Public Service Announcements & Posters

GROUP 5 KELAS XI IPA 3 SMA NEGERI 2 PALANGKARAYA

MENU
INTRO

SK-KD

PUBLIC SERVICE ANNOUNCEMENTS

POSTERS

EXAMPLES OF PICTURES

REFERENCES

PUBLIC SERVICE ANNOUNCEMENTS

EXAMPLE OF VIDEO

DEFINITION

EXAMPLE

POSTERS
DEFINITION

EXAMPLES

Hello -My name is Wahyu Dwi Prasetyo -You can call me Wahyu -Iam 15 years old - I live at JL.Kinibalu no. 94 - My hobby is playing guitar and basketball

Hello -My name is Holifan Basten Bawekes -You can call me Basten -Iam 15 years old - I live at JL. RTA. Milono - My hobby is Browsing

Standard Competency :

Mengungkapkan makna dalam teks esei berbentuk report, narrative, dan analytical exposition dalam konteks kehidupan seharihari

 Menggunakan tata bahasa, kosa kata, tanda baca, ejaan, dan tata tulis dengan akurat Menulis gagasan utama Mengelaborasi gagasan utama Membuat draft, merevisi, menyunting Menghasilkan banner, poster, atau pamphlet

PUBLIC SERVICE ANNOUNCEMENTS.FLV

DEFINITION OF PUBLIC SERVICE ANNOUNCEMENTS (PSA)

A public service announcement is an advertisement that a television or radio station airs for a cause or a charity. The objective of a public service announcement is to educate and create awareness of significant social issues in an effort to change the publics attitudes and behaviours and stimulate positive social change.

Public service announcements (PSA's) can be utilized in three mediums: Newspaper (print PSA's); Radio (audio PSA's); and Television (video PSA's).

PSAs address an incredibly wide variety of issues and social concerns. Some of the most popular campaigns have been on the following subjects:
Drinking and driving Bullying The environment Racism and discrimination Disease and/or medical conditions Foreign aid (e.g. Hunger) Drugs and alcohol Abuse and violence Education Public safety (e.g. seat belts) Respect and tolerance

Techniques Used in PSAs

Depending on the target audience, PSAs use different approaches to direct their messages. What might be the advantages or disadvantages of the following styles?
Humour. Humour tends to catch ones attention, especially for kids and teens, but humour may trivialize serious issues. Sometimes irony (or in its extreme, satire) can be very effective in conveying an important message. Shock treatment. Such campaigns provide a realistic look at an issue, but may turn people off entirely because of their graphic nature. Also, broadcasters may be reluctant to broadcast PSAs they feel may be too controversial.

 Preaching. This technique involves an individual or group pleading with an audience for greater awareness of the issue. Note: theres a fine line between earnestness and appearing to be patronizing. Using a celebrity. Celebrities do get favourable attention, but sometimes people are so distracted by the celebrity they forget the message.

Each approach or technique has its advantages and disadvantages. Common qualities for all good PSAs, however, include the following:
Are relevant to their audience Are interesting or entertaining Leave the audience with a message that can be summarized in a single declarative sentence Demand an action or response from the audience Are simple in their execution Can be easily adapted for different media

EXAMPLE :
Hey, students! Are you concerned about violence at school? Do you know of students threatening to hurt or bullying someone? Well, theres something you can do about it. Just call 1-866-SPEAK-UP to report a threat. The call is free and completely anonymous. If you know about a student threatening violence, dont take chances, call 1866-SPEAK-UP. Thats 1-866-SPEAK UP. It could be the most important call youll ever made.

POSTERS
A posters is an informative and decorative way to attract the attention to the information it contains. It is usually displayed in a public place. It is often decorated with designs or illustrations.

Here are some ways to use posters in a literacy program :

To advertise events or products; To display information or instructions; and To each about some kinds of information

You will create a Public Service Announcement poster that will address the issue in the following way: The topic is simple and clear. The PSA gets attention and is eye catching. It includes a slogan and a visual that is memorable. The PSA is creative and entertaining. It provides accurate information on the topics importance. The PSA effectively reaches its target audience.

EXAMPLES

Hi I've just watched video about the latest anti-smoking ad yes I will try it whether the ad is good?

yes, and the video has a lot of moral message hmm then would you be thinking about trying to stop smoking after watching the ads

yes I think that video maybe One Of The Best AntiSmoking Ads Ever Created

Do you see that video

yes. The advertising is very inspiring

What do you think about this poster

I think this poster can make me to change my character

ONLINE
http://id.wikipedia.org/wiki/Iklan_layanan_masyarakat http://media.about.com/od/mediatermsandglossary/g /Public-Service-Announcement.htm

http://www.nij.gov/topics/courts/restorativejustice/marketing-media/psa.htm
http://stirlingcts.wordpress.com/advancedphotography-projects-2/1-public-serviceannouncement-psa/

OFFLINE
WEB\1. Public Service Announcement (PSA) Stirling CTS Class Projects.htm WEB\Preparing Public Service Announcements.htm WEB\psa.htm WEB\Public-Service-Announcement.htm

THANK YOU FOR YOUR ATTENTION