• spot auditing from the Head Office

should be conducted across all stores

• Infinitea has a bill of materials for every
product that is available for its
customers. This way, there is a basis to
ensure that the products that are sold
remain as consistent as possible across
all branches.
• conduct random audits on its franchises
annually with incentives or penalties
depending on the audit performance
and rating.
• trends and statistics can be acquired
standardized drink taste
• effective inventory control and
management system can be developed
for all the stores nationwide.
once a month
• Non-compliance of concuction book -
serves a warnings epetitive warnings
may result to termination of franchise
• prevent cost cutting measures
deliberately instructed by franchise
owners to staffs in mixing drinks
• not allow staffs to operate without prior
training from Head Office
• a centralized training for the staffs per
area in NCR, Luzon, Visayas and
Mindanao to refresh the staffs on their
skills and knowledge

inventory management

• now available in ipads directly
linked to Head Office s
• an expensive investment but it will
give leads on what the store is not
practicing vis-à-vis the standard
operating manual procedure or
training of staffs,
customer
Satisfaction
rating
• discuss directions from
management, status of the
company, expansions, marketing
plans for the year to help enhance
the brand and sales
• Best Practices Forum - franchise
owners to share better control
systems that worked for their
store
Annual franchiser’s
convention

• trunk line for franchisers
• FB page for isues and concerns,
technical issue, mechanics of
promos launched nationwide or
simply new product briefs
customer
relationship
center
• marketing department to use the
Marketing Action Plan format
• approval of each activity to
Management and how it will be
implemented.
• It summarizes the marketing
activity, date of implementation,
target incremental sales, costs
incurred and even visual pegs for
the creatives to use as reference
• post-event reports for each
activity upon end of
implementation period to be
submitted to Head Office
Marketing Action Plan