com and click on the Brisbane City Council logo to enter our internet site or phone 3403 8888.
For further information about the Creative City Strategy contact: CULTURAL POLICY UNIT Community & Economic Development Brisbane City Council Brisbane Administration Centre GPO Box 1434 Brisbane City Council Brisbane QLD Australia 4001 Telephone (07) 3403 8888
creative city
B R I S B A N E C I T Y C O U N C I L S C U L T U R A L S T R AT E G Y 2 0 0 3 2 0 0 8
Visit www.ourbrisbane.com and click on the Brisbane City Council logo to enter our internet site.
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contents
A JOURNEY OF CREATIVITY & CULTURE 2 CORE PRINCIPLES 3 OUTCOME AREAS & ASSOCIATED PLATFORMS 6
BRISBANE'S PEOPLE
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BRISBANE STYLE
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Core Principles
In consultation with the community, Council has developed the following principles to foster Brisbanes creativity.
EMBRACING HISTORY The heritage of Brisbanes many cultural groups is essential to developing the citys distinctiveness and sense of identity. Particularly important is the recognition of and respect for Indigenous peoples prior ownership of and continuing association with the land. B U I L D I N G C U LT U R A L C A P I TA L Culture is important for our social, economic and spiritual wellbeing. It can enable us to understand and respond to contemporary experience and help shape our values and beliefs. Council is committed to making sure everyone in Brisbane has opportunities to take part in and shape the citys cultural life. ENSURING ACCESS AND EQUITY Council is committed to providing diverse, accessible cultural facilities and activities across Brisbane. Meeting the needs of young people, seniors, people with disabilities and people who speak a first language other than English is a priority. E N C O U R A G I N G I N N O VAT I O N The knowledge economy and development of new technologies, products and experiences require innovation from all sectors - government, business, education, services, science and the arts. Exploring the richness of local culture will encourage the development of products that are unique to Brisbane and therefore have a competitive market advantage. I N V E S T I N G I N C U LT U R E Arts, culture and creative industries are among the fastest growing sectors of the international economy. Council recognises, however, that not all cultural and creative activities are likely to achieve economic viability, and therefore, if truly valued, will require ongoing subsidy. Funding bodies such as Council must therefore make balanced judgements about the level of subsidy a community can realistically provide and what activities should attract that investment. PROVIDING LEADERSHIP Creative Citys aims can only be achieved through shared vision and strong public and private partnerships between a dynamic and committed Council and the State and Federal Governments, the private sector and creative practitioners of all kinds - innovative thinkers and risk takers interested in contributing to the quality of life of the city. Councils task is to provide leadership and to nurture a creative environment that attracts and supports creative people and organisations.
Arts, culture and creative industries are among the fastest growing sectors of the international economy.
Outcome area 1:
BRISBANES PEOPLE Platform 1: Vibrant neighbourhoods Platform 2: A city of opportunity
Outcome area 2:
THE BRISBANE EXPERIENCE Platform 3: Celebrating diversity Platform 4: Valuing our heritage and environment
Outcome area 3:
BRISBANE STYLE Platform 5: The arts and creative industries Platform 6: The connected city
Outcome area 4:
T H E B R I S B A N E WAY Platform 7: Culture of innovation and risk taking Platform 8: Investing in people and building capacity
Outcome Area 1:
Brisbanes People
Like most cities, Brisbane is made up of a patchwork of diverse neighbourhoods and overlapping communities of interest. It has a major advantage in having one Council for the entire metropolitan area which is able to provide a range of accessible programs across the city.
Councils support for cultural life facilitates creative activities both in the city centre and in the suburbs. Along with its majority AngloCeltic and European population, Brisbane is home to people from an increasingly wide range of cultural backgrounds, including Aboriginal and Torres Strait Islander people, people from South East Asia, Africa, Latin America and the Middle East. There are great opportunities to draw on Brisbanes cultural mix by encouraging arts, social heritage and environmental projects that cultivate and celebrate a truly diverse and open city. The Artforce program has seen traffic signal boxes across the city transformed by local artists into colourful and lively canvases for imaginative expression. C O U N C I L S L I B R A R I E S An extensive range of creative programs is linked to libraries including touring exhibitions and multicultural programs, Storytime, PyjamaRama, book clubs, the Childrens Touring Library Series, and cultural development projects such as Zoom-Zoom Zillmere. C U LT U R A L G R A N T S P R O G R A M S Cultural grants support culturally diverse festivals and projects such as the Buddha Light Festival, Darras Vietnamese New Moon Festival, NAIDOC Week and the Zillmere Multicultural Festival. COMMUNITY ART AND HISTORY PROJECTS Suburban Centre Improvement Projects (SCIPs) involve collaborations between artists, communities and design teams to create distinctive local places. Brisbane Stories captures the tales of the city and its diverse heritage including the Chinese Connections project. The Scattered People poetry and music project has involved collaborations between refugee communities, local artists and Council, leading to the release of a website and an award-winning, internationally distributed CD recording.
Platform 1:
Project Ideas
C r e a t i v e C o m m u n i t i e s A program to help local artists identify communities cultural and creative strengths and facilitate local events and projects in Brisbane neighbourhoods. Brisbane Outer Fringe Festival (BOFF) A festival that will support cultural activity across Brisbanes outer suburbs (currently Algester, Carina, Keperra and Jindalee). Yo u S h o u l d B e H e r e In partnership with Brisbane businesses, a local film and photography competition in which residents are invited to create images expressing why they love living in their suburb. O u r S t r e e t O u r L i f e A program based in libraries in which professionals such as architects, interior designers and artists work with residents and community groups to: generate design ideas for domestic structures and spaces such as homes and gardens explore ideas for public spaces such as their own streets that will reflect the Brisbane lifestyle. Active and Healthy Parks Support for the development of sport and leisure precincts as lively community places that include public art, cultural activities, landscaping and lifestyle activities. C r e a t i v e L i b r a r i e s Extension of the cultural and creative initiatives linked to Brisbanes libraries.
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Vibrant Neighbourhoods will build on popular culture and peoples creativity, focusing on homes, streets and local neighbourhoods.
Platform Indicator:
R E A C H O F C R E AT I V E A C T I V I T Y A C R O S S B R I S B A N E C I T Y.
Platform 2:
A City of Opportunity
Future Direction
A City of Opportunity will ensure that people of all ages across the metropolitan area can participate in cultural and creative activities.
It will also attempt to balance these opportunities for local community participation with the need to concentrate peak activity in defined cultural precincts or hubs. Brisbane already has several identifiable precincts which support a diversity of cultural infrastructure and activity including South Bank, Fortitude Valley and New Farm. Events at the Brisbane Powerhouse such as the Sacred Music Festival and the biennial Ideas at the Powerhouse festival demonstrate that cultural precincts can, with an adventurous and wideranging program, attract a large cross-section of the community. Council will investigate how such programming can be applied to extend the reach and diversity of contemporary art and culture into the mainstream of Brisbanes community and cultural life.
Project Ideas
CITY OF CHILDREN AND YOUNG PEOPLE Brisbanes Creative Strategy for Young People, including: Young Brisbane Soundz A media program that enables young people to access facilities, learn new skills and generate creative work in a range of arts and media formats. It will provide a platform for young people to inform and shape Councils civic and creative programs. Visible Ink Festival An extension of this festival to become a city-wide program of events and voice for young people. Out of the Box Festival Further development of this festival in partnership with Queensland Performing Arts Centre to include citywide activities and events throughout the year. It will also include strategies to enhance the child-friendly nature of the city. LIFESTYLE: Keep Moving Opportunities for cultural activity that enhances the experience of using public transport in the city and expresses Brisbanes diversity through storytelling, performing and the visual arts. Food Culture A program that focuses on food to be incorporated into some Creative Library events and local festivals.
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Platform Indicator:
RANGE OF SOCIAL GROUPS THAT RECEIVE FUNDING THROUGH COUNCILS GRANT PROGRAMS.
Outcome Area 2:
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The popularity of alfresco dining and increasing interest in inventive cuisine has changed the citys food culture.
Opportunity exists to build winter tourist visitation from other Australian cities. For example, the coordinated marketing of Brisbanes major festivals and events could become a major drawcard for increasing visitor numbers. In celebration of Brisbanes Indigenous cultures, Council is working in collaboration with Brisbanes Indigenous communities to expand their creative and cultural activities in the city and to explore ways of generating greater social and economic outcomes for Indigenous people. The popularity of alfresco dining and increasing interest in inventive cuisine has changed the
Platform 3:
Platform Indicator:
RESIDENTS AWARENESS, PARTICIPATION AND SATISFACTION WITH COUNCILS CULTURAL PROGRAM.
Project Ideas
We are the people of Brisbane Engagement of Brisbane artists and designers to create iconic signs and artworks that signify and reinforce Brisbanes openness and diversity, with installations at airports, interstate rail and bus terminals, alongside main interstate highways and in local precincts. THINKING GLOBAL Innovative Festival Calendar Implementation of a festivals master plan to ensure the effective delivery and marketing of the citys iconic and niche festivals. ACTING LOCAL Indigenous Cultural Development Working with the Aboriginal and Torres Strait Islander community to implement an Indigenous arts and cultural strategy for the city. Creative Democracy A program involving residents from different cultural backgrounds and generations in developing creative projects that respond to local community issues. Ideas at the Powerhouse Continued support for the Ideas at the Powerhouse Festival, with special emphasis on city governance, culturally sustainable development and urban creativity.
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Large and small events alike provide opportunities to celebrate our talents and foster new ways of being creative. Events such as the RiverSymposium and Ideas at the Powerhouse present opportunities to build understanding of contemporary issues relevant to the citys future and to position Brisbane as an important Pacific Rim centre. There is particular potential for cultural groups such as the Indigenous communities and multicultural communities to become more visible in the citys cultural and civic events. Issues such as reconciliation with Indigenous people and the difficult situation faced by refugees on temporary protection visas are currently causing division in the community. How those matters are resolved will be central to the evolution of Brisbanes collective cultural identity. Creative City places significant emphasis on progressing reconciliation and building cross-cultural understanding.
Creative City places significant emphasis on progressing reconciliation and building cross-cultural understanding.
Platform 4 :
Brisbanes subtropical climate the glowing, sunny winters and the steamy summers with their tropical storms - is fundamental to the feel of the city. The citys high level of ecological diversity is another major contributor to the Brisbane experience.
Culture can play a role in helping to develop a more profound awareness of the citys ecological character and the need to sustain it. Water, light and shade, subtropical plants, foods and the citys geographic character are all potential foundations for interesting projects exploring the connections between artistic and cultural life and the natural environment. Council is committed to ensuring that Brisbane values its environment and its rich history. The Museum of Brisbane will emphasise the ways that Brisbanes cultural and historical identity contributes to the contemporary experience of urban life.
Future Direction
Project Ideas
ART AND ENVIRONMENT New Ways of Seeing Six-month residencies for artists to work with Council and external partners, such as the CSIRO, to promote important urban policy issues such as environmental sustainability, using a wide range of creative media. Reflected-Refracted-Illuminated Commissioning of permanent and temporary public artworks that play off the quality of Brisbanes sunlight, evening light and river reflections. Projection and lighting events will highlight the city at night as part of a Central Business District lighting strategy. Celebrating Water Commissioning of public art that celebrates the role of water in our lives and highlights the changing seasons. Greenways Markers A series of artworks at entrances of cycle and walking trails in Brisbanes green corridors.
HISTORY As It Was and How It Is Working with the Indigenous communities to develop Indigenous history projects, adopting an approach similar to the blending of cultural and environmental agendas on the Nudgee Waterholes project. These projects will aim to protect significant sites for future generations and provide interpretative material to help nonIndigenous people understand Indigenous culture. Brisbane Registers Documenting of places of social and cultural meaning to Brisbanes people such as public art, churches, character housing, awnings, trees and significant recreational spaces to ensure effective cultural heritage planning. Promoting the citys history and contemporary culture A strategic partnership with the Maritime Museum to facilitate projects that enhance visitor attraction and education. Story Hall A program of exhibitions in the City Hall foyer that celebrates our social history and local people.
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Outcome Area 3:
Brisbane Style
Brisbanes community is growing in confidence, with a strong sense of its collective identity and shared values. A distinctive Brisbane Style is emerging in everything, from the programming of cultural festivals and events to architecture.
Central to the Brisbane Style is an approach to design and other creative activities such as music, fashion and the visual arts that reflect the citys subtropical character. Council will take a lead in demonstrating and supporting innovation and creativity, in setting standards for high quality design and in encouraging culturally adventurous projects. The Creative Industries Strategy has identified a number of industry-clusters such as film & TV, multimedia, industrial design, jewellery and fiction writing which Council will support through the implementation of business strategies. The REV [Real Electronic and Virtual] music project and festival, a partnership between Brisbane Powerhouse and QUT Creative Industries, has brought together science, the music community and the education sector. COMMUNICATION AND NETWORKING One Book One Brisbane is a bookclub for the whole city. Residents vote for their favourite book by an Australian author and the winning book is promoted through a city-wide reading campaign. Councils Visible Ink youth website provides a digital feedback mechanism for young people to exchange information. It regularly features cultural activities such as aspects of the Straight Out of Brisbane Festival.
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Central to the Brisbane Style is an approach to design and other creative activities such as music, fashion and the visual arts that reflect the citys subtropical character.
Platform 5 :
Project Ideas
IMAGINING BRISBANE Museum of Brisbane Combining social history and the creative arts to deliver an imaginative city wide exhibition program. From its opening in 2003, the Museum will work with Brisbanes diverse communities to tell their stories. Capturing Brisbane Style An annual award/ fellowship for Brisbane writers, photographers, filmmakers and painters for works that capture the essence of the city. C R E AT I V E I N D U S T R Y I N I T I AT I V E S Looking Cool Support for Brisbanes fashion industry and emerging designers to create clothes that reflect the Brisbane Style and subtropical living through: Subtropical Fashion Awards in association with the Retail Association of Queensland the development of a fashion-design cluster and precinct, concentrating related design, manufacturing and marketing businesses. Creative Entrepreneurs A new program in which residents from marginalised communities work with local businesses and creative industry groups to develop creative processes and products with commercial outcomes. Centre for Subtropical Design A centre to spearhead the development of appropriate design for Brisbanes subtropical environment and sustainable energy supply systems.
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Platform Indicator:
GROWTH OF BRISBANES ARTS A N D C R E AT I V E I N D U S T R I E S .
Platform 6 :
Platform Indicator:
NUMBER OF EVENTS THAT CREATE OPPORTUNITIES FOR CONNECTION, COLLABORATION AND INNOVATION.
Project Ideas
Envisage Brisbane An invitation to a local/national/international creator-in-residence to bring an international perspective to Brisbane for a year. With studio and exhibition support, the artist will produce a body of work about the city and run master classes and workshops. brisbane_style.com An interactive web page for creative industries on ourbrisbane.com that features Brisbane products and provides a portal for networking across the industry. brisbane_sound.com A web page that features Brisbanes musicians and sound artists, including online audio and a booking system for local groups. Out and About Development of the existing and a new series of digital info-kiosks with touch-screens, to be placed in public spaces around the city, providing: multi-lingual community and tourist information features on local history, culture and events streaming of digital artwork by local artists and students. Strength in Numbers Continuing support for the development of creative industry precincts and creative industry clustering opportunities. Potential partnerships with other local councils in the region will be investigated to maximise opportunities for SouthEast Queenslands creative and cultural industries. Critical Massing Working with the universities to host creative industry forums that build the capacity of local industries.
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A Connected city will promote participation in creative activities by all residents, regardless of their geographic location.
Outcome Area 4:
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Platform 7:
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Councils aim of developing a growing and sustainable creative climate depends on nurturing innovative thinking and encouraging managed risk taking.
Platform Indicator:
VARIETY OF FUNDING PROGRAMS TO THE CULTURAL SECTOR.
Project Ideas
EXEMPLARY DESIGN STANDARDS Leading by Example Encouragement of artists and architects to work collaboratively to deliver exemplary urban designs for the new
Platform 8 :
Creativity requires a culture of innovation, systems of support and recognition for achievement.
The Brisbane Way outcome area focuses on nurturing, supporting and rewarding peoples creativity. It includes training, as well as opportunities to develop greater understanding of communities and their cultural identity.
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Platform Indicator:
NUMBER AND QUALITY OF CREATIVE CULTURAL PARTNERSHIPS WITHIN AND EXTERNAL TO COUNCIL.
Project Ideas
INVESTING IN PEOPLE Tools for Creativity and Cultural Literacy Training opportunities for people involved in creative sector organisations to help them build their knowledge base and develop creative thinking.