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Mobile Phone Buying Behaviour of Consumers The Response - in detail Exploratory Research - questionnaire was prepared by interviewing 10 people 6 Physical Interviews 4 Telephonic Interviews Descriptive Research - The Questionnaire was sent to over 50 persons through the Internet - Received response from 30 persons Total sample space = 25 Customer Insights "The most important thing for me is Features" "Battery backup of my phone sucks so I need a smart phone with better battery Backup"
Mobile Phone Buying Behaviour of Consumers The Response - in detail Exploratory Research - questionnaire was prepared by interviewing 10 people 6 Physical Interviews 4 Telephonic Interviews …