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Global Cultures Case Analysis

Christopher Rodden
OCLU-425 Professor Perrin

Introduction
Expansion of the economy throughout the
globe has turn communication processes
into the accredited wonder.
The business organizations communicate
with sponsors and stakeholders belonging
to different cultures to regulate their
business operations.

Impacts of Cultural aspects of


Turkey on business
Turkey joins European and Middle East
conventions in the business society
Turkey possesses fruitful and lasting
business connections
Family customs in Turkey are significant,
both in business and in life
The culture is also influenced by the
religion Islam.

Cross cultural analysis of


USA and Turkey
Two different business styles are studied
to develop understanding of global
cultures of United States and Turkey i.e.
western and oriental cultures.

Comparison of business
societies
Analysis of Hofstede's four variation
qualities is widely used to understand
differences between two different cultures.

Hofstedes cultural dimension


analysis of US and Turkey
Independence

The USA society is a


prominent case of a
nation with a high
record of
independence (IDV=91)

The Turkish society is


somewhat a general
public where the
mindset of group
relations commands,
so it depends on
ethical quality, the
feeling of obligation,
transcendence of the
interests of the group
over the individual
ones and dependability
(IDV=37)

Hofstedes analysis of US and


Turkey
Power distribution

Turkey is a society with


a high list of power
distance index
(PDI=66)

The USA is a nation


with a low power
distance file with
power index (PDI=40)

Instability

Turkey (UAI=85) is less


impervious to stretch
and more worried
about security issues
and standards which
prompts poor view of
progress and ease
back adjustment to
new thoughts

USA is portrayed by
society with low UAI
(UAI=46) connected
with more noteworthy
versatility,
advancement,
propensity to depend
on information, as
opposed to outright
learning

Hofstedes analysis of US and


Turkey
Manliness Conduct

USA is a nation with


manliness conduct
(MAS=62), i.e. it
supports
predominance,
consolation to rivalry,
levels of popularity,
craving for vocation
accomplishments and
enterprise, eagerness
and enthusiasm for
capital aggregation,
absence of thinking
about others.

Turkey still has a place


with womanliness
design (MAS=45) and
the common qualities
are modesty and
benevolence, sexual
orientation balance,
accentuation on
serving individuals,
shared guide

Advantages of opening
facility in Turkey
The analysis consider Turkey as business
society which is impacted by European
Union.
Turkey illustrates high indicators of
economy growth, directness to alterations,
law based risk plan, and laws amendment,
which creates Turkey a positive business
assistant.
Therefore, it is beneficial to opening a
facility in Turkey.

Cultural Communication
Barriers
The cultural communication barriers
include
Barriers due to language
Antagonistic stereotypes
Differences in behavior
Emotional exhibit

Strategies to communicate
effectively
To effectively communicate between
different cross cultures, it is important to
follow following strategies.
Open
Inclusive
Two-way
Results-driven

References
Geert Hofstede | Dimensions of national Cultures. (2016).
Geerthofstede.nl. Retrieved 8 September 2016, from
http://www.geerthofstede.nl/dimensions-of-national-cultures
Burnaz, S., Atakan, M. S., Topcu, Y. I., & Singhapakdi, A. (2009). An
exploratory cross-cultural analysis of marketing ethics: The case of
Turkish, Thai, and American businesspeople. Journal of Business
Ethics, 90(3), 371-382.
Gupta, V., & Fernandez, C. (2009). Cross-cultural similarities and
differences in characteristics attributed to entrepreneurs a threenation study. Journal of Leadership & Organizational Studies, 15(3),
304-318.

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