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The 7 C's of Communication is a checklist that helps improve communication skills. It includes Clarity, Completeness, Conciseness, Concreteness, Consideration, Courtesy, and Correctness. Clarity means emphasizing a specific message and using simple words. Completeness means providing all required facts. Conciseness conveys information in the fewest words. Concreteness uses specific facts and language. Consideration adapts the message to the recipient. Courtesy shows respect and politeness. Correctness ensures proper grammar, spelling, and accuracy.
The 7 C's of Communication is a checklist that helps improve communication skills. It includes Clarity, Completeness, Conciseness, Concreteness, Consideration, Courtesy, and Correctness. Clarity means emphasizing a specific message and using simple words. Completeness means providing all required facts. Conciseness conveys information in the fewest words. Concreteness uses specific facts and language. Consideration adapts the message to the recipient. Courtesy shows respect and politeness. Correctness ensures proper grammar, spelling, and accuracy.
The 7 C's of Communication is a checklist that helps improve communication skills. It includes Clarity, Completeness, Conciseness, Concreteness, Consideration, Courtesy, and Correctness. Clarity means emphasizing a specific message and using simple words. Completeness means providing all required facts. Conciseness conveys information in the fewest words. Concreteness uses specific facts and language. Consideration adapts the message to the recipient. Courtesy shows respect and politeness. Correctness ensures proper grammar, spelling, and accuracy.
in Effective Public Relations. • The 7 C’s of Communication is a checklist that helps to improve the professional communication skills and increases the chance that the message will be understood in exactly the same way as it was intended. • Example : • Statement 1 : After our perusal of pertinent data, the conclusion is that a lucrative market exists for the subject property. • Statement 2: The data we studied show that your property is profitable and in high demand. Clarity • Clarity implies emphasizing on a specific message or goal at a time, rather than trying to achieve too much at once. Clarity in communication has following features: • It makes understanding easier. • Complete clarity of thoughts and ideas enhances the meaning of message. • Clear message makes use of exact, appropriate and concrete words • Use short, familiar, Clarity • Simple conversational words 1.
• Include examples, illustrations, and other visual aids, when desirable. 4. • Statement 1: • Conduct a meeting tomorrow for the employees. • Statement 2: • Conduct a meeting tomorrow at Conference hall From 3pm to 4 pm for the employees of production department regarding the introduction of new machine. Completeness • Incomplete messages keep the receiver guessing ,create misunderstanding and delay actions. • Every person should , therefore , be provided with all the required facts and figures. • Analyse the receiver’s mind and send him that message according to his intellectual level • For example, when factory supervisor instructs workers to produce , he must specify the exact size , shape, quality and cost of the product. Any assumptions behind the messages should also be clarified. SIX Questions to be considered for Effective communication • Example: • Message: Will you ship us sometimes anytime during the month of October would be fine or even November if you are rushed (November would suit us just as well, in fact a little bit better) 300 of the regular 3- by inch blue felt arm bands with white sewn letters in the center . Thank you in advance for sending these along to us by parcel post, and not express as express is too expensive.
• CONCISE : Please ship parcel post , before the end of
November,300 regular 3- by 15 inch blur felt armbands with white sewn letters in the center Conciseness • Conveying the information in fewest possible words without sacrificing the other C qualities. • Conciseness is desired because of the following benefits: 1. A concise message saves time and expense for both sender and receiver. 2. Conciseness contributes to emphasis; by eliminating unnecessary words, you let important ideas stand out. 3. When combined with a “you view”, concise messages are inherently more interesting to recipients as they avoid unnecessary information. Conciseness Include Only Relevant Information: • Stick to the purpose of message • Omit information obvious to the receiver • Delete irrelevant words and confusing sentences. Avoid Unnecessary Repetition: Use Abbreviations instead of long word • Example: • Statement : The PNG collage has good placement. • Concrete and Precise information : Among 2000 students of PNG collage 1600 students are placed. • The placement details are: • List of Company Name – No. of students placed. Concreteness • Being specific , definite, and vivid rather than vague and general. • Use Specific facts and figures
• The term concreteness as applied to business messages means right
level of language and accuracy of facts, figures and words.
• General messages lead to misunderstandings that affect both the
sender and the receiver.
• Transmission of incorrect information to superiors will vitiate
decision making process.
• Transmission of incorrect information to outsiders will spoil
the public image of the firm.
• You should not transmit any message unless you are absolutely sure of its correctness. • Example: • Communication from management : I am delighted to announce that we will be extending our hours to make shopping more convenient .
• Worker’s attitude: We will be able to shop in the
evenings with the extended hours. Consideration
1)Consideration means that you prepare every
message with the recipient in mind and try to put yourself in his or her place. 2)Try to visualize your readers (or listeners)with their desires, problems, circumstances, emotions, and probable reactions to your request. 3)Then handle the matter from their point of view 4) You adapt your language and message content to your receiver's needs Consideration implies “stepping into the shoes of others” Focus on "you" instead of "I" and "we.“
Show reader benefit or interest in
reader.
•Emphasize positive, pleasant
facts.
•Apply integrity and ethic
• Example: • Statement 1 : Fill the form to open an account. • Statement 2 : Wait, you can meet the manager • Statement 3: What is your customer ID
• Statement 1: I request you to fill the application in
order to open an account • Statement 2: Can you please wait for a while so that you could meet the manager • Statement 3: May I know your customer ID please Courtesy • Courtesy in message implies the message should show the sender’s expression as well as should respect the receiver. • The sender of the message should be sincerely polite, judicious, reflective and enthusiastic. Courteous message has following features: • Courtesy implies taking into consideration both viewpoints as well as feelings of the receiver of the message • Courteous message is positive and focused at the audience. • It makes use of terms showing respect for the receiver of message. • It is not at all biased Courtesy • Courteous messages help to strengthen business friendships, as well as make new friends. • Courtesy stems from sincere you -attitude. • It is not merely politeness with mechanical insertions of • "please's" and "thank-you'd."To be courteous, considerate communicators should follow these suggestions regarding tone of the communications. • Be sincerely tactful, thoughtful, and appreciative. • Omit expressions that irritate, hurt, or belittle. • Grant and apologize good-naturedly. Example 1 : I don’t believe its finally Friday. Example 2 :Sam felt a lot of anger and bitterness as a result of Krish decision. This is what ended everything. Example 3 : Although it was raining, but we had the picnic. Example 1 : I don’t believe it’s (it is) finally Friday. Example 2 : Sam felt a lot of anger and bitterness as a result of Krish’s decision. Her choice ended everything. Example 3 : Although it was raining, we had the picnic. Correctness • Proper grammar,punctuation and spelling • Use the right level of language • Check accuracy of the figures,facts and words • Maintain acceptable writing mechanics • Adapting the right tone for conveying a message is basic to the success of communication. • Builds confidence. 7 C’s OF COMMUNICATION • Clarity • Completeness • Conciseness • Concreteness • Consideration • Courtesy • Correctness