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Employee Performance Solution that grows businesses through effective employee performance management.

@appraisly

Executive Summary
Overview Appraisly is a data driven end-to-end employee performance management system. Its for employee appraisals. We are B2B, not B2C. We are in the business of datafication; that is turning an existing business or industry into a data business. Think about it this way: Facebook has datafied our friend network. Google has datafied our search and information retrieval. LinkedIn has datafied our professional connections. Twitter is datafying news and real time information. Appraisly is datafying employee performance management. Think of Appraisly as the Google Analytics of HR; and we are starting with performance management. Where are we now Working beta complete by 15th of October 9 companies signed up already ( 5 US, 1 UK , 1 NZ, 1 GER)

Investment sought Seeking investment of $200,000 to test product and market assumptions Desire to establish a U.S. presence ASAP Mentorship and Connections

@appraisly

Team
Professional Profiles Career Consultants, Extensive Business Process Design & Implementation projects. Fifteen years combined consulting experience. Resigned and working full time on Appraisly 2/3 months notice period complete.
Nik Lygkonis

Technical Skills Ruby on Rails, PHP, HTML5, CSS3, Bootstrap/Flat UI. Twitter and LinkedIn API. Designed, built and launched two websites this year while having full time employment. Hashtag Heaven: Custom Twitter T-shirts

James Strickland

ViperChart: Financial Stock Sentiment Analysis

@appraisly

Customers
Tyler Capital (UK) 100+ employees Gust (US) 25+ employees uKnow (US) 25+ employees Acceleration Partners (US) 100+ Employees aidExperience (Germany) 10+ Employees ChaiOne (US) 65+ Employees Yellow (NZ) 350+ Employees Arvixe (US) 85+ Employees Inflection (US) 100+ Employees

@appraisly

Problem
Employee performance systems are ineffective: The process is overcomplicated and time consuming The process and systems are costly and outdated Current offering not data driven Not integrated with social media

This results in employee demotivation, high employee turnover and the loss of talented people

@appraisly

Solution
Our system reduces the time spent on setting goals and requesting feedback. It enhances the usefulness of the process via an innovative solution that combines data and business strategy: Goals and Feedback are short and to the point -> data snippets. Our system aligns business goals to personal goals in fact, employees do this themselves because of the way the system is structured. We allow employees to build a performance history via associating Appraisly with LinkedIn.
@appraisly

Addressable Market
$6 Billion growing at 10% per annum Target Market (Y1-Y3) 250,000 SMEs with 25+ employees in US and UK alone 100m employees in the target market

@appraisly

Competitors
Users (0-30m) Kenexa (IBM) Taleo (Oracle) SuccessFactors (SAP) Ultimate Software PeopleFluent SilkRoad Saba SumTotalSystems Halogen Software Cornerstone OnDemand Work.com Customers (0-9000) Revenue (0-$500m) Employees (0-2600)

Technomedia
PeopleMatter TalentSoft

@appraisly

Potential acquisition Target


In the past five years alone, there have been over 50 acquisitions in the broader talent management market.
Acquiring Firm
Success Factors

Companies Acquired
InfoHRM 2009 JobFlash 2006 WebHire 2005 Click2Learn 2004 AIMHire.com 2006 CubeTree 2010 Vurv 2008 Brass Ring 2006 Pathlore 2005 Authoria 2009 YouCalc 2010 WW Comp 2010 LMS 2008 Softscape 2010 PeopleClick 2010 Aquire 2011 Jambok 2011 Learn.com 2010 JRA 2011 Plateau 2011 Job partners 2011

Taleo

Kenexa

Sum Total

PeopleFluent

SAP spent $3.4 billion on human capital management software company SuccessFactors IBM acquired Kenexa for $1.3 billion. Oracle bought human-resources software company Taleo for $1.9 billion

Appraisly could be acquired by LinkedIn


@appraisly

Product

Social Media Integration LinkedIn API Business strategy cascaded through goals Employees contribution is visible in execution of overall strategy Internal and external feedback requests Completely datafied and sentiment driven Extensive reporting suite Employee analytics on development points and performance Team reporting Promotion analytics Team SWOT Balance Scorecards Business calendar synced to performance cycle Affordable for SMEs

Product API: http://appraislyapp.herokuapp.com/landing/index

@appraisly

Business Model
B2B model applicable to SMEs, conglomerates, charities, government, education A tiered pricing plan based on a per-employee per month basis:
25 50 Users 1 10 Users 50 + Users

FREE

49.99
per business per month

4.99
per user/month

An extensive free trial period of up to 6 months to ensure customers see value Enter with performance management, expand to full talent management suite by Y5

500k Users
Within 5 years

0.75 %
Market Share

~ 50m Revenue
Within 5 years

@appraisly

Growth Forecast
5 year growth forecast
Growth Forecast avg # of Customers Total Number of Users Avg. Users/Customer Estimated Annual Revenue ROI % 2014 13 12307 947 1,317,807 5% 2015 35 33185 948 3,551,936 5% 2016 170 180197 1060 19,407,456 40% 2017 380 389203 1024 41,797,450 48% 2018 540 557098 1032 59,856,670 49%

500k users within 5 years ( 0.75% of the market) Recurring revenue model B2B SaaS Expansion to other HR services after Y3

@appraisly

Current Hurdles
Test all market and product assumptions Gather feedback on the product Ensure we cover all customer needs Customer retention after 3 months Expand customer base

@appraisly

Milestones
Phase 1: Complete product design (complete) Phase 2: Complete produce beta (complete) Phase 3: Complete sales page (complete)
Q2 2013

Phase 4: Trial product with customers (In progress) Phase 5: Adapt product based on feedback
Phase 6: Deployment / ~8000 users target Phase 7: Series A

H2 2013 Investment Required

2014 Investment Required

@appraisly

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