VoE UC 8.5 Virtualization External

Unified Communications on Unified Computing System v8.
5 Engineering TOI
Scott Meyer Technical Solutions Architect Voice CCIE #14649 Virtual Expert Team Architecture-Vertical Channels sameyer@cisco.com
Presentation_ID 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential
Cisco Confidential Do Not Disseminate Pursuant to the Terms of the Parties Non-Disclosure Agreement
Date: December 15, 2010

1
Agenda
Engineering Transfer of Information (TOI)

Virtualization Defined Unified Computing System UC on UCS Strategy Virtualization Solution Details Go To Market Partner Readiness
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2009 Cisco Systems, Inc. All rights reserved.
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What is Virtualization?
Defined
Refers to the abstraction of computer resources Software implementation of a computer that executes programs like a real machine
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Cisco Unified Computing System
System Overview
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Cisco Confidential
Cisco Unified Computing System (UCS)

B-Series (Blade)
A single system that unifies
Compute: Network:
Industry standard x86 Control, scale, performance Wire once for SAN, NAS, iSCSI
Unified fabric
Virtualization:
Storage Access:
Embedded management
Increase Dynamic Ability
scalability without added complexity resource provisioning
to integrate with broad partner ecosystem servers, switches, adapters, cables power and cooling requirements
Energy efficient
Fewer Lower
Increase
compute efficiency by removing I/O and memory bottlenecks
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2009 Cisco Systems, Inc. rights reserved. Cisco Confidential 2009 Cisco Systems, Inc. AllAll rights reserved. Cisco Confidential
Cisco UCS B-Series

Physical Building Blocks
UCS Manager Embedded in Fabric Switch Fabric Switch 20 Port 10Gb FCoE 40 Port 10Gb FCoE Fabric Extender Logically part of Fabric Switch Inserts into Blade Enclosure Enclosure Flexible bay configurations Logically part of Fabric Switch Server Blade Different blade types Mix blade types within enclosure Adapters Three adapter options Mix adapters within blade
Cisco UCS B-Series

Blade Servers
UCS B440
UCS B230
UCS B200 UCS B250
Blade
UCS B440 M1
CPU
4x Intel 7500 2x Intel 5540 (5640) 2x Intel 6500 or 7500 2x Intel 5540 (5640)
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Size
Full Width Full Width Half Size
Memory
32 DIMM 256 GB
48 DIMM 384 GB
32 DIMM 256 GB 12 DIMM 96GB

Disks
4 3.5 SAS/ SATA Drives 2x 3.5 SAS Drives 2x 3.5 SSD Drives 2x 3.5 SAS Drives
VMs
NA NA NA
UCS B250 M1 / M2
UCS B230 M1
UCS B200 M1 / M2
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Half Width
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Cisco UCS C-Series

Rack-Mount Servers
UCS C460 UCS C250 UCS C210 UCS C200
Rack Server
UCS C460 M1 UCS C250 M1 (memory intensive)
UCS C210 M1 / M2
UCS C200 M2
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CPU
4x Intel 7500 2x Intel 5540 2x Intel 5540 (5640) 2x Intel 5640
Size
4RU 2RU 2RU 1RU
Memory
64 DIMM 512 GB 48 DIMM 384 GB
12 DIMM 96 GB
12 DIMM 96GB

Disks
12 SAS/SATA Drives 8 SFF SAS/ SATA Drives 16 SFF SAS/ SATA Drives 4 x 3.5 SAS/ SATA Drives
Adaptor VMs
10 PCIe 5 PCIe 5 PCIe 2 PCIe NA NA 4 4
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Cisco UCS C-Series

Hardware Redundancy
4) Redundant Application HDD

RAID 5
3) Redundant ESXi HDD

RAID 1
2) Redundant Network Connections

FC (Host Bus Adapter), NIC
1) Redundant Power
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Cisco UCS
Compared with MCS 7800
or Single UCS B200 or C210 with co-residency
2 to 4 MCS 7835/45
2 to 4 MCS 7816/25/28
Single UCS C200 with co-residency
MCS 7800
UC on UCS + VMware
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Cisco UCS
UC on MCS 7845
Detailed Comparison
UC on UCS B-series UC on UCS C-series
Cisco on OEM Server, no VMware All major UC apps supported Standalone applications only Short life Many SKUs per server Hardware/Software Incompatiblities Local disks only Investment for 4 CUCM nodes is $96K Investment for 8 CUCM nodes is $192K Appliance No Server/Storage/Virtualization expertise required. Cisco on Cisco Server, VMware-only Phased support of UC apps Application Co-residency supported Running on VMware can artificially extend life Just a few SKUs per server Less Frequent Incompatibilities due to VMware SAN and Local disks required Minimum investment ~$74-129K (HW + VMware + % of SAN) Minimum investment ~$94-149K (HW + VMware + % of SAN) Local disks with Optional SAN Minimum investment ~$78K (HW + VMware) Minimum investment ~$156K (HW + VMware)
Not an appliance Requires Server, SAN, VMware expertise Requires Server and some VMware expertise
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UC on UCS UC on UCS
Vision / Strategy Roadmap
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Collaboration Support on UCS Portfolio

Snapshot
Blade Form Factor
Processor & Memory Intensive Computing; Mission Critical RAS Memory Intensive Computing UCS B250 M2 Blade UCS B250 M1 Blade UCS C250 M2 UCS C250 M1
Rack-Mount Form Factor
UCS B440 M1 Blade UCS C460 M1 B230 M1
General Purpose Computing
UCS B200 M2 Blade UCS B200 M1 Blade
UCS C210 M2 UCS C210 M1
UCS C200 M2 UCS C200 M1 Supported for select Collaboration applications Support is Planned, not Committed Support not Planned
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Cisco UC Virtualization
B-Series Enterprise Solution
Unified Communications Manager Unity Connection / Unity Unified Presence Unified Contact Center (Enterprise & Express) Customer Voice Portal
LAN
Available since April 16, 2010
Cisco Unified Communications (UC) 8.0(2) or greater
PSTN
Disk Array
SAN
On Cisco Unified Computing System (UCS)

New Cisco offered servers Blade server (B-Series) for initial offer
Virtualized leveraging VMware

Leading industry vendor of software Provides software layer to provide abstraction *
Presentation_ID 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential MC
UCS Blade Server Chassis with 1-8 Half-width blades

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Cisco UC Virtualization
C-Series Solution Initial Virtualized MCS solution, UC 8.0(3)
New Cisco C210 server, VCD2 Local Disk or SAN allowed Multiple UC applications per server, 4:1 max
Any combination of UC Manager and Unity Connection OR Contact Center Express, 1:1 max
Available since July 23, 2010
Equivalent to MCS-7845 10x disks, increased RAM
Deployed like MCS solution today, but on VMware
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UC Virtualization Pre-8.5
Where are we?!?!? Early Adopters Initial offering April
B-series offering Co-res with major UC apps
Move away from HP June

C-series offering Limited UC app support
Has been complex

Four dimension matrix What works with what?!?
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UC on UCS
Roadmap Details UC 8.5 Updating to M2 processors (B200 & C210)

M1 Quad Core vs. M2 Hex Core but no increase of capacity with UC 8.5
Dec/Jan 2010
Introducing new C200 M2 platform

1RU model with price point for smaller customers User count limited to 1000 users per VM
Increased C-Series support w/ Co-Residency, 4:1 max

CUP & UCCX on C210 and C200 UCCE, UCCE Apps and CVP on C210
Additional applications include CER & CUAE

Both B & C Series Up to 4:1 co-residency support
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UC Virtualization
Outstanding Items Virtualize rest of UC Applications
MeetingPlace, etc
ESXi 4.1 support (soon after 8.5 release) 3rd party UC Apps
ARC is big one
More OVA options

Small ones for more apps per server Jumbo ones for expanded users per app
QoS
Well defined designs missing
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UC on UCS
Virtualization Beyond UC 8.5

VMware feature support Shipping
Orderable Future
VMotion, DRS, Storage VMotion, Snapshots, Fault Tolerance
More Server options (specs based)

UCS (B250, C250) 3rd-party servers (IBM & HP)
More Storage options

Additional SANs iSCSI, NAS/NFS Boot from SAN
Additional hypervisors
Hyper-V, RH Virtualization, Sun xVM
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VMware ESXi
VMkernel
UC on UCS Virtualization
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VMware Licensing
Comparison between the various VMware vSphere Versions:

http://www.vmware.com/files/pdf/key_features_vsphere.pdf Presentation_ID 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential
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Deploying UC on UCS
VMware OVA/OVF Files
OVA
CCO
vSphere Client
UCS B200 M1
Presentation_ID
Cisco Confidential http://en.wikipedia.org/wiki/Open_Virtualization_Format
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Cisco OVA Files Each Cisco UC Application has one or more defined OVAs
- Cisco
Deploying UC on UCS
provides OVA files for UC applications deployment on VMware
- Tested VM configurations for each UC applications
OVA defines:
- vCPU, vRAM, vDisk, vNICs, OS Type - Network and Storage traffic profiles
OVA naming scheme:

- Includes product, user count and revision
CUCM_7500_user_v1.0_vmv7.ova CUC_5000_user_v1.0_vmv7.ova
Cisco UC OVAs include partition alignment

OVA Files for UC on UCS deployment:
http://www.cisco.com/go/uc-virtualized Presentation_ID 2009 Cisco Systems, Inc. All rights reserved.
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UC on UCS Best Practices
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Supported VM Configurations 8.5(1)

Product CUCM Scale (users) 1,000 2,500 7,500 UCxn 500 1,000 5,000 10,000 20,000 CUP 1,000 2,500 5,000 UCCX/IPIVR 100 300 400
1 vCPU for UCxn ESXi scheduler
vCPU 2 1 2 1 1 2 4 7 1 2 4 2 2 4
vRAM (GB) 4 2.25 6 2 4 4 4 8 2 4 4 4 4 8
vDisk (GB) 1 x 80 1 x 80 2 x 80 1 x 160 1 x 160 1 x 200 2 x 146 2 x 300 1 x 80 1 x 80 2 x 80 1 x 146 2 x 146 2 x 146
UC Release 8.5 (C200) 8.x (C210 & B200) 8.x (C210 & B200) 8.x 8.x 8.x 8.x 8.x 8.x 8.x 8.x 8.5 8.x 8.5
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Virtualization with VMware

Hypothetical B-Series Layout
Blade 1 CPU-1 CPU-2 CPU-1 Blade 2 CPU-2
Reserved for VMware Reserved for VMware
PUB1
Core 1 Core 2 Core 3
CUP
SUB4
(SEC) Core 3 Core 4
SUB1
(PRI) Core 1 Core 2 Core 3
UCxn
(Active)
Core 4 Core 1 Core 2 Core 3
Core 4
Blade 3 CPU-1 CPU-2 CPU-1
Blade 4 CPU-2
CUCCX
(PRI)
CUP
Core 4 Core 1 Core 2 Core 3 Core 4
SUB2
(SEC) Core 1 Core 2 Core 3
UCxn
(Backup)
Core 4
Blade 6 CPU-2
CUCCX
(SEC)
Core 1 Core 2 Core 3 Core 4 Core 1 Core 2
SUB3
(THD/PRI) Core 3 Core 4
DNS
Directory
File/ Print
Core 4
Blade 8 CPU-2
Spare
Core 1 Core 2 Core 3 Core 4 Core 1 Core 2 Core 3 Core 4 Core 1 Core 2 Core 3
Spare
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Virtualization with VMware

Hypothetical C-Series Layout
Chassis 1 CPU-1 CPU-2
PUB1
Core 1 Core 2
UCxn
(Backup)
Core 3 Core 4
SUB1
(PRI) Core 1 Core 2 Core 3
Core 4
Chassis 2 CPU-1 CPU-2

Reserved for VMware
UCxn
(Active)
Core 1 Core 2
SUB2
(SEC) Core 3 Core 4 Core 1 Core 2 Core 3
Core 4
Reserved for VMware
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UC Design Changes
SRND Impact
SRND application-layer guidelines are same as when on MCS
Redundancy group design, etc. Determine quantity/role of nodes CUCCE private network requirement
Mixed clusters of HP, IBM, UCS are supported

Subject to common sense rules e.g. Dont make Pub or Primary less powerful than Sub or Secondary
CUCM-BE & Mega-Cluster are not supported (roadmap)
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High Availability Design Rules

Current Business Continuity and Disaster Recovery strategies still applicable UC application redundancy rules are same Distribute UC application nodes across UCS blades, chassis and sites to minimize failure impact Primary/secondary on different blade, chassis, sites On same blade, mix Subs with TFTP/MoH vs. just Subs
Redundancy of UCS components (blade, chassis, FEX links, Interconnect switching) Redundancy of new network types (10GbE, SAN multi-pathing, etc.)
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Tested Reference Configurations (TRC)

What is a Tested Reference Configuration?
Specific UCS server configuration built to specific VTG capacity/co-residency scenario Specific server type and storage options Orderable either single Cisco Collaboration SKU or built to order set of Cisco Data Center SKUs Configuration tested in the lab with supplemental documentation provided
TAC supported configurations Must also purchase VMWare ESXi license

Presentation_ID
http://www.cisco.com/en/US/prod/collateral/voicesw/ps6790/ps5748/ps378/ solution_overview_c22-597556.html 2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential
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Cisco UCS B200Mx (UCS-B200Mx-VCS1) B200M1/M2 TRC #1

UCS 5108 Chassis
M2 Pre-FCS
UCS 2100 Fabric Extender
UCS 6100XP Fabric Interconnect Switch
10GbE
FC
Configuration (M1): -32GB RAM -2 x 5540 CPU -2 x 146GB DAS Drives -M71kR-Q CNA Adapter Configuration (M2): -48GB RAM -2 x E5640 CPU -2 x 146GB DAS Drives -UCS M8IKR VIC
Catalyst
PSTN/ PTT
LAN
Nexus
SAN
MDS
FC
Rest of Intranet
Storage Array (for UC Apps)
Management: - Supports multiple VMs - UCS Manager - vSphere/vCenter
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Cisco UCS C210Mx (UCS C210Mx-VCD2) C210M1 TRC #2 OR C210M2 TRC# 1

UCS C210 Mx
M2 Pre-FCS
10/100/1GbE
Configuration: -10x146GB DAS Drives (w/ SAS Expander) -6x1GB NICs Ethernet 2 motherboard 4 on PCI card -1x1GB NIC for CIMC
Catalyst
PSTN/ PTT
LAN
Rest of Intranet
Management: - Supports multiple VMs - CIMC for UCS - vSphere/vCenter
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Cisco UCS C210Mx C210M1 TRC #3 OR C210M2 TRC# 2

UCS C210 Mx
M2 Pre-FCS
10/100/1GbE
Configuration: -2x146GB DAS Drives -6x1GB NICs Ethernet 2 motherboard 4 on PCI card -1x1GB NIC for CIMC -HBA Adapter 2x4GB for FC
FC
Catalyst
PSTN/ PTT
LAN
Nexus
SAN
MDS
FC
Rest of Intranet
Storage Array (for UC Apps)

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Cisco UCS C200M2 (UCS C200M2-VCD2) C200M2 TRC #1

UCS C200 M2
M2 Pre-FCS
10/100/1GbE
Configuration: -Dual Quad Core E5506 -4x1TB DAS Drives -24GB RAM -2x1GB NICs Ethernet -1x1GB NIC for CIMC
Catalyst
PSTN/ PTT
LAN
Rest of Intranet
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Server Design Considerations
Which UCS servers should be deployed?

Does the customer already have Data Center w/ SAN?
- ROI realized much earlier - SAN / DataCenter knowledge simplifies deployment
Is UC a driver for implementing SAN?

- SAN / DataCenter knowledge key to successful deployment - Much lower ROI due to SAN costs
UCS Chassis management

- B Series Chassis have centralized management via UCS Manager - C Series are managed individually via CICM
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Server Selection Guideline

Yes
> 24 vCPU? UCS B200
Yes
Already have DC/ SAN? $$
No
C210Mx SAN
No Yes Start
> 10 servers
Yes
Building DC for UC?
No
C210Mx DAS
No Yes
> 8vCPU or > 1000 users
No
C200M2
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Server design considerations

Customer requirement:
-7500 users (5 servers) -250 agent CCx (2 servers) -Voice Mail (2 servers) -Presence (2 servers) -No data center currently, but investigating -Application redundancy mandatory
Start
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UC Customer Care Example

Lab: 1xCUCM, 1xCUCCE (Sprawler), 1xQM Lab:
CM CM CM CM CM CM Unity Unity Unity Unity Unity Rgr Rgr PG PG PG PG CTI CTI HDS QM QM CM* Spr* QM*
~1K users at HQ, 550 Agents, 4800 voicemail users

Production: 6x CUCM, 5x Unity (3x VM, 2x PDC/Exchange), 9x CUCCE (2xRogger, 2xCTIOS, 4xPG, 1xHDS), 2xQM
CM CM CM
PG PG UCxn UCxn UCxn
Rgr QM CTI
=
CM CM CM CM* Spr* PG PG UCxn UCxn QM* Rgr QM CTI HDS
25 Rack Servers 40 ports of Catalyst Switching (10/100/1000 Ethernet) 50+ rack units of space
14 Blades on 2 Chassis With 2:1 Consolidation Ratio 1-2 Fabric Switches 14 rack units of space
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Commercial Customer Example

Production: 3x CUCM, 2x Unity, 2x CUP, 2x UCCX
~1K users, 150 Agents, Presence/IM Enabled
CM CM CM
UCxn UCxn
CUP CUP
UCCX UCCX
CM
UCxn UCxn
CUP CUP
UCCX UCCX
CM CM
9 Rack Servers 13 ports of Catalyst Switching With 2:1 Consolidation Ratio (10/100/1000 Ethernet) With 2:1 Consolidation Ratio 18+ rack units of space
5 Blades on 1 Chassis 1-2 Fabric Switches 7 rack units of space
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UC Single or Multi-site w/o UCS

Small to Medium Business
Applications (Vmail, IVR) CUCM
Branch B
SRST
PSTN
Branch C
Headquarters IP WAN
SRST
UCM, Voicemail, IVR == 3 servers Centralized dial plan and administration
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UC Single or Multi-site on UCS

C-Series supported on UC 8.5
Branch B
SRST C210M1
PSTN
Branch C
Headquarters IP WAN
SRST
UC on UCS = 1 C-Series
Server 1 CPU-1 ESXi UCxn CPU-2
PROs:
4:1 server consolidation 2 RUs
PUB
Core 1 Core 2
UCxn
Core 3
SUB
Core 1 Core 2
UCCX
Core 3 Core 4
CONs:
Single point of failure! Got to pass the Duh test
Core 4
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Multi-Site Distributed Call Processing

MCS Deployment
Branch B
Applications (VMail, IVR, ICD, ...) CUCM Cluster CUCM Cluster
PSTN
Branch C
Headquarters IP WAN
SRST
CUCM, VoiceMail and Apps at central site Distributed call processing across two sites 3rd site is centralized back to HQ
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Multi-Site Distributed on UCS

Applications (VMail, IVR, ICD, ...) CUCM Cluster
C-Series supported on UC 8.0(3) Phase 1

Branch B
C210M1 C210M1 CUCM Cluster
PSTN
Branch C
Headquarters IP WAN
SRST
UC on UCS = Two (2) C-Series @ Branch B

Server 1 CPU-1 PUB
Core 1
Server 2 CPU-2 CPU-1 SUB2

Core 4 Core 1
CPU-2 SUB4
SUB1
Core 4
SUB3
Core 2 Core 3
Core 2 Core 3
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Applications (VMail, IVR, ICD, ...) CUCM Cluster

Branch B
C210M1 C210M1 CUCM Cluster C210M1
PSTN
Branch C
Headquarters
Server 1 CPU-1 PUB
Core 1
IP WAN
SRST
UC on UCS = Three (3) C-Series @ HQ

CPU-2 SUB1
Core 4
SUB3
Core 2 Core 3
Server 2 CPU-1 SUB2

Core 1
Presentation_ID
Server 3 CPU-2 UCxn - Active SUB4

Core 4 Core 1 Core 2 Core 3 Core 4 Core 1
CPU-1
CPU-2 UCxn - Backup

Core 2 Core 3
Core 4
Core 1
Core 2 Core 3
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C210M1 C210M1 Applications (VMail, IVR, ICD, ...) CUCM Cluster

Branch B
C210M1 C210M1 CUCM Cluster
PSTN
Branch C
Headquarters
Server 1 CPU-1 PUB
Core 1
IP WAN
SRST
UC on UCS = Four (4) C-Series @ HQ

Server 3 CPU-2 SUB1
Core 4
CPU-1 UCCX
Core 4
CPU-2 UCxn - Backup

SUB3
Core 1
SUB4
Core 2 Core 3
Core 2 Core 3
Server 2 CPU-1 SUB2

Core 1
Presentation_ID
Server 4 CPU-2 UCxn - Active UCCX

CPU-1 CUP
Core 4 Core 1
CPU-2
Core 2 Core 3
Core 4
Core 1
Core 2 Core 3
Core 2 Core 3
Core 4
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Design Support
PDI-HD
Team fully trained on UC on UCS Has been part of Go-To-Market strategy Available for Presales support & Design inquires http://www.cisco.com/web/partners/tools/pdihd.html
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UC to Market Go on UCS
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UC on UCS B-Series Value Proposition

Significant TCO Benefits to Customer
Example: 5,000 users Dial tone, voicemail and Presence, 10% are Contact Center Agents 11 non-virtualized rack servers required for UC, more for other business apps
CAPEX Reduced Server Count (50-75%) Storage Consolidation (50+%) Reduced Network Ports (50+%) Reduced Cabling (50+%)
OPEX Reduced Rack & Floor Space (36%) Reduced Power/Cooling (20+%) Fewer Servers to Manage (50-75% less) Reduced Maintenance/Support Costs (~20%)
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UC on UCS C-Series Value Proposition

Significant TCO Benefits to Customer
Example: 5,000 users Dial tone, voicemail and Presence, 10% are Contact Center Agents 11 non-virtualized rack servers required for UC, more for other business apps
l Optiona
CAPEX/OPEX Similar Consolidation and Operational Efficiency/Scale benefits as with UC on UCS Bseries
Other Benefits Lower initial investment Simple entry/migration to virtualized UC Data Center expertise not required unless using SAN option
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TCO/ROI Example
MCS 7845-I3 UC on UCS B200M1 UC on UCS C210 M1
11 MCS Servers Space: 22 RU Power: 7.43 KW Cooling: 5.67 BTU/hour Network Ports/Cables: 33 Power Cables: 22 Estimated CAPEX: $308K Estimated OPEX: $560K/year
4 B200 Servers + VMware and SAN Space: 8-14 RU Power: 2.16 KW Cooling: 1.65 BTU/hour Network Ports/Cables: 8 Power Cables: 12 Estimated CAPEX: ~$200K-$369K Estimated OPEX: ~$466K/year
4 C210 Servers + VMware Space: 8 RU Power: ~2.7 kW Cooling: ~2 BTU/hour Network Ports/Cables: 12 Power Cables: 8 Estimated CAPEX: ~$150K Estimated OPEX: ~$200K/year
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Ordering
UCS B200 M2 UC SKU
Orderable as of Dec 7, 2010
UCS-B200M2-VCS1
UCS-B200M1-VCS1 SKU:
Half-width blade Q-Logic CNA
Two 2.66GHz Xeon E5640 CPU, 48GB DRAM, two 146GB SAS local drives and one UCS M81KR Virtual Interface Card/PCIe/2-port 10Gb
Customer requirements:
UCS Blade Server Chassis UCS Fabric Interconnect Switch and Expansion Module UCS Fabric Extender Fiber Channel (FC) Storage Area Network (SAN)

Presentation_ID
Supports all UC applications that can run on UCS Ordering Guide URL at end of deck, Resources
2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential
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Ordering
UCS VMware UC SKU
VMW-UC-STD-K9-1A
VMW-UC-STD-K9-1A
VMware ESXi
VMkernel
ESXi Standard License
ESXi 4.0 Standard License (no VMotion) per B-Series Blade or C-Series Chassis Based on number of processors on physical host, per socket licensing
CON-ISV1-UCSTD1A
1-year support agreement is required Orders are validated via New Product Hold (NPH) process NPH for max of 90 days until support is validated or added to order

Presentation_ID
Customer may use pre-owned licenses for VMware vSphere Ordering Guide URL at end of deck, Resources
2009 Cisco Systems, Inc. All rights reserved. Cisco Confidential
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Ordering
B-Series Process
Netformx is a requirement
Part of UCS ATP already
Use UCS Advisor for B-Series chassis and fabric Use UC Advisor or DCT to add UC Blade + VMware SKUs Also, add other UC components, including:
UC Application SKUs UCSS Phones Gateways, etc
Upload the configuration to Cisco
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B-Series M1 BOM Example

Minimal, Single Chassis Netformx
VMware Standard
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Sales Strategy
C-Series Strategy Solution for majority of customers Strong selling points
Very competitive price point Single vendor story for customer Only Cisco servers for Virtualization
Migration story
Sample migration off MCS
Main UC Manager on C-Series Backup on MCS Primary Unity Connection on C-Series Redundant on MCS
Full migration to C-Series after certain testing timeline
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Ordering
UCS C210 M2 UC SKU
Target Orderability Dec 20, 2010
UCS-C210M2-VCD2
Platform specifications:
C210 M2
Two 2.66GHz Xeon E5640 CPU, 48GB DRAM and ten 146GB SAS local drives
Ordering Guide URL at end of deck, Resources
Data Center SKU BOM build out posted with VoE material See UC on UCS page for DC reference configuration: www.cisco.com/go/swonly
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Ordering
UCS C200 M2 UC SKU
Target Orderability Dec 20, 2010
UCS-C200M2-VCD2
Platform specifications:
C200 M2
Two 2.13GHz Xeon E5506 CPU, 24GB DRAM and four 1TB SAS local drives
Ordering Guide URL at end of deck, Resources
Data Center SKU BOM build out posted with VoE material See UC on UCS page for DC reference configuration: www.cisco.com/go/swonly
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Sales Strategy
Upgrade Current Base Look at current customer base Create target account list
Larger install base of handsets Larger server count Upgrading in next 6-9 months 3rd party applications in house
Upgrade to Cisco UC 8.0 Move to UCS platforms off older servers
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Addition Sales Tools

Coming Soon
TCO / ROI Tool
Under development between VTG and SABU
Customer references
Details of Cisco UC on UCS Beta customers coming soon
Competitive material
Selling UCS products into an account UC competitors Virtualization direction
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UC on UCS Partner Readiness
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Partner Readiness
Who Can Sell Solution? B-Series OR C-Series SAN Solution
Recommend VMware VSP, VTSP & VCP Advanced UC and UCS ATP Otherwise, work with Cisco PSS for AS services
AS SKUs exist to sell UCS platform (not UC specific)
or
Work with another partner who is
Work with you local Cisco CAM for engagement Currently 10 DC only partners in US Theater
C-Series w/o SAN

Recommend VMware VSP, VTSP & VCP Advanced UC (No planned AUC program changes)
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Partner Readiness
Virtualization Practice
When should we invest into a Virtualization Practice? Build relationship with VMware sooner than later
Relationship and knowledge of VMware VTSP & VCP expertise for deep level discussions with customers
Develop holistic Virtualization Practice

Understand solution positioning Hand off points between DC and UC practices Especially true for post sales organization
Ongoing enablement offerings

Important to stay abreast of changes and addition solution offerings UC on UCS will continue to evolve throughout CY2011
Presentation_ID
Cisco Confidential
63
Partner Readiness
Resources
VMWare Certifications
VMware Sales Professional (VSP) Account Manager ~ 4-6 hrs VMware Technical Sales (VTSP) Pre-Sales SE ~ 7 hrs VMware Certified Professional (VCP) Post-Sales SE ~ 4-5 days + test prep http://www.vmware.com/services/
UC on UCS Bootcamps
Both B-series and C-series Monitor My Cisco Community UC training calendar https://www.myciscocommunity.com/community/partner/collaboration/calendar
Cisco UC Readiness Community

Join the community to learn the latest regarding UC on UCS, ask questions and share feedback https://www.myciscocommunity.com/community/partner/collaboration/uc/systemrelease
Presentation_ID
Cisco Confidential
64
Partner Readiness
Resources (cont.)
DocWiki
http://www.cisco.com/go/uc-virtualized
Solution Page
http://www.cisco.com/en/US/netsol/ns1067/index.html
On CCO
http://www.cisco.com/go/uconucs
UC Design
http://www.cisco.com/go/ucdesign
Ordering Guide
http://www.cisco.com/web/partners/downloads/partner/WWChannels/technology/ipc/downloads/ uc_sol_og_ucl_final.pdf
Supported UCS Hardware Specs

http://www.cisco.com/go/swonly
Whats new, whats different customer document

http://www.cisco.com/en/US/docs/voice_ip_comm/cucm/virtual/servers.html
TechWise TV Episode 74 Unified Communications Goes Virtual

http://www.cisco.com/en/US/netsol/ns914/networking_solutions_program_home.html
65
UC Virtualization
Final Thoughts UC 8.5 gets us closer!!
Less complex More mainstream going forward
Continued patience is key

Not everything supported still Some applications even slipping to Jan i.e. Still no MeetingPlace
You must gain VMware knowledge!!! And, you MUST work with DC counterparts!!!
Presentation_ID
Cisco Confidential
66
What Questions Do You Have?
Presentation_ID
Cisco Confidential
67
Presentation_ID
Cisco Confidential
68

VoE UC 8.5 Virtualization External

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Unified Communications on Unified Computing System v8.

Date: December 15, 2010

Engineering Transfer of Information (TOI)

2009 Cisco Systems, Inc. All rights reserved.

2009 Cisco Systems, Inc. All rights reserved.

Cisco Unified Computing System

2009 Cisco Systems, Inc. All rights reserved.

Cisco Unified Computing System (UCS)

scalability without added complexity resource provisioning

compute efficiency by removing I/O and memory bottlenecks

Cisco UCS B-Series

Cisco UCS B-Series

UCS B200 UCS B250

2009 Cisco Systems, Inc. All rights reserved.

Cisco UCS C-Series

2009 Cisco Systems, Inc. All rights reserved.

Cisco UCS C-Series

4) Redundant Application HDD

3) Redundant ESXi HDD

2) Redundant Network Connections

2009 Cisco Systems, Inc. All rights reserved.

Compared with MCS 7800

or Single UCS B200 or C210 with co-residency

Single UCS C200 with co-residency

2009 Cisco Systems, Inc. All rights reserved.

2009 Cisco Systems, Inc. All rights reserved.

Vision / Strategy Roadmap

2009 Cisco Systems, Inc. All rights reserved.

Collaboration Support on UCS Portfolio

Rack-Mount Form Factor

UCS B440 M1 Blade UCS C460 M1 B230 M1

General Purpose Computing

UCS B200 M2 Blade UCS B200 M1 Blade

UCS C210 M2 UCS C210 M1

Available since April 16, 2010

Cisco Unified Communications (UC) 8.0(2) or greater

On Cisco Unified Computing System (UCS)

Virtualized leveraging VMware

UCS Blade Server Chassis with 1-8 Half-width blades

Available since July 23, 2010

Equivalent to MCS-7845 10x disks, increased RAM

Deployed like MCS solution today, but on VMware

2009 Cisco Systems, Inc. All rights reserved.

Move away from HP June

Has been complex

Roadmap Details UC 8.5 Updating to M2 processors (B200 & C210)

Introducing new C200 M2 platform

Increased C-Series support w/ Co-Residency, 4:1 max

Additional applications include CER & CUAE

More OVA options

Virtualization Beyond UC 8.5

More Server options (specs based)

More Storage options

2009 Cisco Systems, Inc. All rights reserved.

2009 Cisco Systems, Inc. All rights reserved.

Comparison between the various VMware vSphere Versions:

2009 Cisco Systems, Inc. All rights reserved.

Cisco Confidential http://en.wikipedia.org/wiki/Open_Virtualization_Format

provides OVA files for UC applications deployment on VMware

- Tested VM configurations for each UC applications

OVA naming scheme:

Cisco UC OVAs include partition alignment

UC on UCS Best Practices