Kevin Siegel (727) 385-1294 ks10a4606@westpost.

net 10 Via Pacifica - San Clemente, CA 92673 VP of Marketing Professional Profile *Highly creative marketer with strong business background, including 15 years in marketing; *Versatile and seasoned professional who adapts well to rapidly changing environ ments; *Strong team player/leader that excels in mediating among multiple divisions of large organizations and maintain productive relationships with staff, peers, and management; *Excellent written, verbal, and interpersonal communicator and presenter skilled in creating PowerPoint presentations for audiences of all sizes; *Effective mentor who reduces employer costs by teaching and implementing time m anagement. *Positive, optimistic, well-organized self-starter who excels under pressure and meets deadlines; *Computer-literate performer with extensive software proficiency covering wide v ariety of applications for Windows XP including PowerPoint, Excel, Word, Adobe P hoto-shop; Areas of Expertise *Strategic marketing and business planning *Executive-level development/ managem ent *Negotiation *Program/initiative management *Media relations, publications *Web site development *Networking with corporate leadership, labor, and broad-based constituencies *Partnering with agencies, consumer organizations *Major initiatives in education, research, and partnering *Quantitative and budget-management functions Business Experience COMPANY CONFIDENTIAL June 2009- Present VP of Marketing As the VP of Marketing, my functions are to oversee the management, creation, de velopment implementation of all marketing functions. I maintain a multimillion dollar marketing budget and oversee all advertising, public relations, trade sho ws, website analytics', video production, direct mail, collateral materials, new sletters, catalogs, merchandising, sales promotion, database management, corpora te collateral's and activities that reflect a consistent branding message. I ove rsee seven different brands with all separate brand identities targeting differe nt demographics within 72 different countries worldwide. * Responsible for the creation and management and tracking of the departmental budget.* * Analyze and anticipate product developments and sales departmental needs, ensuring the marketing department is in tune with future as well as current requirements. MITSUBISHI ELECTRIC Nov. 2006 to June 2009 IPD Marketing Director (Imaging Products Division)

As the Director of Marketing for The Imaging Products Division of Mitsubishi Dig ital Electronics America, I over see all marketing and budgetary issues for a wi de range of products from photographic, medical imaging products and security in dustries. I have over two decades of Sales & Marketing experience working with a technology leader and over seeing a 65 million dollar division, with a multi-mi llion dollar marketing budget. All executive decisions from business developmen t to client relationship has given me the opportunity to diverse my knowledge wi thin many different business segments. I have a team of 30 employees and over 1 00 different vendors that report to me on a daily basis. * Developed largest Mitsubishi Multimillion dollar account within their Security division. * Increased Medical distribution 110% within the past year. * Developed Mitsubishi Marketing Plan for Fiscal year 2008 & 2009. * Traveled the world as a Mitsubishi Representative to help increase brand awareness. BRAVOX AUDIO INC. VP Sales & Marketing July, 2000 to Nov. 2006

I developed all aspects of business for Bravox Audio introduction into the North American Market. I increased sales 300% within a year selling products in Nort h America. I Developed products, marketing strategies, ad campaigns, packaging, coordinated strategic accounts with Distributors, Independent retailers, establ ished and managed North America sales force. I coordinated all aspects of trade show, CES & SEMA, from planning, logistics, Sales & Marketing programs, Public R elations, Advertising, and product launches, with proven success. Bravox exceed ed a million dollars within the first year in business. Bravox now sells around 7 million a year in car, and home audio, in North America. * Developed OEM home audio account base in North America. * Created business model and developed product mix for North America accounts. * Grew business 300% within the first year selling in North America. * Developed specialty accounts opportunities like Heathrow Airport & Wimbledon Stadium. ALPINE ELECTRONICS of AMERICA May, 1996 to June, 2000 Marketing Account Director (Mass Merchants) I created Sales & Marketing presentations; provide sales assistance to sales for ce and dealer base, consisting of Independent Specialist, Mass Merchants, and Na tional Chains, such as Circuit City, Ultimate Electronics, Magnolia Hi-Fi, Tweet er Electronics, Good Guys. I established new dealer service procedures and repo rted to sales manager on market trends, product and marketing issues. I was res ponsible for product reviews within industry associated magazines. I developed Advanced Route Guidance (navigation) training manuals and sales programs which i ncreased navigation sales over 100% within a two year period. * Developed sales & marketing tools for mass merchants account base. * Grew audio sales 50%-70% and increased brand awareness across USA. * Developed sales & marketing programs for mass merchants Advanced Route Guidance (navigation) business. Within the first year business grew 160% from estimated sales projections. * Traveled the USA developing new account opportunities. Education Master Degree in Business - University of Phoenix CLAD Teaching Credential- University of Phoenix Dec. 2003 Bachelor Arts- California State University Fullerton, California May 1996