Pembentangan

Pra-Cadangan
Pembangunan Pusat Media
untuk DPMMJ

Pembentangan Pra-cadangan Pembangunan Pusat Media DPMMJ

AGENDA
1. Latarbelakang Pembentang
2. Latarbelakang

Pembentangan
3. Definisi
4. Tujuan & Objektif
5. Fungsi Pusat Media
6. Sasaran Pencapaian

11. Keperluan keperluan

Asas
12. Sumber Manusia
13. Kemudahan
14. Anggaran Kos Permulaan
15. Anggaran Kos Operasi

7. Analisa Persekitaran

16. Analisa Kos/ Benefit

8. Cabaran Pencapaian

17. SOP Produksi

9. Key Players

Rakan Kongsi
PengisianIPTA, IPTS,
Publishers
Online B&M Content aggregators,

Rakan Kongsi
PengisianIPTA, IPTS,
Publishers
Online B&M Content aggregators,

Rakan Kongsi
Penyebaran
Media Owners Public
Media Owners SME

Platform
Market Positioning
Image Nama, Persepsi

USP Ideas
Good selection of free and paid content/ services
24/7
Catalyst for Biz to members, public, state,
Catalyst for progress Individual, entity, state, federal, regional, global
Progressive, aggressive, caring, Current
Pelapis
Friendly
Interactive, responsive
Social enterprise, social responsibility
Education webinar, interactive, regular
Good member services
Dynamic
Biz opportunites
Active market

network
Social media linked, FB, Youtube,
Portal
Leadership position

Content
Relevant News, current issues = of significance to
members
Events
Educational
Edutainment

Key players
Members
Associate members, business communities

Objectives
Individual & corporate synchronises

Objectives
Ukhuwah
Kesejahteraan - Individual, company, state, federal,
regional & global
Pembangunan Komuniti contoh

Media elements
Print
Web
Interactive
Offline Digital
Mobile
Content production, licensing, commercial exploitation
Live online
Live pre-recorded
Sponsored/ partnered/ free/ licensed/ free/ in-house

Media functions
Produce
Aggregate
License
Casting narrowcast, broadcast, partnercast

Media functions
Produce
Aggregate
License
Casting narrowcast, broadcast, partnercast

People investment
Dedicated, committed
Skillset
Long term team
Metafora
Analogi
Values
Saling lengkap melengkapi
Appreciative life, opportunities, serving, blessings-money balance
Group thinking
Consensus
Boot camp
Milestones test
A Player accountability, tanggung jawab, leader/ teamwork
Competency
House rules Jemaah, tazkirah/ imam turns
Culture management, expectations
Daily/ periodical updates online

Media elements
Audio
Video
Text
Animated 2D/ 3D

Value added
supplementary/complementary
Edutainment
Pre-school
Lower Upper Primary
Lower/ Upper secondary
Culture/ Arts
Home economics
Career-centric

Localness marketibility
Food
Fashion
Arts
Uniquely/

Analysis
Strength
Weaknesses
Opportunities
T

Pre-requisites
Editorial - preproduction
Production
Distribution/ Webcast post production
Studio / production facilities
Online Digital Radio

Pre-requisites
Editorial - preproduction
Production
Distribution/ Webcast post production
Studio / production facilities
Online Digital Radio