STEPHANIE BROOKS LONSFORD 5218 Benning Drive ~ Houston, Texas 77035 713.725.7220 stephlonsford@gmail.

com

WINE SALES / MANAGEMENT AREAS OF EXPERTISE ~ High-End Wine Sales Operations, Large Inventory Management, Outstanding Customer Service and Support, Leadership, Training, Staff Motivatio n, Process and Productivity Improvement

QUALIFICATIONS SUMMARY Remarkably astute, tenacious, and highly accomplished sales and management profe ssional; powered with comprehensive and extensive experience in diverse aspects of fine wine industry. Equipped with expertise in business development and operation, sales and marketi ng, and customer service. Experienced at directing highly effective sales progra ms. Known for uncompromised commitment in delivering excellence in management and cu stomer service, and maintaining the highest degree of integrity in all relations hips and transactions. Business professional that goes above and beyond expectations, complemented with track record of maximizing revenue through market research strategies and innov ative techniques. Adept at implementing and adhering to compliance parameters and quality standard s to generate innovative solutions, while increasing sales and customer service levels.

CAREER HIGHLIGHTS RETAIL MANAGEMENT AND BUSINESS OPERATIONS -Coordinated strategic execution in directing the spirit marketing to bar guests and staff. -Assumed full responsibility in ordering and maintaining beer and liquor invento ry through documentation of sellable and non-sellable items. -Effectively conducted and facilitated Service that Sells training programs for new an d incoming wait staff to utilize and enhance bar knowledge and sales. -Trained in-house staff on multiple aspects of wine education including vintage, grape varietal, and producer. -Administered daily bank deposits, credit card reconciliation and house accounts . BUSINESS DEVELOPMENT AND ADMINISTRATION -Proactively managed the overall spectrum of daily bar duties, including incomin g calls, to go orders, service bar for wait staff and bar guests, field customer complaints, wait staff checkout and cash drops. -Executed superior management skills in supervising the front house staff by org anizing schedules as well as reducing and maintaining the floor during shifts an d shift changes.

-Demonstrated proficiency in conducting accurate inventory tracking through bar cost control. -Courteously handled and administered cold calls and follow up. -Played an important role for the successful sales turnaround, from a lackluster to a highly coveted sales route worth $80K. CUSTOMER SERVICE AND RELATIONS -Established and cultivated long-term quality relationships with customers throu gh prompt addressing of their needs, resulting in total customer satisfaction. -Interfaced and sustained constant communication with customers to provide produ cts and service information, as well as to ensure timely resolution of complaint s. -Developed relationships with repeat customers ingratiating trust with fine-wine selections for various events.

PROFESSIONAL EXPERIENCE GENERAL MANAGER 2000-2010 RICHARDS LIQUORS & FINE WINES, HOUSTON, TX -Performed diverse tasks such as orchestrating company wine tastings, coordinati ng employee schedules, and executing inner-company product transfers. -Provided effectual training to all incoming managerial and hourly employees for the corporation, broadening personnel skills and maximizing the workflow of bus iness operations. -Meticulously led the execution of costs for optimum efficiency and profitabilit y, which significantly improved business process. Notable Accomplishments: -Played an integral role in the successful and profitable operations of fine win e retail store, which included buying and selling Bordeaux Futures as well as ma naging the daily production and activities of each employee. -Strictly monitored and successfully controlled more than $5M worth of inventory , while administering the ordering process of wine, liquor, beer, and non-alcoho lic products. -Played a major role in the success of the highest performing store in the Richa rds organization.

EARLIER CAREER WINE SALES 19982000 GLAZERS WHOLESALE DISTRIBUTORS INC., HOUSTON, TX FLOOR SUPERVISOR / BAR MANAGER 19971998 KACTUS CAF, HOUSTON, TX WAITRESS / BAR MANAGER / CORPORATE TRAINER BLACK-EYED PEA, HOUSTON, TX 19881997

ACTIVITY Led and sponsored charity wine tastings at Krewe of Olympus and Legacy Health Co

mmunity Center