Posters are a form of physical advertisement, and are placed in multiple places, such as buses, magazines, billboards and cinemas themselves. They must grab the audiences attention and engage them within the concept of the film so they want to watch it.
Common Conventions of Thriller posters:
Colours used are often: black, grey, red, white, blue, yellow and orange. Dark colours presenting an ominous ambiance and dark themes of the film, colours such as white stand out against these dark colours and make the font stand out, so the audience take in what is written. Colours such as red, orange and yellow convey blood, violence and danger. The poster usually features the protagonist of the film, sometimes the antagonist, or feature scenes or imagery from the film, sometimes key themes or symbols from the film. Many often feature a glowing light.The audience are able to identify the genre of the film due to the imagery of the poster. Font: Usually clear and bold, in white, red, orange or yellow, often capitalised so the audiences attraction is drawn towards it. The use of font often provides a sense of genre, often Thrillers may use etched and scratched font, conveying perhaps the gritty themes of the film. Tagline and Reviews: Tagline often provides a sense of what the film is about and the phrase makes the audience remember the film and get excited by it. The tagline often creates a sense of mystery and suspense, which is prominent in the thriller genre. Reviews advertise and sell the films, making audiences want to see it. Low-Key lighting is often used, providing a sense of mystery and concealment. Directors, Producers, Actors and Distributors are featured on the poster, well known names increase audience attraction and will increase the likeliness of them seeing the film. The date is featured, often in bold, informing audiences on when the film will be released. If a films release date is not confirmed yet then Coming Soon is used, providing a sense of anticipation within the audience. Based on the Thomas Harris Silence of The Lambs (1991) novel, Clarisse, an FBI trainee American horror-thriller film must seek help from imprisoned Directed by Jonathan Demme serial killer Dr Hannibal Lecter to Starring Jodie Foster, Anthony Hopkins hunt down the serial killer, and Scott Glenn Buffalo Bill who kills women.
Red eyes- reminiscent of blood,
connoting danger and violence.
Dark and light, black and white- binary oppositions,
ambiguity of whether the character is good or bad, presenting a theme of moral confrontation. Highlights the womans face. Pale- white, innocent, like a lamb. Female Vulnerability. Someone who has not seen the film may not be aware that the protagonist is a female, rather than the victim. Acherontia atropos/Death's-head hawkmoth- symbolic as an omen of death in many cultures. Reference to the films title, with the woman being silenced by the moth. The skull pattern on the months back is formed from an arrangement of womens naked bodies- relating to the antagonist of the film, Buffalo Bill. Red/Orange font- warning, hazard, danger, death, violence. White font stands out Orphan (2009) After the death of their unborn Psychological thriller film child, the Coleman couple Directed by Jaume Collet-Serra adopt a 9-year-old orphan Starring Vera Farmiga, Peter Sarsgaard, and named Esther, however all is Isabelle Fuhrman. not what it seems. Two Taglines: Theres something wrong with Esther. Can you keep a Secret? Esthers dark hair The white and capitalised letters stands out, presents her additionally the red font connotes blood, and implies opposing violence and danger. angelism, with The title font is sketched and child-like, but sinister. blonde hair often The phrases intrigue the audience, especially the symbolising use of rhetorical question, and present a facade innocence. behind the girl Pale face, the highlighting on the girls face and the use of shadowing presents her as sinister, with a skeletal face. This goes against the traditional cute and angelic portrayal of children, such as her pigtails. The choker necklace is peculiar, and the red burgandy colour connotes blood and danger.
Dark colours- mysterious, suggesting a darker side
to the girl and questioning her morals. The colour of green, symbolic of the theme of envy within the film. Single White Female Based on the book by John American psychological erotic thriller film Lutz, the film depicts Allie as Directed by Barbet Schroeder she advertises for a new Starring Bridget Fonda and Jennifer Jason roommate, who seems perfect Leigh as her new tenant. However, her behaviour becomes Dark colours and low lighting presents a sense strange and Allie soon of mystery and ominous ambiance. A theme of plummets into the darkness of moral confrontation and good and evil is Hedys past. presented through the use of lighting, with lighting on Allie, presenting her as innocent and Positioned parallel to vulnerable, and Hedy shrouded in darkness, each other through the presenting her as menacing. door, perhaps implying Hedy imitating Allie. The Tagline Reads: Allie's new roommate is about to borrow a few things without asking. Her clothes. Her boyfriend. Her life. Living with a roommate can be murder. The short sentences and full stops are abrupt and intimidating. The tagline reveals the acquirement of Allies identity. The last sentence is ironic, with the phrase being a pun and satire, whilst foreshadowing the violence and murderous actions later in the film. The white font makes this stand out.
The title is in the imagery of a newspaper advertisement, which is how Allie
searches for her new roommate. The use of red font however connotes to blood, providing a sense of foreboding, danger and violence.