CASE STUDY
Lie beck vs McDonalds
Restaurants
Group members
Anika
Ashwini
Rahana
Siji
Zubair
Contents
CASE FACTS
2/24
IS IT ILLEGAL
4/24
IS IT ETHICAL
6/24
8/24
SELLERS PERSPECTIVE
10/24
BUYERS PERSPECTIVE
12/24
13/24
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Case Facts
The plaintiff in the case was 79-year old Stella Lie beck
Spilt coffee into her lap and suffered 3rd degree burns
and was badly injured.
Case Facts
Is it Illegal?
The fast food chain knew this very well and it still
continued serving this very hot coffee even after
over 700 previous cases of burnt reported to it.
Is it Illegal?
Is it Ethical?
Is it Ethical?
11/24
Buyer Perspective
for
the
the
not
13/24
Contd.
Contd
19/24
Contd
Learnings
Right to safety
Protect your consumers, ask what they really
want.
REFERENCES
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http://injuryattorneyflorida.com/mcdonalds-hot-coffee-case-anal
yzed/
http://
lustrousessays.com/a-comparative-analysis-of-the-lawsuit-against
-mcdonalds-corporation-and-custom-cleaners
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