Social Media

Name : Aryan Tyagi

Class : VIII C
Roll No. : 16

Shardein School
1

What is Social Media?

Social Network
User Generated Content (UGC)
Social Bookmarking

Examples

Facebook
YouTube
Myspace
Twitter
Del.icio.us
Digg
Etc

Social Network

Online communities of people who

share interests and activities,
or who are interested in exploring
the interests and activities of others.
Examples: Facebook, MySpace,
LinkedIn, Orkut

User Generated Content (UGC)

Or Consumer Generated Media (CGM)

Defined: Media content that is

publicly available and produced by
end-users (user).

Usually supported by a social

network
Examples: Blogs, Micro-blogs,
YouTube video, Flickr photos, Wiki
content, Facebook wall posts, Second
Life

Social Media Principles

Who you are

Personalization

Who you know

Brows network

What you do
Generate an activity stream
Share an activity stream
Process an activity stream

twitter.com
Twitter is an online news and social networking service where users post and
read short 140-character messages called "tweets". Registered users can post
and read tweets, but those who are unregistered can only read them. Users
access Twitter through the website interface, SMS or mobile device app. Twitter
Inc. is based in San Francisco and has more than 25 offices around the world.
Founders:

Jack Dorsey

Noah Glass

Biz Stone

Evan Williams

Facebook.com
Facebook is an American for-profit corporation and online social
media and social networking service based in Menlo Park, California,
United States. The Facebook website was launched on February 4, 2004,
by Mark Zuckerberg, along with fellow Harvard College students and
roommates, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz,
and Chris Hughes.
Facebook became the fastest company in the Standard & Poor's 500
Index to reach a market cap of $250 billion. Facebook has more than 1.65
billion monthly active users as of March 31, 2016. As of April 2016,
Facebook was the most popular social networking site in the world, based
on the number of active user accounts. Facebook classifies users from the
ages of 13 to 18 as minors and therefore sets their profiles to share
content with friends only.

Instagram
Instagramis an onlinemobilephoto-sharingsite
that enables its users to take pictures and share
them either publicly or privately on the app, as
well as through a variety of other social
networking
platforms,
such
asFacebook,Twitter,Tumblr, andFlickr.
Instagram
was
created
byKevin
SystromandMike Krieger, and launched in
October 2010 as a freemobile app.

Whatsapp

WhatsApp Messengeris afree,cross-platform,endto-end

encryptedinstant
messaging,proprietaryandsocial
mediaapplication
forsmartphones.It uses theInternetto make voice
calls, one to one video calls; sendtext messages,
documents,PDFfiles,
images,GIF,
videos,
user
location, audio files, phone contacts and voice notesto
other users using standardcellularmobile numbers.
WhatsApp Inc., based inMountain View, California,
was acquired byFacebookin February 2014 for
approximatelyUS$19.3 billion.By February 2016,
WhatsApp had a user base of over one billion,making it
the mostpopular messaging applicationat the time.
10

Share activity stream

Web pages
Twitter, Facebook, friendFeed

email
Sms
twitter

IM
Twitter

RSS Feeds

Thank
You
12