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50
100
150
200
250
300
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450
Under 14 15 - 65 65+
Population (Age groups in )
Population (Age
groups in million)
Source: wikipedia
India Demographics
GDP - composition by sector
agriculture: 17.4%
industry: 26.1%
services: 56.5%
Source: wikipedia
Sales
household consumption
government consumption
investment in fixed capital
investment in inventories
30%
12%
57%
1%
Source: wikipedia
GDP - Composition, by end use
Exports - $309.1 billion
Imports - $488.6 billion
Source: wikipedia
ZenithOptimedia expects stronger growth over the next two
years of 5.1% in 2014 and 5.9% in 2015
Global Adspend History and Forecast
Source: zenithoptimedia.com
Source: jcdecaux-oneworld.com
Source: shodh.biz.com
Top 10 Advertisers in 2012 on TV
Source: top10companiesinindia.com
Top 10 Ad Agencies
1. Ogilvy & Mather Ltd
2. GWT Hindustan Thompson Associates
3. Rediffusion DY&R
4. Mudra Communications Ltd
5. McCann-Erickson India Ltd
6. Pressamn Advertising and Marketing Ltd
7. FCB-Ulka Advertising Ltd
8. RK Swamy BBDO Advertising Ltd
9. Trikaya Grey Advertising (India) Ltd
10. Chaitra Leo Burnett Pvt Ltd
Source: top10companiesinindia.com
Source: nielsen.com
Global Ad spend
Source: listdose.com
Top 10 Dailies
Sr. No. Name Readership
(in Millions)
1 Dainik Jagran 16.370
2 Dainik Bhaskar 14.416
3 Hindustan 12.246
4 Malayala Manorama 9.760
5 Amar Ujala 8.434
6 The Times of India 7.615
7 Daily Thanthi 7.334
8 Lokmat 7.313
9 Rajasthan Patrika 6.837
10 Mathrubhumi 6.334
1. The Times of India
2. Hindustan Times
3. The Hindu
4. The Telegraph
5. Deccan Chronicle
6. DNA
7. Mumbai Mirror
8. The Economic Times
9. The New Indian Express
10. The Tribune

Source: campaignindia.in
Top 10 English Dailies
1. Mangalam Weekly - 1. 5 Million
2. India Today 1.6 Million
3. Readers Digest - 0.6 Million
4. Devputra (Children Monthly) - 371,438
5. Chandamama - 0.2 Million
6. Business Today - 0.185 Million
7. Tehelka 0.11 Million
8. Top Gear 0.115 Million
9. Coverdrive - 123,060
10. Kungumam (Tamil) (N/A)
Source: insidestorymedia.com
Top 10 Magazines in India
1. Savvy
2. Harpers Bazaar
3. Vogue
4. New Woman
5. Cosmopolitan
6. Verve
7. Marie Claire
8. Womens Era
9. Elle
10. Femina
Source: beuatyglimpse.com
Top 10 Womens Magazine
Source: ibef.org
SR. No. Name Of Company Unique Visitors (mill)
1 Google 100
2 Youtube 90
3 Facebook 80
4 Yahoo 75
5 Amazon 50
6 Wikipedia 40
7 MSN 30
8 Bing 29
9 eBay 27.5
10 Twitter 25
Source: ebizma.com
Most Popular Websites | January 2014

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