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SUNIL BHARTI MITTAL

Company Profile Bharti Group of Companies 2. Bharti Airtel Ltd. 3. Bharti Teletech Ltd. 4. Bhart i Del Monte India Pvt. Ltd. 5. Bharti Foundation 6. Bharti AXA General Insurance Company 7. Bharti Infratel

Role of a Leader He started his first business in 1976 at the age of 18, with a capital investmen t of Rs 20,000 (U$1500) borrowed from his father. His first business was to make crankshafts for local bicycle manufacturers In 1980 he sold his bicycle parts a nd yarn factories and moved to Mumbai. In 1982, through the power and influence of his father's position as MP, he acquired an import license in an otherwise cl osed economy. He became the exclusive dealer for Suzuki Motors's portable electr ic-power

In 1992, he successfully bid for 1 of the 4 mobile licenses. He established the first company to manufacture push button telephones in India. He was one of the first Indian entrepreneurs to identify the mobile telecom business as a major gr owth area and launched services in the city of Delhi and the National Capital Re gion in the year 1995.

Mission

We at Bharti always think in fresh and innovative ways about the needs of our cust omers and how we want them to feel.We deliver what we promise and go out of our way to delight the customer with a little bit more

Objectives To undertake transformational projects that have a positive impact on the societ y and contribute to the nation building process. To Diversify into new businesse s in agriculture, financial services and retail business with world-class partne rs To lay the foundation for building a

BHARTI Strategy MANTRA : Focus on Core Competencies and Outsource the rest!

We are ever willing to learn and adapt to the environment, our partners and the customers evolving needs.

Indian Telecom Sector Fastest Growing Sector CAGR 22% (2002-07) Second Largest Telecom Market Lowest tariff charges in the world Wireless Subscribers 315.3 Mn Wire line Subsc ribers 38.4 Mn Teledensity 30.6 23 Circles - 4 Categories ( Metro, A, B & C) Bharti Airtel Largest player with p resence in 23 Circles GROUP 7 10

Bharti Airtel Largest Private Integrated Telecom Company in India 3rd Largest Wireless Operato r in the World Largest & Fastest Growing Wireless Operator in India Largest Tele com Company listed on Indian Stock Exchange 11

Performance till date Bharti Airtel has enjoyed an excellent run ever since the telecom sector opened. It has managed to hold on to its leadership position in spite of the presence o f other players with deep pockets Ambanis, Tatas, Birlas and Vodafone. Has coped we ll with regulatory changes.

Future Strategies Translate its expertise in Indian markets to other emerging economies. This coul d call for acquisitions globally. Technology leadership is a must Airtel must en sure that its reliance on GSM technology does not render it obsolete. Indian mar ket inspite of being the worlds largest is still not matured. Opportunities abou nd in the hinterland which must be exploited.

Vision 2010 By 2010 Airtel will be the most admired brand in India: Loved by more customers Targeted by top talent Benchmarked by more businesses

Vision 2020 To build India's finest business conglomerate by 2020 Supporting education of un derprivileged children through Bharti Foundation Strategic Intent: To create a conglomerate of the future by bringing about Big Transformations thro ugh Brave Actions.

Core Values Empowering People - to do their best Being Flexible - to adapt to the changing e nvironment and evolving customer needs Making it Happen - by striving to change the status quo, innovate and energize new ideas with a strong passion and entrep reneurial spirit Openness and transparency - with an innate desire to do good Cr eating Positive Impact with a desire to create a meaningful difference in societ y.

Corporate Social Responsibilty Creativity and innovation guide our CSR initiatives The commitment to the empowerm ent of the community is reflected in all the CSR initiatives undertaken by Bhart i. Bharti Foundation - The company has institutionalised a special vehicle, Bhar ti Foundation, which leads its social outreach programmes with an emphasis in th e area of education. Special Programs for Stakeholders - All companies of the Bh arti group undertake special

Bharti aims at improving the accessibility and quality of elementary education f or disadvantaged childrenand to ensure education and training opportunities for youth to help them achieve their potential. Partnership with Pratham - has set u p nine computer centres in Delhi, Mumbai and Allahabad to offer computer-aided l earning to around 4,500 children. Bharti Foundations Computer Donation Programme uses old or phased out computers from within and outside the company, either in the education initiatives for disadvantaged children or for programmes targeting the disadvantaged youth.

Supporting Akshaya Patra An organisation that provides nutritious and freshly pr epared midday meals to disadvantaged children. Bharti Scholarship Scheme - initi ated in 1998, The scholarship scheme enables meritorious but financially weak st udents to pursue and complete higher education courses. Till date, Bharti Schola rs have been supported at 16 premiere institutes across 13 states.

S.W.O.T. ANALYSIS wrt ORGANIZATIONAL DEVELOVMENT

Strengths Customer Base Stake holders Employees

Weakness Little Knowledge and experience Towers MTN

Opportunities Strategic joint ventures Matchbox strategy IPLC

Threats Competitors Saturation point in basic telephonic services

Thank You !!

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