CHARLES M.

MAFFEI
Tampa, Florida 33624 813.765.8489 charlesmaffei@hotmail.com

SALES LEADERSHIP / MARKET DEVELOPMENT

Experienced and successful sales executive with an outstanding track record of developing new markets and establishing lasting and growing relationships with new customers. Demonstrated success in recruiting, developing and motivating sales teams in the development and growth of markets in the healthcare, insurance and medical device industries. Successful national account management with large internationally based corporations. Excellent communications skills and a willingness to travel.
SIGNIFICANT ACCOMPLISHMENTS

Sales Leadership: hired and trained several sales groups; kept turnover at from 0% - <5%; expanded sales organization to national presence Customer Relationships: achieved sales quota of 265% [highest in US]; developed strong customer relationships to be requested as a speaker at industry events; requested by accounts to develop business strategies National Account Management: developed 2 products for FDA approval; increased business unit sales by 1800% in medical device group; developed national marketing campaign

PROFESSIONAL EXPERIENCE
PHILIPS RESPIRONICS, Monroeville, PA 2005 - 2011 National Manager, National Accounts Special Initiatives Recognized as an industry expert on transportation and insurance and requested as a speaker. Developed and implemented a company sleep apnea program for over 8000 US employees Recruited by senior management as a field training specialist in the Southeast. Promoted into National Accounts and initiated the Special Initiatives group to develop future market opportunities in new markets. Established and developed the national transportation and wellness programs Managed 3 direct reports at $30,000,000 account with 20% revenue increase from 2010 SECURECARE TECHNOLOGIES, Austin, TX Vice President of Sales Eastern Region 2004 - 2005

Hired by technology startup to develop eastern US sales organization and market. The product was a web based secure physician signature site to hospitals, home care and hospice agencies. Established the largest HHA account in US for company st Opened 10 new markets and 5 AMGA groups, 1 in company Managed 5 reps and grew new business 200% with no turnover CTM HOMECARE PRODUCTS, Riverside, CA Vice President of Sales 2003 - 2004

Recruited by this multinational Chinese [Taiwan] homecare mobility manufacturer to open the North American market. Hired the sales organization and developed the marketing strategy and campaign for market launch in US, Canada and Caribbean markets. Hired and trained new sales organization [6 57 reps] with 0% turnover Increased sales 1800% in 2003 Held sales and marketing organization 30% under expense budget Brought 2 new FDA approved products to markets in less than 18 months

CHARLES M. MAFFEI Cell 813.765.8489

PAGE 2 charlesmaffei@hotmail.com

DCC SHOPRIDER/SHOPRIDER HEALTHCARE, Ft Lauderdale, FL/Carson, CA Director of Sales/Marketing and Acting General Manager

2000 - 2003

Restructured sales and marketing program for a for a Chinese power mobility manufacturer at US HQ. Held lead role in HQ transition from Florida to Southern California. Assumed role as acting GM for 10 months during transition of HQ Reorganized sales organization and marketing campaign for North America and Canada Increased sales 950% and grew independent sales group to national presence [2 to 11 groups] Responsible for turning around business loss to $300,000 gain in 12 months Helped develop 2 new products for NA market and received FDA approval CONSOLIDATED INSURANCE MARKETING INC., Tampa, FL Director of Marketing [Sales] 1998 - 2003

Recruited to be the marketing/sales person to grow business to self funded employers, managed care organizations and Third party Administrators [TPAs] for a medical stop loss reinsurance provider. Added 50+ new TPA accounts in 2 years [doubled existing account base] Structured a sales plan to identify target accounts [TPAs] and close at 100% Increased revenue 150% and awarded incentive trip to Switzerland ESSILOR OF AMERICA/ESSILOR TECHNOLOGIES, Oldsmar, FL
( Paris Based Optical Lense Finishing Company)

1996 1998

Vice President of Sales and Marketing Manage all sales and marketing functions in North America including trade shows, advertizing, product launches, national accounts. Grew business 30%, customer base 50+% and held sales employee turnover at 0% Moved market position from #3 to #2 in 12 months Performed key role in transition to Gerber Optical and effected the transition in customer base. MID FLORIDA MEDICAL SERVICES, Winter Haven, FL Vice President Marketing/Network Services 1994 - 1996

Sales and contracting with services providers for this hospital based managed care organization. This Florida based managed care organization consisted of a HMO, TPA, PPO and fully insured groups. Used management skill set to Opened 3 new offices in service are [previously 1] under budget Developed and received federal and state approval for 3 new products - Medicare, Medicaid and Medicare HMO. Maintained 80% + renewal rate on existing business [previously 50%] Asked to speak at national industry meeting on renewal retention methods Developed a sales oriented managed care and contracting group becoming #3 in Florida. NEW DIMENSIONS IN MEDICINE, Dayton, OH Regional Manager 1990 - 1994

Responsible for identifying territory structure and hiring staff for OEM medical device manufacturer of cardiac monitoring, wound care and electrosurgical equipment for the operating suite. Built the marketing plans, operating budgets, territory analysis and training programs for all new hires in the US and Hong Kong markets. Hired and managed 75% of the sales organization #1 region 3 years in a row, largest single year growth in any market in company history Had #1, #2 and #3 performing reps for 3 years Opened Hong Kong market and performed site review in Singapore

CHARLES M. MAFFEI Cell 813.765.8489 METPLANS/METROPOLITAN LIFE INSURANCE, Tampa, FL/Orlando, FL Region Manager/Director of Marketing

PAGE 3 charlesmaffei@hotmail.com 1985 - 1990

Hired to develop an HMO offering in central and southwest Florida markets for Metropolitan Life Insurance. Opened and hired all sales, customer service and sales support staff within budget and under time allotted. Received state approval for product [HMO] within 6months, previous time 1 year. Responsible for developing and executing marketing strategy and campaign to enter into a highly competitive market. Grew business from $0 - $9,000,000 in 2 years Maintained lowest staff turnover for 3 years at <5%, industry average 30% - 40% Opened 50+ new accounts in first 12 months, with no claims losses Increased sales from $11,000,000 - $16,000,000 [50%] in 18 months Instrumental role in closing largest sale in MetPlans history AMERICAN HOSPITAL SUPPLY, Multiple Locations Various positions 1977 - 1985

Hired as an entry level employee within AHS for training purposes to learn the medical supply business. Was promoted 6 times in 9 years into increasing positions of responsibility from sales rep [exceeded quota both years], distribution manager [moved distribution center from #28 - #2 in operating efficiency], credit manager [lowered DSO from 120 - <90days], regional operations manager [lowered operational costs by 20% and ranked in top 10% of all centers], national marketing manager [launched the first automated order entry system, ASAP, for hospitals nationwide], promoted to regional manager [exceeded quota by 20%+ and lowered operating budget by 10%]. Education University of Akron, BS Business Administration AMA Project Planning [2010] AMA Strategic Planning [2011] Corporate Visions Power Messaging [2011] Professional ATA [American Trucking Association Member] WTA [Washington Trucking Association Associate Member] Speaker at various state and industry meetings HSN [Home Shopping Network] On Air medical products expert [6 years] Wheelchairs 4 Kids Member [Charity]