MAPS

Meeting Agenda & Plan Summary

VITO Annual Meeting 2019

Asdep Strategi dan Komunikasi Pemasaran II
Deputi Bidang Pengembangan Pemasaran II
Kementerian Pariwisata Republik Indonesia
 I. THEME, AIMS & OBJECTIVES

THEME Shifting to the Front*

Strengthening collaboration at hub countries to gain more

AIMS international visitors to Indonesia through 3 main strategies: cross-
border, hot deals and tourism hub

1. Developing networks with key stakeholders at tourism hub

countries and beyond
OBJECTIVES 2. Taking advantages from best practices sharing
3. Strengthening teamwork of VITO and Ministry of Tourism

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 II. TIME and PLACE

When:
10 - 11 April 2019
Where:
Radisson Golf & Convention Center - POST TOUR (12-14 April 2019)
Batam, Kepri Batam – Bintan Tour
Bintan Lagoon Resort Danau Biru & Padang Pasir

White Sands Island Bintan Treasure Bay Bintan

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 III. DESIGN of EVENT
DAY 1 DAY 2 DAY 3 DAY 4 DAY 5 DAY 6
(9 Apr 19) (10 Apr 19) (11 Apr 19) (12 Apr 19) (13 Apr 19) (14 Apr 19)
START MEETING Post Tour Day FINISH
Team
Breakout Delegate
Delegate Opening Golf / Spa Building at
Meeting Return to
Arrival Session Tour White Sand
Session 1 Home Base
Island
Breakout Coffee Break
Welcome Meeting Transfer to
Meeting at Treasure
Dinner Session 1 Bintan
Session 2 Bay
Summary & Visit Dessert
Meeting Farewell
Closing & Blue Lake
Session 2 Dinner
Session of Bintan

Meeting Friendly
Session 3 Dinner

Networking
Dinner
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 IV. SPEAKERS
Session I
Tourism Hub: A Collaborative Approach
Mr. Raymond Lim H.E Mr. I Gede Ngurah Swajaya Mr. Sulaimen Shehdek
Area Director Indonesia – Jakarta Office The Ambassador of Indonesia in Singapore WITO Singapore
Singapore Tourism Board Ministry of Foreign Affairs, Rep. of Indonesia Ministry of Tourism, Rep. of
Indonesia
Pointer: Pointer:
The recent STB marketing strategy which 1. The significance of regional collaboration and Pointer:
relevant to regional collaboration 2. How to develop the networking strategy accordingly The Tourism Hub Strategy

Session II
Tourism Hub: A Collaborative Approach
TBA
TBA Ms. Jane
Ms. Jane Vong
Vong Holmes
Holmes
Tenaga
Tenaga Ahli
Ahli Menteri/Expert
Menteri/Expert Executive
Executive
TBA
TBA GainingEdge
GainingEdge

Pointer
Pointer Pointer
Pointer
1.
1. The
The significance
significance of
of millennial
millennial tourists
tourists 1. The
1. The trends
trends of
of global
global MICE
MICE industry
industry
2.
2. Marketing strategy for
Marketing strategy for Millennials
Millennials tourists.
tourists. 2. Case study/best practices
2. Case study/best practices
3.
3. Showcase of tourism destination for Millennial
Showcase of tourism destination for Millennial Tourists.
Tourists. 3.
3. How
How to
to develop
develop marketing
marketing strategy
strategy for
for MICE
MICE Industry
Industry in
in Indonesia
Indonesia

Session II
Tourism Hub: A Collaborative Approach
Reno Raditya Firnandi Gufron
Tim Koordinator VITO – Kemenpar RI Kabid Komunikasi Media Digital

Pointer: Pointer:
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VITO Guidelines Sosial Media Management
Terima Kasih