Strategic Control

It takes into account the changing

assumptions that determine a strategy,

continually evaluate the strategy as it is being
implemented, and take the necessary steps to
adjust the strategy to the new requirement.
It is early warning systems and differ from
post action controls which evaluate only after
the implementation has been completed.

Types of strategic control

1. Premise control
2. Implementation control
3. Strategic surveillance
4. Special control

The basic theme of strategic control is to

continually assess the changing environment
to uncover events that may significantly
affect the course of an organizations
strategy.

Premise Control
Premise control is necessary to identify the key

assumptions, and keep track of any change in

them so as to assess their impact on strategy
and its implementation.
Premise control serves the purpose of
continually testing the assumptions to find out
whether they are still valid or not. It helps in the
strategists to take corrective action at right time.
Premise control responsibility can be assigned to
corporate planning staff.

Implementation control
The implementation of a strategy results in a

series of plans, programmes, and projects.

Resource allocation plays important role.
Implementation control may leads into strategic
rethinking.
Implementation control can be implemented by
identifying and monitoring strategic requirement
with respect to market success. It also helps in
determining whether to go for diversification or
not.
It can also be carried out through identifying
critical points in terms of events, substantial
resource allocation, or significant end-time.

Strategic surveillance
It is generalized aimed at designed to monitor

a board range of events inside and outside the

company that are likely to threaten the course
of firms strategy.
It can be done through a broad based, general
monitoring on the basis of selected
information sources to uncover that are likely
to affect the strategy of an organization.

Special Control
It is based on trigger mechanism for rapid

response and immediate reassessment of

strategy in the light of sudden and
unexpected events.
Crises and critical situations that occur
unexpectedly and threaten the course of a
strategy

Operation Control
It is aimed at the allocation and use of

organizational resources through an evaluation

of the performance of organizational units.
It is concerned with action or performance.
The evaluation process for operation control
deals with
a. Setting standards for performance
b. Measurement of performance
c. Analysis variances
d. Taking corrective action