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GIL NEAL 1415 Grommon Road, Naperville, IL 60564 (630) 453-3383 ...

EXECUTIVE SALES MANAGEMENT PROFILE Best-in-class management of National Accounts, Distributors, and Broker Networks for Leading Consumer Packaged Goods companies. More than 25 years of leading success in sales, business development, and produc t marketing in highly competitive beverage industry. Repeatedly achieve strong r evenue, profit, and market-share increases. Successfully position and differenti ate products and services in crowded, evolving marketplace. Consistently deliver exemplary results as a regional account executive, sales and development team l eader, and strategic planner for high-growth product portfolios. Build, train, m anage, and motivate sales and support teams to top performance. Team-orientated and results-driven leader who constantly seeks new challenges and ever-higher go als. Core areas of expertise include: Core Competencies New-Business Development ... Key Account & Territory Management ... High-Profile Negotiations & Presentations Strategic Distribution Partnerships ... Market Analysis ... P&L ... Staff Traini ng, Leadership & Development Sales Forecasting... Event Planning ... Budgeting ... Cost Reduction PROFESSIONAL EXPERIENCE Roaring Lion Energy Drinks, Chicago, IL 2010 to April 2011 One of the leading on-premise energy drinks nationwide, with more than $6M annua l US sales. Regional Manager Recruited to oversee and expand sales of distributor network in assigned geograp hic territory of Illinois, Wisconsin, and Michigan. Created selling tools, progr ams, and presentations to build and sustain long-term relationships with new dis tributors and retailers in major cities. Maintained full regional P&L accountabi lity and administered all monthly sales goals and schedules for targeted distrib utor and retail chain lists. * Instrumental leader of first US region to attain $1M sales, surpassing goal b y $185K+. * Aggressively pursued and signed on 8 new distributors in first half of year, netting $120K incremental sales. * Coordinated and successfully produced tradeshow display for entirety of Natio nal Beer Wholesaler Association Convention, resulting in 23 new leads that becam e 6 closed sales worth $66K. FIJI Water, Chicago, IL 2007 to 2009 Leading premium bottled water company worldwide, with more than $200M annual sal es. General Manager - Midwest Division Hired to establish, train, and mentor high-performance sales team. Eliminated un derperforming personnel and built Midwest Division into top performer company-wi de for sales increase. Conceived and administered $20M annual sales budget, $5M cost spending, and full division P&L. Directly managed 24-person staff comprised of 5 Region Managers, 18 District Managers, and 1 Key Account Manager in 12 sta tes. * Recruited, hired, and personally developed top-flight sales team that grew bu siness by 45%. * Decreased annual sales and marketing budget 11% by slashing payroll, sales, a nd marketing spending while increasing distributor dollar participation. * Acquired 1440 new floor displays and 10K+ cases by developing and deploying s ummer value-added promotion with FIJI Water and Heineken in 5 major chains and 2 000 stores.

* Leveraged focused target list and comprehensive weekly tracking to increase W al-Mart authorized distribution from 43% to 89% of 500 stores. Bravo Brands, Chicago, IL 2006 to 2007 Start-up beverage company launched with only warm shelf-stable milk products tha t grew into nationwide distributor agreement with Coca Cola. General Manager Challenged to position new venture for expansion and sustained profitability. Wo n distribution partnership with Coca Cola to sell products throughout the US and quickly assembled highly efficient sales team covering 7 Midwest states. Comman ded sales operations and P&L for 52 Coca Cola sales centers and all National Acc ounts. * Initiated headquarters call and closed 5000+ store distribution deal with Wal greens for 2 new stock-keeping units (SKUs) supported by quarterly ads and deliv ering 10K cases. * Streamlined shipping agreement with Coca Cola by utilizing only large sales c enters and internal transfer system to scale process from 52 sales centers to 38 and reduce freight cost by 27%. Barton Beers (Crown Imports), Chicago, IL 2000 to 2006 Top importer of Mexican beers to US, annually shipping 75M+ cases of Corona, Mod elo, and others. Regional Manager Enhanced wholesaler network through direct management, development, and training of 3 employees directing 7 distributors throughout $50M Chicago metro area terr itory. Controlled $500K budget for sales incentives, price discounts, travel and expenses, and promotional spending. Personally mentored all direct reports to i mprove key developmental flaws and generate promotions. Researched competitor pr icing to identify key price points. * Championed 2 price increases in 4 years that added $11M total profit to compa ny and wholesale network. * Designed, developed, implemented, and tracked retail incentive program for al l Chicago market distributors that dramatically increased display penetration fr om 81% to 93% during critical summer holidays. * Acquired 200+ new Corona Light accounts in 3 months to grow on-premise distri bution from 13% to 23%. Miller Brewing Co., Chicago, IL 1998 to 2000 One of the largest and highest-ranking beer brewers in the United States. Sales Manager Chain Account Manager Rapidly promoted through increasingly responsible sales management roles. Evolve d from oversight of 4 direct reports managing 7 metro Chicago distributors with $18M annual sales volume into on- and off-premise accountability for major chain s including Sam's Club, Costco, Walgreens, 7-11, Applebees, and Chilis. Named te am leader by senior leaders to train sales force in research and identification of sales and distribution opportunities. * Conceived, coordinated, and executed value-added promotions with industry lea ders Kraft, Frito-Lay, and 7Up that grew grocery channel market share to company -record 60%. * Propelled 14%+ volume growth by aligning buyer needs with sales promotions an d distributor execution. * Help distributors win coveted "Miller High Life Achievement" award for achiev ing retail standards. Additional Professional Experience Includes: Regional Manager, Area chain Manager and District Manager with Heublein, Inc., C incinnati, OH Sales Manager and Field Marketing Manager with Gallo Winery, Akron, OH EDUCATION BS in Business Administration (Sales & Marketing) - Ohio State University, Colum

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