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Size

Business plan

Time

Size

Elements of Business Plan Product / Service


Sl.no Details 1 Product / Service concept Now 3 years later

What customer need is being / to be fulfilled

Is this changing? Will this change in future?

How are you different competitors (+ve / -ve)?

from

How will you sustain your edge?

Elements of Business Plan Target Market


Sl.no Details 1 Describe your market segment and state revenues Now 3 years later

Name your major customers

Why do they buy from you now? Will they buy in future?

Is there any purchasing pattern? Regular or irregular? Why is it so? Are you happy about it?

Is the price largely decided as per your wish? Who has the bargaining power? Why?

Elements of Business Plan Market analysis


Sl.no 1 Details What is the size of your target market? What do you think is the annual growth rates and forecasts? Is the product category of the industry undergoing major changes regularly? Do you expect changes in 3 years? Is your business vulnerable to economic factors such as agriculture production or inflation? Can you reduce this influence? Is your business highly seasonal? Can you do anything to reduce seasonal effects? Now 3 years later

Is your business heavily influenced by technological changes? How do you manage the situation?

Extent of influence of government regulations

Are you heavily dependent on suppliers or distributors? Can you do anything to reduce it?

Elements of Business Plan Competition


Sl.no Details 1 Competing products / services Now 3 years later

Your competitive position in terms of market share distribution

Barriers to markets

enter

your

target

Emerging competition, if any

Your positioning competition

vis--vis

the

Elements of Business Plan Operations


Sl.no How do you feel about 1 Location Now 3 years later

Sources and complexity of technology, manufacturing process

Plant, equipment, infrastructure

facilities,

Recruitment, training and retaining personnel

Input materials sources, costs

Production, capacity utilization

Assumptions on output rates, costs

Order fulfillment, customer service

returns

and

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Quality control

Financing the Venture


Sl.no Details 1 How much is the fixed capital investment? For what ? Now 3 years later

How is the much working capital investment? Why so much?

What are the returns on investment (Net Profit / Investments) and sales (Net Profit / Sales)?

Sources of funds for fixed investment and working capital? Is this adequate? If not what do you do?

Elements of Business Plan Risk Evaluation


Sl.no 1 List possible risks and mitigation strategy Market risks Now 3 years later

Competition risks

Technology risks

Regulatory risks

Financial risks

Management risks

At a glance
Sl.no 1 How satisfied are you with and what needs to be done? Market Now 3 years later

Product / operations

Finance

Team capabilities

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