A Project Report on FARM TO FORK OF CHILLI GUNTUR, ANDHRA PRADESH Submitted BY Rinki Pal Agarwal (105273148)

MBA - Retail 2010 - 2012 batch FUTURE INNOVERSITY BENGALURU CAMPUS

DECLARATION I hereby declare that the information presented here is true to the best of my knowledge. Also, the project has not been published anywhere else. MBA curriculum is designed in such a way that student can grasp maximum knowledge and can get practical exposure to the corporate world in minimum possible time. Business schools of today realize the importance of practical knowledge over the theoretical base. The research report is necessary for the partial fulfillment of MBA curriculum and it provides an opportunity to the researcher in understanding the industry with special emphasis on the development of skills in analyzing and interpreting practical problems through the application of management theories and techniques. It is a new platform of learning through practical experience, which incorporates survey and comparative analysis. It gives the learner an opportunity to relate the theory with the practice, to test the validity and applicability of his classroom learning against real life business situations.

Date: 23rd Jan 2012 Place: Bangalore

ACKNOWLEDGEMENT
The research work requires co-operation of many people and this work is no exception. It is difficult to thank individually all the persons who patronized this work. The researcher had asked for favors, borrowed ideas, expressions and facts from so many that it would require one volume to give credit to all. So, the researcher wants to thank all the patrons of this report. First and foremost, we would like to express our sincere and profound gratitude to Mr. Freddy whose guidance has given a proper shape to this project and Mr. Rama manohar (farmer,Guntur) who has given the information about the crop process. Last but not the least, we are thankful to all respondents, who gave us their precious time and support to fulfill this task, without their co-operation the study would not have seen the light of the day.

INDEX
S.No
1 2 3 4 5 6 7
Introduction Process of chilli crop Supply Chain of chillies State wise Area and Production of chilli in India Major chilli growing tracts of the country Manufacturing Process of CHILLI POWDER Conclusion

Description

Page no
5 5 7 9 10 10 12

INTRODUCTION:
For this project, we have chosen chilli crop from Guntur, who is owned by Mr. Rama Manohar. He is producing 3.5-4 tons per acre in 3-4 months time. Basic Information: 5 acres of farming field for cultivation, Rs.5,00,000/- of investment, The life span of chillies crop is about 150days, The price per kg is Rs.20/The price the farmer will get is Rs.8-10/-

Labors for work

Process of Chilli crop: Post Germination

Potting Chili Plants

Feeding to crop

Plucking Crop

Drying

 This is usually done twice in a year. The life span of this crop is about 150 days.

Post Germination:
For chilli production, the farmers will sow the seeds. They will allow it to grow for 30 days. On 31st day, they will pluck the grownup plants for planting in order.

Potting Chilli Plants:

These grownup plants are planted in a manner. It helps to grow well. It leads to the production of chilli more.

Feeding to crop:
For every 20-25 days the watering should be done for this crop. Monthly once pesticide should sprayed on the crop for getting rid of insecticides. From 90th day the crop will come for harvesting, this is the time for spraying micro nutrients to get more crop.

Plucking Crop:
This is the crop will give 4 times for harvest. The harvesting time usually starts at 90th day and stops at 150th day.

Drying:
After plucking the crop, the crop should be dried for packaging. Chilli on harvesting have a moisture content of 65-80% depending on whether, this must be reduced to 8-10% to avoid microbial activity and aflatoxin production. Usually the produce is exposed to sun for 10-15 days in the open yards. The losses due to this method may range from 30-40 % of the total quantity.

Supply chain of CHILLIES

Farmers

Commission Agents

Wholesalers

Retailers

Customer
Commission Agents: The commission agents will work at market yards, They will buy the products from farmers and sell to the wholesalers & retailers, These people will sell the products at the same price what they bought from the farmer

------For example if a commission agent buys a gunny bag from the farmer, he will sell it to the wholesaler for the same price and he will take 2-3 kilo grams of the product which

they sell, from the farmer they will take Rs.4/- for every Rs.100/- which they sell from his products. Retailer: This is the place, where the price increases more of all kind of vegetables. Because, he doesnt know that, he sells all the products by end of the day. These products have very less life span, so they want to make money even they lost the products. For chillies the prices are listed below The price per kg is Rs.20/The price farmer will get is Rs.8-10/-(only half the price he is getting)

Image of chilli farm

State wise Area and Production of chilli in India

Name of the State Andhra Pradesh Andaman & Nicobar Arunachal Pradesh Assam Bihar Chattisgarh Gujarat Himachal Pradesh Jammu & Kashmir Karnataka Kerala Madhya Pradesh Maharashtra Manipur Meghalaya Mizoram Nagaland Orissa Punjab Rajasthan Tamilnadu Tripura Uttar Pradesh Uttarakhand West Bengal Total Area (ha) 171450 388 2168 14690 3093 6510 31650 740 996 69880 46660 99300 6490 600 1400 600 75120 9882 17720 49033 1940 17340 2006 51957 681613 Production (t) 537710 878 2646 9490 3089 3600 37840 200 1006 94500 1192 42480 51214 3890 3000 1190 3000 63290 15888 17530 31830 2910 16119 4262 60727 1009481

Major chilli growing tracts of the country

State Andhra Pradesh Major chilli growing tracts Guntur, Warangal, Khammam, Prakasam, Krishna, Hyderabad, Nizamabad, Cuddapah, Rajamundry and Nellore Dharwad, Mysore, Hassan, Bangalore, Bellary, Ranibennur, Hubli, Gadag and Byadgi Nagpur, Nasik, Ahmednagar, Solapur, Aurangabad, Nanded, Amravati Amristar, Nabha, Patiala Bareily and Khurja Coimbatore, Ramanathapuram, Tuticorin, Tirunelveli, Virudunagar, Kanayakumari, Madurai, Salem, Tiruchi, Villupuram and Cuddalore districts Murshidabad, South & North 24 Parganas, Nadia, Coochbehar, Jalpaiguri, East & West Midnapore districts

Karnataka Maharashtra Punjab Uttar Pradesh Tamilnadu

West Bengal

MANUFACTURING PROCESS OF CHILLI POWDER:

To start with, unground spices are cleaned manually to remove impurities and then washed. After drying them, they are pulverised in a grinder to convert them in powder form. Turmeric being solid by nature, it is taken to disintegrator and then pulverised. Then spices in powder form are passed through sieves to obtain uniform mesh size. Finally, packing is done in polythene bags and bags are sealed. Process loss is in the range of 5% to 7%.

The Process Flow Chart is as under Cleaning and washing

Drying and Grinding K Sieving K Packing

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Images of chillies

Chilli powder
11

Conclusion:
Hence, by doing this project, I can able to understand how chillies crop is cultivated and harvested by the farmers. It is helpful to know how market yards will work and how commission agents will sell chillies to the retailers. And most importantly it is helpful to understand why a farmer is getting very low income while the customer is paying a high amount for the same quantity of the product.

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