Corporate Social

Responsibility Of
Samsung

Pre se n te d
B y:
Social

Responsibility?


It generally refers to transparent business practices

that are based on ethical values, compliance with
legal requirements, and respect for people,
communities, and the environment.
Thus, beyond making profits, companies are

responsible for the totality of their impact on

people and the planet.
CSR is alternatively referred to as
“Corporate Citizenship,” which essentially
means that a company should be a “good
neighbor” within its host community.
 Why do companies decide to
get involved in CSR?

In order to stay productive, competitive, and
relevant in a rapidly changing business world,
companies have to become socially responsible.

 Introduction to Samsung
Group
The Samsung Group is South Korea's largest company leading
several industries in the world.
It is composed of numerous international businesses, all united

under the Samsung brand, including Samsung Electronics, the

world's largest electronics company, Samsung Heavy Industries,
one of the world's largest shipbuildersand
Samsung Engineering & Construction, a major global
construction company.
These three multinationals form the core of Samsung Group and

reflect its name - the meaning of the Korean word Samsung is

“Tristar" or “Three stars".



 CSR initiatives of
Samsung





 Samsung's citizenship efforts encompass a broad

range of areas that touch people's lives,
including social welfare, culture and arts,
volunteer services, academics and education,
environmental protection, and international
exchanges.



Social welfare


  
Culture and Arts


 Samsung has contributed extensively to

numerous museums, galleries.

Volunteer Services


In 1995, Samsung launched the Social Contribution



Corps to encourage employees to get involved in

community service.



Academics and Education


Strengthening the minds and fostering the creativity



of young people is a primary focus of many of

Samsung’s programs.


Samsung Canine Center for
Companionship (SCCC)
Samsung operates a kennel facility where dogs

are carefully bred and then adopted by

specially selected Samsung employees
SCCC is home to many smaller breeds.



Samsung Assistance Dog Services
and Samsung Guide Dog School
for the Blind


 Samsung's Assistance Dog centre trains dogs

that provide assistance to people with hearing
impairments and those undergoing therapy.


 Also operates and finances Korea's first Guide

Dog School for the Blind.

Environmental Initiatives
 SAMSUNG Recycling Direct[SM]


 It makes easy to dispose of old electronics in a convenient and

responsible way.


 It affords consumers a number of smart ways to help make the

world a better, cleaner place.


 It partnered directly with respected take-back and recycling

companies.



Goal is to improve the quality of life for children
and families across the nation who face major
challenges.
Samsung’s Four Seasons of Hope have raised and
provided more than $20 million to schools and
the charities.
 Community
Initiatives




Hope for Education was created by Samsung in
2004 to support U.S. schools with the latest
technology products to assist in the educational
process.
  “Samsung Launches Regional
Social Program for Youth
Organizations in Eight Asian
Countries”

 Samsung DigitAll Hope" which donate

US$600,000 to organizations supporting the
use of technology to improve the lives of youth
and helping to bridge the digital divide
“Samsung Donates US$3 Million to Indian Ocean
Tsunami Relief Effort”.


“SAMSUNG’s ‘SCHOOL OF HOPE’ for Tsunami

Affected Children in Tamil Nadu”




SAMSUNG Welfare Foundation
SAMSUNG Welfare Foundation and SAMSUNG


enhance the quality of life for all its neighbours,

particularly children, young adults and low-income
families.


SAMSUNG has donated 10 million dollars each year



to help and care for the needy people in our society

Activities
1.Building/operating day-care centres for low-income
children
2.Establishing exclusive plants for the physically
disabled
3.Free Eyesight Recovery Operation for the poor
4.Support programmefor Elderly Citizens etc.
Samsung’s Environmental Preservation
Program


Some activities carried on by Samsung:-



1."Adopt-A-Mountain", "Adopt-A-River" Clean-up

Campaigns
2.Developing incinerator that clean-burns 84 tons of
waste a day
3.Researching commercially viable electric cars
4.Utilizing Green appliances and environmentally
friendly plastics
5.Children's Painting Contests & Environmental
Education

 Conclusion
EACH AND EVERY COMPANY SHOULD
UNDERTAKE THE ELEMENT OF CORPORATE
SOCIAL RESPONSIBILITY INTO
CONSIDERATION.


IT IS FOR THE BENEFIT OF THE COMPANYS

LONG LIFE AND CONSISTENT GROWTH.


FOR HAVING A CONSISTENT SUVIVAL FOR THE

BUSSINESS AND TO STAY AHEAD OF OUR
RIVALS ONE HAS TO MANDATORILY
CONDUCT THE CSR ACTIVITIES 
