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  • Cirque Du Soleil

    Diunggah oleh

    Azhar Hussain
    318 tayangan2 halaman
    The strategy canvas is a framework that maps out the key factors that companies compete on and the level of offerings they provide to buyers. It captures the current industry landscape and helps organizations shift their focus from existing customers to non-customers. The canvas is used to eliminate unnecessary factors, raise what is important to buyers, reduce unexciting elements, and create new dimensions of value for a compelling blue ocean strategy, as demonstrated through Cirque du Soleil's elimination of animal shows and star performers in favor of refined, thematic productions with artistic music and dance.

    Deskripsi Asli:

    Cirque du soleil

    Judul Asli

    Cirque du soleil

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    The strategy canvas is a framework that maps out the key factors that companies compete on and the level of offerings they provide to buyers. It captures the current industry landscape and helps organizations shift their focus from existing customers to non-customers. The canvas is used to eliminate unnecessary factors, raise what is important to buyers, reduce unexciting elements, and create new dimensions of value for a compelling blue ocean strategy, as demonstrated through Cirque du Soleil's elimination of animal shows and star performers in favor of refined, thematic productions with artistic music and dance.

    Hak Cipta:

    © All Rights Reserved
    Unduh sebagai PPTX, PDF, TXT atau baca online dari Scribd
    Tandai sebagai konten tidak pantas
    318 tayangan2 halaman

    Cirque Du Soleil

    Diunggah oleh

    Azhar Hussain
    The strategy canvas is a framework that maps out the key factors that companies compete on and the level of offerings they provide to buyers. It captures the current industry landscape and helps organizations shift their focus from existing customers to non-customers. The canvas is used to eliminate unnecessary factors, raise what is important to buyers, reduce unexciting elements, and create new dimensions of value for a compelling blue ocean strategy, as demonstrated through Cirque du Soleil's elimination of animal shows and star performers in favor of refined, thematic productions with artistic music and dance.

    Hak Cipta:

    © All Rights Reserved
    Unduh sebagai PPTX, PDF, TXT atau baca online dari Scribd
    Tandai sebagai konten tidak pantas
    dari 2

    STRATEGY CANVASS

    The strategy canvas is the central


    diagnostic and action framework for
    building a compelling blue ocean
    strategy. The horizontal axis captures
    the range of factors that the industry
    competes on and invests in, and the
    vertical axis captures the offering level
    that buyers receive across all these key
    competing factors.
    Objectives:
    1. Captures the current state of play
    2. Gears an organizations focus
    from customers to non-customers

    ERRC GRID cirque du soleil


    ELIMINATE

    Star performers
    Animal Shows
    Aisle concession sales
    Multiple show arenas

    RAISE
    Glamorized the tent

    REDUCE
    Fun and humor (slapstick)
    Thrill and danger

    CREATE

    Theme
    Refined environment
    Multiple productions
    Artistic music and dance

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