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The future of car wash

CAR WASH PHASES


Do it yourself Automated car washes Hand car washes cafes

And now..ECO car wash centre

THE CAR WASHING PHENOMENON


Time poor population Leisure seeking Car dependent Status conscious Spatially restricted

Key = service delivery system

THE ENVIRONMENT
Water restrictions Competitive impact Environmentally kudos The importance of being green

Need = indulgence with the clear conscience

THE COMPETITIVE ENVIRONMENT


Fixed sites
Quality and consistency (service/pricing) Convenience

Mobile car detailing


Efficiency Image Limited market
Industry highly fragmented

THE BUSINESS OPPORTUNITY


Global trend towards lifestyle oriented & environmentally sustainable business The backing of a proven and multi-award winning international franchise system A unique service delivery system an exclusive product range The freedom to be your own boss and drive your own destiny

STORY
Commenced its operation in march 2004 Australia : national franchise system
Nearly all the states of Australia

International:
Middle east: Saudi Arabia, Bahrain, UAE, Jordan, Kuwait, Qatar Africa: Sudan and Egypt Europe: France, Monaco, Greece & Cyprus USA: Nevada, Florida, California

STORY
2007 & 2008 won many awards like emerging franchise system 2009 won the award for business enterprise from FCA Ranked 4th nationally in 2010 franchise satisfaction survey And many financial and social awards

SERVICE
Waterless Mobile Convenient Consistent Unique results Protection system ongoing
Anywhere can be a car wash

PRODUCT RANGE Totally waterless process Unmatched performance Protection system Silicon free Exclusives rights
Eco wash mobile product franchise

PRODUCT RANGE
Waterless wash/polish Glass treatment Plastic/vinyl cleaners Plastic/ vinyl protector Tyre dressing Insect cleaner Wheel cleaner Leather cleaner Leather conditioner Carpet/fabric cleaner Bumper renovator Scratch remover Paint renovator Polishing cloth

STATE OF THE ART, COMPLETE AND EXCLUSIVE

PRODUCT PRODUCT RANGE RANGE

A complete range All fits in the back of the mobile units Exclusives to our franchisees NO retail sales

EXTERIOR
Glass treatment

Polish and protection


Mirror finish Chrome and plastic Scratch removal Wheels and tyres

INTERIOR
Inner glass treatment
Plastic protection

Carpet vacuum(stain removal)


leather cleaning

RATE CHART
Eco wash Standard car (Rs.) Med size 4W(R s.) 300 700 Large More exciting eco wash mobile 4W(Rs. service options ) Carpet/fabric shampoo 500 1000 Leather seat treatment Superficial scratch removal 600 Paint renovation Rs. 200 300 400 500

Basic eco wash: exterior wash & polish Premium eco wash: basic eco wash + interior trim, windows & vacuum Extreme Eco wash: Combination of above + bumper renovator and a mirror finish

200

Bumper renovation
900 1000 1200 Excessive bug/tar removal Motorcycle eco wash Excessively dirty wheels

600
300 150 150

FRANCHISE FORMAT
Vast opportunity and application The eco wash brand and image Fully developed and unique system Centralized training, marketing and support Independence and life style Model for wealth creation

OPERATION MANUALS Administration Operations Service Procedures Sales and marketing Territory management

CLIENTSMANUFACTURERS

FRANCHISE FEE (exc. GST)


Exclusive territory rights + 1 mobile unit license
Rs.32,44,000 per territory

Additional mobile unit licenses


Rs. 10,00,000 each

Franchise management fee


Rs.30,000/month for the first mobile unit (Rs. 18,000/ month for each additional mobile unit)

No monthly fee until the end of the 3rd full month

FRANCHISE ESTABLISHMENT COST

RS. 55,00,000 (INC. GST)

ADDITIONAL COST
Apart from franchise establishment fee we need a good location in the city:
Need a spacious shop Rs. 50,00,000 approx

And marketing cost:


Rs 40,00,000 approx TOTAL INVESTMENT OF RS. 1,45,00,000 (INC GST)

NEXT STEP
Franchising regulations Eco wash disclosure documents & franchise agreement Territory selection (MUMBAI) Franchise application form & questionnaire Execution of franchise agreement Eco wash operation manuals & training Marketing plan & implementation

FUTURE MARKETING PLAN


Alliance with all the authorized dealers of the cars & bikes. Attractive yearly packages to the customers in quarterly, half yearly & yearly basis. First wash free of cost. Open the branches in the vehicles crowded areas like malls & different parking lots.

INCOME MODEL ASSUMPTIONS


The following income models are projection only and are based on the potential of an individual franchise territory. Actual income will be largely dependent on the initiative and motivation of the individual franchisee. Assumes: Average hourly rate of Rs. 4000/hour per operator

Thank you

Save water .love life