Sanjay Pant

Contact No-9968031845/9891101990 Email: pants77@yahoo.in, pantsanjay19@rediffmail.com Professional Profile      A result oriented professional profile with extensive experience Optimization(SEO)/SEM/ media campaign implementation & management in Search Engine

Has expertise in development and implementation of business strategies, media management and product positioning. Proficient at analyzing market trends to provide critical inputs for business development initiatives and formulation of selling and marketing strategies. A keen planner and strategist with proven track records of consistently increasing the sales/ profitability of the company. Effective Brand Promotion, team building & relationship management skills.

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Freelance SEO Project Sites:www.hihmhospitality.com

Hope Institute of Hotel Management is an educational Institute for Hotel and Management courses and has office at scope Miner, Near V3S Mall,East Delhi, and in Pitampura, and recently opened at Kotdwar(Uttrakhand) .Due to the good visibility on the search engine Portals Hope Insititute is getting good business in the last year.
www.maharajagroupofcompanies.com

Maharaja Group of companies is, mainly deals in Properties and Cars & hotels, the site is on under production.
Career Highlights Since January 2011 Company Name- HAPPY MEDICAL INDIA PVT. LTD A South Korean Company having best quality Health equipments Products. Designation- Manager North (Mktg. & Advt.)

Job Responsibilities:           Handling Independently the new launch of HOT STONE Therapy Products Developing & up gradation of Hot stone Therapy website i.e www.hotstone.in SEO, SEM/PPC, affiliate and social media campaign implementation & management Development of online creative content. Formation of the Company, Planning, Management, Training. Preparation of HOT STONE Product demonstration to the Clients & direct customers, creating ambiance in the showroom (Therapy Demonstration center) for customers. Coordination with the South Korea Corporate about the Improvement in Products According to Indian Market requirement. Appointing Channel Partner, Motivation, Training about the product & company to the appointed Distributor & its Staff. Analyzed market & identified opportunities for further expandation of the company Making promotional plans of ATL & BTL as per the Budget for product Campaign & Distributors Sales target. Organizing Product Shootings for company Brochure & Promotional activities.

------------------------------------------------------------------------------------------------------------------------------------------------ March 2009 to Dec2010 Company Name- Nuga Medical India Pvt. Ltd. A South Korean Company having a Healthcare Thermal therapy based Therapy Products. Designation- Manager (Mktg. & Advt.)

Job Responsibilities: SEO, SEM/PPC, affiliate and social media campaign implementation & management  Development of online creative content.  Website development/competitors activity analysis on website and on search engine,plan accordingly  Keyword research.  Manage key accounts and cultivate strategic relationships with customers, vendors and corporate teammates.  Plan & conduct consumer seminars & participate in tradeshows & Industry Conventions.  Analyzed market & identified opportunities for further expantation of the company  Sourced & developed leads via assertive cold calling & flyer campaigns  Making promotional plans of ATL & BTL as per the Budget for product Campaign & Distributors Sales target.  Develop and manage sales quotes and objectives according to Management future Sales Plan.  Coordination with Korea Head office related to all the Advertisement and Marketing plans and cultivates them into real profitable plan. ------------------------------------------------------------------------------------------------------------------------------------------- Feb2005Feb 2009 Company Name - Xenos Technologies Ltd.(PRICOL Group) A complete Range of Car Accessories (Car Centre Locking, Gear Lock, Xcite (Car Entertainment ranges), Abel Auto (Car Care Products), RPS System, are main products of Xenos . Designation:- Promotion Head ( North)

Job Responsibilities: Website development (www.xenos.co.in)/Development of online creative content/Online marketing/Putting classified Advt.on free portals for website up gradation.  Analyzed market & identified Opportunities for product Promotion & increase sales value in the area.  Sales & marketing of the Car accessories Product and done Sales support activities in all North regions.  Consumer Road shows & contact programs, sampling & demonstration Programs,Inshop & RWA Activities  Press Conference & Annual meets of sales & Marketing team, future sales target analyzed & Plan new target .Dealer Meets arrangement & preparation.  Planned ATL & BTL Activities with the management and hit into the market in accurate time & met or exceeded all sales target and objectives.  Organized Xenos TV commercial Advt., its timing & distribution to the media.  Develop and execute strategic marketing and business plans, initiatives, and objectives.  Key Achievements -Success in 9th Auto Expo. Expose New Product Launching ABEL AUTO (Car Care Products), XCITE range of Car Audio Successfully.  Key Achievements -Successfully launched Abel Auto & Xcite by organizing Dealers Meet at different region and cultivate into real sales ------------------------------------------------------------------------------------------------------------------------------------------- July2004-Feb2005 Company Name Maharaja Whiteline Appliances Limited Famous brand in Home Appliances in Indian Market (Maharaja Whiteline) & having FP/ JMG/ MG/ OTG/ IRONS/ TOASTERS. Designation - Advertising Executive.

Job Responsibilities: Actively involved with Marketing & sales Team in product benchmarking of the 6 products- FP/ JMG/ MG/ OTG/ IRONS/ TOASTERS.  Pre planning with the marketing team for Launching GEM Home appliances ( New ranges of TV, REFRIGERATOR, MICROWAVE OVEN, WASHING MACHINE.  Actively involved in GEM Product Packaging Designs & Quality, Warranty cards data collection, Comparison with others competitors products.  Received Gold Medal at IITF, 2005 Won Worlds consumer Award for Food Processor at AMGF Mera Brand.  Handling all the printing of BTL jobs including Offset , digital and screen printing. Quality check for printing material. Coordinating with seniors for the time schedule for the ATL jobs at different location in India. Jan2000-july2004 Company Name-Sun color Display & Design System Designation- Production in charge & Marketing A company leads in Solvent & Digital printing, Designing studio and POP & POS products. Operating - Hp 5000 & 5500 Digital Printing machine & Scanner Umax Flat bat, & Mutoh Toucan Solvent Printer 87.

Job Responsibilities: Develop and maintaining profitable long-term relationships with assigned accounts.  Independently handling Promotional activities of major clients i.e Dish TV, Sahara Computers, Welspun India Limited, Show Biz, Oriflame, Swarovski ,Hutch etc  Planning for the In shop & Out shop with the client at the site helping them to locate & placing of Brandings.  Selling of POP & POS Product s of the company to Corporate, Ad agencies and Exhibitions Agencies.  Price Quoting & Negotiations for Solvent printing products to the existing Clients.  Work with inside sales teams to create marketing plans.  Develop and execute strategic marketing and business plans, initiatives, and objectives. Academic Credentials y y y y EMBA(Distance learning) Marketing & advertising from National Institute of Business management Chennai in 2008-09 B.Sc. with Mathematics Physics and statistics from HNB GARHWALUniversity, UTTRAKHAND, in 1995 XIIth Class with IInd Div from Army School, Clementown, Dehradun Uttarakand in 1992 Xth Class with IInd Div from Army School, Clementown, Dehradun Uttarakand in 1990

Computer Proficiency:y y y y One Year course DTP & Designing From Rashtriya Vidhalaya of Technologies, Dehradun Working Knowledge of MS word, Excel , Power point , CORELDRAW, ADOBE - PHOTOSHOP, ILLUSTATOR, ,Scaning in high resolution and touching images MCSE 2000.(INSTALLATION,ADMINSTRATION from IACM south ext-I , New Delhi. MCP (window2000 server installation &administration)

Personal Details Date of Birth Marital Status Languages Known Present Address : JUNE 19th, 1976. : Married : Hindi & English : C-50/A, IInd Floor Jitaar Nagar , Near Gagan Vihar, Parvana Road , Delhi -110051.

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SANJAY PANT