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Vision & Mission

Rajnish Prakash
Course Objectives vs. Student Learning
Objectives Outcomes

• Student Learning Outcomes catalog the

• Objectives describe the overarching "products" of the course and
goals and intentions of the are the evidence that the goals or
objectives were achieved.
professor who teaches the • Learning Outcomes are statements that
course. describe or list measurable and essential
mastered content-knowledge—reflecting
• Objectives, often termed skills, competencies, and knowledge that
students have achieved and can
the input in the course, demonstrate upon successfully completing
a course.
state the purpose and • Outcomes express higher-level thinking
skills that integrate course content and
goals of the course. activities and can be observed as a
behavior, skill, or discrete useable
. knowledge upon completing the course.
The Outcomes Pyramid
Concrete measurable student
Course Objectives vs. Student Learning
Objectives Outcomes
• Objectives focus on content and .
skills important within the • Outcomes are exactly what
classroom or program. Objectives assessments are intended to
may describe what the staff and show -- specifically what the
faculty will do. student will be able to do upon
completing the course.
• Objectives can often be
• An assessable outcome can be
numerous, specific, and detailed. displayed or observed and
Assessing and reporting on each evaluated against criteria.
objective for each student may be • Outcomes are clear and
impossible. measurable criteria for guiding
the teaching, learning, and
• assessment process in the course.
• These statements can help organization focus on what is
really important.
• Vision and mission statements help members remember
what is important in doing daily work.
• When vision and mission statements are easily visible,
people can learn about organization without having to
work hard for the information.
• Vision and mission statements are very helpful in having
members who are focused and bound together in common

The process of developing them allows people to see the

organization as "theirs."
vision and mission- need
• Creating organization's vision and mission
statements are the first two steps in the planning
• These statements explain the organisation’s
aspirations in a concise manner, help in focus on
what is really important,
• The vision statement should inspire people to
• The mission statement should inspire them to

• Vision is a dream.
• It's what an organization believes are the ideal
conditions for the ‘community’;
• Vision statements are short phrases or sentences
that convey ‘community's’ hopes for the future.
• By developing a vision statement or statements,
an organization clarifies the beliefs and governing
principles of the organization, both internal and
Vision Statement
Having clear and compelling vision statements
• Draw people to common work
• Give hope for a better future
• Inspire community members to realize their
dreams through positive, effective action
• Provide a basis for developing the other aspects
of action planning process: mission, objectives,
strategies, and action plans
vision statements - common
In general, vision statements should be:
• Understood and shared by members of the
• Broad enough to include a diverse variety of
local perspectives
• Inspiring and uplifting to everyone involved in
the effort
• Easy to communicate
• A mission statement describes what the group is
going to do and why it's going to do that.
• Mission statements look at the big picture.
• They are more concrete,
• They are definitely "action-oriented".
• The mission statement might refer to a problem,
such as employability, or a goal, such as providing
safe environment.
• They hint at how the organization/group might
fix these problems or reach these goals.
Mission Statement
Having a clear mission statement can:
• Convert the broad dreams of vision into more
specific, action-oriented terms
• Explain goals to interested parties in a clear
and concise manner
• Enhance organization's image as being
competent and professional
guiding principles about mission
They are:
• Concise. While not as short as vision statements, mission
statements generally still get their point across in one sentence.
• Outcome-oriented. Mission statements explain the fundamental
outcomes your organization is working to achieve.
• Inclusive. While mission statements do make statements about
your group's key goals, it's very important that they do so very

(Good mission statements are not limiting in the strategies or sectors

of the community that may become involved in the project).
Example 1
• Vision:
To be the fountainhead of new ideas and of
innovations in technology and science
• Mission:
To create an ambience of academic excellence in
which new ideas, research and scholarship
flourish and from which the leaders and
innovators of tomorrow emerge.
Example 2

To contribute to India and the World through excellence in scientific and technical
education and research; to serve as a valuable resource for industry and society;
and remain a source of pride for
all Indians
• To generate new knowledge by engaging in cutting-edge research and to promote
academic growth by offering state-of-the-art undergraduate, postgraduate and
doctoral programs
• To identify, based on an informed perception of Indian, regional and global needs,
areas of specialization upon which the institute can concentrate
• To undertake collaborative projects which offer opportunities for long-term
interaction with academia and industry
• To develop human potential to its fullest extent so that intellectually capable and
imaginatively gifted leaders can emerge in a range of professions
Examples loaded with heavy words
“Empowerment through knowledge”

“To inculcate the blend of competence, aptitude of
knowledge and investigate flair through devising
a supportive surrounding for learners and
fairness. This self induced team shall put in
honest efforts for it’s sustainability”
Example loaded with heavy words

"To be a Centre of Academic Excellence, to provide the best technical
education through innovative methods of Teaching - Learning
process in a rapidly changing world scenario & to produce high
quality professionals with a deep sense of our country's culture,
heritage and values”

“To provide 'education for living & livelihood' as well as 'education for
life' by focusing on the inculcation of human & moral values, to
empower learners by providing world class education coupled with
leadership and professional skills. Our mission is to transform
attitudes, values & priorities by changing mindset, rejuvenate our
learners, and infuse positive energy to take up challenges of life”