Built on the entrepreneurial spirit of the

youth of India, relationships and

friendships for life.

Your Friend For Life

Born in 1982 with the coming together of

&
A Shapoorji Pallonji company since 2002
Market Leaders in pure water and cleaning
One of Asias largest Direct Sales consumer products
companies with direct relationships with over 10
million customers
An institution that has churned over 100,000
successful Sales Leaders (Eurochamps) over the last
30 years

Our Belief

Covering India
Over 1650 towns and 82% of Urban India Homes (SEC A, B &

32 Towns

784 Towns

5161 Towns and 600

districts

8 Cities

117 Towns
157 Towns

TI
E
R
1
TIER 2

TIER 3

TIER 4

391 Towns

TIER 5

79 Towns

TIER 6

Direct Sales
CRC

| 63% of SEC A&B Urban

Households

FDO

| 19% of SEC A&B Urban

Households
NA

Retail reach: 1650 towns

C)

Our Pillar of Success Customer

Service
ISO 9000-2008 certification for after sales in key Cities
1100 service partners
5800 trained technicians
Over 3.9 Million customers covered under AMC
85 % of service revenue is thru annual maintenance contract
Customer Confidence Center Unique initiative
Call 3988 3434
Customers can check the authenticity of Service technician
12 hour National Call Centre Eurohelpline
Telephone
Web support

280,000 home visits each day

We knock as many doors as the entire population of the UK
every year
No one covers India better
10,000+ effective demonstrations each day
Over 40,000 kitchen visits each day by our service team
Unmatched Reach and undivided attention
21,000 man hours of one-on-one customer interaction
every single day
Trained manpower
80% of customers within a 5 km radius

Categories & Brands

For Homes
For Institutions

Intrusion Alarm
CCTV systems
Video Door
Phones
Access Control

For
For
For
For

For Homes

For Homes

For Homes

For safe water on

the go
Packaged drinking
water

For Offices

Rural India

Drinking water POE

& Municipal
Sewerage
Solutions
treatement

Intelligent
Living Home
Automation
Solutions

For Offices

Homes
Offices
Institutions
Cars

For Homes

For Homes

For Vehicles

Institutional
products &
solutions

Pure & Safe Drinking Water

Name a water condition, we have a solution for it
17 technologies addressing 17 water conditions : 17/17
Range of 48 models across different technologies
Pure drinking water to balanced drinking water
Pure drinking water to tasty drinking water
Products certified by Indian Medical Association
Trust of over 10 million mothers
After Sales Service across the country

30 years of Leadership across

technologies
Ultra violet
71% share of the organised market
Reverse Osmosis
44% share of the organised market
Others
Overall 53% Share

Business Model
Direct selling and with the use of Eurochamps.
Eurochamps were friendly employs from Eureka forbes. The
smartly dressed salesman would come to their houses and show
how air/water purifiers worked.
Annual maintainance contract
Mobile service vans
Water labs
A sale is only the beginning of a relationship:
We make a special effort to let the bonds of friendship endure
through service, post purchase training and a host of other
customer care incentives
Everyone in the company strives to make our customers Friends
For Life

Euro Champ Task

Our Direct presence in over 500

towns

A strong team of over 8000 committed Eurochamps

operating from 132 cities & towns of India from 220
branch offices Customer Response Centres

324 EuroPartners (Franchisee Operations in the same

towns as above) help increase our reach.

402 EuroSathis (Franchisee Direct Operations) in as

many towns.

600,000 new consumer homes added to the family

each year.

Relationships
And we dream of making
our world a happy,
healthy, safe and
pollution-free world that
built on trust and this
lasting relationship.