policy changes and business decision making Latest Policy Statement

Ch. 11 and 13

Saleem Ch. 5
RBI Annual Report 2010-11 RBI Macroeconomic and Monetary Development Reviews RBI Comics Money Kumar

(Case Prof. Tom and Monetary Policy) Quiz 2

25-30 Analysis of some major industries specific to the firms Analysis, Assignments and Presentations on y Retail y Automobile Two wheeler y Automobiles Four wheeler y Telecommunication y Banking y Insurance y Chemical y Computer Hardware y Software y Electronics y Electricals y Petroleum y Metal y Aviation y Food y Pharmaceutical y Textile y Tyre y FMCG Ch. 7 and 8

Kapila Part IV and V Economic Survey various Issues. RBI Bulletin Annual Reports of Ministry of Commerce Capitaline Database www.business.gov.in

http://web.ebscoho st.com Companies / firms web sites Forbes / Business Line / The Economic Times

End-term Examination

10.0 Faculty contact hours As per time table