Lecture Objectives
Overview
HP Condom Promotion
Could be linked to social
marketing and/or free
distribution
In the picture, a madam
distributes condoms to one
of her workers with a client
at the brothel before sex
HP in Practice
Health Promotion has rarely lived up to the ideal
Difficult to obtain the necessary financial and
political commitment needed to fully realize the
radical and long term perspective and principles
such as community involvement or participation
HP difficult to operationalize, and new versions of
vertical programs termed selective PHC have
been developed that are top-down and diseaseoriented yet still seek to enlist community support
Categories of CD Activities
1. Facilitating solidarity/strengthening community
bonds, e.g. hosting a social or cultural event etc
2. Capacity building, e.g. training, securing
premises etc
3. Operational, e.g. production of materials, costs
related to collective advocacy etc
CD Facilitating Solidarity
CD Capacity Building
Sex workers often express a need or desire for
training outside the area of sexual and
reproductive health. Examples include:
Literacy training
How to open a bank account and to
save/manage money, including planning for
retirement
Computer training
Project design, fundraising, and management
CD - Operational
May include activities such as:
Police liaison and advocacy
Arbitration with neighborhood
groups, hotel operators, other
municipal authorities
Public and client education about
sex work and sexual health
Challenges to CD approach
May take longer than a more straightforward and
narrowly focused health promotion model
Breaking the habit of top-down management and
the development of leadership can be difficult
Demonstrating the tangible link between CD
activities and improvements in health outcomes is
not easy to do in a convincing way
Measuring and evaluating the benefits of the CD
approach is particularly challenging
Sonagachi
Started in 1992 in Calcutta, the essential feature of this
well-known project is that sex workers themselves,
including their family and friends, have taken the lead
and carry out the work of the intervention
The original aim was to reduce levels of STDs,
increase condom use, and to develop an effective
strategy that could be replicated elsewhere. In terms
of sexual health and HIV, it has been successful with
diminished syphilis infections and clinically detected
genital ulcers. HIV rates among the sex workers
remains relatively low at 6% as of 1998
Sonagachi
Sex workers formed their own organization in
1995 that has become the major force of the
program.
Components include:
Behavioral - including peer education
Clinical - treating STIs for sex workers and their
families and clients
Financial - credit cooperative, condom sales etc
Political - protests against counterproductive policies
Legal training for over 300 sex workers
Sonagachi
The project is widely credited for addressing both
the short term needs to control the HIV epidemic,
as well as the longer term requirements to reduce
vulnerability of women in the sex industry
A key lesson observed from others attempting to
replicate the Sonagachi success is that the effort
should not be to copy the model or the specific
outcomes as determined by the women of
Sonagachi, but to replicate the process of
supporting the sex workers to determine their own
needs and priorities
PIM
Research data providing impetus to identify and
address issues such as violence, lack of access to
hygiene, need for solidarity and communal action
Formation of the Fio da Alma choir
Establishment of a drop in space for meetings,
training, advocacy base etc
Anti-violence kits
Ugly mugs and police liaison
Advocacy for better lighting and security
Conclusions
Interventions for sex workers should be established
in a way that empowers and supports sex workers
themselves to design, implement and evaluate the
programs
The most innovative and successful programs
appear to be those that seek to address the broader
range of needs and priorities of sex workers, going
beyond just sexual and reproductive health
Target commercial sex, not just sex workers, so
include clients, influencers, private partners, etc
Conclusions
Community development approaches may take
more time and resources, but should pay off in
terms of better sustainability and more effective
programs
Be critical when assessing programs that claim to
include community involvement since this has
become a popular buzz word in development, and
it is not always achieved in practice
Support the process of community involvement
and have faith that this will pay off in the longer
term