MBA SEM-1
SEC- B
ROLL NO: 41-50
LEARNING OBJECTIVES
Meaning of Business Letters and Memos
Business letter writing
Meaning of Memos
Writing effective Memos
efficient.
Always try to present information in a clear and
2. Inside Address:
3.Salutation:
In business letter the saluation the Dear Sir of the
with it.
It announce the main bussiness of the letter.
complimentary close.
6.Complimentary close:
The Sincerely yours element of business letter is called
complimentary close.
Other common ones are Thanking You , Respectfully
yours .
7.Enclosures:
To make sure that the recipient knows that items
2.
3.
4.
5.
Routine Letter
Covering Letter for job application
Recommendation Letter
Inquiry Letters
Persuasive Letters
1.Routine Letters:
Any routine business letter planned in three stepsopening , middle , and closing paragraphs.
Opening paragraph;
Most routine business letter begin by referring to a
previous letters.
The letter begins with references to specific
communication ,
For eg. In reply to your letter date 8 August..
Middle Paragraph:
In the middle paragraph complete information needs to be
Closing paragraph:
Letter should be closed with a note of goodwill to avoid
sounding abrupt.
When we walk away from someone we tend to say something
like Look after your self , See you soon.
In the same way, in a letter it is good to end the
communication in a way that enable the reader to think well
of the company.
first impression,
And many a time it is here where half the battle is
won or lost.
It is normally accompanied by a detailed resume.
3.Recommendation Letter:
A recommendation letter is a written reference.
That inform about your character, work, history, and
academic history.
Recommendation letter can help you find a job or get
into college.
4.Inquiry Letters:
An inquiry letters is useful when you need
5.Persuasive Letters:
Persuasive letters are an attempt to convince someone to
do something.
These are request to a reader.
Persuasive letter may have two consequences; either a
request will be granted or declined.
The purpose of persuasive letter are threefold:
Letter wants the reader to act.
Build good image of writer and organization.
Create good relationship between the reader and writer
Memos
Memos: Its a document typically used for
specific format.
A memo reports is carefully designed so that reader
1.Introduction:
An introduction to a memo report (a) Build goodwill and
(b) Answer the question a busy executive asks every time
What is this?, And Why me?
It has following characteristics:
The topic tells a busy executive the memo is about. It
2.Body /Discussion :
The body is the main and largest part of a memo
reports.
Its function is to repot complete, correct and current
information.
It includes following points:
The heading help the reader follow all the ideas
understand.
3.Conclusion:
The conclusion of memo summarizes it and ties up any
loose ends.
It includes the following points:
It restates the topics of a memo in one- two
sentences.
A polite closure offers the best way to contact the