elatin de Co

Kewirausahaan dan Inovas

Joel Heryanto 160314022

Mayank Dini H 160314217
Debisto NHP 160214081
Lie David 160214075
Denna Gianluca 160214060
Ardi Triansyah 160214089
Billy Setiawan 6132060
Harry 160214064
INTRODUCTION

BACKGRO COMPANY
UND

BENEFIT?
INTRODUCTION
What the respond
given by the
FORMULATIO customer about
our Gelatin de
N OF Cola?
THE
PROBLEM What marketing
method Gelatin
de Cola is?
 WHAT
IS
Gelatin de Cola?
 TARGET

MARKET
COMPETITOR
PLACE
 Cost
Variable Cost (1000 pcs) Rp.
2.131.000,-
Operational Expense Rp. 530.000,-
Other Exp Rp. 525.000,-
Marketting Exp Rp. 90.000,-
Profit (Month )Rp. 1.724.000,-
Sales Rp. 3.726.000,-
 Break Even Point (BEP)
BEP dalam unit = FC / (P-V)
= Rp. 530000,- / (Rp. 5000,- Rp. 3276 )
= Rp. 530000,- / Rp. 1274,-
= 416 unit
Jika dalam 1 hari dapat menghasilkan 50 bungkus
Gelatin de cola maka BEP tercapai dalam 9 hari

BEP dalam rupiah = FC / (1-V/P)

= Rp. 530000 / (1- Rp. 3276 /Rp. 5000,-)
= Rp. 1537122.97,-