SNAPCHAT

The Category it fits in video sharing/social networking

W E N DY L A R A
E D T 1 8 0 : S O C I A L M E D I A P R E S E N TAT I O N
WHAT IS THE PURPOSE OF
THIS SOCIAL MEDIA?

• The purpose of this social media is for

users to share the moments to their
friends and family while capturing with
a picture or video. In general, it’s
purpose is to be social and interact
with long and close distance friends It
keeps you connected.
WHAT ARE THE POPULAR FEATURES?

• 1.Video Group Calling.You are able to have a group of

more than 3 users at a time. In which you can not in
other social media.
• 2. Stickers:You can create stickers with pictures by
using the cutting utensil.
• 3. Group messaging:You can create a group with
multiple users and send the captured moments to not
just one user but several. Even more than 4!
WHO IS THE INTENDED AUDIENCE?

• The intended audience is for young adults or even

older adults who want to capture the moments and
share them with loved ones. It’s also intended for
students who want to have a social life.
HOW DOES IT FIT INTO THE CHARACTERISTICS OF
SOCIAL MEDIA?

• Snapchat fits into the characteristics of Social Media

because it’s a way of networking with friends and
family. A way to communicate with others. A way of
sending information by a simple touch. It’s simply an
easy way to share moments.
WHY MIGHT WE CARE ABOUT THIS SOCIAL MEDIA?

• We might care for this social media because it’s a way

that it can connect. Other type of social media are
only messaging and yes you can send images but you
can not only have them there for 24hrs, this one you
can. We can care for this social media because it’s a
unique way of interacting with others.
WHY MIGHT WE ADOPT THIS SOCIAL MEDIA?

• We might adopt this social media because it’s very

easy to use. I saw that over 45% of middle schoolers
use this social media to bond with friends and share
their moments. I feel like this is a simple way of usage.
W H AT A R E T H E U S E S O F
THIS SOCIAL MEDIA?

• Social Networking
• Sharing moments & Messaging
• Sending Pictures
• Video Calling
• Group Messaging
WOULD YOU USE IT? WHY OR WHY NOT?

• In my personal opinion, I am not a fan of social media, I tend to see this very common for
student in high school, but in my most honest opinion I would use it but just for family
purposes not for friends. This is because there is so many other ways to share moments such
as Facebook but Snapchat is a better way to send the moments to family. In other words, I am
more of a private person.

Background info:
Snapchat was launched 2011