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Wizard of Oz Technique/Prototype/Experiment

By: Diorey Potestas July 10, 2012

* What is Wizard of Oz (WOz) Technique? * The Term * Goal of WOz * Advantage of WOz * Disadvantage of WOz * How to Implement

* Some call it as Wizard of Oz prototyping actually *This is what user/subject see A research experimenthappened * Simulation of functionalities * User thinks they interact w/ the system * System responses are driven by a human wizard * An approach that is highly applicable to INTELLIGENT
INTERFACE

* What is Wizard of Oz (WOz) Technique? * The Term * Goal of WOz * Advantage of WOz * Disadvantage of WOz * How to Implement

* Coined by John F. (Jeff) Kelly * Inspired from the story Wizard of Oz by L.F. Baum (1900) * Oz acronym means Offline Zero according to Jeff

* What is Wizard of Oz (WOz) Technique? * The Term * Goal of WOz * Advantage of WOz * Disadvantage of WOz * How to Implement

* To get fast feedback on the design ideas * To gather information about the nature of the interaction * Experiment with alternative designs * Fix problems and rest the interaction of the device before
building a functional model or writing the code

* Test w/c input techniques and sensing mechanisms best


represent the interaction

* Keep the design centered on the user * Communicate w/ designers, engineers, and clients * Stay motivated and persevere

* What is Wizard of Oz (WOz) Technique? * The Term * Goal of WOz * Advantage of WOz * Disadvantage of WOz * How to Implement

* Fast (faster) and thus, cheaper and more iterative prototypes * Creating multiple variations is easy * More real than paper prototyping * Identifies bugs and problems with current design * Places the user at the center of development * Can envision challenging-to-build applications * Designers learn by playing wizard

* What is Wizard of Oz (WOz) Technique? * The Term * Goal of WOz * Advantage of WOz * Disadvantage of WOz * How to Implement

* Simulations may misrepresent otherwise imperfect tech * May simulate technologies that do not exist (and may never) * Wizards may need to be trained and can be inconsistent * Playing the wizard can be exhausting * Some system features (and limitations) cannot be simulated

* What is Wizard of Oz (WOz) Technique? * The Term * Goal of WOz * Advantage of WOz * Disadvantage of WOz * How to Implement

* The overall flow of the methodology

The WOz prototype (before the actual testing)

1. 2. 3. 4.

Map the scenarios and applications flow Put together interface skeletons

Develop hooks for wizard input


Rehearse wizard role w/ a colleague

The testing of WOz prototype (the actual testing)

5. 6. 7. 8. 9.

Recruit sample users Give users tasks or a clear indication of what they should be doing One team member operates WOz interface One team member conduct evaluation, observes user Debrief the users and thank them for their cooperation

The testing of WOz prototype (the actual testing)

Summarize findings (the after the actual testing)

10.Analyze information obtained 11.Summarize design implications and recommendations 12.Refine prototype and repeat the whole process (back to
step 1)

* Buykx, Lucy.(2012). Advanced Research Methods for HCIT Spring


2012 .Session 9: Wizard of Oz. University of York. Language-enabled Multimodal Systems

* Rajman, M. et. Al. Extending the Wizard of Oz Methodology for * Paul


Green and Lisa Wei-Haas .(1985).THE WIZARD OF OZ: A TOOL FOR RAPID DEVELOPMENT OF USER INTERFACES .

* http://www.musicman.net/jfkres.html * Steinfeld, A. et. Al. The Oz of Wizard: Simulating the Human for
Interaction Research.

* Dow, Steven P.(2010). Wizard-of-Oz Prototyping

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