This is part one of a four-part series reviewing the Amazon shareholder letter written by Jeff Bezos in 1997 and his big idea around Day 1.   Take a look at all of his letters here: http://www.zachpfeffer.com/single-post/2017/10/21/Links-to-all-of-Jeff-Bezos-Letters-to-Shareholders-1997---2017   Amazon started in 1994 and by 1997, it went public with $147 Million in revenue growth and 1.5 Million customers. Today, Jeff Bezos is the richest man in the world having sold 100 million products in one Amazon PRIME day, 600,000+ employees, $177 Billion in revenue and recently, Amazon reached the $1 trillion market cap, the only other company that has done so besides Apple. When it came to growth, Bezos understood early on what mattered most.  Learn the top 2 things he mentioned in his first shareholder letter and hear Sangram discuss why thinking big and for the long game can help your business grow too.