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EFFECTIVE PRESENTATION

9.1 Introduction
Communication involve Persuasion. Presentation is one of the communication between the presenter and the audience. Each day in conversation, one makes requests and demands

Cont

4 main goals of communication


to inform to request for an action to persuade to build relationships

Cont

Persuasion

Is use to convince others that they should accept your views or do what you ask of them.

Consideration in preparing a persuasive strategy


what the audience knows and needs to know about the subject 2. how to acknowledge the audiences objections and concerns 3. the goal of your argument 4. Write a preliminary topic sentence that states your claim clearly and directly
1.

Evaluation by the audience:


your first appearance 2. your words 3. the sound of your voice
1.

What to do?
**You can't make a first impression twice** 1. Plan your opening sentences 2. practice in front of a mirror 3. Use short sentences 4. Keep technical information at a minimum 5. Grab the audience attention looking and listening to you.

9.2 A successful presentation

**Golden rule: do not cram too much information** 1. organize materials 2. arrange material 3. select examples 4. Factual references 5. provide visual aids 6. practice delivery 7. Tell a story

9.3 BASIC TIPS


Build variety into the talk Dress smartly Smile

handling nervous

Greet with hello and smile

practice at home

Speak clearly

Moderate humor

Use silence

involve your audience

Eye contact

Keep within the allotted

9.4 Reading Critically


recognizing purposes choices of content and language

recognizing bias

Classifying the pattern, choice, content, language

understanding tone and persuasive elements

classifying the nature of language choices

Critical Reading
B. Non-critical (or pre-critical) reading recognizing what a text says make sense of the presentation as a sequence of thoughts to understand the information, ideas, and opinions analytic activity rereads a text -identify patterns

C. Critical reading D. an examination of those choices E. Readers construct meaning

9.5 Bias/Prejudice
inflammatory language

Bias = opinio n
manufacture, falsifies, dishonestly

consistently makes claims consciously presents evidence

respect for and sensitivity to the feelings and beliefs of others

avoid using offensive terms

How to write without bias

EXAMPLES:
Not: They have hired more broads this year than men. Nobody used to hire micks around here. But: They have hired more women this year than men. Nobody used to hire individuals around here of Irish descent.

Not: If he is elected, he would be the first Negro in the White House. He has had the physical handicap since he was five. There are many elderly people in our town. But: If he is elected, he would be the first African American in the White House. He has had the physical impairment since he was five. There are many senior citizens in our town.

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